Perfume’s new single “Everyday” 360°MV released!

Panasonic released the video of Perfume’s (techno pop unit) new single, “Everyday” called “Everyday – AWA DANCE 360°VR ver. (60 seconds)” on YouTube and on Panasonic’s website.

YouTube  [MV] 「Everyday」-AWA DANCE 360°VR ver.-

In this video the stage is floating in an imaginary space. The space matches the new single of Perfume “Everyday” and you can enjoy the lively video rendition in a VR (virtual reality) world surrounded by bubble objects.

The members of Perfume are dancing an AWA (bubble) DANCE which was created for the VR video. You can enjoy a sense of immersion by watching this video which makes you feel like you are standing on the same stage with Perfume. The music video is very fun to watch since you can change the angle at will and watch your favorite member dancing.

Also, Panasonic Center Tokyo/Osaka are holding an VR experience event called “’Everyday’ -AWA DANCE 360°VR ver.-“ where you can watch it while wearing VR goggles.

Perfume “Everyday” AWA DANCE App

“Perfume “Everyday” AWA DANCE App” was released with the new music video and is a smart-phone application where anybody can dance this AWA DANCE of “Everyday” by photographing one’s whole body (front and back). The date uploaded to the application will be played as the original movie and you can share it via SNS.

▼Perfume interview                                     
-Please tell us your impressions of the 360°VR shooting.
Nocchi: We had never before experienced shooting using a green background and therefore I could not imagine the content of the video.
Kashiyuka: I was kind of nervous while shooting this video but it was fun to dance with the other two members while facing each other.
Achan: Yes, it was fun.
Kashiyuka: It was like, “Hey, you’re right in front of me!”
Achan: When we previewed ourselves, it took a long time since there were only a few VR devices to check the video. The staff were working hard too, and we created this video with a unified voice.

-What is the highlight of this movie?
Kashiyuka: The distance between us and the viewers gets really close at the last part of the video. I was thinking like “Is it OK to be this close?” while dancing.
Achan: The director was saying, “That’s the fun part of VR.” I hope everybody enjoys this video.
Nocchi: It is sure a brand new experience.  You can enjoy the video in many ways. You know, you can watch two of us at the same time or watch just one of us dancing. You can also get a close look at our legs if you want!
Kashiyuka: The angle of our past videos was fixed so I think it will be fun to watch your favorite member at will.
Achan: You can just watch Yuka chan’s legs if you would like!
Kashiyuka: Or you can watch Nocchi’s hair waving!
Achan: I hope everybody enjoys this video from various aspects.

Let’s check out this interactive music video (360°VR) of Perfume’s new single “Everyday.”


「Everyday」- AWA DANCE 360°VR ver.-
Special page:http://panasonic.jp/wash/awa/dance.html
Panasonic website:http://panasonic.jp/wash/awa/dance.html
Video URL:https://youtu.be/DPshDTGndrs

※You will need to install the latest version of Chrome, Opera, Firefox or MS Edge to watch the 360° video.

Perfume “Everyday” AWA DANCE
application download URL: