Hello Kitty and Wish Me Mell Inspire Dinner and Dessert Buffet at Keio Plaza Hotel
Starting September 3, Keio Plaza Hotel Tama will offer a special dinner and dessert buffet inspired by the Sanrio characters Hello Kitty and Wish Me Mell. The adorable event will take place at the Jurin restaurant on the 4th floor, and guests will be able to enjoy some cute dishes and desserts inspired by the character’s gratitude. The event will run until October 30 and will only be held on weekends and holidays.
The restaurant’s patissier has designed a collection of sweet dishes based on the two characters, from strawberry shortcakes inspired by Wish Me Mell’s outfit to pastel-colored cakes and rainbow jello. Cream-filled fruit sandwiches cut to look like Hello Kitty’s face are sure to offer guests the perfect photo op! For those wanting something savory, over 15 dishes will be available, including roast beef, pasta and cheese, curry, and more.
Special seats including large stuffed animal versions of Hello Kitty and Wish Me Mell will be available, limited to two tables per day.
Come enjoy a relaxing meal with these two adorable characters!
Dinner & Dessert Buffet – From Hello Kitty and Wish Me Mell with Thanks
Running: September 3 – October 30, 2022 (Available only on weekends & holidays)
Venue: 4F Restaurant ‘Jurin’
Rilakkuma Celebrates 20th Birthday with Strawberry Buffet at the Keio Plaza Hotel
The Keio Plaza Hotel in Tokyo is celebrating Rilakkuma’s birthday in the sweetest way! The Strawberry Collection with Rilakkuma sweets buffet will be available from January 7 until March 31, 2023 at All-Day Dining Jurin on the hotel’s second floor.
The most popular strawberry buffet will be back and better than ever in 2023. Sweets featuring Rilakkuma and his friends will be on full display, including strawberry tarts, tiramisu, and other strawberry-filled sweets. The lazy bear’s favorite pudding and pancakes will also be available along with soothing hot tea for the cold winter months. This will mark the first time that Rilakkuma’s sweets buffet will appear at a hotel.
Small tartlets featuring Korilakkuma and Kiiroitori will be too cute to eat, and Chairoikoguma will appear on cookie sandwiches.
The dessert plate will include gorgeous fondant chocolate with images of Rilakkuma and each of his friends to set the mood for the opening of the event.
The location itself will also be decked out in sweet decorations, with guests being welcomed at the door. Taking pictures is encouraged, so make a reservation today if you’re looking to impress on Instagram!
©2022 San-X Co., Ltd. All Rights Reserved.
Strawberry Collection with Rilakkuma
Running: January 7 – March 31, 2023
Venue: All-Day Dining Jurin / 2F
Times: (1) 15:00-17:00 (Last order at 16:30) / (2) 15:30-17:30 (Last order at 17:00)
Chiikawa and Sanrio Characters Collaborate for Special Merch Collection
19.November.2022 | FASHION
A collection of must-have goods featuring Chiikawa and Sanrio characters has been announced! The items will be available at the Sanrio Online Store on November 24 and Sanrio shops nationwide, including department stores, starting November 25. The popular character Chiikawa, created by illustrator nagano, has been invited into the world of Sanrio, and the results are perfectly adorable. The merch lineup includes 21 items from plush toys to acrylic keychains. Purchase bonuses will also be given to those snagging any of the items on offer.
Goods at a Glance
This marks the second collaboration between Sanrio characters and Chiikawa. Fans will want to grab these limited-edition goods, including fluffy plush toys, a mascot-style brooch set, pouches, tote bags, clear folders, and handy cases perfect for storing small items. These items feature completely original designs. Which one is your favorite?
Available at Sanrio stores, Sanrio corners in department stores, etc. (*Products are not carried at all locations.)
Release Date: November 25, 2022
Sanrio Online Shop
Available: November 24 at 10:00
Rakuten Marketplace: https://www.rakuten.co.jp/sanrio/
Yahoo! Shopping: https://store.shopping.yahoo.co.jp/sanrio/
Official Site: https://www.sanrio.co.jp/
Sanrio Virtual Festival 2023 in Sanrio Puroland to Bring Fans Into the Metaverse
The Metaverse event that was a smash hit in 2021 will be returning in 2023! Sanrio Virtual Festival 2023 in Sanrio Puroland, one of the world’s largest music festivals blending both the real and virtual worlds, will be held starting January 13, 2023.
A lineup of high-profile performers has been announced, including Airi Suzuki, SKY-HI, Yabai T-Shirts Yasan, and Aoi Fuji. Popular Sanrio characters such as Hello Kitty, Cinnamoroll, and Kuromi will also appear, and visitors will be able to experience the virtual Puroland by utilizing unique avatars and taking part in a number of exciting events.
The 2021 event was incredibly popular, and the 2023 version will increase the duration and amount of content available. To do this, Puroland has joined forces with VRChat, a well-known US company and social platform. Artists, VTubers, and Sanrio characters will perform in a massive space on B5 of Virtual Sanrio Puroland, and fans can enjoy live performances while also communicating with other guests!
Highlights of SANRIO Virtual Festival 2023 in Sanrio Puroland
・Inspired by PURO VILLAGE at Sanrio Puroland, VIRTUAL PURO VILLAGE is now available in the Metaverse!
・The popular Sanrio Puroland parade will be performed in the virtual space with an original story!
・Starting January 13, 2023, visitors will be able to chat and play in an open space before the concert, and special events–like radio calisthenics–will be held.
・Guests can enjoy mini concerts featuring Sanrio characters every day from January 14 until January 20 (*Fee required.)
The event can be accessed via smartphone, PC, or other devices. Guests can have fun creating their own unique avatars and immersing themselves in the Sanrio Puroland atmosphere no matter where they are! Come experience this state-of-the-art Metaverse space while you can.
Experience Mini Live Shows Featuring Popular Sanrio Characters Every Day
A daily mini concert will be held daily from January 14 until January 20 with a different Sanrio character appearing each day.
The mini-concert ticket allows guests to watch all seven mini-concerts and also includes digital items to use with your avatar, including a fan and a T-shirt.
17 Artists Announced (So Far) to Perform During Virtual Music Festival!
Artists like Airi Suzuki, SKY-HI, and Yabai T-Shirts Yasan will take to the LUNA STAGE (*fee required), with virtual artists including Aoi Fuji appearing on the FUTURE STAGE (*fee required.)
Hello Kitty and other Sanrio characters will also appear at CHILL PARK, each giving a mini live performance. The second artist lineup and performance timetable will be announced in early December.
Free areas will be open to the public. More details and ticket information is available on the official website.
SANRIO Virtual Festival 2023 in Sanrio Puroland
Running: January 13 – January 22, 2023
Venue: Virtual Sanrio Puroland
Official Site: https://v-fes.sanrio.co.jp
60th Anniversary Sanrio Exhibition: The Beginning of Kawaii to Open at Hokkaido Museum of Modern Art in February 2023
The word ‘kawaii’ is now commonly used around the world. Sanrio is largely to thank for this, and the beloved company has announced that the 60th Anniversary Sanrio Exhibition will open at the Hokkaido Museum of Modern Art from February 11 until April 2, 2023. Advance tickets will include a discount and will be available until November 14 online.
“Sanrio celebrated its 60th anniversary in 2020, and the company continues to share Japan’s character culture with fans around the world,” Sanrio said in a comment. “Kawaii is now a universal language, and this is very much thanks to the over 450 characters that are part of Sanrio’s history, from Hello Kitty to My Melody.
This exhibition traces the history of Sanrio and guests can enjoy seeing rare materials including merchandise, publications, and early designs from the company’s founding. We want to continue to grow and develop our characters while valuing communication with our fans, ensuring that our adorable characters are loved by generations to come.”
The Sanrio exhibition is something that generations of fans can enjoy, so come immerse yourself in this kawaii world! For more details, visit the official website.
60th Anniversary Sanrio Exhibition: The Beginning of Kawaii
Running: February 11 – April 2, 2023
Hours: 9:30 – 17:00 (Last entry at 16:30)
Venue: Hokkaido Museum of Modern Art (17-chome Kita 1 Jonishi, Chuo-ku, Sapporo, Hokkaido)
Official Site: https://stv.jp/event/sanrio
Hello Kitty Autumn Event ‘Apple Halloween 2022’ Running Until October 31
HELLO KITTY SHOW BOX, a theater and restaurant offering Hello Kitty-themed shows and meals on Awaji Island, and HELLO KITTY APPLE HOUSE, an apple-shaped observation theater based on the popular character’s home, are both currently holding the Apple Halloween 2022 event until October 31!
Guests can enjoy a mystery-solving event and some adorable photo spots inspired by apples and the Halloween season. By solving certain riddles, visitors will be rewarded with candy!
Come have fun this Halloween with Hello Kitty, friends, and family!
Started in October, the New Show ‘HELLO KITTY THE PARTIES’ Gets Rave Reviews
HELLO KITTY THE PARTIES, a new show at the theater and restaurant HELLO KITTY SHOW BOX, will run until December 30, 2022. The show features a new theme each month and currently features a jazz band.
October’s theme is Happy Halloween Party, and visitors can listen to a number of famous songs while enjoying tasty and healthy dishes packed with autumn flavors. At the end of the performance, a meet and greet with Hello Kitty will be held. November’s theme will be Hello Kitty’s Birthday Party, while December will focus on a Christmas Party!
Apple Halloween 2022
Running until October 31, 2022
Venue: Awaji Hello Kitty Apple Land ( 177-5 Nojimahirabayashi, Awaji, Hyogo)
Official Website: https://awaji-resort.com/hellokittyshowbox/
Second Sylvanian Families Sweets Buffet to Open with a Christmas Theme
11.October.2022 | FASHION
Keio Plaza Hotel in Tokyo will hold a special Christmas-themed Sylvanian Families buffet starting November 1, 2022. This is the second Sylvanian Families event following the previous Halloween-themed buffet, which became extremely popular. Some guests even bring their own Sylvanian Families dolls!
Starting in November, visitors can enjoy a full lineup of 20 scrumptious dishes inspired by the cake shop found in Sylvania Village. Some sweets are also inspired by the many beloved characters found in the series, and anyone wanting to get into the Christmas spirit won’t want to miss this exclusive event. For those without a sweet tooth, some light lunches will also be available.
The restaurant will also erect a decorative display of Sylvanian Families enjoying a Christmas party and a sweet diorama made exclusively of desserts by the pasty chef. Guests can enjoy tea time while getting lost in this magical world, so get excited about the Christmas season!
1. Sweets Inspired by the World of Sylvanian Families
2. Become Enthralled by a Wonderful Winter World of Sweets
3. Exclusive! Sweets Diorama and Sylvanian Families Photo Spot
4. Light Meals Perfect for Winter and Burgers Featuring Original Illustrations
5. A Special Plan to Enjoy the Buffet with Sylvanian Families Babies
Sweets Collection with Sylvanian Families
Running: November 1 – December 31, 2022
Venue: Keio Plaza Hotel’s Jurin Restaurant
Price: ¥5,500 (Adults) / ¥3,000 (Children 4-12) *Children under 3 free
The #KuromifyTheWorld Project Celebrates First Anniversary with Special Week of Events
06.October.2022 | FASHION
The #KuromifyTheWorld campaign is already one year old! Created to share the adorable Sanrio character Kuromi with the world, fans will be invited to celebrate this milestone from October 20 until October 31 with special events in Tokyo, Osaka, and Nagoya.
Kuromi’s Drink Stand will be open for a limited time in Tokyo and Osaka. Customers will be invited to choose the color of their drink according to their mood, and will also be able to customize it with tags, acrylic stands, and stickers! An original photo spot will also be set up beside each drink stand, and those wanting to attend can enter the lottery to win tickets now.
Sanrio’s first and largest Kuromi ad truck will also be driving through the streets of Tokyo, Nagoya, and Osaka during the event week.
Kuromi will also be teaming up with (G)I-DLE, a popular five-member global idol group from South Korea. Campaigns are planned to appear in Hangzhou, Suzhou, Taiwan, Korea, North America, and Europe.
Kuromi ranked in the top three in this year’s Sanrio Character Awards, and her popularity is steadily growing with Gen-Z. Keep an eye out for more Kuromi-inspired events in the future!
・Kuromi’s Drink Stand:
Shinjuku, Tokyo: October 20 – October 24, 2022
Shinsaibashi, Osaka: October 29 – October 31, 2022
・#KuromifyTheWorld Ad Truck:
Tokyo: October 20 – October 24
Nagoya: October 26 – October 27
Osaka: October 29 – October 31
Hilton Tokyo Odaiba to Hold Second Touken Ranbu ONLINE Collaboration Sweets Buffet
From October 21 until November 30, 2022, Hilton Tokyo Odaiba will hold the Touken Ranbu ONLINE Special Buffet ~Black & White~ event! This second collaboration with the popular series will be held Grillogy Bar and Grill on the second floor.
Drink Order Bonus: Original Coaster (8 varieties)
At the buffet, guests can enjoy luxurious dishes inspired by characters from the sword-centered game and anime series. The desserts blend Japanese and Western cuisine, and special cocktails will be available during the first phase, each coming with a special coaster as a bonus! In addition, original goods will be on sale at the venue, so don’t miss it!
Touken Ranbu ONLINE Special Buffet ~Black & White~
Running: October 21 – November 30, 2022
Reservation Start Dates and Times:
Lottery Opens: September 16, 12:00~
General Reservations Open: October 6, 12:00~
*Lottery reservations and general reservations will be open
for the first and second runs.
*Please see the official website for the full reservation schedule.
Venue: Hilton Tokyo Odaiba 2F Restaurant, Grillogy Bar and Grill
Online Shop: https://touken-yorozuya.com/
Sanrio Releases New Collection Inspired by Gyaru from the 90s and 2000s
13.September.2022 | FASHION
On September 14, Sanrio will release an adorable new collection of goods inspired by 90s gyaru fashion! Fans of Japanese pop culture may be familiar with the gyaru subculture, and now, you can grab your favorite Sanrio character all dressed up like a fashionable girl on the streets of Tokyo during the Heisei era. These items will be available at Sanrio stores nationwide, Sanrio corners in department stores, and Sanrio online. The lineup includes goods featuring Hello Kitty, My Melody, Kuromi, and Cinnamoroll.
A total of 17 new items will be available, including mascot keychains, accessory cases, and plenty more to show off your gyaru side. Hair clips, which were very popular during the height of gyaru fashion, are perfect to either attach to your head or to your school bag.
Along with the listed goods, secret straps featuring nostalgic 90s motifs will also be sold at random! These are perfect for hanging on your glove compartment, a mirror in your purse, or your bag.
Mascot Keychain (4 varieties): ¥1,980 each
Each mascot keychain shows a popular Sanrio character dressed in popular Gyaru fashion.
Accessory Case with Hole for Strap (4 varieties): ¥1,100 each
Hair Clip (4 varieties): ¥990 (Set of 2)
Secret Strap (8 varieties): ¥880 each
Each comes with a strap. The Cell phone can be opened and closed.
*Secret Straps are sold in a blind box.
Tokimeki Heisei Kogyaru Design Series
Release Date: September 14, 2022
Limit: From September 14 until September 20, each person is limited to 2 items of each character.
Sanrio Goods Page:
Pochacco and Pekkle Collaboration Donuts Coming Soon
08.September.2022 | FOOD
The handmade donut shop Floresta will be offering some adorable Pochacco and Pekkle donuts from September 10 until September 30, 2022. Customers can snag them at Floresta locations and the online store.
Floresta specializes in donuts made from all-natural ingredients, and these adorable collaboration donuts are sure to put a smile on Sanrio fans’ faces!
These donuts are made with Floresta’s special white chocolate mixed with strawberry powder and pumpkin powder. Not overly sweet, these goodies will suit anyone’s palate.
Although these sweet treats may be colorful, they were made with all-natural ingredients and are free of synthetic colors, fragrances, and preservatives. Many customers have said that the natural taste is totally different from that of standard donuts, so why not give it a try with family or friends?
Pochacco & Pekkle Collaboration Donuts
Available: September 10 – September 30, 2022
Where to Buy: In-store or at the online shop (https://floresta-ec.jp/)
*Preorders begin on September 10 at 10:00 AM
*Items available in limited quantities.
Sanrio Avatar Creation App Hello Sweet Days Celebrates 5th Anniversary with Collab Cafe
24.August.2022 | Uncategorized
To commemorate the 5th anniversary of Sanrio’s avatar app Hello Sweet Days, a cafe collaboration with Sanrio Characters Honey Toast Cafe in Yokohama, the Pompompurin Cafe in Harajuku, and the Cinnamoroll Cafe in Shinjuku will begin on August 20, 2022. This is the first collaboration to take place at all three stores at once.
Each location will offer a different collaborative drink for a limited time only. Those who purchase these tasty beverages or show the Hello Sweet Days app screen to the staff will receive exclusive goods while supplies last! Music from the app will be played in each cafe, so be sure to check it out!
The Sugoroku Event is a popular part of the Hello Sweet Days app. This year’s event will begin on August 21 and will take a look at the history of the app, given that it is celebrating its 5th anniversary. Players will be able to take look back on past additions and earn a variety of special rewards!
Running: August 21 – August 30 at 23:59
The Smile Festival SNS Contest will also be going on, inviting fans to participate to win Sanrio goods. More details on how to submit an entry are available on the app.
There will be many other special events and campaigns both inside and outside the app during the month of August to celebrate the 5th anniversary, so keep an eye out for more!
Ⓒ 2022 SANRIO CO., LTD. APPROVAL NO. L633389 Ⓒcocone
Hello Sweet Days 5th Anniversary Event
Smile Festival SNS Contest
Running: August 21 – August 31 at 23:59
Details Available in the App
・Sanrio Characters Honey Toast Cafe (Yokohama)
Running: August 20 – August 31, 2022
Collaboration Drink – Pochacco’s Banana Latte: ¥990 (Tax Included)
Shop Details: https://www.paselaresorts.com/collaboration/sanriocharacters-honeytoastcafe/
・Pompompurin Cafe (Harajuku)
Running: August 20 – August 31, 2022
Collaboration Drink – Pompompurin’s Tropical Float: ¥990 (Tax Included)
Shop Details: https://pompompurincafe.com/
・Cinnamoroll Cafe (Shinjuku)
Running: August 20 – August 31, 2022
Collaboration Drink – Hello Sweet Milk: ¥990 (Tax Included)
Shop Details: https://www.cinnamorollcafe.com/shinjuku/
Masquerade-Inspired Halloween Sweets Buffet Opens in Omotesando
The Strings Omotesando will hold the Violet Masquerade sweets buffet at GRAMERCY HOUSE, a banquet venue on the second floor, on select dates from September 7 until October 27, 2022.
Guests can enjoy a selection of desserts featuring chestnuts, grapes, and other autumn treats in calming violet space. Why not come enjoy the feel of a masquerade while eating your fill of sugary delights?
The event will feature jewel-like tarts lavishly decorated with figs and grapes, strawberry cheesecake inspired by a courtly flower garden, and lemon mousse shaped like a fanciful headdress. The buffet itself will be decorated with masks and glittering ornaments.
The buffet will also include lunch with a lineup of savory dishes such as spiced grilled chicken, black curry made with charcoal, and purple sweet potato potage.
Visitors showing up to the buffet wearing violet will receive an original purple mocktail called Fancy Violet. Why not come for a girls’ night out or a family dinner this Halloween season?
Violet Masquerade Sweets Buffet
Running: September 7 – October 27, 2022
*On select dates only. These dates will be announced on the website.
Venue: GRAMERCY HOUSE / The Strings Omotesando 2F
Hours: 12:00-14:00 *120-minute seatings
Details / Reservations: https://www.strings-hotel.jp/omotesando/event/sweetsbuffet/#next