Onitsuka Tiger Releases New Autumn/Winter Sneakers in Premium Line ‘THE ONITSUKA’

22.October.2020 | FASHION

Onitsuka Tiger is a Japanese contemporary fashion and sports brand that combines heritage with innovation. Their simple yet timeless “THE ONITSUKA” line features hybrid design dress hoes and sneakers that match every style from casual to formal.

 

Many of the shoes in THE ONITSUKA line feature shoes with uppers made from internationally-renowned, high-quality leather from Kobe cattle, as well as αGEL Foam soles for high shock resistance and comfort, and shark tooth soles made from rubber sponge for added durability and comfort.

 


JUMPA Unisex Model | ¥38,000 (Before Tax)

Inspired by ski boots and fitted with a large tongue. Made entirely with Japanese leather.

CHUKKA-S (Men’s Model) | ¥43,000 (Before Tax)

Classic chukka boots with hidden laces to give a smart appearance.

BLUCHER MT (Unisex Model) | ¥50,000 (Before Tax), BLUCHER LO (Unisex Model) | ¥48,000 (Before Tax)

Based on the first ever basketball shoes released by Onitsuka Tiger in 1950. The upper features multiple colours and materials to create an original knitted tweed look.

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    NIKE FONTANKA EDGE “Light Arctic Pink” PINK

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  • Reebok Promotes Contemporary Street Culture Scene with ‘CLUB C WILD REMIX’ Video

    19.February.2021 | FASHION / MOVIE / MUSIC

    Global fitness brand Reebok released its new ‘CLUB C FVS’ model sneakers on Monday (February 15). The suede-woven shoes make up part of the brand’s CLUB C series which first released back in 1985.

    Reebok released a video entitled ‘CLUB C WILD REMIX’ on YouTube on Monday in promotion of the new models. The video is themed on aspects of contemporary street culture such as fashion, music, dance, and skateboarding. It features appearances of eight up-and-coming creators to the tune of the popular Japanese song Get Wild, a track that was a hit in Japan back in 1980, the same era as when CLUB C first dropped.

     

    CLUB C WILD REMIX

    The ‘CLUB C WILD REMIX’ is a new arrangement of the popular song Get Wild, remixed for eight individual videos by each of the aforementioned creators, all of which are strung together in the video. The video also incorporates 80’s retro-style animation, CG, live-action, video game aesthetic, TikTok dances, and more. All of this comes together to form a nostalgic amalgamation of that 80’s retro vibe and modern street culture.

    shigge (Music Arranger) | Comment

    “CLUB C is a Reebok classic. They are the best kicks, even I spent my youth together with them. They have a history and culture, something which I incorporated into my remix of this famous song together with eight talented individuals. It’ a remix that prays for the continuation of CLUB C and respects its history as a diverse and unwavering line that expresses new ideas.”

     

    CLUB C FVS

    Originally released in 1985, the Reebok ‘Club Champion’ model was created to suit the needs of tennis players, focusing on durability and high performance. The late 70’s saw the rise of a tennis boom. These shoes evolve the refreshing silhouette and unique look of tennis shoes from performance models to shoes that can be worn in day-to-day life. In the 80’s, Reebok’s Club Champion created the basic white sneaker trend, something which continues today.

     

    The Line-Up (Prices Include Tax)

    CLUB C FVS – From Top Left: [GX2495] Porcelain・Core Black・Footwear White / [GX2495] Core Black・Core Black・Footwear White – ¥9,900 Each

    CLUB C FVS – From Bottom Left: [GX5068] Core Black・Core Black・Chalk / [GX5069] Classic White・Classic White・Chalk / [GX5070] Pantone・Pantone・Chalk – ¥6,990

     

    The CLUB C FVS incorporates vulcanized soles, a process often used in the outer soles of skating shoes that makes the rubber more durable, making them suited to the skater scene. The models take the orthodox CLUB C tennis shoes and turns them into something completely wild and new.

     

    Don’t miss out on the new CLUB C FVS drop from Reebok.

     

    ©1987 by SUNRISE Music INC. & Jun & Kei Music Publishers, Inc

  • Onitsuka Tiger Reveals Spring/Summer 2021 Collection

    18.January.2021 | FASHION

    Japanese fashion brand Onitsuka Tiger has revealed its 2021 Spring/Summer Collection which combines fashion with sports, heritage, and innovation.日

    Look Book (Excerpt)

    Shoes

    The concept for the 2021 Spring & Summer Collection is “The Onitsuka Tiger Attitude” which incorporates the brand’s attitude not only into the product details and branding but each and every collection piece. The collection is divided into four themes: “THE SAILING KITE,” “THE CLEAN LINES,” “THE VINTAGE IS NOW,” and “THE WORKING PROGRESS.” The line-up is inspired by the blowing winds and the sails of a boat on the ocean.

     

    The shoes fuse elements from Onitsuka Tiger’s footwear archive with contemporary designs to create all-new models. The “ACROMOUNT” takes inspiration from the brand’s 1970’s array combining fabric and leather for a vintage feel. The “DENITGRE,” a popular long-selling model which also appeared in the 2020 Autumn & Winter Collection, arrives as a hybrid model in the new “DENITIGRE MX.” The “TAI-CHI-REB™️ SOCK MT” features a slim form with embroidered uppers.

     

    The collection’s colour palette is a mix of highlight colours like orange and saxe blue as well as black, green, burgundy, and more, capturing that Onitsuka Tiger spirit while infusing into contemporary pieces for a fresh result.

  • Yoon Ahn’s AMBUSH x Nike x NBA Collection Launches Globally On December 11

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    Yoon Ahn is teaming up with Nike and the NBA to release a new apparel capsule collection on December 11, 2020.

     

    As the first female designer to collaborate with the NBA, Yoon, who is the Creative Director at AMBUSH®︎, is serving fresh energy for female fans of basketball this winter.

    Nike x AMBUSH NBA Collection: JACKET BK ¥35,000 / PANTS BK ¥20,000 / TOP BK ¥12,500 / JACKAT LA ¥35,000 / PANTS LA ¥20,000 / TOP LA ¥12,500 / BASKETBALL ¥10,000 (All Before Tax)

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    Nike x AMBUSH DUNK HI ¥20,000 (Before Tax)

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    The Nike x AMBUSH NBA Collection launches globally on December 11, 2020.

     

    YOON | Comment

    “The project began with a conversation about making women feel proud to represent their favorite teams. We were considering how to balance the culture of the sport without losing style. I thought of all these amazing and strong female characters from the ’90s who would come out in men’s clothes, and I wanted to see how we could carry that attitude, but bring in more feminine forms.”

     

    VERBAL | Comment

    “Yoon is someone who thinks outside the box, and that’s the case for DUNK too, which is both simple at first glance and littered with innovative ideas. The ladies NBA capsule collection is a must-check-out too, it has attitude.”

  • UGG Reveals Colourful New Merchandise in Collaboration With Tadanori Yokoo

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    Japanese sneaker selection shop ‘atmos’ and Southern California-based global lifestyle brand UGG® (a division of Deckers Brands [NYSE: DECK]) are teaming up with Japanese graphic designer and artist Tadanori Yokoo to release the colourful new CA805 x Yokoo sneakers along with a capsule collection of apparel featuring his artwork on October 9, 2020 in Japan.


    CA805 X Yokoo Self Portrait | ¥20,000 (Before Tax)

      

    CA805 X Yokoo Wonderland RED MULTI/PURPLE MULTI/BLUE MULTI | ¥20,000 (Before Tax)

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  • Onitsuka Tiger Unveils New Visuals with Brand Ambassador Willow Smith

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    Japanese fashion brand Onitsuka Tiger has appointed global artist Willow Smith as brand ambassador. Together, they have laughed a new brand campaign.

     

    The campaign visuals show Willow in Onitsuka Tigers’s 2020 autumn and winter collection. Oniktsuka Tiger’s unique heritage and innovative spirit have been fused for a contemporary design. Together with Willow’s unique style, the campaign’s vision was made complete.

    Some of the clothes featuring in the 2020 autumn and winter collection feature a colourful patchwork style ー a fusion of pop art and sportswear. Onitsuka Tiger’s creative director Andrea Pompilio, who is director of this campaign stated:

    “In this generation, we have to focus on what is happening in the world – the pressing issues such as environmental protection and saving our planet. This campaign shows Willow’s natural beauty, her strength, her indomitable spirit and never-ending love for the planet. ”

     

    Onitsuka Tiger’s communication team commented:

    “Willow Smith is blessed with her creativity that reaches out to all of humanity. Her boundless influence is not restricted to generation Z or millennials. As 2020 heralds a new generation, we are so happy to be working in such natural harmony with Willow Smith, whose intelligence and strong faith in her opinion deliver our message to the world.

     

    Onitsuka Tiger with Willow Smith – Official Video

     

    A Statement by Willow Smith

    “When working with Onitsuka Tiger, I found we were soon on the same page. We supported each other and accomplished our goal of inducing positive change in society by creating our vision. I can’t wait to see just how we continue to shape the future together.”

     

    The new campaign visuals are going to be released globally on a number of platforms, including Onitsuka Tiger’s official social media, from June 6, 2020. A portion of the money raised from the campaign will be donated to the NAACP Legal Defense and Educational Fund, Inc.

     

    *All statements have been translated from Japanese.

  • Onitsuka Tiger x Shu Uemura Announce Unisex Sneaker and Cosmetic Collaborations

    08.May.2020 | FASHION

    Japanese fashion brand Onitsuka Tiger and professional makeup artist brand Shu Uemura have joined up to release a new pair of collaborative sneakers and line of cosmetic products.

     

    Since their individual establishments, both Onitsuka Tiger and Shu Uemura have hailed as pioneering brands from Japan, cementing their names across the globe. Together, Onitsuka Tigerーa brand which fuses heritage and innovation around fashion and sports in their contemporary collectionsーand Shu Uemuraーa company which inspires the millennials to bring out their unique and inner beautyーhave collaborated to release a pair of sneakers as well as 11 cosmetic items.


    The new sneakers by Onitsuka Tiger are a new model that take inspiration from the company’s DELEGATION EX™ pair which released back in 1964 and were worn by Japanese sports players back then. Glossy enamel has been added to bring to mind cosmetics, and matte has been used to create smooth calves. Tokyo Red is used for the colouring. The mid soles have volume and are made with spongy FLYTEFOAM™ Propel, ensuring comfort. Both ends of the spare laces, which are also Tokyo Red, bear the brand logos. The overall design screams active and urban sporty.


    Unisex Shoes – ¥17,000 (Before Tax)

    Shu Uemura’s new collection of 11 items is made up of five different cosmetic products which come in Onitsuka Tiger’s iconic key colours: Tokyo Red, Energy Orange, Indigo Blue, and others. They also bear Onitsuka Tiger’s stripes. The cosmetics elicit stylishness and an energetic mood.

     

    The new Onitsuka Tiger shoes were released on May 1, 2020 at select stores and online shops both inside and outside Japan.

  • Yutaro Features in PUMA’s Promotional Material For 80’s Fast Rider Sneakers

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    Inspired by their Fast Rider sneakers from the 80’s, PUMA has forged two new models of the running shoes: the Future Rider Ride On and Style Rider Ride On. A special website went live in Japan featuring Japanese actor and model Yutaro as the model for promoting the sneakers.

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    Future Rider Ride On

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    Style Rider Ride On

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    Both styles have ridden the wave of generations to reappear in current times. Be sure to check out the special website featuring more content with Yutaro and Riders.

  • Shibuya PARCOーWhere You Can Enjoy Everything: Anime, Games, Food, Fashion & More

    04.December.2019 | FEATURES / SPOT

    Shibuya PARCO finally opened its doors on November 22. The shopping complex is already receiving overwhelming love and attention as Shibuya’s newest tourist spot as it strives to offer itself as “a unique, next-generation facility” for the world.

     

    Boasting a gargantuan 193 shops, spanning fashion, food, art and more, Shibuya PARCO is a place where you can enjoy just about anything. MOSHI MOSHI NIPPON has compiled a list of our own recommended places from there for you, the readers, if you ever visit Shibuya.

     

    Mirai Sake/KUBOTA SAKE BAR (Floor B1F)

    Sake is a big part of Japanese culture, and is enjoyed by people worldwide. Mirai Sake/KUBOTA SAKE BAR are serving the ultimate sake experience, where you can select the drinks that best suit  your palate. The bar will serve original drinks, rare sake from ¥500 a cup, as well as food pairings from ¥400.

    There will also be 12 original cocktails judged by YUMMY SAKE. If you’ve found you’re not too good with sake, then you’re sure to find one you like when pulling up a stool here.

     

    Mirai Sake Official Website: https://miraisake.com/

     

     

    ONITSUKA (Floor 3F)

    Japanese fashion brand Onitsuka Tiger has announced a new luxury line entitled THE ONITSUKA. They have created a hybrid design combining formal shoes with sneakers that goes with a variety of styles, from suits to casual.

    The shoes are made from high quality leather from the brand Kobegyu Leather. The heal of the souls are equipped with αGEL Foam to offer comfort and shock resistance for dynamic movement. This line will also be available to purchase at a concept store opening in New York in March 2020.

     

    Onitsuka Tiger Official Website:  www.onitsukatiger.com

     

    AKIRA ART OF WALL (Floors 4F & B1F)

    The new PARCO MUSEUM TOKYO and GALLERY X housed inside Shibuya PARCO both aim to promote art and culture to the people of Tokyo. Decorating them as the opening exhibition is the “AKIRA ART OF WALL Katsuhiro Otomo × Kosuke Kawamura AKIRA ART EXHIBITION.” This art wall is in fact a relocation of the AKIRA art wall that had existed at the infrastructure building site in Shibuya for almost two years. Parts of it had been damaged over time, and so has resurfaced at the new museum.

    You can also get your hands on a range of merchandise, from classic manga prints to posters, clothing made in collaboration with apparel brands, and more. This is a limited-time exhibition, so if you’re in Tokyo this December, don’t miss out.

     

    ©MASH・ROOM/KODANSHA ©Kosuke Kawamura ©︎AKIRA ART OF WALL EXHIBITION

     

    AKIRA ART OF WALL Otomo Katsuhiro × Kosuke Kawamura AKIRA ART EXHIBITION

    Locations/Times

    PARCO MUSEUM TOKYO (Shibuya PARCO 4F): November 22, 2019 – December 16, 2019 @ 10:00-21:00

    GALLERY X (Shibuya PARCO B1F) November 22, 2019 – December 18, 2019 @ 10:00-21:00

    *Exhibitions at both sites will end at 18:00 on their final dates. Last entries to PARCO MUSEUM TOKYO are 30-minutes before closing times.

    Entry Price: General ¥1,000 / High School Students and Below ¥800 / Preschoolers – Free

    Exhibition Website: https://art.parco.jp/

     

     

    Nintendo TOKYO/6F

    At Nintendo TOKYO, the first long-awaited official Nintendo shop, fans can look forward to purchasing games, consoles, character merchandise, and more. There is also an area where you can play games, and events are scheduled to be held at the store.

    The store stocks lots of exclusive goods you won’t find anywhere else. If you love games, and you love Nintendo, then this place is a must-visit if in Tokyo.

     

    Nintendo TOKYO Official Website: https://www.nintendo.co.jp/officialstore/index.html

     

     

    Pokémon Center Shibuya (Floor 6F)

    Pokémon fans won’t be able to resist stepping into the Pokémon Center, where they can pick up countless Pokémon merch. Upon entry they’ll walk past a 2-meter tall Mewtwo.

    From plush toys to bags, kitchenware, stationary, Shibuya-exclusives and moreーstock up on all the Pokémon gear you could ever want. There’s even some items made in collaboration with Nintendo TOKYO which is just next door!

     

    Pokémon Center Official Website: https://www.pokemon.co.jp/gp/pokecen/

     

     

    いかがでしたか?いろいろなジャンルのお店が大集結している渋谷PARCOにぜひ足を運んでみてくださいね。

  • Godzilla 65th Anniversary Sneakers Released by Patrick

    12.September.2019 | FASHION / MOVIE

    To celebrate the 65th anniversary of the Godzilla franchise, stylish sneaker company Patrick has created 4 different shoe models: Godzilla Marathon, Chibi Godzilla Marathon, and two Chibi Godzilla Velcro.

     

    Chibi Gozilla was created this year for the anniversary and is aimed at children. A book entitled Ganbare Chibi Godzilla was released in October last year and by the following month, huge orders were placed as the book received huge attention. A second picture book was released in May this year titled Nakayoshi Chibi Godzilla. In the books, a cute and tiny Godzilla befriends an equally cute and tiny Mothra and Anguirus. The first Chibi Godzilla animated film is also now airing at TOHO cinemas across Japan, attraction the attention of not only kids but movie fanatics too. A Hollywood movie titled Godzilla: King of the Monsters was also released earlier this year and became a worldwide hit.

     

    And now, from the big screen and books, the Godzilla craze is now entering the real world in the form of sneakers. Let’s take a look at the models.

     

    Godzilla Marathon (Unisex) *Adult size

    These sneakers are made from a special lacquer material to make it feel like Godzilla’s tough, amour-like skin. The specially-designed insoles and woven logo are sure to be a hit with Godzilla fans.

     

    Chibi Godzilla Marathon (Unisex) *Adult size

    The entire shoe is covered with illustrations of Godzilla. The insoles have logos have also been specially designed for this model.

     

    Chibi Godzilla Velcro

    Also featuring Chibi Gozilla’s iconic green colour is this model pair with Velcro for an easy fit. The kids version comes with double Velcro.

     

    The line-up features sneakers that both kids and adults alike can enjoy. Which pair is your favourite?

     

    TM &(C) TOHO CO., LTD.

    TM &(C)  TOHO CO., LTD. Designed by Chiharu Sakazaki

  • Chun-Li Inspired Street Fighter Shoes to be Released by Onitsuka Tiger

    23.May.2019 | ANIME&GAME / FASHION

    Onitsuka Tiger will release its new Street Fighter inspired trainers―made as part of its MEXICO 66 SD line―on July 27. To promote the trainers, manga author Masakazu Katsura designed an original Chun-Li key visual for the release.

    As well as Katsura’s illustration, 10 other artists have also contributed their own original Chun-Li drawings, including Hikaru Chō. For a limited-time only while the shoes are available, these illustrations can be seen by heading into select branches of Onitsuka Tiger listed below.

    MEXICO 66 SD: ¥18,000 Each (Before Tax)

    The shoes come with a card bearing a unique product code which can be used in-game to give Chun-Li an original Onitsuka Tiger outfit as well as the MEXICO 66 SD shoes themselves.

     

    Chun-Li aren’t going to want to miss out on this exclusive opportunity.

     

    ©Masakazu Katsura / Shueisha

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