Japanese global girl group NiziU are featuring in the latest promotional material for Curl Keep Magic, a multitask mascara that triples as a primer, top coat, and mascara.
The theme for the promotion is centred on “helping girls’ lashes to stay curled for a long period of time during today’s day and age where everyone is keeping fit, and to support them as they move to achieve their dreams.” In the promotional material, NiziU is serving positive vibes and showcasing the fun of makeup.
The photoshoot
The NiziU members expressed enjoyment for the photoshoot. The set was lively, and the girls were chatting with smiles even when the camera wasn’t rolling. There was a real sense of teamwork between the director and cameraman as the girls replicated their requests to perfection. The eight of them hummed along to the music playing in the background and teased each other; there was a real fun vibe to the shoot.
Curl Keep Magic
Curl Keep Magic is a mascara for multitasking that keeps lashes full all day long. It can be used as a primer, top coat, and mascara, and can even be used to add natural curls to lashes without colour. The mascara is a water-type cosmetic that contains a combination of Japanese camellia and squalene which protects the lashes. It uses a clear black colour which has a transparency to it.
When used as a regular mascara, the Curl Keep Magic can elevate the natural look of the eyes for an effortless finish. And by using it as a primer, you can add a different mascara on top that keeps for a long time.
The Curl Keep Magic billboard ad featuring NiziU will roll out at drugstores in Japan from January 16, 2021.
Information
Curl Keep Magic
Available: Drugstores in Japan / China and countries in Asia
Product Page: http://kose.co.jp/curlkeepmagic/
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Lovisia Kirby Horoscope Hand Cream: ¥880 each (Tax Included)
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Release Date: November 9, 2022
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Fans of the popular girl's group NiziU won’t want to miss out on this new Fanta campaign. Snagging one of these delicious beverages could mean winning some awesome NiziU merch.
Campaign Prizes
Round 1: FANTA meets NiziU Signed Reusable Bag (9 varieties): 1,800 winners FANTA meets NiziU Original QUO Card worth ¥500: 5,000 winnersRound 2: FANTA meets NiziU Signed Tumbler (9 varieties): 1,800 winners FANTA meets NiziU Original QUO Card worth ¥500: 5,000 winners The campaign began on March 14, and a total of 13,600 prizes are up for grabs! To enter, just scan the 2D code on the front or size of a NiziU-themed Fanta bottle. There are a total of nine different bottles per flavor, each featuring one member. Be sure to grab your favorite one! Try to win one of these colorful prizes and be sure to tell your friends and family! Information
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Entry Period:
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Information
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Official Site: http://www.cocacola.co.jp/