The Premium Bread of Ginza Nishikawa Arrives in Japan’s Tohoku Region

11.June.2019 | FOOD

Ginza Nishikawa is a popular bread shop that opened its doors in Ginza last autumn. The store has announced that on June 27, it will open its 10th branch in Hirosaki, Aomori―the first to open in the Tohoku region.

The shop sells one product: a high-quality premium loaf whose water content Ginza Nishikawa are very particular about. The bread’s chewy and slightly sweet taste is best enjoyed as it is―and on the first day. If left after the first day, you can enjoy a completely different tasting experience. This is because the water content decreases after day one. If toasted from the second day onward, the bread has a deliciously particular aroma which you don’t get when the bread is soft.

 

This bread goes extremely well with Japanese ingredients and condiments, such as kinpira gobo (braised burdock root), nasu miso, narazuke pickles, pollock roe, shuto (pickled bonito entrails mixed with honey, mirin and sake), and so on.

 

Ginza Nishikawa also recommends eating the bread with alcohol, such as a light and slightly sour red or rosé, or a strong white. It also goes well with sparkling wine, especially brands from Japan. With cocktails, they recommend drinking fruity ones like peach, loquat, or yuzu. Bread is normally seen as a breakfast food, but this bread is also one to be enjoyed in the evening too.

Ginza Nishikawa’s bread is handcrafted into delicious loafs that anyone can enjoy at anytime by their skilled bakers. The staff check the temperature of the weather and level of humidity to carefully calculate the rate of water absorption and fermentation time to ensure high quality results every time. And to make sure that the flavour and texture of the bread is exactly the same at every branch, the company created their own evaluation system.

The water in the bread is made with an alkaline ionizer which is what makes it so unique, giving it a smooth texture like silk.

The stores also sell four different cloths that wrap around a single loaf (¥1,296 tax included).

 

Be sure to stop by Ginza Nishikawa if you’re passing through Aomori Prefecture.

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    Gransta

     

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    ecute Tokyo

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    ecute Keiyo Street

     

    1st Place – Beef Stew: ¥292 (Tax Included) @ Boulangerie La Terre

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    2nd Place – Happiness Calling Cream Bread: ¥195 (Tax Included) @ Boulangerie La Terre

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    A stamp rally will take place during the event from April 20 for tourists who can get their hands on an original postcard by taking part.

     

    Take part in this year’s festivals for which lots is being planned.

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    KAI―a line of hot spring hotels produced by Hoshino Resorts―is set to hold an event that makes use of kamakura igloos at Hoshino Resorts KAI Tsugaru and Hoshino Resorts KAI Alps.

    Each branch of KAI offers the chance to experience the full charm of the local area to guests. The event taking place at KAI Tsugaru and KAI Alps will celebrate 2019 being a good new year with lots of lucky decorations adorning the area, sake offerings to the gods and more.

    During Japan’s Koshogatsu―or “Little New Year”―which takes place from January 14 to 16, altars are set up inside kamakura igloos where people offer sake and rice cakes to the god of water. The event taking place at KAI too will follow this tradition and make it even more festive by catering it to Tsugaru traditions like “zuguri” spinning tops and aburidashi which is writing done in invisible ink that appears when heated.

    KAI Tsugaru

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    When night falls magical golden lamps will line the snow and path to the igloos.

     

    Running: March 1, 2019 – March 7, 2019

    Time: 15:00-17:00

     

    KAI Alps

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    At night, Hokuan Daikoku from a local sake brewery will be served to the gods from inside the igloos lit up with lanterns made from Japanese paper from Shinshu Matsusaki Washi.

     

    Running: February 4, 2019 – February 11, 2019

    Time: Omikuji – 15:00-17:00 / Sake Offering – 19:30-20:30

  • Bread of the Year 2018: 7 Special Selections by Bread Star

    02.December.2018 | FOOD

    Follow on from last year’s picks, Pansta (‘Bread Star’), Japan’s biggest community site for bread lovers across the country, has announced its list for this year’s Bread of the Year. This year’s winners includes a long line-up of 7 different breads.

    <Baguette Category: Gold Prize>

    Pick: Baguette Rabbit / Baguette Rabbit (Nagoya, Aichi Prefecture)

    Nagoya’s popular pastry shop Baguette Rabbit opened a branch in Tokyo in February this year to positive reception. Their iconic baguette, named after the shop itself, is made from wholewheat flour farmed in Mie Prefecture. It has a crispy texture and boasts a rich and deep flavour. When eating, it comes apart lightly and softly in the mouth. The sweetness from the wheat and its overall delectable flavour has captured the attention of bread lovers across Japan.

    <Bread Category: Gold Prize>

    Pick: Toshi’s Shokupan / Toshi (Nikko, Tochigi Prefecture)

    Toshi is located in Tochigi Prefecture surrounded by the lush natural environment of Nikko. Each and every ingredient that is utilised in making this bread is carefully considered, from the high quality wheat flour farmed in Hokkaido and natural water and sugar beet found in Nagano Prefecture to the salt from Okinawa. Their shokupan is delicate and fluffy from the inside all the way to the crust. If you decide to toast it you’ll be greeted with a sweet taste and a delicious smell from the wheat.

    <Croissant Category: Gold Prize>

    Pick: Croissant / Pain des Philosophes (Shinjuku, Tokyo)

    It’s almost been a year since pastry master 榎本哲 opened Pain des Philosophes in Kagurazaka. Each and every layer of his croissants is remarkably thin and rolled together with the utmost delicacy before being cooked to a glossy and beautiful colour. Spread between the layers is velvety AOP verified butter that gives the croissant flavour and richness.

    <Bagel Category: Gold Prize>

    Pick: Bagels / OZO BAGEL (Chuo, Tokyo)

    OZO’s selection of firm bagels take the gold prize in the bagel category with their New York-style brown colour. The choices include plain, sesame, poppy seed, onion, and more – including the ‘Everything Bagel’ which, as the name suggests, is topped with everything. One of these bagels is as heavy as a loaf of bread.

    <Sandwich Category: Gold Prize>

    Pick: Fresh Cream Sandwich / KAWA (Arita District, Wakayama)

    This rich sandwich from KAWA is coffee flavoured which is complemented by a sweetness from the fresh cream and strawberry jam inside. This has been a locally loved bread in Wakayama for many years.

    <Curry Bread Category: Gold Prize>

    Pick: 4 Flavour Curry Breads / Temma Curry  (Meguro, Tokyo)

    Crafted by the cooks at curry house Temma Curry, this curry bread boasts four flavours packed with richness and a variety of spices. Each flavour has its own quality which will has you wanting a second and third. Each bread is fried fresh, and the outside is nice and crunchy, offering the perfect texture to enjoy with the full-bodied curry.

    <Bread Roll Category: Gold Prize>

    Pick: Bread Rolls / Morioka Coppe (Ichikawa, Chiba Prefecture)

    Morioka Coppe is credited with leading the bread roll boom in Japan. One of their classic menu items is an original creation filled with ‘Morioka jaja-men noodles.’ It takes a large, soft and fluffy bread roll and stuffs it with noodles laced with a sweet, spicy and rich sauce. One bite and you’ll want to order another.

     

    Pansta lists the bests breads from all over Japan, so if you’re a lover of bread then be sure to use it as reference and find your new favourite.

  • Classy Bread Makers ‘Nogami’ Set Up Shop in Tokyo

    18.November.2018 | FOOD

    Koukyuu Shoku Pan, or “high quality bread” is something that’s being picked up by various news and media outlets in Japan these days and something a lot of people in the country will have heard of.

     

    Nogami is a shop in Osaka that is said to have first come up with this kind of bread, and now they’re taking it to Tokyo. The new branch officially opened in the capital’s district of Azabu-Jūban on November 15, 2018.

    1 Loaf: ¥432 / 2 Loaves: ¥864 (Tax Included)

    The first branch of Nogami first opened in Osaka in 2013 in an effort to deliver excitement to the people of Japan through bread. When it hit the market word spread with people praising it for its melt-in-the-mouth dough, its pleasantly soft texture and elasticity, and its delicious, sweet taste all meant to be enjoyed untoasted. A mere 5 years have passed since the shop first opened and now it boasts over 100 branches across Japan where they sell around 50,000 products in a single day.

    Over 100 customers rolled up to the new branch in Azabu-Jūban on its first day proving its popularity. At no point was the shop not busy from the time it opened at 11am – and everything sold out before closing hours!

     

    No eggs are used when making the bread. It is made from 100% high quality wheat flour from Canada. Each and every loaf is carefully made individually by the shop’s pastry experts. Because Nogami was the first to create this bread it means they’ve been able to perfect it over a long period of time.

     

    This “raw” bread as they call it has a taste and texture you can’t get anywhere else. Try it yourself at the first ever shop in Tokyo.

  • Purple-Coloured Halloween Cat Bread Set Pouncing on Blue Jean Bakery in Osaka

    25.October.2018 | FOOD / Uncategorized

    For a limited time only, the Blue Jean cafe and bakery located in Hotel New Hankyu Osaka will sell its new ‘Iro Neko Halloween Set’ for 7 days from October 25.

     

    Blue Jean has taken its popular cat bread, mixed it with more ingredients to make it even more delicious and made it purple. The set itself comes with the bread and some Halloween merch and goodies.

    Iro Neko Halloween Set

    The bread is grape flavoured and is mixed with dried cranberries and raisins. It comes decorated with bat and witch hat shaped sablé shortbread cookies. The set also includes pumpkin flavoured cat paw and financier baked desserts. It also comes with a cute blanket which will be very useful for the coming cold season.

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