Sylvanian Families x Saran x Ziploc Collaboration Launches Cute Figure Additions

23.December.2020 | FASHION

Asahi Kasei Home Products launched a collaboration with Sylvanian Families, a line of collection anthropomorphic figures by Epoch, on Monday (December 21) to release a collection of cute figure additions of their Saran® food wrap and Ziploc® products.


The collection is available on a new website launched by both companies which includes information on how to reduce food waste in the house. This year marks the 35th anniversary of the beloved Sylvanian Families, with this collaboration as being part of the celebration. It hopes to inform both child and adult collectors alike on the importance of not wasting food.


Sylvanian Families Collaboration Line-Up

Packaging image

The collection features a line-up of cute miniature ingredients which can be wrapped in tiny Saran® food wrap or zipped up in Ziploc® bags.

The official website for the collaboration includes lots of information on techniques for storing leftover food which is presented by the characters of Sylvania Families. They even released a stop-motion promotional video which you can watch below.

Another video shows tips on chopping up and preserving your food properly.

The collection is the only one of its kind in the world and will be given to only one lucky person who is chosen randomly when participating in the collaboration’s Twitter campaign. The campaign is currently running until December 28, 2020 at 23:59 (JST). To participate, you must follow Asahi Kasai Home Products on Twitter @ahp_jp and retweet this tweet with the Japanese hashtag #れいとうおままごとセット. It is unconfirmed whether the campaign is being held in Japan only.




  • Sylvanian Families 35th Anniversary Celebrated With Special Cakes at Jiyugaoka Sweets Forest

    15.July.2020 | FOOD

    To celebrate the 35th anniversary of Epoch’s toy franchise Sylvanian Families, Konoka Bakery, which is located inside Tokyo’s ‘sweets theme park’ Jiyugaoka Sweets Forest, will serve a series of special cakes from July 16 to September 30.

    Sylvanian Families is a toy franchise that started in 1985 and is now available in over 70 countries worldwide. It’s centred around family life and the beauty of the natural world seen through the eyes adorable animals who live like humans.


    Konoka Bakery has created a selection of cakes to not only commemorate the franchise’s 35th anniversary, but to let its customers enjoy the cafe experience from the comfort of their own home in response to the number of people now being indoors and working remotely much more.

    11cm Cake: ¥4,500 (Serves 2-3) / 14cm Cake: ¥5,500 (Serves 4-6) *Tax included, Jiyugaoka Sweets Forest exclusive

    There are three cute cakes to choose from, each featuring illustrations of familiar faces from the Sylvanian Families series, including Mitsugo-chan who is new to the Chocolate Rabbit Family—the most popular of all the Sylvanian Families. The three flavours include strawberry, raspberry, and gateaux chocolate. Let’s take a closer look.


    Premium Raspberry

    Seven layers of moist sponge and a sweet and sour raspberry butter cream pile upon one another for this cake.


    Premium Strawberry Shortcake

    This cake has five thick layers of moist sponge, strawberry syrup, and cream, inside which is stuffed fresh strawberries.


    Premium Chocolate Cake

    The premium chocolate cake is made from a combinations of Belgian chocolate cream and moist chocolate sponge.


    The first 100 buyers of these cakes will receive a limited-edition Sylvanian Families gift too, available on a first-come, first-served basis.



  • Event Report: Entering the Cute World of the Sylvanian Families Exhibition at Matsuya Ginza

    19.March.2019 | FASHION / FEATURES / SPOT

    Hey, readers. Ellie here from the MOSHI MOSHI NIPPON Editorial Team.


    Sylvanian Families is a line of adorable palm-sized Japanese anthropomorphic animal figurines, cute houses and furniture. The first ever exhibition for the franchise with over 1,000 items is currently being held at Matsuya Ginza until March 25, so I paid it a visit.

    I often played with Sylvanian Families when I was small. I was excited like a kid to see just what kind of exhibition it was going to be.

    At the exhibition you get to look back over the entire history of Sylvanian Families. The series was first released in 1985 with a family of nine animals, one house and eleven pieces of furniture. It took inspiration from European doll houses and was turned into something that was better for the Japanese market for children enjoy.

    As time has gone on, the line-up has grown to develop Sylvania, the village in which the series is set, even bigger. To date there are around 70 families, 100 houses, shops and more.

    Today, not only can you play with and decorate your toys, you can also handmake their clothing and arrange the houses and furniture to create your own personal world. And there are a lot of people doing this!

    I saw lots of cute furniture that sent me on a nostalgia trip.

    The items on display at this exhibition focus on those sold in Japan, but Sylvanian Families is loved by people in over 60 countries and regions. The worldwide total of dolls sold exceeds 150 million.

    This is a photo of a new house made in collaboration with a doll house maker. I uttered the word “Cute…” without even thinking♡

    Many other collaborative works are also on display here besides those with doll house makers. This photo here is from a doll contest carried out by students of Bunka Fashion College in Tokyo. There are 60 dolls on show.

    After getting your fun fill of Sylvanian Families, there’s also a photo spot prepared where you can have your photo taken to make it look like you have shrunk and entered the world of Sylvanian Families.

    And you mustn’t miss the exclusive products and merchandise on sale! There are about 250 items to choose from you can’t get anywhere else such as stationery and other miscellaneous pieces.

    34 years on, Sylvanian Families continues to charm kids and adults alike. If you’re in Tokyo this month then be sure to visit.