CHANEL is clashing with Japanese culture for a special event titled ‘CHANEL MATSURI’ that will take place in Tokyo, Kyoto and Itsukushima (Hiroshima). The Tokyo event began on September 28 and the Kyoto and Itsukushima events will start on October 31 and November 1 respectively.
The locations the events are taking place in feature the iconic look of a Japanese festival, or matsuri, taking on the theme ‘Red Celebration.’ Guests can look forward to enjoying the world of CHANEL makeup together with a string of content laced with a variety of red nuances and textures.
The “Touch Up Zone” is inspired by a Japanese yatai, a type of stall seen at festivals in Japan. Guests are free to try a range of makeup products including the Rouge Allure Liquid Powder and Rouge Allure Velvet Extrême which are on sale in Japan from October 5.
There will also be a range of events and games at the festival including “RED BALL” where people must scoop up super balls with a variety of tones and textures, “CHANEL KUJI” which will be a lottery-type game where red pieces of paper with numbers written on them are drawn, “SONBONBIKI” where people can receive a present depending in which red gradation thread they pick, and more. There will also be pre-sales of CHANEL’s newest Rouge Allure products which are set to be released in Japan on October 5.
Enjoy a celebration of makeup and Japanese culture at CHANEL MATSURI.
CHANEL MATSURI RED CELEBRATION
・Tokyo: September 28, 2018 – October 8, 2018 (11:00-19:00) @ Roppongi Tenso Shrine (7-7-7 Roppongi, Minato Ward, Tokyo)
・Kyoto: October 13, 2018 – October 21, 2018 (11:00-19:00) @ Rokkaku-dō (248 Dono-mae, Higashinotoin-dori, Rokkaku-nishiiru, Nakagyo Ward, Kyoto)
・Itsukushima: November 1, 2018 – November 11, 2018 (10:00-17:00) @ Hiroshima University of Economics, Seminar House (1175 Miyajimachō, Hatsukaichi, Hiroshima Prefecture)
CHANEL MATSURI RED CELEBRATION Event Website: https://matsuri.chanel-beaute.jp/
K-Pop Group BTS’s BT21 Cafe to Open in Tokyo, Osaka and Nagoya
FOOD ・ 19.June.2019
Top 5 Tokyo Beer Gardens to Cool You Down This Summer
FEATURES ・ 16.June.2019
Tanabata Sky Lantern Festivals to Take Place in Tokyo and Kobe
SPOT ・ 09.June.2019
5,000 Hydrangea to Bloom at Yokokuji Temple in Kyoto
SPOT ・ 08.June.2019
Tokyo Skytree Town® Opens Bonobono Cafe & Shop
ANIME&GAME ・ 08.June.2019
ECO EDO Nihonbashi 2019: Nihonbashi Readies For Annual Summer Event
SPOT ・ 06.June.2019
Disney’s Aladdin Film Celebrated in Japan With Themed Cafes in Tokyo & Osaka
FOOD ・ 05.June.2019
West Side Story Broadway Musical to be Staged in 360° in Tokyo
MUSIC ・ 30.May.2019
Matcha & Hydrangea Festival 2019 Held by Green Tea Store Itohkyuemon
FOOD ・ 25.May.2019
Hotel Sutei Kiyomizu Gojo: A hotel where you can feel like you’re living in Kyoto
SPOT ・ 24.May.2019
Concert Review: LiSA, GARNiDELiA, ReoNa & More Perform at SACRA MUSIC’s Music Festival
MUSIC ・ 22.May.2019
Uji Matcha Masters Tsujiri Release Summertime Soda and Parfait
FOOD ・ 16.May.2019