San-X, the famous Japanese stationery company known for some of the country’s most iconic characters such as Rilakkuma and Sumikko Gurashi, opened a special new website and official Twitter account on Friday (January 15) for the popular character Chairoikoguma to celebrate the beloved brown bear’s 5th anniversary.
The website features a range of content related to Chairoikoguma including merchandise, a story and new information about the character, and more. The website is in Japanese but is a must-visit for San-X fans if you’re looking for a hit of kawaii.
©2021 SAN-X CO., LTD. ALL RIGHTS RESERVED.
Information
Chairoikoguma 5th Anniversary Website/Twitter
Launched: January 15, 2021
Chairoikoguma 5th Anniversary Website: https://www.san-x.co.jp/rilakkuma/5th_chairoikoguma/
Chairoikoguma Official Twitter Account: https://twitter.com/Chairoikoguma_5
San-X Official Website: https://www.san-x.co.jp/company/
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Japanese character goods and toy chain KIDDYLAND is collaborating with San-X, the creators of the iconic Rilakkuma and its friends, to open the Chairoikogumarché, a market themed on Chairoikoguma, at KIDDYLAND Osaka Umeda. It will be open for a limited time this spring from March 11 to 25.
Chairoikoguma is a popular honey-loving bear character created by San-X who lives in the Honey Forest. This year marks the 5th anniversary since its debut.
In 2018 and 2019, San-X opened the limited-time Korilakkuma Meets Chairoikoguma Store which was hugely popular amongst Rilakkuma fans, with repeat buyers returning multiple times. Chairoikogumarché was originally scheduled to open at KIDDYLAND Osaka Umeda in April 2020, but it was postponed and will now open next month. Once they book their attendance, fans can look forward to laying their eyes on original Chairoikoguma artwork coupled with phrases spoken in the Kansai dialect. There will be exclusive items to purchase, merch pre-sales, bonus goodies, and more.
Merchandise Line-Up Excerpt
Charm Set | ¥1,320 (Tax Included)
Mask Case | ¥660 (Tax Included)
Pre-Sale Merchandise
Pre-Sale Release: March 11, 2021
*This product will be released for general sale at Rilakkuma Stores in Japan, excluding the Osaka Umeda branch, on March 13.
Chairoikogumarché & Nakayoshi Plush Toy (Sakuranokorisu) | ¥3,080 (Tax Included)
*Not available at Rilakkuma Store Umeda Osaka. Pre-sale exclusive to Chairoikogumarché.
*Will also be released on San-X’s online shop.
Pre-Sale Release: March 11, 2021
*This product will be released for general sale at all Rilakkuma Stores in Japan on April 3, 2021.
Long Plush Pillow | ¥6,600 (Tax Included)
Mini Shoulder Bag | ¥5,500 (Tax Included)
*Will also be released on San-X’s online shop.
Bonus Items
1. Customers who spend over ¥3,000 (tax included) at Chairoikogumarché will receive a random free zipper case from a possible two designs. First-come, first-served.
*One per person, per transaction. Design chosen randomly.
*Available while supplies last.
*Will be released at all Rilakkuma Stores except the Osaka Umeda branch on March 13.
2. Customers who spend over ¥5,000 (tax included) at Chairoikogumarché will receive a free tote bag. First-come, first-served.
*One per person, per transaction. Design chosen randomly.
*Available while supplies last.
©2021 SAN-X CO., LTD. ALL RIGHTS RESERVED.
Information
Chairoikogumarché
Running: March 11, 2021 – March 25, 2021
Where: KIDDYLAND Osaka Umeda
Address: Hankyu Sanbangai Floor B1F, 1-1-3 Shibata, Kita-ku, Osaka-shi, Osaka
Opening Hours: 10:00-20:00
*Opening hours subject to change
Event Page: https://www.kiddyland.co.jp/event/chairoikogumarche/
