Rilakkuma 20th Anniversary Tour to Visit Aomori, Akita, Miyagi, and Iwate Prefectures

13.June.2022 | SPOT

Everyone’s favorite lazy bear Rilakkuma is turning 20, and to commemorate the big event, Sanrio is holding a special tour that is traveling around Japan. From September 8 until October 31, events will pop up in four prefectures in the Tohoku region–Aomori, Akita, Miyagi, and Iwate. Starting in July, the event will be visiting Hokkaido.

 

Tohoku Area Exclusive Art♪

 

The tour will travel from the northernmost to the southernmost points in Japan over 18 months, and guests visiting each event will be able to find unique prefecture-based environmentally-friendly merchandise. Fans will also be able to participate in SDGs (Sustainable Development Goals) such as beach cleanups and support for local food banks and social programs.

 

Come take part in this celebration while also giving back to local areas around Japan!

©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

RELATED ENTRIES

  • Rilakkuma 20th Anniversary Cafe Be Held in Omotesando, Tokyo in March and April

    06.March.2023 | ANIME&GAME / FOOD / SPOT

    To commemorate the 20th anniversary of Rilakkuma and his adorable friends, the Rilakkuma 20th Anniversary Cafe will open in Omotesando, Tokyo from March 9 until April 16, 2023. You’ll want to come and spend a peaceful time looking back at two decades of everyone’s favorite lazy bear!

     

    The menu features colorful and festive dishes inspired by Rilakkuma, Korilakkuma, Kiiroitori, and Chairoikoguma. The characters express their thanks for 20 successful years, and fans can enjoy floats topped with Rilakkuma and friends wearing ribbons and topped with ice cream, a jelly soda inspired by Chairoikoguma and his friends in the honey forest, and a hot drink inspired by Rilakkuma’s favorite pudding.

     

    Menu

    Rilakkuma’s Honey Mustard Hamburger

    コリラックマのクリームパスタ

    Korilakkuma’s Cream Pasta

    Kiiroitori’s Egg Burger

    Chairoikoguma’s Cheese Curry 

    Rilakkuma and Friend’s Celebratory Cake

    Congratulatory Flower Parfait

    You Can Choose♪ Rilakkuma and Friends Mini Ice Cream

    You Can Choose♪ Rilakkuma and Friends Floats 

    Honey Forest Jelly Soda

    Relaxing Pudding Drink

    Take-Out Drink Bottle

     

    Original Merch

    Acrylic Clip (7 varieties, random)

    Acrylic Keychain (5 varieties, random)

    Mini-Bottle / Muddler with Charm (4 varieties)

    Lunch Tote / Drawstring Bag

    Acrylic Stand with Clip / Cork Coaster

    Stuffed Animal

     

     

    In addition, the cafe will offer original goods, special offers, and a Twitter campaign to celebrate Rilakkuma’s 20th anniversary.

    Come enjoy the elaborate original menu and goods while sharing memories at this limited time themed cafe!

     

    ©2023 San-X Co., Ltd. All Rights Reserved.

  • Rilakkuma Celebrates 20th Birthday with Strawberry Buffet at the Keio Plaza Hotel

    17.December.2022 | FOOD / SPOT

    The Keio Plaza Hotel in Tokyo is celebrating Rilakkuma’s birthday in the sweetest way! The Strawberry Collection with Rilakkuma sweets buffet will be available from January 7 until March 31, 2023 at All-Day Dining Jurin on the hotel’s second floor. 

     

    The most popular strawberry buffet will be back and better than ever in 2023. Sweets featuring Rilakkuma and his friends will be on full display, including strawberry tarts, tiramisu, and other strawberry-filled sweets. The lazy bear’s favorite pudding and pancakes will also be available along with soothing hot tea for the cold winter months. This will mark the first time that Rilakkuma’s sweets buffet will appear at a hotel.

    Small tartlets featuring Korilakkuma and Kiiroitori will be too cute to eat, and Chairoikoguma will appear on cookie sandwiches.

     

    The dessert plate will include gorgeous fondant chocolate with images of Rilakkuma and each of his friends to set the mood for the opening of the event.

     

    The location itself will also be decked out in sweet decorations, with guests being welcomed at the door. Taking pictures is encouraged, so make a reservation today if you’re looking to impress on Instagram!

     ©2022 San-X Co., Ltd. All Rights Reserved. 

  • Rilakkuma Cream Soda Appears at Maholova Minds Miura Tokyo Bay Hotel

    27.September.2022 | FOOD / SPOT

    Maholova Minds Miura, a hot spring resort on the Miura Peninsula in Kanagawa Prefecture, celebrated its 30th anniversary in June 2022. Royal Salon Yamato, a popular spot for coffee and parties since its opening, was transformed into the Rita Cafe this summer.


    On September 23, Rita Cafe will begin selling its own original cream soda!

    Rilakkuma’s Miura Ocean Cream Soda / Korilakkuma’s Watermelon Cream Soda

     

    Rilakkuma Room (Bedroom/Living Room)

     

    To celebrate the special Rilakkuma room and Korilakkuma room, guests can enjoy two new drinks: Rilakkuma’s Miura Ocean Cream Soda and Korilakkuma’s Watermelon Cream Soda. The rooms aren’t too easy to book, but even if you can’t, at least you can see plenty of adorable pictures on social media!

  • Netflix Releases New Trailer and Visual for ‘Rilakkuma’s Theme Park Adventure’

    22.July.2022 | MOVIE

    Netflix will begin streaming the stop-motion series Rilakkuma’s Theme Park Adventure on August 25, 2022. 

     

    The series is a continuation of the 2019 series Rilakkuma and Kaoru, which became incredibly popular around the world. The heartwarming story of the cuddly, lazy bear, the office worker Kaoru, and friends Korilakkuma and Kiiroitori, struck a chord with audiences. The new series will depict a day in the lives of Kaoru and Rilakkuma as they go have fun at an amusement park. Not everything will go according to plan, and the characters get caught up in a number of hilarious hijinks. 


    The trailer and key visual for the series have been revealed, highlighting Rilakkuma, who is always completely relaxed no matter what kind of trouble he’s in. The theme song for the series will be Inside Your Pocket by Quruli. Additional cast members include Takayuki Hamada as Hayate and Reina Ueda as a mysterious new character.

    The trailer shows the craziness that will be happening during the series, including an epic car chase. Both adults and children are sure to fall in love with this series.

     

    Trailer


    Rilakkuma has the power to make anyone feel warm and fuzzy, so be sure to tune in. It will do your soul some good.

  • Rilakkuma Teams Up with SpoGOMI to Sponsor National Cleanup Competition

    24.June.2022 | FASHION

    In an effort to clean up areas around Japan, everyone’s favorite lazy bear is teaming up with the Social Sports Initiative’s SpoGOMI! Rilakkuma is currently on his own nationwide tour, traveling from the northernmost to the southernmost points in Japan over 18 months. Guests visiting each event will be able to find unique prefecture-based environmentally-friendly merchandise. 

     

    SpoGOMI is an entirely new sport started in Japan, combining a traditional sport with trash pickup! It’s always more fun to turn a chore into a game, and participants compete to see who can pick up the most garbage. 

     

    Merchandise at a Glance

    Mug

    Pin

    Fan

    Round Coin Purse

     

     

    Merchandise (Exclusive to the Hokkaido Area)

    T-Shirt

    Canvas Tote Bag (S)

    Hand Towel (M/L)

     

    Along with the standard rules, a new version of the game inspired by Rilakkuma will be introduced, perfect for both children and adults to enjoy.

     

    After helping to clean up, why not enjoy some delicious local food and sightseeing? Join Rilakkuma in his efforts to clean up Japan and connect local communities. 

     

    ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • New Rilakkuma Merchandise Features Amusement Park Filled with Sweets

    13.June.2022 | FASHION

    Everyone’s favorite lazy bear Rilakkuma is bringing fans a new merchandise collection! These items show the character and friends in an amusement park filled with sweets, and these goods will be on sale at retail stores nationwide and online in early July.

     

    Everyone would love to visit an amusement park filled with desserts, and these items are sure to add some retro pop flare to your daily life.

     

    Product Lineup at a Glance

    Memo Pad: ¥385 (Tax Included)

    Memo Pad with Clipboard: ¥660 (Tax Included)

     

    These cute memo pads are available in four designs, and fans can also grab a special set including a colorful clipboard.

    Camera Shoulder Strap: ¥2,750 (Tax Included)

     

    Give your camera some extra pizazz with this cute camera strap! Each comes with a decorated synthetic leather pad made to reduce neck and shoulder strain.

    Ferris Wheel Cushion: ¥3,850 (Tax Included)

     

    This cushion also includes pockets for small stuffed animals!

     

    These new items were made in conjunction with the Netflix series Rilakkuma’s Theme Park Adventure, scheduled to stream on Netflix worldwide starting August 25, 2022.

     

    ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • Rilakkuma 20th Anniversary Tour to Visit Hokkaido

    25.May.2022 | FASHION / SPOT

    Everyone’s favorite lazy bear Rilakkuma is turning 20! To commemorate this big event, Sanrio is holding a special tour that will travel around Japan. From July 13 until August 31, events will pop up in three cities in Hokkaido–Sapporo, Obihiro, and Hakodate.

     

    Merchandise

    Rilakkuma & Todok Collaboration Cotton Gloves

     

    The environmentally-friendly event will offer locally designed products made from recycled materials. A special Hokkaido Ocean Cleanup will also be held with a group in Sapporo, and those participating in the event will receive a limited edition pair of cotton gloves.


    Prior to the start of the event, the official Twitter account of the Rilakkuma tour (@rk_ensembletour) is running a limited-time campaign until May 29. 10 lucky people will win a magnet sticker not available for sale! To enter, just follow the account and retweet the tagged Tweet.

  • Local Sumikko Gurashi and Rilakkuma Goods for Sale in Shimonoseki

    23.May.2022 | FASHION / SPOT

    The Daimaru location in Shimonoseki, Yamaguchi Prefecture, will soon begin selling limited edition Rilakkuma and Sumikko Gurashi goods! About 1,400 rare goods previously only available at 10 locations around Japan will be available in Shimonoseki from May 25 until May 30. Inspired by locales around the country, these adorable items will inspire you to travel when you can!

     

    Limited Edition Sumikko Gurashi Goods

     

    Ise Shop Exclusive

    Dangling Stuffed Animal

    Dangling Stuffed Animal

     

     

    Jisho-ji Shop Exclusive

    Dangling Stuffed Animal

     

    Kyoto Kiyomizu-Zaka Shop Exclusive

    Dangling Stuffed Animal

    Shrine and Temple Stamp Book

    Castella Manju

     

    Dazaifu Shop Exclusive

    Dangling Stuffed Animal

     

    Rilakkuma’s Teahouse & Rilakkuma’s Bath Exclusive Goods

     

    Arashiyama Shop Exclusive

    Honey Castella Manju

     

    Miyajima Shop Exclusive

    Stuffed Animal

    Roasted Mochi Pieces, Soy Sauce Flavor (with Can)

    Kurokawa Shop Exclusive

    Japanese Pattern Towels

     

     

    Dogomachi Shop Exclusive

    Stuffed Animals

     

    Kusatsu Shop Exclusive

    Stuffed Animal

     

    With over 700 Sumikko Gurashi goods available, each symbolizing a specific locale with a cherry blossom theme, it won’t be easy to choose which items you’ll want to take home. Photo spots will also be set up at the venue, so come snap some pics for social media! Also, look forward to the Summer Bread and Sweets Festival 2022 in the adjacent venue!

  • Rilakkuma & Sumikko Gurashi Festival to Open at Tokorozawa Sakura Town in Saitama

    14.April.2022 | ANIME&GAME / SPOT

    Popular Rilakkuma and Sumikko Gurashi characters will be taking over Tokorozawa Sakura Town in Saitama from April 16 until May 22 during the Rilakkuma & Sumikko Gurashi Festival! Guests will be greeted by the characters themselves, and will be able to participate in tons of fun activities, photo spots, and more!

     

    The festival will have a full lineup of exclusive merchandise only available at Tokorozawa Sakura Town, from cute and useful items like clear folders to fans to use during the summer heat.

     

    A limited collaboration menu with Kadokawa Shokudou will also be available during the event. The ‘Rilakkuma & Sumikko Gurashi Festival Picnic Plate’ is full of fun finger foods that are easy for both adults and children to eat and includes a special lunch mat. Guests can also participate in a commemorative photo session with the characters dressed in new costumes!

     

     

    ©2022 San-X Co., Ltd. All Rights Reserved.

     

  • Button & Cufflinks Releases New Rilakkuma Accessory Collection

    28.March.2022 | FASHION

    The brand Buttons & Cufflinks has released an accessory collection with the popular San-X character Rilakkuma! The items are now available at 26 Cotomono Marche stores nationwide and online. 

     

    The collection features the lazy bear Rilakkuma, the mischievous Korilakkuma, and the hard-working Kiiroitori. Fans can snag earrings of Rilakkuma with pancakes, Korilakkuma with strawberries, Kiiroitori with a four-leaf clover, and Chairoikoguma with honey.

    Rilakkuma brooches are also available for adults who still like to be playful. In 2022, why not snazz up your wardrobe with everyone’s favorite relaxing bear and friends?

  • Chiyoda City Tourism Ambassador Rilakkuma Featured in New Collaborative Menu

    17.March.2022 | FOOD / SPOT

    The Chiyoda City Tourism Association ambassador Rilakkuma is making an appearance at RESTAURANT 1899 OCHANOMIZU and Restaurant f for a limited time. Along with some scrumptious menu items shaped like everyone’s favorite lazy bear, the Tourism Association will be selling some limited edition Rilakkuma goods while supplies last starting March 18!

     

    RESTAURANT 1899 OCHANOMIZU 

    March 14 – May 31, 2022

    Rilakkuma Curry: ¥1,500 (Tax Included) *Limited to 20 per day at Cafe and Diner

    Rilakkuma lazes about on a comfy egg cushion while surrounded by a Japanese curry roux. The Rilakkuma-colored rice cooked with roasted green tea matches the flavor profile perfectly!

     

    Korilakkuma Partait: ¥1,700 (Tax Included) *Limited to 15 per day at Cafe

     

    This parfait combines Korilakkuma’s favorite strawberries and Japanese tea. Strawberry jelly and whipped cream are delicately mixed with green tea jelly and cake and milk pudding. 

     

    Rilakkuma & Friends Latte: ¥900 each (Tax Included) *Available at Cafe and Diner


    The Rilakkuma Latte features hojicha mixed with honey, while the Korilakkuma Latte is a black tea latte with strawberry sauce. The Kiiroitori Latte is made with sencha mixed with yuzu and ginger. 

     

    Restaurant f

    March 15 – June 30, 2022

    Rilakkuma Collaboration Curry by Chef Nankyoku ¥1,500 (Tax Included) *Limited Quantity Available

     

    The chef behind this creation was previously on an expedition to Antarctica! This special ‘f-curry’ is a rich curry with more than 10 spice varieties, plenty of onion, and some secret ingredients. Each order comes with salad, soup, and an original coaster (while supplies last). 

     

    F’s Cookies – Blooming Sakura Rilakkuma: ¥700 (Tax Included) *Limited Quantity Available

     

    Each Rilakkuma cookie has been decorated with a cherry blossom petal as a spring bonus.

     

    Rilakkuma’s Chiyoda Ambassador Memorial Ramune Candy (10 pieces): ¥650 (Tax Included) *Limited Quantities Available

     

    The chef put his heart and soul into making each of these iced ramune candies decorated with the faces of these beloved San-X characters. 

     

    Chiyoda City Tourism Association Tourism Ambassador Original Merchandise

    Plush Keychain: ¥1,800 (Tax Included) *Only 1,000 Available

     

    This stuffed Rilakkuma is wearing the tourism ambassador’s official hanten.

     

    Chiyoda Sakura Netsuke: ¥800 (Tax Included) *Only 1,000 Available

     

    This netsuke was created from a cherry tree from the moat of Edo Castle. A portion of the proceeds will be donated to the cherry tree restoration fund!

  • Rilakkuma Home Goods Available from Loppi for a Limited Time

    04.March.2022 | FASHION

    @Loppi and Special Loppi (HMV&BOOKS Online) is now offering a collection of Rilakkuma-inspired goods! These include items perfect for home interiors like kitchen products, jewelry stands, tissue boxes, and much more. Many of these items will only be on sale through Loppi, such as an exclusive plush toy decorated with the Lawson logo.

     

    Merchandise at a Glance

     

    Funny Lunch Plush: ¥4,180 (Tax Included)

     

    This collaborative Lawson and Rilakkuma plush comes with a cup perfect for holding desktop accessories!

     

    Rilakkuma Volkswagen Bus Tissue Box: ¥5,280 (Tax Included)

     

    This stylish tissue holder comes with a cup that will transform it into a pen holder or other container for small items.

     

    Kiiroitori LED Acrylic Jewelry Stand: ¥4,180 (Tax Included)

     

    This functional and stylish illuminated acrylic stand is perfect for storing earrings, either in the provided holes or at the base.

    Preorders for these products are now open exclusively at @Loppi and Special Loppi (HMV&BOOKS Online) inside Lawson stores nationwide. For a full list of goods available, check out the detailed information page!

     

    @2022 San-X Co., Ltd. All Rights Reserved.

    *Please note that design specifications may differ from the products pictured above.

     

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