Strolling Around Summertime Harajuku to “Gion Tokuya” Wearing a Yukata Rented at the “Moshi Moshi Kimono Salon”

16.August.2017 | FEATURES / FOOD / SPOT

It’s commonplace in Japan to dress up in yukata to attend the big summer events such as the various omatsuri (festivals) and going to see the hanabi (fireworks). But yukata are summer kimono, meaning they are to be only worn in summer, which would make wearing one as casual dress even more beautiful…

 

Today, we follow Mei Nagasawa, who is dressed in her favourite yukata, to go and do one of the things she likes to do in summer – drop by her favourite kakigori (shaved ice) shop.

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Freely try on yukata just 5 minutes’ walk from Harajuku Station!

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Mei Nagasawa had her yukata fitted at the Moshi Moshi Kimono Salon, which is produced by 夢乃屋 -YUMENOYA-. It is a recognsied tourist spot that offers yukata which combine two styles: “Taisho Roman,” which refers to the cultural style of the Taisho period combined with ‘romantic,’ and “Harajuku’s kawaii culture,” to create a new style called “Harajuku Roman.”

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There’s a huge range of different designs to choose from, so you can have a fun time picking out which kimono or yukata suits you best! They will even help you put them on, style your hair, and you can take photos too, which makes it a very popular tourist spot.

 

People from all different countries visit the salon every single day. And if you’re stuck choosing which colour or design to go with, the staff will gladly assist you on choosing one that suits the occasion, or help you pick an obi (kimono sash) that suits you. If there’s anything that you need or want to know about kimono and yukata then they are there to help.

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Mei: “I went with something that was similar to my usual outfit – something that just felt right at the time! Since I’m wearing Japanese clothes, I wanted something that had a kind of retro feel to it, since I like that kind of thing. My instinct told me that this was the colour to go with today. And the obi went with it, too!”

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The salon’s hair and make-up stylist MAHO will set your hair beautifully based on you styling and hair accessory wishes. Mei didn’t have her hair put up and instead went with a soft and stylish bob.

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Mei: “The colour of the yukata is sophisticated, and I want the hairstyle to bring out that Taisho Roman feel, so I went with a big ribbon in my hair that looks like an obi for a yukata!”

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There’s also a wide selection of accessories to choose from to go with your yukata, including handbags, geta (Japanese wooden shoes) and more. It’s super fun to pick and choose what colours go with your yukata and find what suits you best. Mei picked out her choice of handbag and geta in just 10 seconds. And she took a commemorative photo before heading out to stroll the town!

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Mei: “I chose a handbag and pair of geta with black on them to go with my hair accessory! Wearing black at your feet really brings your whole look together, so I definitely recommend it!”

 

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    MUSH

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    Area: Mushroom Disco

    Mushroom Disco is a giant forest of colourful, poisonous mushrooms and plants from outer space.

     

    JELLY

    JELLY’s theme is “Deep.” Her dress and hairstyle personifies the bar which take son the image of a luminous deep sea jellyfish. Her glittery cool beauty will captivate all who see her.

    Area: Bar Experiment

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    MELTY

    MELTY’s theme is “Sugary.” Her name speaks for her droopy dress and hairstyle which looks like it’s melting. She will heal all with her sweet and overwhelming aura.


    Area: Mel-Tea Room

    Follow the ants along the sugar trail and you’ll find the tea party room adorned with ice cream, chocolate, and macarons.

     

    Fashion x Entertainment x Virus Precautions

    KAWAII MONSTER CAFE HARAJUKU will continue to entertain customers while taking all the necessary COVID-19 precautions. The staff will coordinate masks to their outfits fitting of the KAWAII MONSTER CAFE while still paying respect to the spirit of Harajuku’s fashion style which encourages people to enjoy fashion however they like. When you look back at the history of Harajuku’s street fashion, decorative masks and gas masks have always been around, so it will be business as usual at the KAWAII MONSTER CAFE.

     

    Jokin Dance (Bacteria Elimination Dance)

    Before your meal at the KAWAII MONSTER CAFE, the MONSTER GIRLS will pay a visit to your table and invite you to join in doing the Jokin Dance (Bacteria Elimination Dance). KAWAII MONSTER CAFE HARAJUKU is an entertainment restaurant, and so it can make even taking precautions against something like COVID-19 a fun time.

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    “Floche” is a French word meaning fluffy, a fitting name for a shop specialising in serving sweet and fluffy shaved ice. They have prepared three different flavours: Tiramisu, Shortcake, and Japone.

    Shortcake: ¥980 (Before Tax)

    Tiramisu: ¥830 (Before Tax)

    Japone: ¥880 (Before Tax)

    If you’re in Tokyo this summer, don’t miss out on this delicious and refreshing line-up.

  • Kyary Pamyu Pamyu Steps Up As Harajuku’s Beauty Square Ambassador

    21.June.2020 | FASHION / SPOT

    On June 18, WITH HARAJUKU, a shopping complex located in front of Harajuku Station, opened its Shiseido beauty facility “Beauty Square” on the first floor. To strike a chord with beauty-loving millennials across the country, Kyary Pamyu Pamyu has been appointed as the shop’s ambassador. With “beauty diversity” as its main theme, Shiseido’s top hair and makeup artist Tadashi Harada is also getting involved by launching a variety of beauty projects.

     

    Harajuku Shiseido Beauty Square Ambassador Video:

     

    Before the facility celebrated its grand opening, Kyary Pamyu Pamyu stepped through its doors, visiting the makeup counter and enjoying the fun interactive features such as the large LED screen located in the centre which displays endless videos.

    The concept of Beauty Square is to become an interactive space to discover beauty, have fun, and share your experiences. Along with the sale of cosmetics, customers can enjoy digital interactive experiences to connect with the world of beauty or treat themselves to a makeover at the hair and makeup salon, which will glamour up your look in the bat of an eye.

     

    From transforming your look to digital interaction, this is the perfect day out for fashion-lovers from all over the world.

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