Confectionery Brand ‘Edible Mascot’ Celebrates Kirby’s 30th Anniversary with New Sweets

01.May.2022 | ANIME&GAME / FOOD

It’s hard to believe that Kirby is turning 30 today, bursting onto the video game scene back in 1992. To commemorate this special occasion, Bandai’s Candy brand Tabemas (meaning ‘Edible Mascot’) is selling some adorable sweets inspired by the character at Lawson stores nationwide starting April 26, 2022. The items will be available in the chilled dessert section, and these items won’t be available at LAWSON STORE100. 

 

Edible Mascot Kirby 30th: ¥353 each (Tax Included)

 

 

The Kirby sweets are made of mochi, the perfect food to express the character’s round and squishy form, and the Warp Star is made of nerikiri. Nerikiri is a traditional Japanese sweet made from mochi flour and white bean paste, and it’s especially easy to mold and carve into detailed shapes.

 

Kirby (Strawberry Flavored) Warp Star (Chocolate Flavored)

 

*Image for reference only. 

 

 

Kirby is filled with strawberry-flavored filling, while the Warp Star is stuffed with chocolate. Fans can find eight different expressions on Kirby’s face, including a big smile and a sleeping expression. The Warp Star features a 30th-anniversary logo, perfect for photos.  Which one is the most adorable?

 

What’s your favorite Kirby game?

 

© Nintendo / HAL Laboratory, Inc. KB22-P3638

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  • Kirby 30th Anniversary Music Festival to be Held at Tokyo Garden Theater

    28.April.2022 | ANIME&GAME / FES

    The Kirby game series turns 30 on April 27, 2022, and to celebrate this impressive event, the Kirby 30th Anniversary Music Festival will be held on August 11!

     

    While the event will be held in person at the Tokyo Garden Theater, fans from all over the world will also be able to watch for free on YouTube.

     

    The concert will feature songs from the series performed by a “big-band style ensemble” made up of 35 musicians, with Kirby himself participating in real-time on an LED monitor, dancing around as fans celebrate his birthday.


    Those attending the concert venue in person will be able to snag a special penlight that will sync to the music for some extra magic. 

     

    What’s your favorite Kirby soundtrack?

     

    ©HAL Laboratory, Inc. / Nintendo

  • Kirby Cafe Introduces Karby Cake from Kirby and the Forgotten Land to Menu

    14.April.2022 | ANIME&GAME / FOOD

    Starting April 1, 2022, fans of the new Kirby game ‘Kirby and the Forgotten Land’ can enjoy a tasty cake inspired by Karby at the Kirby Cafe in Tokyo and Hakata! Two limited-time menu items commemorating the 30th anniversary of Kirby will also be available. 

     

    The newest Kirby game sees everyone’s favorite pink puffball with a brand-new ability, allowing him to transform into various objects by sucking them up. The trailer for the game shocked Kirby fans around the world after Kirby transformed into an entire car!

    Transform! Karby Cake

     

    The Karby Cake replicates a special dish that appears in Kirby and the Forgotten Land‘s Waddle Dee Café. It’s a strawberry-flavored blancmange (a French gelatin-based dessert) laid over a sponge cake with fruit layers.

     

    Kirby Burger and Meat & Veggie Pasta (Standard Version)

    Kirby Burger and Meat & Veggie Pasta (30th Anniversary Version)

    Souvenir Plate

    Happy Birthday☆Kirby
    Available: April 1 – May 31, 2022

     

    The popular Kirby Burger and Meat & Veggie Pasta menu item will be available in a special 30th-anniversary version for a limited time only. This includes a souvenir plate, and fans won’t want to miss it!

     

    The Kirby Cafe is also selling a Happy Birthday☆Kirby cake, a simple dome-shaped sponge cake filled with fruit covered in icing and cherries.

     

    Come celebrate Kirby’s 30th anniversary while you can!

     

    ©Nintendo / HAL Laboratory, Inc.

  • Japanese Confectionary Series Tabemas Releases Chiikawa Sweets at FamilyMart Stores

    12.April.2022 | FOOD

    Bandai’s Japanese confectionary project Tabemas has been transforming popular characters into tasty treats for years. Starting April 5, over 16,600 FamilyMart stores nationwide will offer sweets inspired by illustrator nagano’s popular characters Chiikawa and Usagi!

     

     

     

    This is the first time these characters have been featured in the Tabemas series. Fans can grab Chiikawa with sparking eyes or smiling with red cheeks, a sparkly-eyed Usagi, and the adorable cat Hachiware. It will be difficult to eat something so painfully cute, but each is sure to taste delicious! The Chiikawa sweets are milk and custard flavored, Usagi is sweetened with caramel, and Hachiware offers the taste of strawberry milk. 

     

    (C)nagano / chiikawa committee

  • Kirby Cafe Introduces Healthy New Menu and Seasonal Items

    30.September.2021 | ANIME&GAME / FOOD

    The Kirby Cafe, with locations in Tokyo and Hakata, began offering some brand-new menu items on September 21, including the new Waddle Dee Soy Burger & Meat Pasta with Warm Veggies. This marks a collection of new healthier options, along with some cute new dishes perfect for the fall season. 

     

    Menu

     

    Waddle Dee Soy Burger & Meat Pasta with Warm Veggies: ¥2,838 (Tax Included)

    Souvenir Plate TOKYO

    Souvenir Plate HAKATA

    Waddle Dee Salmon Avocado Bowl: ¥2,178 (Tax Included)

    Waddle Doo Beam Salad: ¥1,298 (Tax Included)

    Kirby’s Inhaling Star Drink, Seasonal Apple Flavor (with squishy mascot): ¥980 (Tax Included)

     

    Some adorable new dishes at the Kirby Cafe feature Waddle Dees, one of the most common characters in the video game series! The new Waddle Dee Burger is topped with avocado and made from soy, while still having the taste and texture of real meat. The spooky enemy Waddle Doo also makes his appearance in the new Waddle Doo Beam Salad! For those looking to eat healthier while enjoying time with some classic gaming characters, these new menu items are sure to satisfy. Don’t miss out on the apple-flavored drink, also available for takeout. 

     

    In addition to these tasty new items, brand-new goods will also be popping up at each location! Keep an eye out for some unique Kirby merch coming soon. 

  • KIRBY’S DREAM FACTORY Pop-Up Shop to Open at Nagoya PARCO

    15.September.2021 | ANIME&GAME / SPOT

    Everyone’s favorite pink ball is coming to Nagoya! The KIRBY’s DREAM FACTORY pop-up shop, previously appearing in Osaka, Shizuoka, and Tokyo, will open in Nagoya PARCO from October 22 until November 8, 2021.

     

    Adorable Original Merchandise Overview

    Kirby Plushie: ¥2,420 (Tax Included)

     

    Mug: ¥1,650 (Tax Included)

     

    Kirby Cookie: ¥540 (Tax Included)

     

    Craft Tape: ¥825 (Tax Included)

     

    *Images for promotion only. Designs may differ.

    *Product prices subject to change.

    *Number of items for sale limited.

     

    Photo Spot

     

     

    Virtual Factory Experience Ticket: ¥700 (Tax Included)

     

    Limited-Edition Poster

    The Kirby franchise began in 1992, when the first title was released for the GameBoy. Since then, a number of titles have been released starring the adorable pink orb, with 34 Kirby games released to date! The latest in the series, Kirby Fighters 2, released in September 2020 for the Nintendo Switch.

     

    KIRBY’s DREAM FACTORY is an interactive pop-up experience, where Kirby and Waddle-Dee work together in a sweets factory. Visitors can take photos with their favorite character next to a working conveyor belt, and by holding up a smartphone to the QR code, a number of cool visuals will pop up! Over 100 pieces of exclusive merchandise will be on sale, and everyone who participates in the event will receive a limited-edition poster as a gift.

     

    For those who can’t make it to Nagoya PARCO, don’t worry: the online store will also offer plenty of limited-edition Kirby goods!

     

    *Game Boy and Nintendo Switch are trademarks of Nintendo.

    © Nintendo / HAL Laboratory, Inc.

  • Kirby POP☆UP Shop Opening In Osaka LUCUA 1100

    13.August.2021 | ANIME&GAME / SPOT

    A Kirby POP☆UP Shop will be opening in Osaka’s LUCUA 1100 1F Isetan Seasonal Selection from August 11th.

     

    Shop Sample (photo from Nagoya autumn event.)

     

     

    The shelves are covered in adorable Kirby goods, while the store has been decked out in fun, Kirby-esque summer motifs. You can even find items from the mature and simple  PLAYFUL KIRBY series or the colorful and stylish KIRBY’S FABRICS series! 

    You can also spot Kirby playing as a train, with PU-PU-PU-TRAIN goods available to purchase.

     

    There will be free gifts available for customers too; Customers who spend over ¥2,200 (Tax Included) will be eligible for a special Kirby POP☆UP Shop postcard. 

    These are only available in limited quantities, so get them while you can!

     

     

     

    © Nintendo / HAL Laboratory, Inc. KB21-P3040​

  • Minion-themed Sweets Return to Lawson Convenience Stores Across Japan

    12.August.2021 | FOOD / MOVIE

    Bandai Candy’s Tabemas series of Japanese sweets are releasing a fan favorite yet again! Minion-themed wagashi are making a triumphant return to Lawson convenience stores in Japan (excluding Natural Lawson and Lawson Store 100) on August 10, 2021. 

     

    The line-up includes popular characters from the Despicable Me and Minions film series: the childish Bob, prank-loving Stuart, and the leader of the group, Kevin. After a popular release in 2020, it’s no wonder they’re back!

     

    Tabemas, a portmanteau of ‘edible’ and ‘mascot,’ is a series of traditional confections made to look like well-known characters, crafting them out of ingredients such as red bean paste, rice flour, and sugar. Each Minion is faithfully crafted in edible fashion, from the goggles to the hairstyles. 

     

     

     

     

    While the sweets are filled with red bean paste, a traditional flavor in Japanese sweets, each character has a different flavor: Bob is banana (his favorite), Stuart is strawberry, and Kevin is chocolate. As delicious as these treats may be, they’re almost too cute to eat! We’d recommend taking a few snaps for Instagram before digging in. 

     

    The Minions aren’t the only characters the Tabemas series has made into edible creations: other popular releases include familiar faces from Rilakkuma, Sumikko Gurashi, One Piece, Snoopy, Kirby, Doraemon, Yo-kai Watch, Sailor Moon, Detective Conan, and a collection of beloved Sanrio and Disney characters!

     

    Which Minion is your favorite flavor? 

     

    Minions Franchise (C) Universal City Studios LLC. All Rights Reserved.

  • KIRBY’s DREAM FACTORY Pop-Up Shop Opens at Ikebukuro PARCO

    13.July.2021 | ANIME&GAME / SPOT

    Kirby fans won’t want to pass up the chance to visit the KIRBY’S DREAM FACTORY pop-up shop that will open at PARCO FACTORY on the 7th floor of Ikebukuro PARCO in Tokyo from August 13 to September 5.

     

    Inhale this collection of original Kirby merchandise

     

    Kirby Plushie | ¥2,420 (Tax Included)

    Mug | ¥1,650 (Tax Included)

    Tote Bag | ¥1,650 (Tax Included)

    Kirby Cookie | ¥540 (Tax Included)

    Pouch (Small) | ¥1,100 (Tax Included)

    Craft Tape | ¥825 (Tax Included)

     

    Photospot

    Virtual Factory Experience

    Price: ¥700 (Tax Included)

     

    Enter the factory virtually on your smartphone

    Free poster

    Kirby’s Dream Land is a video game developed by HAL Laboratory and published by Nintendo. First released in 1992 for the GameBoy, the game has been released in a variety of game genres. There are 34 titles in the series to date, with the latest, Kirby Fighters 2, dropping in September 2020 for the Nintendo Switch.



    The concept of KIRBY’s DREAM FACTORY is lots of Kirby and Waddle-Dee working in a sweets factory making pink sweets. Fans of the franchise can get their hands on over 100 pieces of exclusive merchandise while watching Kirby and Waddle-Dee hard at work. There’s also a photo spot where you can snap a picture next to a working conveyor belt. The pop-up shop is also running virtually online with a range of exclusive virtual features.

     

    Don’t miss the chance to visit the pink-coloured KIRBY’s DREAM FACTORY in Tokyo.


    ※ ゲームボーイ、Nintendo Switch は、任天堂株式会社の商標です。

    © Nintendo / HAL Laboratory, Inc.

  • Demon Slayer: Kimetsu no Yaiba Turns Into Confections at Japanese Convenience Stores

    19.June.2021 | ANIME&GAME / FOOD

    Bandai’s character-inspired Japanese confectionery series Tabemas released a new collection of traditional Japanese wagashi confections and tarts inspired by the Demon Slayer: Kimetsu no Yaiba anime series at Lawson convenience stores across Japan on June 15.

     

    Tabemas Demon Slayer

    ‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour.

     

    Their line-up of three confections are based on Tanjiro, Nezuko, and Zenitsu from the series, each of which captures their charm points in terms of colour and design. Tanjiro is chocolate flavoured, Nezuko is strawberry, and Zenitsu is custard.



    Tabemas Demon Slayer: Kimetsu no Yaiba 2021 | ¥285 Each (Tax Included)

     

    Demon Slayer Tarts

    Tabemas has also baked up some no-baked cheesecake tarts featuring designs of Tanjiro, Nezuko, Zenitsu, Inosuke, Tomioka, Kyojuro, and Shinobu.

    Demon Slayer: Kimetsu no Yaiba Tarts | ¥249 Each (Tax Included)

     

    ©︎ 吾峠呼世晴/集英社・アニプレックス・ufotable

  • Detective Conan Turns Into Confections at Japanese Convenience Stores

    26.April.2021 | ANIME&GAME / FOOD / MOVIE

    In promotion of the latest entry to the Detective Conan anime film series, Detective Conan: The Scarlet Bullet, which was released on March 18, Bandai released two traditional Japanese wagashi sweets from its Tabemas confection series at 7-Eleven convenience stores in Japan on April 23.

     

    Tabemas Detective Conan 2021

    Conan Edogawa

     

    Shuichi Akai

    ‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour. The sweets are also made with a dough called “nerikiri” which is used in making traditional Japanese wagashi sweets.

     

    The sweets feature titular character Conan Edogawa and FBI agent Shuichi Akai from the new film, recreating their looks in adorable detail and making the custard and chocolate flavoured respectively. The colours of the confections are naturally-derived from the ingredients used, meaning no artificial colourings are used.

     

    (C)青山剛昌/小学館・読売テレビ・TMS 1996

  • Japan’s Kirby Café Announces Kirby’s Happy Birthday Fair

    01.April.2021 | ANIME&GAME / FOOD

    If you didn’t know, Kirby’s birthday falls on April 27. To celebrate, Kirby Café Tokyo and Kirby Café Hakata have announced the Kirby’s Happy Birthday Fair event which will run from April 1 to May 9 where customers can get their fingers on some delicious birthday treats and items.

     

    Kirby’s Birthday Line-Up

    Happy Birthday☆Kirby | ¥1,518 (Tax Included)

    No birthday is complete without a fitting cake. This one is loaded with fruit, strawberry cream, an icing cookie, and other delicious treats. Make sure to get yourself a slice before Kirby inhales it whole!

     

    Kirby 29th Birthday Badge | ¥594 (Tax Included)

     

     

    Kirby 29th Birthday Candy (Lime Flavoured w/Sticker) | ¥638 (Tax Included)

     

    TOKYO BOX Candy (Lemon Flavoured w/Sticker) | ¥638 (Tax Included) | Exclusive to Kirby Café Tokyo

     

    Candy (Soda Flavoured w/Sticker) | ¥638 (Tax Included)

     

    Candy (Strawberry Flavoured w/Sticker) | ¥638 (Tax Included)

  • The Kirby Café branches in Tokyo and Hakata rolled out their Spring 2021 menu on Friday which is set to run until June 6. Themed on a springtime picnic, the line-up includes three items: six siz different temari-zushi servings, cherry blossom mochi, and a cherry blossom latte, all inspired by the Kirby video game series.

     

    The Menu

    Cherry Blossom Temari-zushi: Eat In ¥2,178 / Takeout ¥2,138

    A serving of six sushi rolls perfect for a spring picnic. Each roll features designs that will be instantly-recognisable to Kirby fans.

     

    Souvenir – Lunchbox (4 Designs)

     

    Kirby’s Spring Search | ¥1,078 (Tax Included)

    Kirby is playing hide and seek under the cherry blossom tree in this cute dish which is adorned with shiny coloured candy.

     

    Cherry Blossom Latte | ¥968 (Tax Included)

    A light pink-coloured cherry blossom latte with a touch of salt. Mix everything together for a tasty sipping experience.

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