Short video app TikTok and fashion retailer UNIQLO have launched a new global hashtag campaign to find influencers for its graphic design t-shirt brand UT.
Teaser Trailer (Japan/France/US)
The hashtag challenge is being held in the Japanese, US, French and Taiwanese markets. All you need to do to join is wear your favourite UT t-shirt, make a video on TikTok with the challenge’s theme song #UTPlayYourWorld and post the hashtag.
One person will be selected from each country and region for a total of five. These winners will have their videos posted on the monitors in UNIQLO stores around the world and on social media. Winners in Japan will also be able to appear on in a UNIQLO TV commercial.
What are you waiting for? Make your video today!
Global Hashtag Challenge
Running: June 25, 2019 at 00:00 (JST) – July 11, 2019 at 23:59 (JST)
*Starting on June 24, 2019 in Taiwan only
*Please refer to the website below for application details, prizes, winner announcements etc.
#UTPlayYourWorld Official Website: www.uniqlo.com/ut-play-your-world/
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