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Our mission at MOSHI MOSHI NIPPON is to spread Japanese pop culture to the world - that includes fashion, music, anime, food and a whole lot more. We want to reach out to present and future J-fans in the hopes that you will make the trip over to Japan.

With a welcome increase in the number of visitors coming to Japan in recent years, we at MOSHI MOSHI NIPPON have been working with local businesses to offer products and services that are unique to Japan and also assist these companies with their localisation strategies. By employing a mix of marketing strategies, we aim to boost the local economy from inside and out.

In order to realise our hopes, we have created the 4 elements of MOSHI MOSHI NIPPON. They are 1. Our events that take place all over the world (FES), 2. Our MOSHI MOSHI BOX Harajuku Information Center (BOX), 3. Our website (WEB) and our original TV show on NHK World (TV.)

Say Hello to The Latest Japanese Culture.

The 4 Elements of MOSHI MOSHI NIPPON.




“Merugyu kun” and “Merumomo chan” who will participate “Japan Expo” in France will come to visit Harajuku MOSHI MOSHI BOX!

The local mascots of Oyabe City, Toyama Prefecture called “Mrugyu-kun” and “Merumomo-chan” will participate in “Japan Expo” in France which will be held from the 6th of July, 2017 to the 9th (Sun.) for the second year in a row. In anticipation of this event, an event will be held at Harajuku Sightseeing Office MOSHI MOSHI BOX on the 20th of June (Tue.) 11:00 to 18:00 in order to let the world know about the charm points of Oyabe City.

“Japan Expo” is a Japan festival which held in the suburbs of Paris, France starting from the 1st of July every year. The size of the venue is 125 thousand square meters which is three times the size of Tokyo Dome and the number of visitors is more than 250 thousand. It can be said that the event is the largest expo in the world which introduces Japan culture. “Merugyu-kun” and “Merumomo-chan” will participate in one of the areas of the expo called the “WABI SABI” area. The area is the only official area in traditional/local area culture section and 138 thousand visitors visited the area in 2016.


“Merugyu-kun” and “Merumomo-chan” who will participate in such a big festival will come to MOSHI MOSHI BOX and sell/offer mascot goods and novelties. Moreover, a lantern-painting experience section (lanterns are used in the traditional event of Oyabe City called “Tsugiywa Yotaka Andon Matsuri”) and the experience section of Matsuribayashi (Japanese traditional festival) will be offered.


In addition, the photo panels of last year’s “Japan Expo” will be exhibited and the purpose of “WABI SABI” will be introduced through a painting experience of Mushae (picture of Japanese soldier) with “Kumamon” and “Shinjo-kun” who are introducing Japanese culture on a daily basis. Armored Musha (Japanese soldier) disguised in Yoshinaka Kiso who fought in Genpei Gassen (the name of a war) will appear and therefore, the venue will surly be exciting.


Let’s go to MOSHI MOSHI BOX to cheer on Merugyu-kun and Merumomo- chan who are going to “Japan Expo!”



Japan Expo/Paris

Date: July 6th, 2017 (Thurs.) to the 9th (Sun.)

Venue: Parc des Expositions de Paris-Nord-Villepinte

Official website:

Japanese official website:



Date: 20th of June, 2017 (Tue)

Time: 11:00 to 18:00

Venue: Harajuku Sightseeing Office MOSHI MOSHI BOX

MOSHI MOSHI BOX webs site:


Related article:Harajuku girls gather at Harajuku Station every month for the “Harajuku Fashion Walk” event


Related article:Purchase cute fashion goods at an affordable price in fashion district Harajuku! Vol.1

The 4Elements ofもしもしにっぽん