Rinko Murata, Saki Shibata, Ayumi Seto & Culumi Nakada collaborate on Zoff’s clear lens sunglasses

12.January.2018 | FASHION

Rinko Murata, Saki Shibata, Ayumi Seto and Culumi Nakada are teaming up with glasses brand Zoff to release their own designs for the company’s “Zoff UV clear sunglasses.” Pre-orders for the glasses will open via Zoff’s online store on January 12th.

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The “Zoff UV” line of glasses come equipped with clear lenses that provide 100% UV protection while still making you good, absorbing the UV light from your eyes, which is said to be one of the causes of spots and freckles.

 

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Rinko Murata Design

“I wanted glasses with a thin metal frame, so that’s the shape I went for with this collaboration. This design will adapt to your everyday look, and gives an even more stylish impression.”

 

The burgundy colour is great against the skin, sophisticated, and has a vintage-like quality to it, so when you put on the glasses it brings out all the small nuances of your face. It’s a colour that’ll with any outfit you wear. The “tortoiseshell” design gives a nuance of refined dress and a classic look. This design will work best with your favourite one piece or simple outfit.

 

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Saki Shibata Design

“To bring out a vintage quality and elegance, I put in patterns and took time focusing on the colour tones and materiality for each of them. Especially the materiality. The matte khaki and beige have a glossy finish to them, that’s my favourite part.”

 

Getting the khaki design right was trial and error from beginning to end. If the green in the khaki was too strong, it was difficult to co-ordinate the design with outfits and wouldn’t look good with the face, so a grey-black khaki was decided on. It can be worn smoothly with a casual look. The choice of beige has excellent compatibility with the skin, and while emitting a soft atmosphere, it also brings everything together neatly. This design works well with co-ords of a similar colour, as well as choices like a red and white striped with denim, shirts and so on.

 

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Ayumi Seto Design

“I went with a soft cat eye design, something which anyone can wear easily. The materiality changes with each colour and so changes how you come across. The light blue frame has a glossy finish completed with shiny gold, giving it a bright and brilliant look all the way. The khaki doesn’t have a glossy finish and is silver to give a cooler look.”

 

The blue design emits a bright and gorgeous image. It tends to be thought of as difficult, but this design works with various hair colours. The temples which fit over the ear are furnished with a striking navy tortoiseshell design. This design goes perfectly with girly clothing such as checkered gingham shirts, frills, bow-ties! The khaki design is even more remarkable than black, and gives a much sharper and cooler impression than brown. The temples on this pair come with a brown tortoiseshell pattern. There’s glitter inside too. In terms of co-ordinating, there are lots of options: you can go khaki-on-khaki with MA-1 and military style clothing, off-white knitwear, and other warm attire. This design also works with denim and casualwear.

 

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Culumi Nakada Design

“I used vintage glasses as reference to come up with my designs. To bring out that retro vibe, I went ahead and decorated the edges by showing the screws in the frame. I was very particular about the shape of the frame. It’s a cat eye design but more subtle, so even beginners to the cat eye look can wear them easily. I was conscious in creating a design that lots of people would get their hands on.”

 

The standard black design is easy to wear and for those people who want to try out the cat eye look but don’t want something that stands out so much. If you’ve ever thought you wanted to add a little something to your co-ord or you’ve grown tired of your wardrobe, then up your game with this pair of glasses. The clear design is for those people who want to just dip their toes into something fashionable and people looking for glasses that are different from everyone else’s. It looks great on the face and can be worn with casual and office styles.

 

Each and every pair of these clear lens sunglasses have been crafted with the utmost care and an unrivaled attention to detail. Choose your favourite and look great!

 

■Information

Zoff UV Clear Sunglasses “NEO MODERN GIRL”

Price: ¥7,500 (tax excl.)

*comes with non-prescription 100% UV protection lenses

*prescriptions are available from ¥3,000 (tax excl.) in-store at Zoff

*comes with glasses cleaning cloth

On Sale: January 19, 2018

*pre-orders open via Zoff online store from January 12th

*available early via Live Shop! from January 12th

Official Webpage:http://www.zoff.co.jp/sp/zoffuv/neo-modern-girl/

 

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    Running: January 2, 2021 from 11:00am (JST) *Until all run out
    Location: Zoff Harajuku (Co-Op Olympica Floor 1F, 6-35-3 Jingumae, Shibuya, Tokyo)

     

    Adventurer X & Hero Princess Anlucia life-size panels

     

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    Participating Stores
    Zoff Ario Sapporo / Zoff Sendai LOFT / Zoff Harajuku / Zoff Seibu Shinjuku PePe / Zoff Nikke Colton Plaza / Zoff AEON MALL Zama / Zoff Marché Grand Tree Musashikosugi / Zoff Nagoya PARCO / Zoff Grand Front Osaka / Zoff AEON MALL Dainichi / Zoff Shinsaibashi PARCO / Zoff AEON MALL Fukutsu

     

    Slime Glasses added in-game to Dragon Quest X Online

    Those who buy eyewear from the Zoff+DRAGON QUEST X collection will be able to receive an in-game item code for Slime Glasses which their character can wear. If players buy multiple pairs, they will receive multiple codes which they can use on different characters.

     

    Twitter campaign

    To participate in the Twitter campaign to win Slime merch, all you need to do is retweet the tweet that will be sent out on Zoff’s official Twitter page @Zoff_INFO on January 2, 2021.

     

    Slime Eyewear Lottery Twitter Campaign
    Running: January 2, 2021 – January 11, 2021

    Ⓒ 2012-2020 ARMOR PROJECT/ BIRD STUDIO/SQUARE ENIX All Rights Reserved.

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    To promote the upcoming release of the Fate/Grand Order THE MOVIE Divine Realm of the Round Table: Camelot, Japanese glasses brand Zoff is releasing six models inspired by characters from the anime film on their official website on December 4 at 11:00am (JST).

     

    Gawain Model


    The frame design comes in blue and black which is reminiscent of Gawain’s long, draping cloak. The glasses cloth is blue and white.

     

    Lancelot Model


    The frame design is a striking purple colour. It features metal parts in the corners just like the shoulders of Lancelot’s armour. The glasses cloth is a military black with purple to capture Lancelot’s hair.

     

    Tristan Model


    The frame design, including the front bridge and temple, are shaped in such a way to capture Tristan’s armour, and coloured just like his colour palette.

     

    Ozymandias Model


    The frame design features a gold temple to capture the majestic vibe of Ozymandias.

     

    Bedivere Model


    The frame design has a delicate design to make the wearer look gentle.

     

    Mash Kyrielight Model


    The frame design has crosses on the side like Mash’s enormous shield and is coloured purple.

     

    Bonus Item

    Front: Single Character / Back: All Characters

    Those who purchase a pair of these glasses will receive a free character card.

    All the glasses can be tried on at Zoff Ikebukuro Sunshine City Alpa for a limited time. The glasses are limited-edition and so are available while supplies last.

  • Rinko Murata Produces Sparkling Sudachishu Japanese Sake ‘Awasu’

    07.August.2020 | FOOD

    Liquor Innovation released a new sparkling sudachishu Japanese sake called ‘Awasu’ over on the Japanese online sake store KURAND today. Available as made-to-order only, the sake will be shipped out to customers in Japan at the beginning of September.

    Awasu is a sparkling sudachishu—a type of liquor similar to umeshu—produced by Japanese model and brand director Rinko Murata. The beverage is made with lots of sudachi, a type of Japanese citrus, sourced from Tokushima Prefecture, which adds an extra layer of freshness to the sparkling factor as well as a sour kick. And it’s not just the juice of the fruit that is used—the skin is too. Sudachi is an all-purpose ingredient that goes hand in hand with many dishes, whether it be traditional Japanese food, more modern food, or snacks, adding a refreshing taste to them.

    Awasu benefits from the amount of vitamin C of the sudachi which is said to be greater than that of a lemon. It also contains honey, which is known for helping to recover from fatigue, making it a great post-work drink.

     

    The concept of Awasu is to be a companion during those times you want to feel indulged. Rinko Murata says that the drink is “A treat for working so hard in the day. It gives you some luxury time without any effort.” Awasu is served in a can, so you can easily crack one open and enjoy with ease. The freshness of the sudachi together with the subtle sweetness of the honey will reset your fatigue after a long day.

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