Celebrate 70 Years Of Snoopy & the Peanuts Series Around Japan in 2019-2020
08.October.2019 | SPOT
Charles M. Schulz’s internationally beloved comic series Peanuts will turn 70 years old on October 2, 2020. To commemorate the milestone, celebrations for the 70-year-anniversary have began early in Japan from October 2, 2019.
Japan is a big supporter of Snoopy and the Peanuts series he features in, and so the country has lots of events and celebratory merchandise lined up.
70th Anniversary Website Opens
The Peanuts Japan website has been transformed to celebrate 70 years since 1950 when the comic strip first launched. On it, you can see the first ever strip of Peanuts as well as when Snoopy first appeared on it. There’s also details about upcoming events, exclusive products, and other related topics.
70th Anniversary Website: https://www.snoopy.co.jp/70th/
B.League 2019-20 SEASON CHEER Ambassador Inauguration
Snoopy and his pals have been appointed as “Cheer Ambassadors” for Japan’s professional basketball team B.League and their 2019-20 season.
Peanuts Comic Collection
The long-awaited entire Peanuts collection, comprised of 25 volumes spanning 70 years of comic stripes, is being published in Japan by Kawade Shobō Shinsha. This is the Japanese version of the Complete Peanuts collection released by Fantagraphics Books in the US. It was translated by famous Japanese poet and translator Shuntarō Tanikawa.
Two volumes will be released every month from this month (October 2019), but fans who pre-order the collection will receive some exclusive artwork, a poster and more.
Peanuts Collection Website: http://web.kawade.co.jp/bungi/2752
70th Anniversary Events
Time Capsule Exhibition
In celebration of the 70th anniversary, the Snoopy Time Capsule Exhibition will be taken around Japan, starting with Seibu Ikebukuro from December 11, 2019.
The exhibition’s theme imagines Snoopy finding a key to a time capsule and opening it to find locked-away memories of himself and the Peanuts gang from across the series. If you’re an adult who read the comics as a child then get ready to feel like a kid again as you are transported back in time.
There will be exclusive merchandise available to buy too.
・Seibu Ikebukuro: December 11, 2019 – December 29, 2019
・Daimaru Kyoto: March 11, 2020 – March 23, 2020
・Daimaru Umeda: April 29, 2020 – May 11, 2020
・Matsuzakaya Nagoya: December 16, 2020 – December 30, 2020
*Schedule to be updated on www.snoopy.co.jp in the neat future
Join Snoopy and the gang to celebrate 70 years of Peanuts.
©️2019 Peanuts Worldwide LLC
Snoopy Japan Official Website
UNIQLO’s Global Design Competition UT GRAND PRIX 2022 is Themed on the Peanuts Comics
18.July.2021 | FASHION
The UT GRAND PRIX (UTGP) is a design competition that started in 2005. The contest uses the T-shirt as a creative medium and invites everyone to freely express their creativity. This year, the competition is themed on the Peanuts comic strips by Charles M. Schulz which first hit the scene in the US back in 1950, over a hundred years ago.
Create your own Peanuts tee design
Artists are invited to unleash their imagination and bring their own Peanuts creations to life using UNIQLO’s UT brand as their canvas. Designs will be judged by the Charles M. Schulz Museum and a team of Charles M. Schulz creative associates.
An internship at the Peanuts studio
The Grand Prize is $20,000 and all winning designs will become products sold in UNIQLO stores worldwide in the summer of 2022. The winners of the top two prizes will be invited to the USA. There will also be an internship opportunity to be a member of the Charles M. Schulz creative associates team.
Sign up to the competition and submit your entry for the chance of your artwork being featured worldwide.
UT GRAND PRIX 2022
Submissions: Now Open
Deadline: August 31, 2021 @ 23:50 (JST)
Official Website: https://www.uniqlo.com/utgp/2022/uk/en/
Japan’s Snoopy Museum Reveals New Merchandise, Workshops, and More
The Snoopy Museum has announced a sports themed event which is set to run from July 17, 2021 to January 10, 2022. Fans of the Peanuts series can look forward to new merchandise, workshops, and a themed menu at the PEANUTS Cafe.
Joe Cool 50th Anniversary Merchandise
Make Your Own PEANUTS | Running: August 5, 2021 – August 9, 2021
Snoopy Brass Charm Workshop | Running: August 12, 2021 – August 16, 2021
Charlie Brown’s Pitcher Mound Hamburger
Snoopy’s Longboard Surf Pizza Toast
KLOP! Baseball Maritozzo
GOOD GRIEF! Sliding Smoothie
Inside the PEANUTS Cafe Snoopy Museum
PEANUTS Cafe Original T-Shirts – “Lifting”
PEANUTS Cafe Cooler Bag
Official App – “Find Snoopy! by Snoopy Museum Tokyo”
At the Snoopy Museum’s shop, the Browns’ Store, which sells exclusive Snoopy merchandise, they will sell a collection of items in celebration of Joe Cool’s 50th anniversary such as a cushion and pin, an original Othello game set, and more.
Inside the museum’s workshop room, fans will be able to make their very own Joe Cool design Peanuts tote bag, as well as engrave their own necklace, keying, or tag.
At the Snoopy Museum branch of PEANUTS Cafe, they’ll serve up a sports themed menu with food and drink inspired by the characters from the Peanuts comic strip. The cafe will even have its own exclusive merchandise, and a new official app called “Find Snoopy!” will be released.
(C) Peanuts Worldwide LLC(短縮形 (C) Peanuts)
Snoopy Museum Sports Event
Japanese Event Title: 企画展「スポーツは人生のともだち」
Running: July 17, 2021 – January 10, 2022
Time: 10:00-18:00 (Last Entries 17:30)
Closed: August 17, 2021 / January 1, 2022
Official Website: http://www.peanutscafe.jp/snoopymuseum-tokyo/
Harajuku’s New Snoopy Themed Cafe ‘PEANUTS Cafe SUNNY SIDE Kitchen’ to Open This Summer
The Snoopy-themed PEANUTS Cafe chain of cafes is set to open the all-new PEANUTS Cafe SUNNY SIDE Kitchen branch inside WITH HARAJUKU in Harajuku, Tokyo, this July, where it will serve an all-new, gorgeous healthy food menu.
The Peanuts franchise has been active in its marketing efforts in Japan this year, promoting messages of love and friendship, themes that are threaded through the globally-celebrated Peanuts comic strip.
PEANUTS Cafe SUNNY SIDE Kitchen keeps with those important themes, serving up a menu of healthy light food as well as sustainable products.
Their food line-up includes no-fry doughnuts, granola made with organic ingredients, open sandwiches stuffed with fresh vegetables, and more. The cafe also has its own collection of merchandise with kitchenware to promote healthy eating as well as environmentally-friendly and sustainable items.
If you’re staying in Tokyo and frequenting Harajuku but have had your fill of the district’s famous crepes, why not let Snoopy cook you up some healthy grub?
(C) 2021 Peanuts Worldwide LLC
PEANUTS Cafe SUNNY SIDE Kitchen
Location: WITH HARAJUKU
Grand Opening: Late July 2021
Official Website: http://www.peanutscafe.jp/
Receive a Sweet Kiss From Snoopy With PEANUTS Cafe’s New Merchandise Series
Six branches of PEANUTS Cafe in Japan, including PEANUTS Cafe Nakameguro, released a new collection of products and pouches on May 26.
The colourful line-up is made from TPU, a material that’s lightweight, waterproof, and has high wear resistance, making it a convenient pick when a sudden downpour of rain erupts when you’re out.
The collection features a kissing-Snoopy design along with the line “WE’D VOTE SWEETIE!”
TPU Daily Shopper Bags | ¥3,740 Each (Tax Included)
These shopping bags are handy to take out when popping to the shop. They are durable, can fit inside a handbag or other bag, and can carry 5kg of items.
TPU Daily Pouches | ¥1,650 Each (Tax Included)
These zipped pouches are perfect for storing little everyday items like lipstick, earphones, and so on. Since they’re see-through, they’re great for putting cosmetics in when you’re out so you can see exactly what you want to take out. You can even use it for coins and money. Perfect for the summer leisure season too as they’re durable against rain and dirty.
Tyvek x PVC
These bags look like paper – the inside is made from Tyvek and the inside from PVC. These too are water and dirt resistant.
These hour glasses make as beautiful room decorations whether for yourself or as a gift to someone. Sit back and watch the relaxing sand and feel the tiredness of the day slip away.
Triple Pouch Set | ¥2,970 (Tax Included)
A collection of three pouches featuring Flying Ace Snoopy and the Peanuts Gang. Each one is of a different size which you can use for storing various items, like earphones, cords, and so on. You could even use them for bagging up a gift for someone. The pouches also have the PEANUTS Cafe logo on them.
©2021 Peanuts Worldwide LLC
Snoopy Design Eco Bags Release in Collaboration With 11 Brands
03.May.2021 | FASHION
Fashion, beauty, and creative company MASH Holdings has announced a collaboration with the Peanuts comic strip titled “TAKE CARE WITH PEANUTS” which sees the arrival of an eco bag collection in collaboration with 11 different fashion brands. The bags were released at USAGI ONLINE, as well as other online stores and shops in Japan on April 28.
SNIDEL | ¥1,980 (Tax Included)
gelato pique | ¥2,420 (Tax Included)
FRAY I.D | ¥2,200 (Tax Included)
Lily Brown | ¥2,970 (Tax Included)
Mila Owen | ¥3,300 (Tax Included)
CELFORD | ¥2,530 (Tax Included)
Emmi | ¥4,950 (Tax Included)
SNIDEL HOME | ¥3,850 (Tax Included)
Styling | ¥1,980 (Tax Included)
FURFUR | ¥4,950 (Tax Included)
UNDERSON UNDERSON | ¥3,960 (Tax Included)
The eco bags see Snoopy and the Peanuts Gang making an effort to promote sustainable alternatives to plastic bags. Fans of the comic can help the gang take care of the planet with this stylish reusable line-up.
TAKE CARE WITH PEANUTS
Released: April 28, 2021
・USAGI ONLINE: https://usagi-online.com/
・Official online stores of each participating brand
・In-store at each participating brand (release dates different for each)
MASH Holdings Official Website: https://www.mash-holdings.com/
Peanuts 70th Anniversary Shop Opens in Ikebukuro
The Snoopy Time Capsule Exhibition Final Tour Special Shop opened at Seibu Ikebukuro on April 21 as part of the ongoing celebrations to commemorate the 70th anniversary of the Peanuts comic strip.
70th Anniversary Items
Snoopy Plush | ¥3,850 | 1 Per Person
Big Eco Bag | ¥2,750
All-In-One Gels | ¥1,210 Each
Mini Towels | ¥660 Each
Exclusive Snoopy Nanbu Tekki Teapot | ¥7,590
Exclusive Snoopy Handkerchiefs | ¥550 Each
Exclusive Snoopy Komon Pattern Plates | ¥1,320 Each
Exclusive Snoopy Coin Purses | ¥1,210
Snoopy Pillow | ¥2,750
Mini Mugs | ¥1,320 Each
Medium-Sized Eco Bags | ¥1,320
Snoopy Photo Spots Recreating Famous Peanuts Scenes
The shop arrives as part of the Snoopy Time Capsule Exhibition which was first held in 2019. It takes the original main visual as well as a new main visual to feature on a special line-up of around 2,000 pieces of merchandise , including regional exclusives. There are also photo spots for people to snap pictures at, and the first 200 visitors to visit the shop each day and spend over ¥5,000 will receive a bonus eco tote bag.
© 2021 Peanuts Worldwide LLC
Snoopy Time Capsule Exhibition Final Tour Special Shop
Running: April 21, 2021 – May 9, 2021
Time: 10:00-20:00 (Until 16:00 on May 9)
Where: Seibu Ikebukuro Bekkan Floor 2F Seibu Gallery
Official Website: http://www.snoopy.co.jp/
Snoopy Town Shop to Open in Kobe
Peanuts fans will be excited to know that KIDDYLAND is set to open the new Snoopy Town Shop in Kobe on April 29, 2021.
The theme of the new shop is “Happiness is…a warm puppy” which will be echoed in its cute decor and line-up of merchandise. The shop is incorporating a farmhouse style which combines traditional Kobe designs with a contemporary taste that elicits a sense of nostalgia. Inside, shoppers will find the Peanuts gang relaxed and chilling around the shop along the shelves and up the official gallery wall where scenes from the comics trip will be depicted.
This Japan-official shop will also sell an exclusive line-up of items with the theme “Welcome Home” which features Snoopy and his friends relaxing at home.
Freebie for fans
The first 1,000 people to spend over ¥3,000 (tax included) in the shop will receive a free face towel.
A small look at some of the limited-edition line-up
The following items will be sold on the opening day only and will be limited to one piece per customer, per transaction.
Pin Set | ¥1,518 (Tax Included)
Bandana | ¥1,100 (Tax Included)
Glasses | ¥1,650 (Tax Included)
Tote Bag | ¥2,530 (Tax Included)
The following items will be sold on the opening day only and will be limited to two pieces per customer, per transaction.
From Left: Buffer Knife ¥660 / Small Spoon ¥660 / Small Fork ¥660 / Medium Spoon ¥770 / Medium Form ¥770 (Tax Included)
Left: Folder ¥308 / Right: Set of 2 Art Cards ¥330 (Tax Included)
Left: Wash Towel ¥1,100 / Right: Flat Pouch ¥1,100 (Tax Included)
T-Shirt | ¥2,420 (Tax Included)
© 2021 Peanuts Worldwide LLC
Snoopy Town Shop Kobe
Opening Day: April 29, 2021
Address: Kobe Harborland umie Mosaic (Floor 2F), 1-6-1 Higashikawasakicho, Chuo Ward, Kobe, Hyogo
No Fixed Holidays
Official Website: https://town.snoopy.co.jp/item/original/koube_limited.html
Queen Bee Garden has released its new Snoopy-themed natural Pure Honey PEANUTS and Pure Maple PEANUTS in collaboration with the Peanuts comic strip.
Snoopy Pancake Syrup
Pure Honey PEANUTS
Line up multiple pots together to make a cute Peanuts image
Pure Honey PEANUTS Orange Flavour
Wooden charm different with every product
Queen Bee Garden has produced maple syrup and honey made with entirely natural ingredients. Each bottle or jar also comes with a cute wooden charm.
© 2020 Peanuts Worldwide LLC（ 短縮形 © 2020 Peanuts ）
Peanuts Comic Launches 70th Anniversary Birthday Campaign in Japan
Japan’s five Peanuts comic-themed cafes are now holding a birthday plan campaign in celebration of the series’ 70th anniversary.
Each cafe branch is offering something different
PEANUTS Cafe Nakameguro x WHYTROPHY With Birthday Rosette
PEANUTS DINER Yokohama With Embroidered Striped Pin
PEANUTS DINER Kobe With Embroidered Striped Pin
PEANUTS Cafe Snoopy Museum With Tote Bag
PEANUTS Cafe Nagoya With Tote Bag
Customers at the cafes will also be randomly selected to stay at the PEANUTS HOTEL and will receive a free sticker as pictured above. All who order the birthday plan and their group will even receive a free present.
(C) 2021 Peanuts Worldwide LLC (短縮形 (C) 2021 Peanuts)
Peanuts Birthday Plan Campaign
Running: April 7, 2021 – June 30, 2021
Campaign Page: http://www.peanutscafe.jp/special/birthday-plan-campaign/
Snoopy Café Opens in Niigata in Collaboration With Hoshi Tabeyo Rice Crackers
Befco is collaborating its Hoshi Tabeyo star-shaped rice crackers with the lovable Peanuts comic strip to open a themed café at Hotel Nikko Niigata. Named the “Hoshi Tabeyo x Snoopy Café @ Hotel Nikko Niigata,” the café will open for a limited time from April 9 to May 9.“
Snoopy and fans of Japanese snacks can look forward to an original themed menu, with every food item and drink ordered getting them a free novelty. Of course, the café will sell its own original merchandise too. The café will be decorated in all things Peanuts and Hoshi Tabeyo, and there will even be two photo booths for snapping a commemorative photo of your fun day.
1. Snoopy Beef Stew: With a juicy meat and bouillon base, this stew is made with beef, onion, and mushrooms, all topped off with a Snoopy made from rice.
2. Snoopy Hamburger Curry: Snoopy’s rice ears are topped with a hamburger, and the curry sauce is made with fruit and vegetables. There’s even a little Woodstock made from cheese.
3. Snoopy Hot Sandwich: There are two different sandwiches, one with ham and cheese and the other with potato salad, and both have a different toasted illustration on them. These come in a free lunch box.
4. Hoshi Tabeyo Shaka Shaka Caesar Salad: A salad served in a cup drizzled in a Caesar dressing and with Hoshi Tabeyo rice crackers instead of croutons.
5. Thick Soufflé Pancake: Fat and fluffy pancakes combined with French meringue and served with a Snoopy cookie and sweet-tasting Hoshi Tabeyo. Enjoy together with the accompanying strawberry sauce.
6. Chocolate Parfait: A towering, chocolate-packed parfait layered with chocolate sauce, chocolate cornflakes, chocolate ice cream, and brownie. This is all topped off with a Snoopy cookie and Hoshi Tabeyo rice cracker.
7. Hotel Original Cookies (Set of 4): Crunchy cookies with various prints of familiar faces like Snoopy and Woodstock.
8. Lemonade: A sweet and refreshing lemonade beverage served with honey.
*Dishes 1-3 come with the Shaka Shaka Caesar Salad
*Ordering anything from the menu gets you one of four possible Hoshi Tabeyo x Snoopy postcards
© 2021 Peanuts Worldwide LLC（ 短縮形 © 2021 Peanuts ）
Hoshi Tabeyo x Snoopy Café @ Hotel Nikko Niigata
Running: April 9, 2021 – May 9, 2021
Location: Hotel Nikko Niigata Floor 31F
Address: 5-1 Bandaijima, Chuo Ward, Niigata
Opening Hours: 11:30-18:30 (Last Orders 17:30)
Official Website: https://www.hotelnikkoniigata.jp/sys/news/detail/323
Sony Store Collaborates With Snoopy on New PEANUTS Collection
Sony Marketing released its new PEANUTS Friends Collection on Wednesday in collaboration with the beloved American comic strip Peanuts known for its iconic cast of characters like Snoopy and Charlie Brown. The colleciton includes wireless headphones, wireless speakers, and Walksman®.
A look at just some of the items in the PEANUTS Friends Collection
WF-XB700 Wireless Stereo Earphones | ¥16,500 (Tax Included)
The WF-XB700 wireless stereo earphones comes in 36 different patterns from a choice of six designs including Snoopy A, Snoopy B, Snoopy C, Woodstock, Charlie Brown, and Snoopy’s Footprints.
There are also two case designs as pictured above featuring Woodstock and Snoopy/Charlie Brown and Snoopy.
The WF-XB700 offer crystal clear, high-quality audio wirelessly and are durable against water droplets like rain and sweat.
WF-XB700 Wireless Stereo Headset | ¥22,000 (Tax Included)
This headset features Snoopy on the left ear and Charlie Brown on the right. They offer immersive, high-quality sound and can be folded up to make them compact for carrying.
SRS-XB23 Wireless Portable Speakers | ¥15,400 (Tax Included)
Listen to your music wherever you go whether in the bathtub, kitchen, are at the beach, outdoors, and more with these wireless portable speakers. Available in two designs: Snoopy & Woodstock/Snoopy & Charlie Brown.
Walkman® NW-A50 Series| ¥27,500 (Tax Included)
This stylish collection of Walkmans® will make you forget about listening to music on your phone. What’s even better is that buyers can have letters, Japanese characters, and numbers (up to 23) engraved on them to create a personalised device whether for yourself or as a birthday present for someone.
Walkman® S Series | ¥15,400 (Tax Included)
A slimmer version of the Walkman® if you’re looking for something more compact. Up to 16 letters can be engraved on this one.
Snoopy Cherry Blossom Marshmallow Latte and Lemonade Serve Up at PEANUTS Cafe Nakameguro This Spring
PEANUTS Cafe Nakameguro is now serving up two new cherry blossom beverages for the spring season: the Sakura Lemonade and Sakura Charred Marshmallow Latte, both of which are now available to order until April 11.
Sakura Charred Marshmallow Latte ¥700 (Before Tax) / Sakura Lemonade ¥650 (Before Tax)
PEANUTS Cafe Nakameguro serves limited-time drinks every cherry blossom season in Japan, and this year is no different. Both beverages capture the cute pink tones of the country’s national flower which invite feelings of springtime walks and Hanami flower viewing.
(C) 2021 Peanuts Worldwide LLC
PEANUTS Cafe Nakameguro Spring 2021 Drinks
Serving: March 20, 2021 – April 11, 2021
Address: PEANUTS Cafe Nakameguro, 2-16-8 Aobadai, Meguro-ku, Tokyo
Official Website: http://www.peanutscafe.jp/