VICKS Releases Matcha Flavored Medicated Drops in Japan

12.September.2022 | FOOD

Taisho Pharmaceuticals has announced a new flavor of Vicks Medicated Drops available only in Japan! The Matcha flavor will be available starting October 1, 2022.

VICKS Medicated Drops are lozenges perfect to relieve sore throats, and in an attempt to make a product for everyone’s taste, 14 flavors have been developed so far–five fruit types, three refreshing types, and six sugarless types.

 

Matcha has become a more popular flavor among both young and old people in recent years, and this Japan-only flavor is sure to be a hit. The active ingredient, CPC, disinfects and sterilizes the mouth, so the next time you feel a cold coming on, try one of these lozenges out.

RELATED ENTRIES

  • Rina Sawayama Releases Second Album, Announces First Japan Tour

    22.September.2022 | MUSIC

    Born in Niigata and living in London, international singer-songwriter Rina Sawayama released her second album Hold The Girl on September 16. The album is Sawayama’s first in two and a half years and was written and recorded over the past year and a half. With an overarching pop sound, the album blends other genres expertly, from country, electro, and R&B to folk, metal, and rock. Hold The Girl manages to track Sawayama’s personal growth, sharing her goals for the future while fully accepting her past. The album has already received rave reviews from media outlets worldwide, including Rolling Stone, The Times, DIY, The Mail on Sunday, and more. “Among contemporary pop stars, Rina Sawayama certainly stands out,” The Times reads. Sawayama has also announced that she will hold her first solo Japan tour in January 2023, stopping in Tokyo, Nagoya, and Osaka. Her performance at Summer Sonic 2022 was a smash hit, so don’t miss your chance to see her live if you couldn’t make it!
  • Creative Social Media Site Behance Promotes Traditional Japanese Culture in New Project

    29.June.2022 | FASHION

    Behance, the world’s largest creative social media network, has started a new project to promote Japanese traditional culture and arts and crafts to the world. Works on Behance will be transformed into NFTs, with the goal to establish a new way for traditional craftsmen to profit from their work.   Japan’s traditional arts and crafts are well-known by many around the world. On the other hand, challenges still remain as many regions’ traditional manufacturing industries are digitized. Sharing more detailed information about these crafts with overseas markets has also been difficult.   According to the "Survey on the Revitalization of Local Traditional Manufacturing Industries" published by the Development Bank of Japan in 2018, Japan's traditional arts and crafts industry peaked around 1980. Due to the recession caused by the burst of the bubble economy, the rise of inexpensive foreign products, and changes in lifestyle, the amount of production has been declining year by year. Compared with the peak period, current production has dropped to one-fifth or about 100 billion yen. The workers involved in traditional crafts are also aging, making it difficult to pass on their skills to younger creators.   On Behance, users can not only get inspiration from other people's work but can also publish their own works and receive helpful feedback and comments. Marketing professionals also use Behance to find creators for campaigns and collaborations, and previously, a Japanese creator who had uploaded his work to the social media site was asked to illustrate the cover of the New York Times.  This project is designed to promote traditional Japanese arts and crafts in the hopes of supporting their continued development in the face of many difficult conditions.
  • Hydrangea Parfait Featuring Local Matcha Available at Itohkyuemon in Kyoto

    18.May.2022 | FOOD / SPOT

    Located in Uji, Kyoto, matcha shop Itohkyuemon was founded in the late Edo period. Three cozy locations have just launched a Hydrangea Parfait, perfect for spring.

    Hydrangea Parfait

    Hydrangea Coaster

      The shop’s main location is headquartered in Uji, which is also home to Mimuroto Temple, known for its hydrangeas. The flowery location attracts thousands of tourists during the rainy season.    The Hydrangea Parfait has been offered since 2013, now celebrating its 10th year. The popular seasonal treat features matcha hydrangea mashed sweet potatoes, hydrangea-colored jelly, leaf-shaped matcha cookies, and blueberries. Those ordering a parfait will also receive a hydrangea coaster as a gift, so why not enjoy the rainy season with something sweet to lift your spirits?
  • EMOCAL, a Project to Support Japanese Regions, Releases Music Using Local Sound Samples

    14.May.2022 | MUSIC / SPOT

    The EMOCAL project aims to support small-town areas of Japan. As a new initiative in the project, specific soundscapes only found in certain areas of the country have been combined with music to create some unique tracks. A selection of musical artists have collaborated with the project to bring these songs to life!   EMOCAL was created by ZOWA’s original label, CatchyStuck. The project supports local regions and communities by using ASMR soundscape videos recorded in each region to convey their particular charms to all of Japan. The sounds recorded in each place are considered to be very valuable and are intended to serve two purposes: to bring tourism back after the pandemic and to provide fans of ASMR a way to experience these areas from afar. Check out each of these unique ambient tracks created by four up-and-coming musicians! Each song is available on viviON’s ASMR platform ZOWA and on Spotify.  

    Ube, Yamaguchi Prefecture / Ikkyuu x Hige Driver, I Love Ikkyuu

    Beard Driver created this ambient track with sounds recorded inside of Ikkyuu, a ramen shop.ZOWA: https://zowa.app/play/20019 Spotify: https://open.spotify.com/track/1RP4RcpJwMrFzoYQbnfDYm?si=f1f1e816adb14db0  

    Odawara, Kanagawa Prefecture / Miyuki no Hama x Powerless, Seiren

    Powerless created this track, inspired by the sounds of waves crashing at Miyuki no Hama, a seaside recreation area 20 minutes from Odawara Station.ZOWA: https://zowa.app/play/20016 Spotify: https://open.spotify.com/track/5DkQ9FeM7jQBacUf7Nbuxc?si=c7d771e73ddd44b6    

    Shizuoka, Shizuoka Prefecture / Wasabi Field x baker, On the silent hill

    Utogi in Shizuoka city is surrounded by incredible nature. Known as the birthplace of wasabi cultivation, baker used sounds recorded in the area to create this ambient track.ZOWA: https://zowa.app/play/20017 Spotify: https://open.spotify.com/track/0oIU4x7MjVKmpouRwEPaXZ?si=04dcb805cea540b7  

    Ibusuki, Kagoshima Prefecture / Cape Tara x SeA0, Akushu

    Cape Tara is a popular spot featuring an 800-meter-long sandbar at low tide. The sounds captured here were used by artist SeA0, and this track is sure to make you miss the water.ZOWA: https://zowa.app/play/20018 Spotify: https://open.spotify.com/track/1Utz5j0oB4GmSDOMVdUcXU?si=eafa1949b3ea44d0
  • Kyary Pamyu Pamyu Collaborates with Shelter Nanyo Hall in Yamagata for LOCAL POWER JAPAN Project

    13.May.2022 | FASHION / MUSIC / SPOT

    Last month, Kyary Pamyu Pamyu performed on the Gobi Stage at Coachella, one of the largest music festivals in the United States. The singer has now returned to Japan for the second half of her ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ seeing the singer performing 30 shows across Japan. The tour will conclude with a solo performance at Budokan in October.    In conjunction with the nationwide tour, the LOCAL POWER JAPAN Project was launched to energize Japan through the appeal of regional towns and cities and has been attracting major attention. Kyary’s newest collaboration in Yamagata has been announced ahead of her concert there on May 13!The singer will be collaborating with Shelter Nanyo Hall in Nanyo, Yamagata, a small town of only around 30,000 people. The hall is the world’s largest wooden concert hall, made entirely from laminated local cedar. It uses the most advanced fire-resistant technology for wood in Japan and was certified as the world’s largest by Guinness World Records in December 2015. The multi-functional hall can seat over 1,400 people, and the property also features a Japanese-style tea room, meeting rooms, an open tree-growing space, and more.   “I want the local population to be incredibly proud of this magnificent wooden structure,” said Norihito Shimanuki, the hall’s director. “Through this concert hall, we’d like to promote Nanyo and Yamagata Prefecture both domestically and internationally.” The collaboration logo for the newest partnership was inspired by the ‘KPP NANDA COLLECTION LIVE in HAWAII’ visual. The one-night-only concert was held in July 2014. Since the main focus of this team-up is ‘wood,’ the visual’s palm tree has been transformed into a cedar tree!   A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is available on the LOCAL POWER JAPAN Project website for two weeks only starting May 12. Support Japanese businesses and pick one up while you can!
  • Kyo Hayashiya and Hayashiya Shinbei Offering Special Parfaits Perfect for Spring

    11.April.2022 | FOOD / SPOT

    Hibiya Hayashiya Shinbei in Tokyo Midtown Hibiya is now offering a scrumptious Strawberry Matcha Parfait until April 24, 2022! If that’s not up your alley, four Kyo Hayashiya locations in Shinjuku, Omiya, Yokohama, and Ikebukuro will begin offering a Matcha and Berry Mascarpone Parfait from April 1 until May 8, 2022.   

    Strawberry Matcha Parfait

      The Strawberry Matcha Parfait is an eye-catching mix of green and pink, reminiscent of cherry blossoms and bright green grass. Green tea blends with rose jelly and lychee sorbet, offering a refreshing taste with a hint of bitterness. The sweet accent of crunchy chocolate feuillantine gives each bite a little kick.  

    Matcha and Berry Mascarpone Parfait

      The Matcha and Berry Mascarpone Parfait mixes the deep, bitter taste of Uji matcha, the sweet and sour taste of berries, and the gentle sweetness of mascarpone cream. The berry sauce is blended with crunchy chocolate feuillantine, a layer of whipped cream, green tea jelly, green tea ice cream, and milk panna cotta. To finish, it’s garnished with refreshing raspberry sorbet, bittersweet matcha ice cream, and fresh strawberries.