Starbucks Coffee Japan is set to launch the Starbucks holiday season on November 1 with a selection of special drinks and products. The theme this year is ” a Special Holiday with Starbucks Classics.”

With less than two months to go before Christmas, the coffee chain is set to release a variety of seasonal beverages including the Starbucks® Christmas Blend, Gingerbread Latte, and Macadamia Toffee Latte. It will also release the first range of holiday season merchandise on November 6.

Hot and cosy drinks for the holiday season

Macadamia Toffee Latte: Short ¥440 | Tall ¥480 | Grande ¥520 | Venti ® ¥560

Gingerbread Latte: Short ¥420 | Tall ¥460 | Grande ¥500 | Venti ® ¥540

Winter White Chocolate: Short ¥400 | Tall ¥440 | Grande ¥480 | Venti ® ¥520

The spicy Gingerbread Latte is a must-have on the menu during the holiday season at Starbucks, one that latte lovers look forward to every year. And this year, coffee consumers in Japan have two new drinks to look forward to: the Macadamia Toffee Latte which is a crunchy combination of macadamia nuts and sweet toffee, and the snowy powdered sugar-topped Winter White Chocolate.

Starbucks® Christmas Blend and Cranberry Bliss Bar Pairing

From Left: Starbucks® Christmas Blend Espresso Roast | Starbucks® Christmas Blend | Starbucks® Christmas Blonde Roast – ¥1,520 Each (Before Tax)

A cup of Starbucks’s Christmas Blend fills you with that cosy nostalgic feeling of the season. This year’s recipe at Starbucks Japan is inspired by the one first sold in 1984 which has a rich, deep blend. It’s a coffee combination of dark roast Sumatran, Papua New Guinean, Columbian, and Guatemalan coffee beans. There’s also some aged Sumatra coffee in there to elevate the flavour.

Each cup is a complex mix that brings to mind herbs and spices, and hidden within all that a subtle sweetness.

Cranberry Bliss Bar | ¥270 (Before Tax)

Starbucks Japan is bringing back its signature Cranberry Bliss Bar dessert for the holiday season and pairing it with the Christmas Blend. The cake has orange in it which brings a tangy but fresh kick that matches heavenly with the spicy notes.

The First Merchandise Batch

The first batch of holiday season merchandise to drop at Starbucks Japan incorporates Christmas motifs like ribbons, candy canes, and reds and white colouring. The line-up includes a stainless steel bottle with a gingham checked pattern and gold dots to a stainless TOGO cup with a classic design reminiscent of a candy cane, notebooks, and more.

The holiday season is shaping up to be another cosy welcoming again this year at Starbucks Japan.

Starbucks Coffee Japan has revealed the second beverage in its Artful Autumn @ Starbucks® series of drinks. The “Candied Sweet Potato Frappuccino®” will be released at Starbucks branches in Japan on September 23, 2020.

Candied Sweet Potato Frappuccino® | Tall Size Only – ¥590

Each drink is made using a whole chopped and blended Japanese daigaku imo candied sweet potato to serve those autumn flavours, with its marbled golden colour also reminiscent of the autumn leaves. It’s topped with whipped cream, black sesame seeds, and sweet potato syrup.

Truly the perfect dessert drink to sip on for the changing seasons.

The autumn leaves are set to fall on Starbucks in Japan again this year as the coffee chain announces the return of the “Artful Autumn @ Starbucks® Promotion” which is set to begin on September 2, 2020.

This year’s drink concept is “Naturally Good Artfully Simple” which hopes to have customers feeling peaceful and enjoying the transition from summer into autumn.

Autumnal beverages made with whole blended chestnuts

Chocolate Chestnut Frappuccino®: ¥590 (Tall Only)
Chocolate Chestnut Latte: Short ¥450 / Tall ¥490 / Grande ¥530 / Venti® ¥570

What makes the Chocolate Chestnut Frappuccino® so special is its use of whole blended Japanese chestnuts—the quintessential autumn flavour of the country. The delicately broken pieces of chestnut add texture to the smooth milk and coffee and invite you into the cosy embrace of the season. Starbucks has chosen chocolate as the perfect partner to the chestnut. To best enjoy the balance of both flavours, the beverage is loaded with a “Chestnut Cacao Sauce” which gives the drink’s appearance a beautiful marble effect. Everything’s topped off with a squirt of whipped cream and a topping of chocolate flakes and candied cacao nibs.

Then there’s the Chocolate Chestnut Latte, a combination of the same tasty Chestnut Cacao Sauce together with steamed milk and espresso carefully prepared by the baristas. The hot drink is completed by a topping of chocolate flakes and candied cacao nibs. The result is a wonderful mix of chestnut, chocolate, and espresso.

Another seasonal Starbucks latte

Autumn Latte: Short ¥340 / Tall ¥380 / Grande ¥420 / Venti® ¥460

The Autumn Latte is made with Starbucks Japan’s “Autumn Blend” coffee beans. It has a smooth and gentle flavour.

Autumn in Japan is a time for seriously tasty drinks and desserts, so if you’re in the country this autumn, be sure to stop on by Starbucks for an autumn coffee.

Starbucks Coffee Japan opened a new branch at CIRCLES Ginza on July 30, 2020 that will serve as a dream location for business people.

The dream coffee shop, split into two floors, offers a unique environment and service created in collaboration with Think Lab. Rather than your regular, more public Starbucks, this branch also lets customers reserve booths and meeting spaces. This includes the SMART LOUNGE™ aimed at business users, as well as solo working spaces by Think Lab.

Starbucks Coffee CIRCLES Ginza caters to both solo workers and co-workers, giving them a space to think and concentrate alone, or come together in groups to exchange ideas. Booths offer a place to host online meetings, the SMART LOUNGE lets groups arrange chairs and tables however they like, and the Think Lab—which you pay an extra fee to use—is the perfect spot for some quiet contemplation.

1st Floor: Quick TOGO experience

The first floor is for people who aren’t looking to stay at the cafe long. They are looking for a quicker experience where they can order their Starbucks drink and food and head on out. The cafe offers cashless payments, which is notable as Japan is still very much a cash-based country, as well as the Starbucks mobile order and pay service where you pick what you want on your phone and then go and pick it up.

2nd Floor: A place where you can focus

Reserve a booth for video calls and more

There are four individual half-booths which can be reserved, each of which have a screen for video calls and online meetings. These can be used for 40 minutes and can be booked in advance. The booking system was co-developed by Starbucks and Vacan.

Tables for in-person group meetings

The window tables offer a place for meetings, discussions, and business negotiations for 2-12 people. It’s a relaxing area where workers and clients can chat freely.

解放される“ひとり”のためのパーソナル空間

For those who want to work along, Starbucks has created a spacious area with individual booths where you don’t have to meet eyes or be bothered by other people.

If you’re working in Tokyo, and need a business-oriented location where you can enjoy a coffee, then look no further than Starbucks Coffee CIRCLES Ginza.

Starbucks Coffee Japan is set to open a new branch in Japan on March 26, 2020. It will open along Nakamise-dori, a street that leads to Nagano’s famous Zenkoji Temple.

It will open as the Kōshin’etsu region’s first Starbucks Regional Landmark Storeーa Starbucks branch unique to Japan that’s built as a symbol of that area which promotes that region’s culture to customers. They enable coffee-loving visitors to discover or rediscover the wonder of a region’s history, culture, craftsmanship, and industry, while building a connection with the region through those discoveries. The branches incorporate various local design elements into them.

The new branch, called Starbucks Coffee Shinshu Zenkoji Nakamise-dori, neighbours the Niou Gate of Zenkoji Temple. It’s a place where you can sit down with a delicious cup of coffee and relax while feeling the history of the place. The coffee shop’s design and decor also takes inspiration from local history and culture, their concept behind “Busy and Quiet, Light and Dark.” It’s situated a little away from the hustle and bustle of Nakamise-dori, and houses two spacious floors.

The sliding doors and skylight let in a soft light which also casts shadows in places, mimicking the beauty of shade found in a Japanese-style house. The ceiling and walls at the entrance are made from Japanese red pine, while the bar uses five different types of wood from Nagano Prefecture like hornbeam and katsura. The stone lanterns which were in the original building have been put at the entrance, and the great beams on the second floor have been left as they are. All of this preserves the feeling of the local region while small Starbucks touches are added here and there, resulting in a unique Starbucks experience.

Starbucks Coffee Japan is launching a new drinks promotion in Japan on March 13 entitled “New Latte Love Coffee.” The first two drinks in the series will celebrate the 1st anniversary of the coffee wonderland Starbucks Reserve® Roastery Tokyo. The drinks are the Butterscotch Latte and Butterscotch Coffee Jelly Frappuccino®.

Left: Butterscotch Coffee Jelly Frappuccino® – Tall ¥590 (Before Tax) / Right: Butterscotch Latte – Short ¥420 Tall ¥460, Grande ¥500, Venti® ¥540 (Tax not included in drink prices)

The new beverages incorporate a butterscotch sauce which offers a rich and smooth buttery taste and sweet caramel. Each drink is carefully crafted with a shot of freshly-made espresso, the butterscotch sauce, and steamed milk.

The Frappuccino® version is filled with a Starbucks-original coffee jelly made using the coffee chain’s “Espresso Roast” which goes perfectly with the milk of the cold drink. It’s almost like a dessert in a cup, especially with the addition of the butterscotch sauce.

Starbucks Reserve® Roastery Tokyo is also widening its range of milks in line with the new beverages. Soy milk is already a standard there, but now customers can also enjoy oat milk for a limited time, as well as almond milkーthe latter of which will be put onto the regular menu.

Oat Milk Latte/Almond Milk Latte – ¥Short 390, Tall ¥430, Grande ¥470, Venti®︎ ¥510

The subtle sweetness of the oat milk used in the Oat Milk Latte goes perfect with the taste of the espresso. A Starbucks-original almond milk is also used for the Almond Milk Latte, adding a fragrant almond taste to the coffee beverage.

Enjoy your coffee with your milk of choice from six kinds: Starbucks Milk, Low-Fat, Fat-Free, Soy, Oat, and Almond.

PLUS Corporation and The Sailor Pen Co., Ltd. have teamed up to created a limited edition cherry blossom themed notebook, fountain pen and bottled ink set which will be released on March 16, 2020.

The set includes SAILOR’s “Professional Gear Slim” fountain pen, PLUS’s “Ca.crea Premium Cross” notebook which is perfect for writing on with the pen, and a bottle of ink.

The notebook features a gorgeous gold leaf design and a cherry blossom pink cover. The three-fold notebook is A4 size, and the durable front cover uses cross paper. The inside pages are a subtle cream colour, and the ink from the fountain pen does not leak through the pages. The pages are also smooth and level and so is nice to write on.

The pens come in two colours: pink which reminds one of cherry blossoms, and clear gold. Both pens are also glossed with golden glitter and feature a beauty cherry blossom design.

The extravagant 14k golden pen tip and lid also have cherry blossom flowers on them, as does the label of the bottled ink.

This set comes in a fitting pink gift box, making it a perfect present to stationery lovers whether to yourself, a friend, or someone starting at a new school.

Starbucks Japan has announced that the second drink in its Sakura Season series of springtime cherry blossom drinks will be released on February 26, 2020. Named the “Sakura Sakuranbo Frappuccino®” (Cherry Blossom Cherry Frappuccino®), this tasty-looking drink is exclusive to Japan.

Sakura Sakuranbo Frappuccino®—Savour the sweet and tangy fresh cherry pieces

Sakura Sakuranbo Frappuccino® – Tall ¥590 (Before Tax) / Available: February 26, 2020 – March 12, 2020

The new drink contains fresh and sweet cherry pieces. It uses a cherry blossom flavoured base together with strawberry milk, which adds a subtle flavour, and a sauce made from fresh cherries. Cherries in Japan also go by the name outou (桜桃), which has the Japanese kanji for sakura (cherry blossom) in it. This is because its roots come from the same family of roses.

The drink has a unique sweet and sour punch to it, and one sip is enough to make you feel like spring is here. Topped with pink, white, or blue Japanese sugar candies known as konpeitō, this drink truly offers a toast to a kawaii Japanese spring.

Customise your drink for free with “Sakura Toppings”

Free Sakura Toppings / Available: February 26, 2020 – March 12, 2020

For Sakura Season at Starbucks, customers can customise all drinks with two different colours of mochi pieces and dried raspberries shaped like cherry blossom petals. The coffee company highly recommend topping cappuccinos, white mochas, and matcha cream frappuccinos® with them. Make your drink your own!

Starbucks is also releasing a new range of merchandise, such as mugs and tumblers, with theme “Spring Misty-Rain,” on February 26. These gorgeous designs are inspired by the light rainfall in spring which falls onto the cherry blossoms and grass and makes them glisten with the light. A new cherry blossom Starbucks Card will also be available to pick up for a limited time.

Sakura Season at Starbucks is always a popular time in Japan, so if you’re planning a trip here for spring and are in need of a coffee top-up, then you’re in for a real treat.

Starbucks Reserve®︎ Roastery Tokyo boasts the most incredible location, sitting by the side of Nakameguro, one of Tokyo’s most famous spots for seeing the cherry blossoms in spring.

This year, the coffee roastery’s “Sakura Season” is set to begin on February 15, when its cherry blossom-inspired merchandise collection is released, along with a line-up of pink beverages and food.

The official Starbucks sakura merchandise ranges from tumblers and mugs to a key ring, handkerchief, and more, for a total of 10 items.

Strawberry Chia Oolong – ¥900

Poppun Sakura Jasmine Tea – ¥950

Floating Blossom – ¥900

Six beautiful beverages from last year’s Sakura Season at Starbucks are also making a return from the Teavana™️ brand, made with delicate and soft cherries, hibiscus, and tea leaves as refreshing as green grass.

Clockwise From Left: Gianchetti & Sakura – ¥880 / Mini Panettone Sakura – ¥680 / Cornetti Sakura – ¥380 / Maritozzo Sakura – ¥540

Italian bakery Princi®︎ is also heading to Japan for the first time to serve up Italian food culture to people at Starbucks Reserve®︎ Roastery Tokyo. Enjoy the floral taste of cherry blossoms done in a Princi®︎ way.

Heading to Tokyo for Hanami and the cherry blossoms? Then make a stop at Starbucks Reserve®︎ Roastery Tokyo for this year’s Sakura Season.

Every year, Starbucks Coffee Japan serves up its seasonal “Sakura Season” drinks menu, a limited-time offering of special cherry blossom flavoured drinks for the spring. This year’s Sakura Season at Starbucks begins on February 15, and they’ve revealed the first of several upcoming batches of drinks and merchandise.

Sakura Milk Pudding Frappuccino® & Sakura Milk Latte ー Japan Only

The first two drinks of the Sakura Season menu are a gorgeous light pink, reminiscent of cherry blossoms. They’re available at Starbucks in Japan only.

The Sakura Milk Pudding Frappuccino® is made like a Japanese pudding, scented with fresh cherry blossom leaf extract. The milk base is mixed with a cherry blossom and strawberry sauce, and it’s all topped off with cream and decorations made to look like flower petals. The pink gradation in the cup also calls to mind the beautiful dance of falling cherry blossom leaves.

The Sakura Milk Latte is a subtly sweet, no-coffee beverage made with a combination of cherry blossom and strawberry suace as well as warm milk. It’s still cold out right now, so this is the perfect treat to warm you up for the coming spring.

Sakura Milk Pudding Frappuccino®: Tall ¥590 (Before Tax) *Tall size only

Sakura Milk Latte: Short ¥450 / Tall ¥490 / Grande ¥530 / Venti® ¥570 (Before Tax)

Running: February 15, 2020 – February 25, 2020

*The Sakura Milk Latte will be served until March 12, 2020

Available: At most Starbucks branches in Japan (while supplies last)

Reusable Cherry Blossom Cups ー Japan Only

Starbucks introduced its reusable cups to help reduce plastic waste, and now you can get them in these stylish new cherry blossom designs. If you’re still using disposable plastic cups, then make that important step today and get your own reusable cup.

SAKURA 2020 Reusable Cup (473ml) & Bag Set – ¥2,800 (Before Tax)

SAKURA 2020 Reusable Cup (473ml) – ¥350 (Before Tax)

Release Dates:

SAKURA 2020 Reusable Cup (473ml) & Bag Set: February 15,  2020

SAKURA 2020 Reusable Cup (473ml): February 19, 2020

Available: At most Starbucks branches in Japan (while supplies last)

SAKURA Season Merchandise ー Batch ①

The theme of the first batch of Sakura Season 2020 merchandise is “Spring Breeze.” The design captures the image of cherry blossom petals falling from the gentle spring breeze, the warm days, and hope. The line-up includes not only tumblers and mugs, but a picnic mat with a cherry blossom print, and more. Enjoy your coffee with one of the reusable cups or tumblers and feel good about doing your part to reduce plastic this spring.

Batch ①

Release Date: February 15, 2020

Available: At most Starbucks branches in Japan (while supplies last)

Starbucks’s cherry blossom filter makes flowers blossom in your photos!

Experience the cherry blossoms early before they bloom with the Starbucks Sakura 2020 (Japanese: #スターバックスさくら2020) filter. You don’t even have to download an app to use it.

To get access to the filter, simply scan the QR code in a Starbucks branch, tap the button, and take your springtime photo!

The filter lets you choose between the three most common cherry blossom trees in Japan: the Yoshino cherry, yae-zakura, and shidare-zakura.

Starbucks Sakura 2020 Filter (#スターバックスさくら2020)

Running: February 15, 2020 – March 12, 2020

Available: At most Starbucks branches in Japan

Starbucks’ Chilled Cup Series will release a new spring drink from February 11, 2020 called ‘Starbucks Sakura White Chocolate Cheesecake with Milk Pudding’ for a limited time. 

The Starbucks Sakura White Chocolate Cheesecake with Milk Pudding is blooming with the scent of cherry blossoms and the flavour of rich white chocolate cheesecake and creamy milk. The fun texture of the milk pudding makes for the perfect luxurious spring treat.

The drink is packed into a dome-headed cup reminiscent of Starbucks’ classic and popular frappuccino®. The light pink colour of the scattered cherry blossom petals creates the warm and welcoming feeling of spring. 

Perk up with a refreshing cup full of the flavours of spring.