Limited Edition Sake Released Alongside NFT Art to Share the Value of Japanese Spirits with the World

19.May.2022 | FASHION / FOOD

Two incredible new Junmai Daiginjo bottles, the highest-quality sake, have been released in limited quantities. Hitou ASCENDING and Touka ILLUMINATING were made by sustainable means and incorporate NFT art to share the process of sake creation with the world.

 

While sake companies keep traditional Japanese production methods alive, some are seeking to solve problems in the sake industry by turning to current technology, like the blockchain and NFTs. In this age of convenience and automation, this particular sake maker is aiming to show the true value and authenticity of Japanese craftsmanship to the rest of the world. 

 

Certain types of sake can only be made and enjoyed at certain times of the year, as they are not suitable for storage at room temperature and can only be consumed for a brief period to get the best taste. Many sake fans around the world might not be aware of this, so the new NFT collaboration aims to educate!

 

The bottles contain unique ukiyo-e NFT art prints of a dragon and phoenix on the bottle, respectively. Those who purchase a bottle will also find the year of production and bottle number etched onto the glass with lacquer. Be sure to keep the bottle even after the delicious sake is gone!

 

Story

Rice / Tobe Rice
In Tokamachi, Niigata Prefecture, farmers have been cultivating this unique brand of Koshihikari rice without the help of pesticides or fertilizers for over two decades. The rice is called the best in all of Japan, and one-third of its yield is used to make sake.

 

Water / Pure Groundwater

The Japan Median Tectonic Line, also known as the ‘Dragon’s Vein,’ is a massive fault line that is home to numerous sacred sites, including  Suwa Grand Shrine, Toyokawa Inari Shrine, Tenkawa Benzaiten Shrine, Ise Grand Shrine, and the Koyasan Mountain. The groundwater found here is some of the purest found in Japan and flows from the Bungui Pass in Ina, Nagano Prefecture. The pass has been featured in many publications as one of the most famous power spots in Japan.

 

Brewing / Ono Brewery

While dealing with some of the harshest winter weather in Japan, the brewery has continued to create sake the old-fashioned way–with human hands. For the creation of these two bottles, the brewers took on the challenge of making a very small amount of sake, something they had never done before. Based on the concept of “making the most of the environment,” the rice was prepared in a special room with no air conditioning under the watchful eye of the master brewer.

 

Bottle Art/ Ukiyo-e Artist, Shun
The art displayed on the bottle is printed in a unique way, allowing it to be put on display separately. The Japanese-style art is perfect for the collaboration and was inspired by one specific hope: that a new path will open to those who work hard after the many difficulties and troubles caused by the pandemic.

Bottle Making / Maruyoshi Kosaka Wood & Urushi Works

The circular label symbolizes the moon (water) and the sun (fire), each representing a world where different values are not only accepted but welcomed. Hand-painted and made with pure platinum and gold leaf by the talented craftsman at Maruyoshi Kosaka Wood & Urushi Works in Shiojiri, Nagano, these advanced painting techniques are sure to impress.

 

Each Bottle Features the Brewing Year, Number Printed in Lacquer

Marked with a unique serial number, all proceeds from the sales of these special sakes will be used to maintain and promote sustainable agriculture, support sake brewers, and bring traditional Japanese craftsmanship to the world.

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