BABYMETAL Launches Clothing Brand “BMD FOX APPAREL”

26.April.2018 | FASHION / MUSIC

BABYMETAL have created their own clothing brand titled BMD FOX APPAREL and it’s available first over at online fashion site ZOZOTOWN.

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Offering a whole new story and new fashion lifestyle, BABYMETAL have challenged themselves in an effort to break down the framework of stereotypes. Concert goods they sold in the past has drawn a line on a new merchandise project: a blouse jacket, short pants, and leggings in the sportswear category. This gear will create a heavy metal heart and make your body as strong as steel.

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Blouson Jacket: ¥19,800

Short Pants: ¥9,800

Leggings: ¥4,800

 

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Initial sales for the merchandise will be available over on ZOZOTOWN from May 7 at 12:00 (JST). The BMD FOX APPAREL brand website as well as the ZOZOTOWN teaser website went online on April 25 at 12:00 (JST). In addition, you can see promotional photos of numerous celebrities and prominent figures wearing the clothes on the fashion coordinate website WEAR.

 

BABYMETAL‘s 2018 US & EU world tour kicks off next month. They will also appear at several outdoor rock festivals like Rock on the Range in the US as well as Download Festival in the UK.

 

The girls celebrated FOX DAY on April 1, and since then have begun exciting new projects. Stay tuned for the latest updates.

 

■Information

BMD FOX APPAREL

Open from April 25, 2018 at 12:00 (JST).

http://bmdfoxapparel.com/

 

BABYMETAL Official Web Site

English

http://www.babymetal.com

Japanese

http://www.babymetal.jp/

 

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    BABYMETAL’s graphic novel Apocrypha: The Legend of BABYMETAL was released on October 30. The band play as support at Judas Priest’s concert in Singapore on December 4 before perfoming at Good Things Festival 2018 in Australia from December 7 to 9.

     

    Photos by Tsukasa Miyoshi (Showcase)

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