Noitamina Celebrates 15th Anniversary With Anime Song Orchestra Concert

08.June.2021 | ANIME&GAME / MUSIC

Fuji TV’s anime programming block Noitamina celebrated its 15th anniversary with a special anniversary orchestra concert held at Tokyo International Forum Hall C on May 29.


The breathtaking concert featured a line-up of anime songs that play during iconic scenes from different anime series. It was conducted by Satoshi Yoneda and performed by the incredible Tokyo 21C Philharmonic who lent their dynamic sound to the set list. The set invited each song’s respective composer on piano including Yugo Kanno for the main theme of Library War, Takahiro Obata for the first main theme of The Promised Neverland, Masaru Yokoyama for Yuujin A-Kun o Watashi No Bansousha Ni Ninmeishimasu from Your Lie in April, and more. Sarah Àlainn also made an appearance to sing the insert song Isabella no Uta from The Promisd Neverland.


The performance included scenes and visuals from each anime series edited specially for this cocnert.


  • The Promised Neverland x Hotel Keihan Room Plan Collaboration Begins

    05.June.2021 | ANIME&GAME / SPOT

    Hotel Keihan launched a new guest room plan in collaboration with the anime series The Promised Neverland at its Tokyo, Kyoto, Osaka, Nagoya, Sendai, and Sapporo branches on Tuesday. It also released a collection of exclusive merchandise which can be bought at each hotel’s front desk.

    Guest Rooms


    Exclusive Merch Line-Up

    Pins | ¥550 Each (Tax Included)

    Key Rings | ¥550 Each (Tax Included)

    Lobby display

    The hotel plan was originally scheduled to take place for three months but has been extended by a further month to accommodate for travel restrictions as well as guest demand. New prices have also been introduced to make it more accessible to people. Fans of the anime series can get their hands on a range of items not available anywhere else too including pins, key rings, folders, and more.


    The hotel room designs are inspired by both seasons of The Promised Neverland and come with life-size panels, wall decorations, and more, so fans can look forward to getting sucked into the world of the anime series.



  • The Promised Neverland Stylish Clothing Collection Releases in Collaboration With UNION STATION

    18.March.2021 | ANIME&GAME / FASHION

    Japanese apparel brand UNION STATION released a new clothing collection in collaboration with the ongoing TV anime series The Promised Neverland on Tuesday (March 16) on its official website and select branches.


    The Line-Up

    Motif Print Long Sleeve Tee – Emma (3 Colours)

    Motif Print Long Sleeve Tee – Norman (3 Colours)

    Motif Print Long Sleeve Tee – Ray (3 Colours)

    Motif Print Long Sleeve Tee (2 Colours)

    Motif Print Long Sleeve Tee (2 Colours)

    Motif Print Hoodie (2 Colours)

    Hoodie Field Coat

    Stand Field Coat

    Numbering Logo Print Shirt

    Numbering Logo Print Hoodie

    The stylish collection of cut and sewns and hoodies are not only a nod to the popular series but look extremely fashionable too, so you can look good and express your anime love at the same time!


    © 白井カイウ・出水ぽすか/集英社・約束のネバーランド製作委員会

  • The Promised Neverland Anime Series Collaborates With Sony Walkman®

    17.March.2021 | ANIME&GAME

    Sony Marketing has launched a collaboration with the ongoing second season of the TV anime series The Promised Neverland, which began airing in January, and its own Walkman® and wireless headphone products. The collab began on March 11 and will run until September 2.


    Walkman®NW-A55 The Promised Neverland Collaboration Model

    The Walkman®NW-A55 features high-res audio and can play CD audio. It’s also fitted with a Bluetooth® receiver so it can play high-res songs from smart devices.


    Engraved design


    Original packaging

    The Walkman itself features an original engraved design of the anime series’ three main characters. The box it’s packaged in, too, has an original design illustrated exclusively for this collaboration.


    Wireless Stereo Headset WF-H800 The Promised Neverland Collaboration Model

    The WF-H800 wireless headphones are not only small and light, they can also play upscaled hi-res audio or music and videos, from CDs, MP3, streaming services and more thanks to being fitted with DSEE HX™ technology. When Bluetooth plays compression sound sources such as CD or MP3 in codec of SBC/AAC in state of DSEE HX ON, the headphones can expand to up to 96kHz/24bit.


    Engraved image

    Original packaging

    Like the Walkman, the headphones too come with an original engraving and box design.


    Original Calendar (Postcard Size) – April 2021 to June 2021


    Customers who buy either the Walkman or wireless headphones will receive an original calendar set for April 2021 to June 2021.

  • The Promised Neverland Teases Season 2 Blu-ray & DVD Cover Art

    02.March.2021 | ANIME&GAME

    The ongoing second season of the TV anime series The Promised Neverland has teased the cover art for the upcoming first volume of the DVD and Blu-ray which is set to hit shelves in Japan on April 7, 2021. An anime music video for the ending theme Mahou by Myuk was also released.


    Blu-ray & DVD Volume 1 Cover Art

    Myuk – “Mahou” Anime Music Video

  • The Promised Neverland Jewellery Collection Features Emma, Norman, and Ray

    28.January.2021 | ANIME&GAME / FASHION

    Japanese collaboration licensing website Fan Fun MARKET is now taking orders for a new collection of jewellery inspired by the TV anime series The Promised Neverland which is currently airing its second season. Orders are open until February 24, 2021.


    The Promised Neverland – Jewellery Line-Up

    The accessory assortment includes rings and necklaces based on the main characters of the series including Emma, Norman, and Ray. The items are engraved with the characters’ serial numbers and are fitted with a coloured stone based on the colour scheme of the characters. The rings are available in Japanese sizes 7-21.


    Emma Serial Ring | ¥10,000 (Before Tax)

    Norman Serial Ring | ¥10,000 (Before Tax)

    Ray Serial Ring | ¥10,000 (Before Tax)


    The three necklaces feature a special design where if you put each of the puzzle pieces together it writes out the message “Hopefully there is light ahead.” The necklaces are 40m in size plus an extra 5cm using the adjuster.

    Emma Serial Necklace | ¥11,000 (Before Tax)

    Norman Serial Necklace | ¥11,000 (Before Tax)

    Ray Serial Necklace | ¥11,000 (Before Tax)


    The accessories are coupled with a bookmark of the character whose items you choose.

    Original Jewellery Box




  • The Promised Neverland Anime’s Second Promo Video Released

    23.December.2020 | ANIME&GAME

    A new promotional video for season two of the ongoing TV anime series The Promised Neverland has dropped. The series is set to begin airing on January 7, 2021. Fans outside Japan can catch the highly-anticipated second season on Crunchyroll.





    Season 2 Commercial 1:


    Season 2 Commercial 2:


    Season 2 OP Commercial:


    Season 2 ED Commercial:

  • Myuk Performs The Promised Neverland Season 2’s Ending Theme

    18.December.2020 | ANIME&GAME

    It has been announced that Myuk will perform the ending theme Mahou (‘Magic’) for the upcoming second season of the TV anime series The Promised Neverland, adapted from Kaiu Shirai’s manga of the same name, which is set to begin airing on January 7, 2021. The song was written by popular Japanese artist Eve.


    Myuk | Comment

    “I love The Promised Neverland. I watched the first season as a fan and looked forward to a new episode every week. Now I get to sing a song written by Eve, an artist who I’ve always listened to and have great respect for. It all feels like a dream. The time you spend with someone precious to you as like ‘magic,’ and even should that fade some day, your memories of them will live on. That will be your nourishment. In this song I sing about feeling lost when moving forward, and those nights of solitude when you feel lonely. I’m personally honoured to have this song, ‘Mahou,’ playing together with Emma and her friends, who I love so much, on screen. I pray that lots of people get to hear it!”


    Eve | Comment

    “It has hit me hard on many occasions seeing those young boys and girls facing their cruel world with a positive outlook. I’ve learned a lot some this series. This was my first time working with Myuk’s voice, and just like those simple and honest boys and girls, her voice has both tremendous strength together with a tense of transience, like she is going to disappear. It made me feel confident that ‘Magic’ as a song will be far-reaching as it resonates.”

  • The Promised Neverland Season 2’s Opening Theme to be Performed by Kiro Akiyama

    11.December.2020 | ANIME&GAME / MUSIC

    Kiro Akiyama will perform the opening theme Identity for the upcoming season season of the TV anime series The Promised Neverland. Season two is set to begin airing on January 7, 2021, as the continuation of the anime adaptation of Kaiu Shirai’s manga series, illustrated by Posuka Demizu, which wrapped up with its 20th and final volume in June this year.


    Kiro Akiyama | Comment

    “I love the the manga series, I read it since it began serialisation, so I’m really happy to be involved! Usually, the influence you have from reading a manga or watching an anime when writing a song for a series is immeasurable. The colours and smells of this series really stand out, so much so that I feel they’ve become part of who I am. I tackled the song head on, so I hope I too have become part of the series. Like how the story of Emma and everyone ties them together and they’re right there next to you […]”

    Identity will be released on January 27, 2021.

  • New The Promised Neverland Trailer Reveals Two New Characters

    08.December.2020 | ANIME&GAME

    A new commercial was released for the upcoming second season of the TV anime series The Promised Neverland which is set to begin airing on January 7, 2021. The video reveals two new characters: Sonju and Mujika who are voiced by Shinichiro Kamio and Atsumi Tanezaki respectively.


    The Promised Neverland Season 2 – 2nd CM

    Shinichiro Kamio (Voices: Sonju) | Comment

    “No matter how many times I read the manga, I always end up crying. I really love the series and watched the first season, so I was so excited to find out that I passed the audition. I tried to stay faithful to Sonju as a character to capture everything he’s about, from his relationship with Mujika to his emotional involvement with the other children, his beliefs and his anguish as a demon. Please look forward to it!”


    Atsumi Tanezaki (Voices: Mujika) | Comment

    “Please take a look at the key visual. That’s right, Mujika is a Demon. But she’s a very mysterious presence, so I paid much attention to the nuance of each and every one of my lines. I had read the manga before I was chosen for the role, so I was very nervous each take.”


    New Key Visual



  • The Promised Neverland Season 2 Premiere Date Scheduled For January 7

    06.November.2020 | ANIME&GAME

    The second season of the TV anime series The Promised Neverland will premiere on January 7, 2021 via Fuji TV’s Noitamina programming block and other channels in Japan.

    The Promised Neverland season two key visual

    The Promised Neverland Season 2 CM

    Season one of the anime adaptation of Posuka Demizu’s manga series is currently re-airing in Japan with commentary from the voice cast. A live-action film is also set for release on December 18, 2020.

    If you’ve yet to check out the first season of the anime series,  you won’t be disappointed. Be sure to catch up before season two officially airs in the New Year on January 7.


    ©Kaiu Shirai・Posuka Demizu /Shueisha

    ©The Promised Neverland Film Production Committee

  • The Promised Neverland Cafe to Serve Up Themed Food and Drink in Tokyo

    31.October.2020 | ANIME&GAME / FOOD

    A special exhibition centred on the popular manga series The Promised Neverland will take place at Roppongi Hills Tokyo City View in Tokyo from December 11, 2020.


    The Promised Neverland is a manga series written by Kaiu Shirai and illustrated by Posuka Demizu. The series was published in Weekly Shonen Jump and concluded with its final volume on June 15, 2020. A live-action film will be released in December while the anime adaptation’s second season will air next year.

    The exhibition will explore and celebrate the world of The Promised Neverland in detail, with displays, illustrations, early conceptions, and much more. A special 19-page manga episode written by Kaiu Shirai and illustrated by Posuka Demizu will also be shown.


    Fans at the exhibition can also dine at CAFE GRACE FIELD,  the series-themed cafe opening up temporarily at Cafe THE SUN. Let’s take a closer look and see what fans can expect to see at the cafe.


    CAFE GRACE FIELD Collaboration Cafe

    Illustrative photo showcasing the cafe

    The Promised Neverland is set inside Grace Field House, an orphanage in a forest that houses children with no relatives. It’s here that we meet the main characters: Emma, Norman, Ray, and Mom. CAFE GRACE FIELD is inspired by Grace Field House and the children who live in it, with food based on the characters and certain episodes in the series, a cafe latte you can order and get a free coaster with, and many other dishes, drinks, and desserts exclusive to the exhibition.


    The Menu

    Isabella’s Burger | ¥1,480 (Tax Included)

    A hearty hamburger inspired by Isabella, the Mom of Grace Field House, filled with a fat patty, tomatoes, and lettuce. It’s served with chips which are topped with a key that opens all doors in the house.

    Emma’s Omelette Rice | ¥1,380 (Tax Included)

    A serving of omurice (rice-filled omelette) which features Emma’s trademark lock of hair that sticks up and orange edible flowers scattered over the tomato sauce, all to capture Emma’s smiley personality.

    Norman’s Farm Green Curry | ¥1,580 (Tax Included)

    A spicy green curry based on Norman standing in the fields of the forest. The plate includes the pen Norman finds which belongs to William Minevra, as well as the name Minevra written in Morse code around the outside of the dish.

    Ray’s Final Book Sandwich | ¥1,550 (Tax Included)

    This dish is inspired by the scene when Ray gives Emma the last book he reads before escaping the house. The sandwich itself is made to look like the book and is filled with egg salad, crunchy fried fish, and tomatoes.

    Full Score Parfait | ¥1,450 (Tax Included)

    An assortment of ingredients based on the three main characters in the series who receive a full score: Emma (orange jelly), Norman (panna cotta), and Ray (chocolate pudding and cake). A parfait that’s not overly sweet and displays each of the three characters’ I.D. Numbers which are used for identification in the series.

    Little Bunny Shortcake | ¥1,350 (Tax Included)

    A mixed berry shortcake with Conny’s precious Little Bunny on top. The bunny is made from milk pudding and sat on a bed of yogurt cream-filled fluffy sponge.

    The House’s Lantern Drink | ¥1,050 (Tax Included)

    A lantern-style dessert drink with everyone from Grace Field House, topped with chocolate whip, frozen yogurt, and two pieces of orange inspired by Emma’s hair.

    The Promised Pendant Drink | ¥1,050 (Tax Included)

    A refreshing combination of ginger ale, Calpis, and Blue Curaçao topped off with apple flavoured ice. The blue and green gradation of the beverage is based on the pendant given to Emma by Mujika, a key item of the story.

    Emma’s Cafe Latte, Norman’s Cafe Latte, Ray’s Cafe Latte | ¥850 Each (Tax Included)

    Three cafe lattes with Emma, Norman, and Ray print on them. Every cup ordered gets you an original coaster. There are three coaster designs, each given randomly for every drink order.


    Twitter Campaign – Christmas Edition Cafe Latte

    Running: December 11, 2020 – December 25, 2020

    From December 11-25, fans who answer the official Twitter quiz correctly have the chance to order the Christmas Edition Cafe Latte. Every cup ordered gets you a special coaster.


    ©Kaiu Shirai・Posuka Demizu /Shueisha

  • The Promised Neverland Special Exhibition Arrives in Tokyo This December

    08.October.2020 | ANIME&GAME / SPOT

    A special exhibition centred on the popular manga series The Promised Neverland will take place at Roppongi Hills Tokyo City View in Tokyo from December 12, 2020.


    The Promised Neverland is a manga series written by Kaiu Shirai and illustrated by Posuka Demizu. The series was published in Weekly Shonen Jump and concluded with its final volume on June 15, 2020.

    The exhibition will explore and celebrate the world of The Promised Neverland in detail, with displays, illustrations, early conceptions, and much more. A special manga episode will also be shown.


    Entrance Exhibition

    A towering display of every manga book cover will be on show, spanning 6 meters tall and 17 meters across. A photo spot for fans to take pictures with their favourite characters will be placed at the entrance area. Tokyo’s night sky will also provide a beautiful backdrop.



    Tickets to the exhibition will go on sale via LINE Tickets on October 5, 2020. Limited edition tickets will also be sold which comes with a special booklet. And to reduce the risk of COVID-19 spreading, visitors must book a time and date in advance when purchasing their tickets. Full details are available here in Japanese.


    Merchandise & Themed Food

    Fans can also get their hands on a selection of exclusive and rare merchandise. The exhibition will also open CAFE GRACE FIELD, a collaborative cafe serving up food themed on the series.


    ©Kaiu Shirai・Posuka Demizu / Shueisha