A New Me in Glasses

26.February.2019 | FASHION / FEATURES

The days are still cold as February draws to a close, but I want to get out of this rut of wearing winter clothes every day! If you feel the same as I do, why not pick out a new pair of glasses in preparation for spring and discover a new you?

 

clear frames and their natural appearance

I want to feel refreshed so I head to a record store to search for a new record. I might try out a genre I don’t normally listen to.

I’ve gone for a casual look today with a sweater, jeans and sneakers. I add a scarf for style so I don’t look too rough.

For those who like unique things but aren’t confident with challenging themselves to something new, then I recommend getting glasses with clear frames. At a glance they look difficult to co-ordinate with, but they’re in fact a fantastic choice that go with anything. It’s good to try out things you normally wouldn’t go for to make you feel refreshed.

Model’s Glasses: Zoff – ¥7,000 (Before Tax)

Left: Zoff – ¥7,000 (Before Tax) / Right: Zoff – ¥7,000 (Before Tax)

 

 

rough brought to life with glasses

On my days off I usually hole up at home but today I went to chill at a local cafe.

I go for a rough look with a hoodie, checkered pants and sneakers. The colours are my silhouette are rough but this is balanced by my brow-framed glasses.

This type of frame of course goes well with tight, well-balanced looks, but why not try something different by combining with a rough outfit?

Model’s Glasses: JINS – ¥12,000 (Before Tax)

Left: OWNDAYS – ¥10,980 (Before Tax) / Right: Zoff – ¥9,000 (Before Tax)

 

 

playing around with unique glasses

Wearing a jacket set-up like this makes you feel sophisticated. Grab a coffee during your work break, straighten your back and get through the last day of the week.

While an outfit like this will make you feel proper, paying attention to the size and material while taking into account the overall balance will have you looking even more dapper.

Since the outfit is so neat and trimmed you’ve gotta go with a quirky pair of glasses. This gives a playfulness.

Model’s Glasses: OWNDAYS – ¥9,980 (Before Tax)

Left: Zoff – ¥9,000 (Before Tax) / Right: JINS – ¥12,000 (Before Tax)

 

 

my new standard

Everyone has their ‘go-to’ outfits. By adding just some little changes to your go-to you can experience a whole new you.

My long-sleeved trench coat coupled with the loose pants makes for a tight balance. Combining this with glasses that have a defined colour and shape brings the whole mood of the look together.

When I look in the mirror, I see an unfamiliar me. A new me.

Model’s Glasses: JINS – ¥12,000 (Before Tax)

Left: Zoff – ¥9,000 (Before Tax) / Right: JINS – ¥5,000 (Before Tax)

 

Find the glasses that you look the look of and discover a you that you never knew existed too.

 

Source: https://asbs.jp/archives/37286

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    Casual Line Boston(ZA211001_43A1 | ¥5,500 (Tax Included)

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    Glasses Case & Glasses Wipe

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    Zoff+DRAGON QUEST X

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    Running: January 2, 2021 from 11:00am (JST) *Until all run out
    Location: Zoff Harajuku (Co-Op Olympica Floor 1F, 6-35-3 Jingumae, Shibuya, Tokyo)

     

    Adventurer X & Hero Princess Anlucia life-size panels

     

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    Participating Stores
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    Twitter campaign

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    Slime Eyewear Lottery Twitter Campaign
    Running: January 2, 2021 – January 11, 2021

    Ⓒ 2012-2020 ARMOR PROJECT/ BIRD STUDIO/SQUARE ENIX All Rights Reserved.

  • JINS Eyewear Launches Official Pokémon Model Design Glasses

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    Your Pokémon partner with you wherever you go

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    Completely original models capture the Pokémons’ designs

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    Flagship Model | ¥12,000 (Before Tax)

    All the glasses come in four different models: Flagship, Kanto Region, Johto Region, and Kids. The flagship model frames capture the colours of Pikachu, Snorlax, Eevee, and Mew, and each features pixel art of the respective Pokémon. The inner part of the frames also have silhouettes of the Pokémon along with the logo.

    Pokémon Trainers will find their stylish glasses cases with a Poké Ball in the front, and inside, Pokémon pixel art.

    Kanto Region Model | ¥8,000 (Before Tax)

    The Kanto models are based on the Pokémon found in the Kanto Region of the Pokémon world, with Bulbasaur, Squirtle, Charmander, and Pikachu featured on the inner side of the left temple. On the inner right are the same Pokémon including Pikachu not wanting to go into its Poké Ball. This story woven into the glasses is sure to have long-time fans feeling nostalgic.

    The top of the grey case has our four pixel friends, and they’re featured on the inside too in silver leaf. The glasses cloth has designs of the original 151 Kanto Pokémon.

    Johto Region Model | ¥8,000 (Before Tax)

    Fans of the Johto Region Pokémon will enjoy these models which are metal combination frames featuring Chikorita, Cyndaquil, and Totodile.

    The white glasses case features a sleek design with the logo on it while the cloth has alternating silver and gold Poké Balls.

    KIDS MODEL | ¥5,000 (Before Tax)

    On the inner part of the frames you’ll find Pikachu, Eevee, Mew, Lucario, and Cinderace, as well as Poké Balls on the ends of the temple parts.

    Kids Anti-Allergy Models | ¥3,000 (Before Tax)

    The anti-allergy models have Pikachu designs and are equipped with hoods that protect the wearer from pollen. A special laser is used to make the hoods to that the glasses feel natural and not uncomfortable on the face.

    These last two glasses cases are compatible with the kids models and include a Poké Ball design and Rotom Phone.

     

    Limited-Edition Bag

    Glasses come in a special limited-edition bag. These are limited in stock.

    © 2020 Pokémon. © 1995 – 2020 Nintendo/Creatures lnc./GAME FREAK inc.
    TM, ®, and character names are trademarks of Nintendo.

  • Zoff Reveals Fate/Grand Order THE MOVIE Divine Realm of the Round Table: Camelot Model Glasses

    04.December.2020 | ANIME&GAME / FASHION

    To promote the upcoming release of the Fate/Grand Order THE MOVIE Divine Realm of the Round Table: Camelot, Japanese glasses brand Zoff is releasing six models inspired by characters from the anime film on their official website on December 4 at 11:00am (JST).

     

    Gawain Model


    The frame design comes in blue and black which is reminiscent of Gawain’s long, draping cloak. The glasses cloth is blue and white.

     

    Lancelot Model


    The frame design is a striking purple colour. It features metal parts in the corners just like the shoulders of Lancelot’s armour. The glasses cloth is a military black with purple to capture Lancelot’s hair.

     

    Tristan Model


    The frame design, including the front bridge and temple, are shaped in such a way to capture Tristan’s armour, and coloured just like his colour palette.

     

    Ozymandias Model


    The frame design features a gold temple to capture the majestic vibe of Ozymandias.

     

    Bedivere Model


    The frame design has a delicate design to make the wearer look gentle.

     

    Mash Kyrielight Model


    The frame design has crosses on the side like Mash’s enormous shield and is coloured purple.

     

    Bonus Item

    Front: Single Character / Back: All Characters

    Those who purchase a pair of these glasses will receive a free character card.

    All the glasses can be tried on at Zoff Ikebukuro Sunshine City Alpa for a limited time. The glasses are limited-edition and so are available while supplies last.

  • Sailor Moon Eternal Glasses Announced in Collaboration With JINS

    08.September.2020 | ANIME&GAME / FASHION

    JINS, a top eyewear brand in Japan, is teaming up with Sailor Moon in promotion of the upcoming anime film Sailor Moon Eternal which is slated for 2021. Orders for the glasses will open via JINS online shop, JINS stores in Japan, and via Premium Bandai, on September 11, 2020.

    Sailor Moon is a shojo manga series written and illustrated by Naoko Takeuchi that was first serialised in Nakayoshi in 1991. The manga has been translated into 17 languages worldwide, and the anime series has been released in 40 countries. Sailor Moon Eternal will be the newest release to enter the franchise.

     

    JINS first collaborated with the series for Sailor Moon Crystal in February 2016 to create a stylish and nonchalant collection of glasses for women who had grown up alongside Sailor Moon.

    This new collection is made up of six different pairs of glasses each inspired by the six sailors from Sailor Moon Eternal.

    Glasses: ¥12,00 Each (Before Tax) *Comes with prescription lenses, original case, and soft case

    The frames of each pair feature little details and references to the Sailors like the items they use. The frames themselves are also in with the latest styles and trends.

     

    But glasses aren’t the only thing to arrive in the collection this time around.

    Glasses Cases: ¥2,200 Each (Before Tax)

    Fans can also get their hands on special glasses cases inspired by the costumes of the Sailors, each with a ribbon on the back and sealed with a metal stud.

    Mini Pouches: ¥1,500 (Before Tax)

    There’s also mini pouches, and like with the glasses cases, are based on the colour schemes of each character. The pouches have metal charms on the side, and inside them are motif designs of the Sailors.

    Glass Cords: ¥1,200 (Before Tax)

    Finally, the chained glass cords have various references, like stars and the guardian marks of each Sailor. They can also be worn as necklaces, and them being gold means they’ll go with almost anything.

    Fans will be able to try the glasses on using a virtual service called MEGANE on MEGANE at JINS stores in Japan.

  • Young ASOBISYSTEM Models Design Glasses Perfect for Everyday Fashion

    19.September.2019 | FASHION

    Glasses brand Zoff teamed up with famous models Saki Shibata, Yuri Suganuma and Rinko Murata to produce a branded glasses series that is perfect to wear “All Day, Every Day”. The girls designed these glasses to fit into and enhance your everyday life experiences. The Zoff CLASSIC Girls Collection -All Day, Every Day- series will be released across Japan from October 11, 2019. 

    The main theme of this series is All Day, Every Day. From this, the three sub themes of morning, midday and evening were created and each model was put in charge of the designs for one of these themes. Shibata was in charge of ‘morning’ designs, Suganuma was in charge of ‘midday’ designs and Murata was in charge of ‘evening’ designs. Each model carefully thought of how the user would wear the glasses during their sub theme time in order to fully enhance their daily experiences. Each model also created a unique personal design out of metal for the temple tips of the glasses they designed. 

     

    Before being released in stores, the glasses will be available to preorder from Zoff’s official online store from 11am (JST) on September 20. From the same day from 9pm, there will be a one-hour-long live broadcast where the models will showcase their creations.  A limited number of the glasses will be available to preorder during this live broadcast. 

     

    There is also a lottery taking place with the chance to take part in the Zoff CLASSIC Girls Collection Special Event which consists of two parts: A tea session where you can listen to the girls’ stories on how they produced the glasses and even get some pointers on how to coordinate your look, and a special photography session with the three models. 

     

    Designs by Saki Shibata

    ZH191011 Available in 3 colours ¥7,000

    These compact and circular-shaped rims are the perfect way to highlight your classic look or even a tomboy look. However you decide to wear these glasses, you will always look good with minimum effort. 

    ZO192024  Available in 3 colours ¥9,000

    The vintage style and matte coloured metal frame make these glasses perfect for both men and women. The carefully chosen size makes these extra special. 

    Shibata’s statement on the personalised symbol:

    “I want the wearer to feel good the moment they put on these glasses. I designed these glasses to give the wearer confidence to hold their head high and say: ‘Today is going to be a wonderful day and I am going to enjoy every moment of it.'”

     

    Designs by Yuri Suganuma

    ZP192020 Available in 3 colours ¥7,000

    These frames are rectangular with soft round edges to make your face look smaller and your eyes look bigger. 

    ZO191012 Available in 3 colours ¥9,000

    A perfect mix between foxy and geeky, the roundness of these rims is subtle, adding a feminine touch to your look. Although you may get the impression that these glasses only go well with a few styles, they actually coordinate well with a surprisingly large range of styles.

    Suganuma’s statement on the personalised symbol:

    “My design is a heart rate to represent how the wearer will feel when they put these glasses on. I hope my glasses make your heart jump with excitement.” 

     

    Designs by Rinko Murata 

    ZP192019 Available in three colours ¥7,000

    The metal frame is so beautiful that it is like wearing an accessory. The subtle colours of the frame make it perfect for casual clothing. If you are looking for something for everyday use, these are perfect. Big rims are trending right now. 

    ZN191011 Available in three colours ¥9,000

    There is a wonderful contrast between the different materials used and the circular-shaped lenses give a classic look. Switch the lenses for blue light blocking lenses to reduce the amount of blue light exposure from your computer and phone. 

    Murata’s statement on the personal symbol:

    “I etched my initials ‘rm’ into the design. I hope the wearer feels the power to transform into a brand new person whenever they put on these glasses. I hope my glasses provide a sense of comfort and confidence to the wearer.”

     

    Whether you are a fan of the models or this is your first time hearing about them, you just have to check out their stylish designs which are suitable for men and women of all ages.

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