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Our mission at MOSHI MOSHI NIPPON is to spread Japanese pop culture to the world - that includes fashion, music, anime, food and a whole lot more. We want to reach out to present and future J-fans in the hopes that you will make the trip over to Japan.

With a welcome increase in the number of visitors coming to Japan in recent years, we at MOSHI MOSHI NIPPON have been working with local businesses to offer products and services that are unique to Japan and also assist these companies with their localisation strategies. By employing a mix of marketing strategies, we aim to boost the local economy from inside and out.

In order to realise our hopes, we have created the 4 elements of MOSHI MOSHI NIPPON. They are 1. Our events that take place all over the world (FES), 2. Our MOSHI MOSHI BOX Harajuku Information Center (BOX), 3. Our website (WEB) and our original TV show on NHK World (TV.)

Say Hello to The Latest Japanese Culture.

The 4 Elements of MOSHI MOSHI NIPPON.




The illumination event of Ashikaga Flower Park – “Hikari no Hana no Niwa” won the first place in Japan (second year in a row).

Ashikaga Flower Park in Ashikaga-shi was designated as on of the “Three Greatest Illuminations in Japan” and won the first place in the illumination branch ranking of “The 5th Illumination Award” for the second year in a row.


Ashikaga Flower Park has been holding its illumination event, “Hikari no Hana no Niwa ~Flower Fantasy 2017~” from the 21st of October 2017 (Sat.) and they will continue until the 4th of February 2018 (Sun.).

The park has received various designations such as, “One of the Three Greatest Illuminations in Japan,” “Japan Night View Heritage,” and “One of the Three Greatest Illuminations in the Kanto Area,” and is gathering much attention recently.

d29452-2-310755-15Ashikaga Flower Park has divided their illumination event periods into three stages and they are offering illumination events which no other park can create.

More than 4 million light bulbs are installed inside the park (94,000 square meters).


The event counts 16 times this year and about 610 thousand visitors have visited this park. A fantastic and colorful world is created by their installing of “light flowers.” This is something other parks cannot do, making this a suitable place to take photos to upload on your SNS!

Why not experience these three illumination events with different themes?



Ashikaga Flower Park

Address: 607, Hazamacho, Ashikagashi, Tochigi Prefecture



Theme 1

Hikari to Hana no Collaboration (Hikari to Amethyst Sage no Yugo) 20,21 to mid-November

Theme 2

Flower Park no Christmas (Christmas Fantasy) mid-November to 12,30

Theme 3

New Year Illumination (Hikari to Fuyubotan no Kyoen) 01,01 to 02,04

Light up time: 16:30 to 21:00 (Saturday, Sunday and holidays – until 21:30)

Fixed holiday:12,31 (Sun.)


The 4Elements ofもしもしにっぽん