Virtual Harajuku to Showcase Artiswitch’s First Original Animation by Sunrise Studio & ASOBISYSTEM

25.May.2021 | ANIME&GAME / FEATURES

Artiswitch is a Harajuku-focused fashion, art, and music project launched by Japanese animation studio Sunrise (Mobile Suit Gundam; Love Live!) and ASOBISYSTEM, who are perhaps best known as the agency that Kyary Pamyu is signed to, as well as working with other artists such as Yasutaka Nakata and promoting Japanese pop culture to the world from Harajuku where they are based. As part of the project’s launch, they will feature a pre-showing of an original animation on Virtual Harajuku on May 27, 2021 at 20:00 (JST).

 

Virtual Harajuku is the second area to open inside Virtual Shibuya, a service that recreates Tokyo’s area of Shibuya and its entertainment facilities virtually. Artiswitch’s original animation will feature as part of ‘Virtual Harajuku au 5G POP DAY OUT 2021’ which is being held as part of the opening ceremony of Virtual Harajuku which opened on Tuesday (May 25).

 

The original animation will be Artiswitch’s first released to the world. A special talk show will also take place hosted by Barbie of the Japanese comedy duo Fall in Love. Guests will include Utano Aoi and Yutaro who voice Nina and Akihiro in the animation. MIOCHIN, who has been called the leader of Harajuku’s girl scene and has over 1.6 million followers on TikTok, will also make an appearance. The trio will talk about their favourite parts of the animation, stories from Harajuku, and more. All the guests will appear in Virtual Harajuku as avatars on a special stage located in a virtual version of Jingumae Crossing.

 

The event can be enjoyed with or without a VR headset for free on smartphones, PC, and Mac. Head inside Virtual Harajuku to enjoy the animation and event yourself.

 

The animation will also be subsequently released on Artiswitch’s official YouTube channel on May 28, 2021 at 20:00 (JST). Six episodes are planned in total.

 

“Artiswitch” Teaser

 

Animation Promotional Video

 

Be sure to check out Artiswitch’s first release coming this week!

 

©SUNRISE/Artiswitch Project 

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