70’s Inspired Superalloy Hello Kitty Figure Releasing Worldwide
03.September.2019 | FASHION
BANDAI SPIRITS is teaming up with Hello Kitty and the 1974’s brand Chogokin, which started as the name of a fictitious material in Go Nagai’s mecha manga series Mazinger Z meaning “superalloy” and ended up becoming a new line of die-cast metal toys. They will release the new Superalloy Hello Kitty toy in Japan in December 2019 and it will subsequently roll out in 22 countries around the world.
The toy celebrates the 45th anniversaries of both Chogokin and Hello Kitty. It takes on the 1970’s Hello Kitty design and comes with a range of items including a pedestal, milk bottle, goldfish bowl, and a sign.
Her head is also rotatable. The toy itself is heavy as you would imagine something claiming to be “superalloy” would be! Make sure you don’t miss out on this special collaboration.
©️1976, 2019 SANRIO CO., LTD.
Chogokin (Superalloy) Hello Kitty – 45th Anniversary
Price: ¥4,400 (+10% Tax)
Release Date: December 2019 (Subject to change)
Height: Approx. 60mm
Materials: Die Casting, ABS
Contents: Figure, Milk Bottle, Fish, Chogokin Logo Panel, Pedestal
Product Page: https://tamashii.jp/item/13036/
Sanrio Gift’s New Shop in Ueno Welcomes Hello Kitty Panda Merchandise & More
Sanrio opened a new gift shop called Sanrio Gift Gate in Ueno on January 24, 2020. This is the 107th branch of the gift shop to open in Japan, following the openning of the Asakusa branch which opened in Asakusa last year. Aimed at tourists both Japanese and foreign, it sells merchandise of Sanrio’s popular cast of characters.
The souvenir shop features a range of Ueno exclusives, including a line-up of six popular Sanrio characters wearing panda outfits.
Plush Toys (6 Designs) – ¥2,200 Each / Small Plush Toys (6 Designs) – ¥1,760 Each
Who could resist one of these cute toys? The bigger ones at 16cm tall and the small ones 11cm. The line-up includes fan favourites Hello Kitty, Pompompurin, Cinnamoroll, My Melody, Kuromi, and Pochacco.
There’s also pop-up cards with a variety of designs, including one that opens up into Ameya-Yokochō open-air market, another that turns into Hello Kitty and a panda sat down, and more.
Edo-Tamagawaya x Hello Kitty Pink Tonkotsu Ramen – ¥390
Budoonoki Sanrio Character Baumkuchen – ¥594 Each (Hello Kitty/My Melody/Pompompurin/Cinnamoroll)
The Salt Industry Center of Japan x Hello Kitty Table Salt – ¥248
There’s also food and snacks amongst a whole range of other goodies, all perfect as gifts and souvenirs.
Be sure to stop by Sanrio Gift Plaza the next time you’re in Ueno.
ⓒ 1976, 1996, 2020 SANRIO CO.,LTD. TOKYO, JAPAN Original Text: SANRIO CO.,LTD.
*All listed prices include tax. Sold items receive stock turnovers.
Sanrio Gift Gate Ueno
Address: Plaza U Bldg. 1F, 4-8-6 Ueno, Taito Ward, Tokyo
Business Hours: 11:00-20:00 (subject to change – please check website for latest info))
Other: Duty-Free/Payment possible with Alipay and WechatPay.
Shop Information: https://www.sanrio.co.jp/shop/sh8122100/
Hello Kitty, Cinnamoroll & Pompompurin Japanese Wagashi Confections Releasing at Lawson Convenience Stores.
17.January.2020 | FOOD
Hello Kitty, Cinnamoroll and Pompompurin are the latest to be picked up by character-inspired Japanese confectionery series Tabemas. These wagashi sweets will go on sale at Lawson convenience stores across Japan (excluding Lawson Store 100 branches) on January 21, 2020.
The character line-up is based on the top three winners of the 2019 Sanrio Character Awards which we covered last summer. Hello Kitty came first place at the awards, and so she has gotten a special limited edition design for the sweets series. Cinnamoroll was second on the award list, and this is his first time joining Tabemas. Third place was Pompompurin who appears once again with Tabemas due to his popularity.
The ‘Tabemas’ brand name is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour. The sweets are also made with a dough called “nerikiri” which is used in making traditional Japanese wagashi sweets.
In line with the Year of the Rat in the Chinese zodiac, Hello Kitty is donning a kawaii rat outfit. Cinnamoroll’s charm point is his big ears and pink cheeks.
Each confection is filled with a different flavour bean paste: Hello Kitty is cheese, Cinamoroll is milk, and Pompompurin is of course Japanese custard pudding, or ‘purin,’ flavoured. They maintain that delicate flavour of traditional Japanese wagashi while having cute contemporary designs. You’ll be happy to know that all of the colouring is natural tooーno synthetic colours were added.
Perfect as a delicious treat, but don’t forget to snap a photo for Instagram first! Each of them is also limited in stock, so don’t miss your chance to grab one at the nearest Lawson store to you while in Japan.
© ’76,’96,’01,’20 SANRIO APPR.NO.S604062
Tabemas Hello Kitty 2020 / Tabemas Cinnamoroll / Tabemas Pompompurin 2020
Price: ¥280 Each (Tax Included)
Release Date: January 21, 2020
Available: At chilled desserts section of Lawson convenience stores across Japan
*Not available at Natural Lawson or Lawson Store 100
*Available while supplies last
Product Page: https://www.bandai.co.jp/candy/tabemas/sanrio3/
Gundam vs. Hello Kitty Collaboration Releases Final Promotional Video
The Gundam vs. Hello Kitty project began in April 2019, with Gundam recently being announced as the winner between the two. The two franchises have now come together to announce a new project for 2020 entitled “Gundam x Hello Kitty Love & Peace.”
The project sees Hello Kitty and Gundam looking past their differences to instead pray for a world with peace and no war. It will go on to collaborate with various shops and creators.
The third and final promotional video for the project entitled “Love & Peace” was released on YouTube, following on from the first two episodes which collectively have over 2 million views. Check it out below.
Fans can expect a whole new batch of merchandise to come with the following new cute designs which combine the worlds of Gundam and Hello Kitty.
Speaking about the latest in the project, Amuro from Gundam commented: “We had our showdown in 2019. We have the support of all of you and have been able to come to an understanding with Hello Kitty. We have numerous things planned for 2020 which we are putting our all into with Hello Kitty, so please be sure to keep watching over us.”
Hello Kitty said: “I competed in 2019, and thanks to everyone who supported me, I have been able to win over Amuro and we now understand each other. We’re working well together. We have lots in store for you to enjoy, so look forward to it.”
©Sotsu・Sunrise ©’76,’20 SANRIO
Akihabara’s popular maid Café @Home Cafe Teams up with Hello Kitty
Akihabara’s popular maid café @Home Cafe is partnering up with the world’s favourite Sanrio character Hello Kitty, creating a beautiful collaboration café that will open on January 21 and run for a limited time. The new café will see a new original menu, café-limited goods and much more.
@Home Cafe collaborated with Sanrio characters My Melody and Cinnamoroll in 2018, and with Pompompurin in 2019. Each year, the collaboration café was very popular. As 2020 marks the year of the Tokyo 2020 Games, Sanrio has stepped up their game, sending in their legendary Hello Kitty to the café to ensure that 2020 is celebrated to the max.
The collaboration café features illustrations of Hello Kitty and her twin sister Mimmy dressed as maids and serving customers in the café. The collaboration café will see the walls dressed in pink and yellow gingham checkered patterns and lots of sweet and cute illustrations.
Hello Kitty’s KAWAII ♡ Pink Curry (Comes with Certificate Card): ¥1,400
Hello Kitty and Mimmy’s Moe Moe Ribbon Pasta Plate: ¥1,300
Hello Kitty’s Lovely Sandwich with Sweet and Sour Soup: ¥1,300
Hello Kitty’s Moe Moe Parfait: ¥1,000 Mimmy’s Kyun Kyun Parfait: ¥1,000
Bright Red Apple Okyumuka Cake: ¥1,000
As the café’s main theme is “moe” (feeling of strong affection), Hello Kitty and Mimmy are sure to enhance your moe experience to the max.
Masters and mistresses who visit the café will also be presented with one of two designs of free collaboration placemat.
There are three varieties of original drink coasters at the café too. Masters and mistresses who order a drink will be given one for free.
Lunch Tote Bag: ¥1,500
Acrylic Keyings (Three Varieties): ¥600 Each
The café is also full of a wide range of collaboration merchandise so make sure to check them out after filling up on some delicious kawaii food.
The maids at the café will also be wearing original Hello Kitty and Mimmy-themed maid outfits that you just cannot miss if you are a Hello Kitty fan.
*All prices stated above are prices before tax.
*The English names of the dishes and merchandise mentioned above have been translated.
©1976,2020 SANRIO CO., LTD. APPROVAL NO.S603899
@Home Cafe and Hello Kitty Collaboration Café
Running: January 21, 2020 – March 29, 2020
Location: @Home Cafe, Floor 5 Mitsuwa Building, 1-11-4, Sotokanda, Chiyoda, Tokyo
Weekdays: 11:00 – 22:00
Weekends and National Holidays: 10:00 – 22:00
*Last Orders: 21:20
*Open from 10:00 on Weekdays, Weekends and National Holidays in March
No Regular Holidays
*Opening hours are subject to change. Please refer to @Home Cafe’s official website for the latest updates.
@Home Cafe Official Website: http://www.cafe-athome.com/
Doraemon and Hello Kitty Collaborate in New Kawaii Merchandise Line
19.December.2019 | FASHION
Sanrio has announced a new Doraemon and Hello Kitty design series which is set to be released on December 26 at Sanrio stores across Japan, as well as department stores stocking Sanrio goods and the Sanrio online shop.
The Doraemon x Hello Kitty collaboration project began in 2015. Both characters have come to be symbols of Japan adored by all generations, with the Doraemon manga series set to celebrate its 50th anniversary next year, and Hello Kitty having celebrated hers this year. The project is now expanding its range for all the grown-ups that were raised on both franchises.
Hello Kitty Mascot Holder – ¥1,980
Doraemon Mascot Holder – ¥1,980
This marks the 4th Doraemon and Hello Kitty collaborative design series developed by the Sanrio shop. All the merchandise incorporates fun and instantly-recognisable motifs from the characters, like Doraemon’s secret gadgets and Hello Kitty’s ribbon.
Reversible Cushion – ¥3,080
Handbag – ¥2,200
A5 Notebook – ¥605
The cute mascot holders see Hello Kitty borrowing Doraemon’s bell and takecopter and Doraemon with Kitty’s ribbon. This adorable feature follows into the designs of the other items too, like the reversible cushion which turns inside out into either the Doraemon or Hello Kitty design. There’s lots of items in the line-up besides that shown here too, including pens and more.
Don’t miss out on this sweet collection.
*All prices include tax
©️Fujiko-Pro ©️’76, ’19 SANRIO
DORAEMON HELLO KITTY
Release Date: December 26, 2019 (From December 25 on the Sanrio online shop)
①Sanrio stores and department stores selling Sanrio merchandise (Select stores not participating)
Yahoo! Shopping: https://shopping.geocities.jp/sanrio/
Product Page: https://www.sanrio.co.jp/goodsinfo/kt-doraemon-201912/
Hello Kitty Greets Fans with Song and Dance Every Day at the HELLO KITTY SHOW BOX
The official Hello Kitty theatre and restaurant HELLO KITTY SHOW BOX on Awaji Island saw a grand opening full of excitement and emotion in August 2019. Hello Kitty is now greeting fans with song and dance every day at the new event HELLO KITTY GREETING SHOW which started on December 1.
Hello Kitty, who realised her dream of becoming a pianist, will perform on stage, showing off her beautiful voice and flawless dancing. The show is interactive and invites the audience to join her fun world.
After the show, there is the chance to have your photo taken with the star herself in the greeting event.
If you’re a fan, you won’t want to miss this opportunity to get closer to Hello Kitty.
© 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G603369
HELLO KITTY GREETING SHOW
11:00－20:00 (Up to three performances per day)
①From 11:00 (Lunch), ② From 1500 (Cafe), ③ From 18:00 (Dinner)
* Last Entries
Lunch/ Dinner: Up to 1 hour after opening
Cafe: Up to 30 minutes after opening
①Reservations can be made via the homepage here (*Discount applied to all advanced reservations)
②Reservations can also be made at the restaurant on the day depending on the number of available tables
Allotted Time: Approx. 1.5 – 2 hours.
HELLO KITTY SHOW BOX
Address: 177-5 Nojimahirabayashi, Awaji, Hyogo Prefecture
Japan Shopping Festival: Hello Kitty Supports Huge Shopping Event Aimed at Foreigners
一The Japan Shopping Tourism Organization (JSTO) has announced that it will hold an event titled “Japan Shopping Festival” aimed at foreign tourists in Japan from December 1, 2019 to February 29, 2020.
A questionnaire will be carried out for non-Japanese travellers to win round-trip tickets to Japan. Travellers will be selected randomly from a lucky draw.
②Instagram Photo Contest
Follow Japan Shopping Festival on Instagram and post photos related to the designated themes with the hashtag #jsfphoto. The themes are: ①Memories of what you bought and experienced in Japan, ②Your favourite fruits in Japan, and ③Good things about Japan you want to boast.
③Coupons, Goods & Experiences
Japan Shopping Now is one of Japan’s biggest online shopping portal sites, and they are now promoting information on Japanese shopping overseas in English, Traditional Chinese, Simplified Chinese, and Korean. This includes coupons, sales, and more at almost 1,000 participating stores.
・Japan Shopping Festival Tohoku (December 1, 2019 – February 29, 2020)
This shopping festival will take place at 6 prefectures across Tohoku. Discover Japanese confectioneries, fashion, sake, fruit and more, including a tie-up with JR EAST PASS.
Official Website: http://tohoku.japanshopping.org/
・Matsuyama Shopping Festival (December 1, 2019 – March 31, 2020)
From Okaido Shopping Street to Matsuyama Gintengai Shopping Arcade, Matsuchika Town, and more, look forward to end-of-year lucky draws, food events, shopping, and so on.
Official Website: http://matsuyama.japanshopping.org/
Discover the wonders of shopping in Japan and learn more about the country with the Japan Shopping Festival.
Japan Shopping Festival 2019-2020
Running: December 1, 2019 – February 29, 2020
Official Website: http://jsf.japanshopping.org/
These Hello Kitty Kintsuba Japanese Confections are the Perfect Souvenir From Japan
05.November.2019 | FOOD
Confectionery company Nakataya has teamed up with Sanrio to release the Hello Kitty Kintsuba.
Kintsuba is a type of traditional Japanese confection of sweet beans wrapped in wheat-flour dough. Nakataya is famous for their kintsuba, which are made with large-grained beans and red bean paste. They have maintained the flavour and quality of these confections, each of which is made with the utmost precision, and all individually.
This year marks the 85th anniversary since Nakataya opened. The long-standing store hopes to bring in more foreign and younger customers by collaborating with Hello Kitty.
They have crafted several flavours. Pictured above is the apple pie flavour, Hello Kitty’s favourite. It’s made with fuji apples from Aomori Prefecture which is known for its incredible apples. It’s mixed with white bean paste and is lightly flavoured with cinnamon.
The mixed berry flavour is a fruity sweet and sour mix of strawberries, raspberries and blueberries which have been mashed together with white bean paste.
The confection comes in two kinds of packaging: one designed by Nakataya’s founder Nakata (中田憲龍), and a Hello Kitty version where she is dressed as a dragonーa symbol of the shop. This is a completely original Hello Kitty design made specially for the collaboration.
The outer packaging is made with a wrapping cloth to both pass down an aspect of traditional Japanese culture while also catering to the eco-friendly lifestyle of the modern age. It’s made from amuzen fabric and can be reused. The inner packaging is a simple paper tray so can be recycled. And if you take the wrapping cloth back to the store, they can refill it with the three Hello Kitty kintsuba confections at a discounted price.
Hello Kitty Kintsuba
Released: November 1, 2019
Contains: One box of 6 (x3 mixed berry/x3 apple pie)
Price: Hello Kitty Kintsuba – ¥2,500 (Before Tax) *Comes with wrapping cloth
Hello Kitty Kintsuba Refill – ¥1,800 (Before Tax)
*The refill is only available to those with a wrapping cloth
Available: At participating Nakataya branches and the online shop
Official Website: www.kintuba.co.jp
Keio Plaza Hotel Tama’s Hello Kitty & Sanrio Rooms Celebrate 5th Anniversary
04.November.2019 | SPOT
To celebrate 5 years since the grand opening of the Hello Kitty Room at Keio Plaza Hotel Tama, guests are being treated to a very special present.
Friday November 1 marked the 45th anniversary of Hello Kitty. Together with the 5th anniversary of the hotel room, all guests who stay in any of the Sanrio character-themed hotels at Keio Plaza Hotel from now until February 29 next year will receive an application paper. Once they fill it out and then post it in the box in the lobby on the second floor they will be entered for a chance to win a one-night ticket to one of the three Sanrio character rooms. Exclusive merchandise will also be sold to commemorate the 5-year milestone.
The hotel poster promotional videos for the three rooms over on their homepage. This includes the revamped Hello Kitty Room, the My Melody Room which opened back in June, and the Little Twin Stars Room.
Sanrio Character Room Ticket Campaign
Running: November 1, 2019 – February 29, 2020
Keio Plaza Hotel Tama
Address: 1-43 Ochiai, Tama, Tokyo
Official Website: https://www.keioplaza.com/tama/index.html
HELLO KITTY SHOW BOX Theatre-Restaurant Announces New Show Based On the Seven Lucky Gods
27.October.2019 | SPOT
The official Hello Kitty theatre and restaurant HELLO KITTY SHOW BOX, which opened back in August on Awaji Island, updated its show program on October 10 and is now hosting a new show themed on the Seven Lucky Gods titled “A Record of the Seven Lucky Gods of Awaji Island.”
A Record of the Seven Lucky Gods of Awaji Island
The HELLO KITTY SHOW BOX is home to a gallery that makes use of media art like 3D holograms. The theatre’s shows incorporate song, dance and musical performance, while the restaurant serves healthy, vegetable-packed meals including vegan-friendly options.
The building itself is situated within farmlands and is crowned with the adorable hidden face of Hello Kitty which can’t be seen from the ground.
The all-new show will feature an original story based around the Seven Lucky Gods of Awaji Island, a mystical island that is even mentioned in the Kojikiーa sacred text and first written recording of Japan.
©1976, 2019 SANRIO CO., LTD. APPROVAL NO. G602779
HELLO KITTY SHOW BOX – “A Record of the Seven Lucky Gods of Awaji Island” (淡路島七福神録)
Running: October 10, 2019 – November 12, 2019
Performances: 3 per day during lunch (from 11:00), cafe time (from 15:00), and dinner (from 18:00)
Script/Lyrics/Performance/Choreography: Tamae Sha (謝珠栄)
Cast: Tatsuya Tomoishi as Ebisu, God of Business Prosperity and Wealth / Miki Maishiro as Bishamonten, God of War and Battle Fortune / …and more
*Please note that Sanrio characters will not appear in this performance
HELLO KITTY SHOW BOX
Address: 177-5 Nojimahirabayashi, Awaji, Hyogo Prefecture
Business Hours: 11:00-20:00
Weekday Hours: Lunch 11:00 / Cafe 15:00 / Dinner 18:00
Weekend Hours: Lunch 11:00 / Cafe 14:15 & 16:15 / Dinner 18:15
①Reservations can be made via the homepage here (*Discount applied to all reservations)
②Reservations can also be made at the restaurant on the day depending on the number of available tables
Allotted Time: 2 hours max.
Official Website: https://awajiresort.com/hellokittyshowbox/
Scotland-Approved Hello Kitty Tartan Bags to be Released by Sanrio
19.October.2019 | FASHION
Scotland has given the seal of approval for Sanrio to release six new Hello Kitty bags with tartan designs in-store and online on October 24.
Red Tote Bag – ¥4,500
The classy collection is perfect for the autumn/winter seasons and can be worn for general daily use with their subtle, nonchalant Hello Kitty designs.
Navy Tote Bag – ¥4,500
The designs were accepted into The Scottish Register of Tartans. Sanrio now have four original tartan designs recognised by the register.
The registration began in 2009 where they received approval from the register for the rights to a pink Hello Kitty tartan design to celebrate her 35th anniversary. Three new designs were subsequently added each year between 2016-2018 and were used for Hello Kitty birthday commemoration merchandise, a bag series worn by parents and children, and more.
Black Tote Bag – ¥4,500
There are two types of bags in this new collection including the standard tote bag and a two-way mini tote bag, both which come in red, navy and black colours for a total of six. They are nice and roomy to carry your everyday things.
Red 2-Way Mini Tote Bag – ¥4,000
Though the mini tote bag is on the smaller side, it has a 13cm gusset so holds plenty too. It also comes with a removable shoulder case strap so you can coordinate it how you like.
Which bag do you want for the autumn/winter season?
*All listed prices include tax
© 1976, 2019 SANRIO CO., LTD.
Hello Kitty Tartan Design Bags
Release Date: October 24, 2019
◇Sanrio Stores / Shops stocking Sanrio merchandise (*Select stores not participating
◇Sanrio Online Shop
Yahoo! Shopping: https://shopping.geocities.jp/sanrio/
Hello Kitty Launches #HelloGlobalGoals Project With the United Nations
29.September.2019 | SPOT
Sanrio launched its #HelloGlobalGoals (#HelloSDGs) co-project with the United Nations at the UN headquarters on September 24 which sees their popular character Hello Kitty helping to spread the words about Sustainable Development Goals (SDGs).
The Sustainable Development Goals (SDGs) are a set of 17 global goals established by the United Nations General Assembly in 2015 to be reached by the year 2030. This includes “No Poverty,” “Zero Hunger,” “Climate Action” and so on.
Since September last year, Hello Kitty has been helping to promote SDGs on her YouTube channel as part of Japan’s involvement in the global efforts. The UN recognised this, and had Hello Kitty join them at the headquarters in New York at the SDG Media Zone presentation, which was attended by people around the world, where they announced #HelloGlobalGoals.
Hello Kitty dressed up in the SDG promotional colours and appeared alongside Amina Mohammed, the Deputy Secretary-General of the United Nations, who expressed her wish for more people around the world to come to learn about SDGs, as well as to create a world where everybody can get along harmoniously and with kindness.
At the event, all 17 goals were showcased on a huge art piece featuring Hello Kitty to break the project down and make it easier for people to understand.
Up to now, Hello Kitty has posted videos about what Japan has been doing for the SDGs on her channel, but now she will begin posting about countries around the world at the behest of Amina Mohammed in a new video series as shown above.
Hello Kitty’s dress for the #HelloGlobalGoals is rainbow-coloured, representing each of the goals. This is the dress she will wear for her forthcoming SDG promotional activities.
Join Hello Kitty in her mission to spread word about SDGs and the #HelloGlobalGoals project.
Hello Kitty YouTube Channel