Airbnb’s Experience-Based Services Expanding in Japan to Promote Culture to Local & Foreign Guests

02.August.2018 | SPOT

Airbnb have announced that they are expanding their experience-based services from select regions of Japan to all regions. These services offer both Japanese and foreigners a chance to get up close to Japanese culture and tradition.

Airbnb opened their “Experiences” services worldwide in 2016. To date, their experience service in Japan could be used in Kanto, Kansai, Fukuoka and Okinawa. Japan already ranks 2nd worldwide in the Experiences category with a recorded 886% increase this June in guests booking these services compared to last year.

 

These numbers are what led to Airbnb deciding to expand the service to the whole country. Individuals across Japan, interpreting services and more stretching all the way from Okinawa up to Hokkaido can register as an Airbnb Experiences host to network with over 300 million Airbnb travellers.

©Takumi Ota.jpg

To celebrate the expansion, a curation page for experiencing world architecture has been set up in co-operation with internationally acclaimed Japanese architect Kengo Kuma. A new destination has also been added for people to go and visit a building created by Kuma in the town of Yusuhara in Kochi Prefecture. Bookings opened on July 31.

 

Comment by Yasuyuki Tanabe (Country Manager, Airbnb Japan) 
Experiences at Airbnb are a platform offering a chance for guests around the world to experience local charms and the passion of individuals. Hosts in Japan are able to provide true local experiences through Experiences which give a glimpse into Japan’s rich culture and attraction. By expanding the service, I hope to also promote to the world the hidden charms of regions outside the famous tourist spots.”

 

Comment by Kengo Kuma
Airbnb’s platform offers various experiences related to architecture that enable people to see architectural structures, from worldwide famous structures to locally unique ones. As part of that I have curated some local experiences offered by hosts who are rooted in their local region. As well as that, there are many structures I have created in Yusuhara in Kochi Prefecture, also known as the town atop the clouds, which I am extremely happy are now a newly introduced available experience on Airbnb. Travel is a treasure house of inspiration. I hope that by using Airbnb, lots of new inspiration will be born from exchanging and promoting to the people of the world Japanese culture and people’s individuality. Japan also has a lot of assets it can boast to the world. Anyone in Japan can become an Airbnb Experiences host, so I hope lots of people use this opportunity to challenge themselves.”

 

■Infotmation
Airbnb (English): https://airbnb.com
Airbnb (Japanese): https://www.airbnb.jp/
Kengo Kuma’s architectural structures in Yusuhara:  https://www.airbnb.com/experiences/309981
*Company names, products and services listed in this press release are registered trademarks of their respective companies.
* Airbnb, エアビーアンドビー, and logos are registered trademarks of Airbnb Inc.

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