Chewy, Cheesy and Cute Moomin Obanyaki Desserts Now Being Sold at FamilyMart in Japan

07.August.2020 | FOOD

Japanese convenience store chain FamilyMart released cream cheese-filled obanyaki branded with Moomin characters on August 4 in celebration of “Moomin’s Day” which falls on August 9.

Moomin Mochitto Cheese | ¥138 (Tax Included)

The Moomins are the main characters of Tove Jansson’s series of books and comic strips. August 9 is the birthday of the author, and so this date has become known as “Moomin’s Day” amongst fans of the series.

 

Obanyaki are a type of imagawayaki which are like waffles and are filled with various ingredients, the most popular being red bean paste which can often be found at festivals in Japan. These chewy Moomin obanyaku however are filled with cream cheese and are stamped with the familiar faces of Moominvalley including the titular characters, Snufkin, Little My, and the Hattifatteners.

What better way to celebrate Moomin’s Day than with a delicious treat? If you’re in Japan this summer, head to your closest FamilyMart.

 

©Moomin Characters™

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