Face Mask Shop to Open in Osaka On February 8

06.February.2021 | FASHION

Japanese children’s clothing brand BABYDOLL has announced that it will open up a shop selling only face masks in Namba, Osaka on February 8, 2021. The store is called #Jibun Iro Mask (“Mask in My Colour”) and will sell the newest face masks in the popular MASK DEPOT series which have sold over 150,000 units in Japan.

Pick your colour and size

There’s a line-up of around 200 original masks available in different colours and sizes. Customers take a “colour assessment” where they answer four questions and pick from 20 different colours to find their perfect match, resulting in a mask made for them. There’s also an option to gift wrap the masks to be given as presents to people. And for the store’s grand opening, those who purchase 3 or more masks will receive another mask free of charge. This offer is available from February 8 to 14.

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    <Comment from Sebastian Masuda>

    “In Brooklyn, New York in 2018, I wandered off to go to the restroom at a club. The male and female signs on the restroom doors had been smashed together, and the sign only said ‘non-gender.’ Bewildered by the unexpected instructions, I opened the door with the usual color and found a completely different sight than I was expecting. Shocked to realize that there were stereotypes hiding unconsciously within me, I returned to the club floor to find the space is as fun as ever. Since then, I’ve wondered if there is a way to break the stereotypes I have. I can’t stop thinking about it. 

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