Laundrin’s Sakura Cherry Blossom Fabric Softener Makes International Debut

10.January.2019 | FASHION

Premium fabric softener brand Laundrin’ will released their new Sakura Cherry Blossom 2019 scented softener and fabric refresher on February 1 in Japan, the US, Taiwan and Hong Kong.

Katy Perry appeared in an advertising promo for the brand’s products. Its Classic Floral fabric softener has ranked No. 1 in Japan two years in a row.

Cherry blossoms are a symbol of Japan and are loved by people around the world. The flower is also becoming popular as a fragrance both inside and outside Japan. The softener combines Japan’s close-knit image of cherry blossoms with Laundrin’s refined skills to create an all new scent that captures the plump and refreshing smell of cherry blossoms when they have fallen and when the wind picks up their fragrance. It’s a sweet and sour mix of fresh peaches as the top note and cherry blossoms and cherries as the middle note.

Laundrin’ Fabric Softener Sakura Cherry Blossom 600ml

Price: ¥665 (480ml) / Refill Bottle: ¥474

The softener uses extracts of carefully selected organically farmed plants. Not only is it antibacterial, it combats unwanted smells from germs that accumulate from static electricity and pollen when hanging up washing inside rooms. It also reduces static electricity and protects against dust and pollen. It can be used with children’s clothing. It makes clothes soft so they don’t cause uncomfortable friction on the skin.

Laundrin’ Fabric Refresher Sakura Cherry Blossom 2019 (370ml): ¥474

Whether you have visitors coming or you’re heading out, this fabric mist adds fragrance, eliminates bacteria and deodorises fabrics from curtains to sofas, rugs, beds, coats, shoes, bags and so on. It eliminates unwanted odours like tobacco, food and pet smell while killing germs. It is made with organic extract and is an officially recognised organic product.

 

Try both the softener and refresher for yourself and add the sweet smell of Japan into your daily life.

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