The anime series JoJo’s Bizarre Adventure: Stone Ocean has inspired a new line of hats from NEW ERA! These six caps are available to preorder now on the Premium Bandai website.

JoJo’s Bizarre Adventure: Stone Ocean is the fifth season of the anime series. The first twelve episodes are available on Netflix now, while the second half will premiere in late 2022.

The 9FIFTY model is similar to the 59FIFTY with an adjustable head strap. Fans of the series can enjoy repping their favorite character through one of New Era’s basic snapback caps. JOTARO PURPLE was inspired by Jotaro with a snake pattern on the underside of the brim and a deep purple color. The STONE OCEAN LOGO BLACK cap features an embroidered Stone Ocean logo.

Fans can also get hats based on Jolyne Cujoh, the main protagonist of Stone Ocean. Framed for a DUI murder, she was sent to Green Dolphin Street Prison–a motif that appears on her cap. With a crown depth based on the 9FORTY, the JOLYNE GREEN cap features a somewhat feminine butterfly motif. 

The 9FORTY model features a curved visor with a unique inner core preventing it from losing its shape. 

Which character’s design will you be adding to your daily look?

© LUCKY LAND COMMUNICATIONS/集英社・ジョジョの奇妙な冒険SO製作委員会

Lifestyle brand BAYFLOW has launched a triple collaboration collection! Stores nationwide are now selling items created by the popular South Korean idol group BTS, headwear and fashion brand New Era, and the MLB, the world’s premier professional baseball league.

Dynamite 

Butter

Black Swan 

The designs in this collection incorporate the coloring and artwork found on the covers of the BTS singles Black Swan, Dynamite, and Butter, with the MLB logo. Fans can grab baseball caps, bucket hats, and t-shirts inspired by each song.

BAYFLOW began selling these new items in stores nationwide starting May 13, 2022. In addition, two New Era pop-up shops are open for a limited time at BAYFLOW Kichijoji and AEON Mall Kawaguchi!

World-renowned artist Takashi Murakami and international headwear brand New Era have come together to release their first collaborative collection.

Murakami’s embroidered artwork appears on New Era’s iconic hats, and to prepare for this unique collaboration, artwork combining the icons of both companies will also appear on select products. For those who don’t wear hats, apparel and bags will also be available at New Era’s online store and select stores nationwide. The collection went on sale in Japan on January 1, 2022.

NEW ERA, an international headwear brand, has released a collaborative collection with the hugely popular Demon Slayer: Kimetsu No Yaiba anime, based on the manga by Gotouge Koyoharu. The collaboration will be available in NEW ERA® STORE’s nationwide and online from August 19, 2021. 

The lineup is made up of 37 different items, with many themed around characters from the show or featuring the logo.

Demon Slayer: Kimetsu No Yaiba Collaboration page: https://www.neweracap.jp/collections/demonslayer


If you’re a Demon Slayer fan then make sure to check out this special collaboration!

New Era has announced its first collaboration with the Mother video game series, also known as EarthBound outside Japan. Two hats, one inspired by Ness’s hat from Mother 2, and a ‘SMAAAASH!!’ version, will be released at the Mother no Hiroba pop-up shop at Shibuya PARCO as well as at participating TOCHIBI stores in Japan on July 1.

NEW ERA® 9FIFTY™ SMAAAASH!!/Ness – ¥7,700 Each (Tax Included)

Both hats feature New Era’s iconic 59FIFTY® model, which was first released in 1954, and feature the 9FIFTY™ snapback adjuster. One is coloured red and blue with a white top, just like Ness, and the other is full black with the word ‘SMAAAASH!!’ on the front.

The Mother no Hiroba pop-up shop will be open at Hobo Nichijo on the 8th floor of Shibuya PARCO in Tokyo from July 1 to 11. EarthBound fans can get their hands on a range of related merchandise.

©SHIGESATO ITOI / Nintendo ©HOBONICHI

Japanese online retailer ARMA BIANCA released a new collection of caps by New Era® in collaboration with the anime series Re:Zero − Starting Life in Another World featuring Emilia and Rem designs.

The Line-Up

Emilia | ¥8,228 (Tax Included)

The cap features the letters ‘EMT’ decorated with Emilia’s hairpin. The underside of the cap is decorated with various scenes of Emilia from the anime series along with the words ‘Emilia-tan,’ ‘Seriously,’ and ‘Angel’ in Japanese. The tip of the cap also has the New Era logo on it.

Rem | ¥8,228 (Tax Included)

The front of Rem’s cap has ‘FROM 0’ embroidered on the front and scenes of the popular character underneath. It also has phrases she says written in English including ‘Let us start over from here,’ ‘From one…,’ and ‘No.’ This cap also bears the New Era logo.

The caps have a casual and simple design to them, making them easy to coordinate with outfits while also celebrating the globally-popular anime.

©長月達平・株式会社KADOKAWA刊／Re:ゼロから始める異世界生活2製作委員会

Yohji Yamamoto’s brand “genderless and ageless” fashion brand Ground Y is releasing a new clothing collection in collaboration with New Era at Ground Y stores, THE SHOP YOHJI YAMAMOTO, and select dealers on March 22.

The Line-Up

9THIRTY™ | ¥8,800 (Tax Included)

Logo Cotton Tee | ¥12,100 (Tax Included)

Logo Cotton Hoodie | ¥17,600 (Tax Included)

The line-up takes New Era’s “9THIRTY™” Spring/Summer 2021 collection and adds Ground Y’s logo in a metal plate. The plate is simple yet double almost as an accessory in its stylish look.

New Era, who are known for their headwear series, started developing high-quality bags and apparel in recent years. They have now developed their very first randoseru backpack. 

A randoseru is a kind of firm and sturdy backpack often used by elementary school students. Its most appealing and distinctive features are the large smooth flap and slightly rounded corners. 

Randoseru: ¥75,000 (Before Tax)

This randoseru backpack was developed to hype up the daily lives of new students eagerly anticipating the start of the 2021 academic year.

Colour samples from New Era’s 59FIFTY® baseball cap visor sticker inspired the black and gold colour scheme. New Era’s logo designs can be seen all over the bag. It even comes with a cap clip for you to carry your headwear. The new randoseru bags are set for release in April 2020. 

This fashionable randoseru bag is full of beautiful details and is just what you need to start your next school year. 

Headwear and apparel brand New Era® is collaborating with the internationally-beloved hit anime series One Piece, which turned 20-years-old on Sunday (October 20), to release a stylish new rucksack from the PREMICO webstore.

The rucksack takes inspiration from the Straw Hat Pirates and fuses it with New Era’s iconic street fashion style.

The bag’s outer pocket features delicate embroidery of the crew’s skull logo as well the name “STRAW HAT” in all-caps.

The interior design of the rucksack features a print of an old-fashioned map and bears a cushioned pocket with plenty of room for stashing your tablet, notebook laptop or other items.

There’s also a side pocket for carrying a bottle. The charm dangling from the outside pocket features a ship anchor for that extra pirate aesthetic.

The bag comes in a black colour with a standard unisex silhouette, meaning it can easily be incorporates in a wide variety of styles.

Each bag also comes with a cap clip with the One Piece logo on one side and the New Era logo on the other.

This is a limited edition rucksack with only 2,000 being made, making this a must-grab for all fans!

©️Eiichiro Oda / Shueisha・Fuji TV・Toei Animation

New items have arrived in Yohji Yamamoto and New Era’s® collaborative series and are available from April 18.

The key motif of this season’s release is the skull and rose design that was featured Yohji Yamamoto Homme in the fall and winter season back in 2014. The new line-up includes caps, a rucksack, t-shirts and hoodies.

59FIFTY® – ¥15,000 (+tax) each

Rucksack – ¥34,000 (+tax)

Coach Jacket – ¥38,000 (+tax)

The skull and rose patterns on the brims and linings of the clothing items will no doubt up the ante in your fashion style.

Cotton Tee – ¥16,000 (+tax) each

Sweat Pullover Hoodie – ¥30,000 (+tax)

You can’t overlook the t-shirts or jackets either, which also feature the simple logo like on the black hoodies.

The items in this line can be purchased from Yohji Yamamoto company stores as well as at New Era® Tokyo, New Era® Osaka, New Era® Fukuoka, New Era® Kyoto, and via the New Era® Online Store. They are gaining rapid popularity so make sure to check them out ASAP.

Capcom video game franchise Mega Man has teamed up with headwear and apparel brand NEW ERA® to release two caps: a Mega Man design and a Dr. Wiley design.

The front of the Mega Man cap features a large print of the character’s serial number “DRN.001”. On the back is an embroidery of Mega man himself as well as an E Tank tag in retro 8-bit designs. The cap also dons Mega Man’s iconic blue colour, including under the visor.

The Dr. Wily model includes the character’s iconic logo on the front. On the back is Dr. Wily himself in 8-bit together with the boss fight icon.

Mega Man fans are definitely going to want to pick up one of these two caps, which look like the start of a battle sequence when lined up next to each other!

The first collaborative curved visor cap created by “Yohji Yamamoto” and “New Era” called “9TWENTY™” is now on sale at Yohji Yamamoto’s directly managed shops/official dealers, NEW ERA® TOKYO、NEW ERA® OSAKA、NEW ERA® FUKUOKA、NEW ERA® KYOTO、NEW ERA® Online Store (http://store.neweracap.jp) from the 28^th of February (Wed.).

 “Yohji Yamamoto” and New Era have been creating collaborative caps of “59FIFTY®,” a well-known standard line of baseball caps. This time, they started selling the collaborative model, 9TWENTY for the first time.

9TWENTY™　￥11,000＋(tax)

The cap has a small logo stich on the front and is probably the simplest line of caps they have created. It can be said that it is a basic item which is totally different from the existing capsule collection caps.

Don’t miss this new simple cap!