Popular Online Videos Worldwide from Japan – Over One Hundred Million Views!

18.February.2018 | FEATURES / MUSIC

Pen-Pineapple-Apple-Pen must still be fresh in your memory, but the next big hit videos from Japan having been rolling their way out.

 

Today, we’re taking a look at a selection of popular videos from Japan – ones that are gaining attention worldwide, as well as ones that are the talk of the town in Japan itself!

Tokyo Bon Odori 2020

This catchy pop song features Malaysian Chinese hip-hop artist Namewee who plays the role of a foreigner in Japan that can’t speak Japanese. A high school girl helps him out by giving him a tour around Japan while speaking ‘Japanglish,’ the Japanese katakana pronunciations of English words, and teaching him about traditional Japanese culture. The video anticipates the run up to the 2020 Tokyo Olympics, takeing on the mood of a Japanese festival by incorporating the traditional ‘Bon Odori’ which involves people lining up together in a circle to share happiness through dance. It displays the Japanese spirit of peace and harmony in a humourous fashion. Collectively, the video has garnered one hundred million views across social media platforms like YouTube and Facebook.

Full Details: https://www.moshimoshi-nippon.jp/88010

Heisei KIZOKU

Heisei KIZOKU is a series of videos that are gathering much attention right now for their unique style, showcasing the culture of Kyoto through dance. All the videos in the series have been collectively viewed over 1 million times and their popularity is growing, having even been picked up by various media outlets.

Full Details: https://www.moshimoshi-nippon.jp/87766

 

 

Chicken Attack

This hilarious song is performed by famous Japanese yodeler Takeo Ischi, who also appears in the video. He holds a chicken in his arms transforms into a ninja to take out bad guys. You won’t be able to get his beautiful voice and the infectious melody out of your head. This one took the internet by storm.

 

 

Nissin’s Cup Noodles Commercial

Manga artist Eisaku Kubonouchi designed the characters in this Cup Noodle commercial, which reimagines the beloved Kiki from Studio Ghibli’s animated sensation Kiki’s Delivery Service as a 17-year-old teenager.

Full Details: https://www.moshimoshi-nippon.jp/53161

 

 

 

Cooking with a Naughty Shiba Inu

Mari the Shiba Inu “helps” her owner with a spot of cooking. This video is funny every time.

 

 

Did you enjoy this list? They’re the kind of videos you can watch over and over again. If you have a favourite video then be sure to share it with us on Facebook!

 

 

 

RELATED ENTRIES

  • Keio Plaza Hotel Tokyo Offers Luxurious Accommodation Plan & Tea Ceremony Experience For Families

    05.August.2019 | SPOT

    Keio Plaza Hotel Tokyo, a highly prestigious and magnificent 4-star hotel located in Shinjuku, is now serving an all-new “luxurious” family package which includes a tea ceremony experience and much more. It is currently running from July 20 to September 1.

    The rooms offered in the accommodation plan are the hotel’s popular Wide Twin Rooms located on the Premier Grand club floor. Use of the Club Lounge is included in the package. The Wide Twin Rooms include two roomy queen-size beds which span 1.53 meters wide which allow parents to sleep comfortably with their children. Rooms also feature their own bathroom facilities.

     

    The package also includes a check-in simulation for children aged 6-12 years where they can get a feel for what it’s like to check-in. They will fill in their own check-in cards with parents and receive a ticket for the tea ceremony experience. They will be able to take their card home with them and take a commemorative photo.

    The tea ceremony experience will be held on the hotel’s 10th floor in the “Shofuan,” an authentic tearoom that has been in the hotel since it opened in 1971. Parents and children will receive proper instruction from the tea ceremony teacher before pouring their own tea, allowing them to learn about traditional Japanese culture and etiquette. They will receive a special certificate of completion at the end.

     

    If you’re travelling to Japan as a family this summer then enjoy it in luxury at Hotel Keio Plaza Tokyo.

  • See Traditional and Modern Japanese Culture Collide With Yukata, DJs & More at Tokyo’s Hamarikyu Gardens

    30.July.2019 | SPOT / Uncategorized

    The three-day Hamarikyu Oedo Cultural Festival will take place at the beautiful Hamarikyu Gardens in Tokyo from August 23 to 25. It will be produced by international fashion designer and stylist Junko Koshino.

     

    The boisterous festival is a coming together of Japan’s traditional Edo period and modern times which will be celebrated with a myriad of exciting experiences.

    The centrepieces of this year’s event are the DJ performances and Yukata Fest which will take place around the two 6-meter tall pillars in the garden’s plaza. DJ KOO will appear as a special guest on Friday August 23rd while Japanese models Arina Urahama, Sayaka Shimizu and YORI will take the spotlight on Saturday 24th wearing Edo-style outfits with a contemporary pop spin all made by Junko Koshino.

     

    During the Yukata Fest, there will be taiko drumming along to the DJ performance. Three people from the Eitetsu Fu’un no Kai―a group supervised by famous Japanese musician Eitetsu Hayashi―will be the drummers. The Fest will mash together traditional Japanese music with modern DJing.

    Expect to be thrilled with an up-close performance of kendo swordsmanship, iai―the art of drawing one’s sword―and a showcasing of naginata, a type of long pole weapon. There will also be a play area where you can play karuta with the Hyakunin Isshu one-hundred poems which was popular during the Edo period, blow bubbles, and more.

    And of course, there’ll be plenty of Japanese food to tuck into as well served at one of the many booths. This includes namie yakisoba, a local speciality soba noodle dish adored by the people of Fukuoka which will be served as part of maintaining the culture, a Fukushima no Sake standing bar which has won the top award in the Shinshu Kanpyokai 7 years in a row, and so on.

    Specially prepared traditional Japanese wagashi confections produced by Junko Koshino will also be sold as part of a collaboration project with Ito En who are sponsoring the event and holding a special tea party. They are limited in availability, and those lucky few who do get a spot will be able to enjoy tea and sweets while enjoying a view of the spectacular Japanese-style gardens at the Nakajima No Ochaya cafe.

    Visitors will also be able to pick from a wardrobe of bright and colourful yukata, including some designed by Junko Koshino, at one of the booths at the festival and have them fitted on from them. Those who arrive already dressed in a yukata will receive free entry to the festival!

    You’ll completely forget you’re in the boisterous city of Tokyo while at this traditional x modern fusion of a festival. If you’re in Japan this summer, then don’t miss out. More details of the festival and its content can be found on the official website below.

  • Ehomaki Sushi Rolls to Eat in 2019: Heart-Shaped Rolls, Doraemon Rolls & More

    20.January.2019 | FEATURES / FOOD

    Setsubun is an annual event in Japan that takes place on February 3. It is the day before spring and is a time when Japanese people perform a ritual called mamemaki in which beans are scattered to ward off evil.

     

    Another element of Setsubun is the consuming of ehomaki. These large sushi rolls are to be eaten facing a set direction each year for good health all year round. This year’s direction is East-Northeast.

     

    We have created a list of ehomaki to be enjoyed in 2019 that includes classic rolls and more unique ones.

    AEON’s ehomaki can be enjoyed by kids and adults alike

    AEON Retail has announced 22 varieties of ehomaki to be sold at nearly 400 branches of AEON and AEON Style on February 2 and 3. This includes Sushi Yoshitake’s Goku Ehomaki―made by a Michelin 3-star restaurant that has ranked in the Michelin guide for 8 consecutive years―which incorporates sushi techniques from before the Edo period; as well as the Doraemon Ehomaki.

     

    ◼︎Information

    AEON’s Ehomaki 2019

    Order Window: December 26, 2018 – January 29, 2019
    Ordering: In store or online
    Sale Date: February 2, 2019 – February 3 ,2019
    Available: At approx. 400 AEON and AEON Style branches across the Honshu and Shikoku parts of Japan
    Varieties: 22*

    Webpage: http://chirashi.otoku.aeonsquare.net/ehoumaki

     

    *Variety stock may differ in certain regions.
    *Taken from Michelin Guide Tokyo 2012~2019 /©MICHELIN 19-001

     

    Thick ehomaki stuffed with sea urchin, caviar and more at Daimaru Tokyo

    Daimaru Tokyo is now serving over 150 varieties of egomaki until February 3. This includes a fully-packed ehomaki made with 19 ingredients including sea urchin, caviar, tuna, fugu and more. There’s also a red king crab ehomaki that lovers of crab won’t be able to resist.

     

    ◼︎Information

    Running: January 9, 2019 – February 3, 2019

    Available: Daimaru Tokyo Hoppe Town

     

    Daimaru Tokyo

    Address: 1-9-1 Marunouchi, Chiyoda Ward, Tokyo

    Opening Hours: 10:00-21:00

    TEL: 03-3212-8011

    Website: https://www.daimaru.co.jp/tokyo/

     

    Strawberry-filled ehomaki roll at InterContinental Yokohama Grand

    InterContinental Yokohama Grand’s “Ehomaki Rolls” sell out every single year, and they’re set to return once more in 2019 for a limited time. Available from January 26 until February 3, this dessert ehomaki is pumped with 2 varieties of high quality fresh cream and 5 whole sweet strawberries.

     

    ◼︎Information

    Ehomaki Roll

    Running: January 26, 2019 – February 3, 2019

    Location: i Marina, InterContinental Yokohama Grand Floor 2F

    Serving Times: 10:00-20:00 (*Sales will end once all have sold out each day)

    Price: ¥864 (Tax Included)

    Enquiries: 045-223-2366 (i Marina)

     

    InterContinental Yokohama Grand

    Address: 1-1-1 Minato Mirai, Nishi Ward, Yokohama, Kanagawa Prefecture

    Website: https://www.interconti.co.jp/yokohama/en/

     

    Matsuzakaya Nagoya’s Heart-shaped ehomaki♡

    The Nagoya branch of Matsuzakaya is serving 140 types of ehomaki in 40 of its stores on floor B1F. One of the most eye-catching options is the cute heart-shaped ehomaki that’s filled with shibazuke, flying fish roe and shrimp tempura. There are only 50 of these being sold so be sure to get your hands on on quick!

     

    ◼︎Information

    Running: Until February 3, 2019 (*Different for select stores. Orders being taken at select stores.)

    Location: Matsuzakaya Nagoya, Floor B1F of main building

     

    Matsuzakaya Nagoya

    Address: 3-16-1 Sakae, Naka Ward, Nagoya, Aichi Prefecture

    TEL: 052-251-1111

    Website: https://www.matsuzakaya.co.jp/nagoya/

     

    Feeling hungry yet? When in Japan, do as the Japanese do and get your hands around a delicious ehomaki.

  • Osaka Bubble Festival Song ‘Once In Your Life In Osaka’ Goes Viral on YouTube

    14.August.2018 | SPOT

    Bubble Festival -Osaka Bon 2018- is a huge outdoor festival scheduled for August 25 and 26 that will combine music, dance and traditional culture. To promote the festival, Cool Japan TV released a music video in collaboration with Room39 two weeks ago titled Once In Your Life -Osaka Bon- which has already broken 1 million views on YouTube.

    Cool Japan TV released another viral hit titled Tokyo Bon in collaboration with Malaysian hip-hop artist Namewee last year which currently has over 34 million views. The video acted as a bridge between Japan and the rest of the world, prompting people to post videos of themselves performing the traditional bon odori dance themselves.

    Bubble Festival -Osaka Bon 2018- is the first collaboration between producers Afro&Co. and Japan’s largest influencer marketing company Cool Japan TV. The festival is focused on ensuring foreign tourists can enjoy the event too by offering information and services in multiple languages.

     

    The music video for Once In Your Life In Osaka -Osaka Bon- features popular Thai artist Room39 as well as bon odori choreography by Ukon Takafuji. The colourful video captures the excitement of Osaka tourism and the bubble festival as they sing in English, Japanese, Thai and Chinese.

     

    At the festival you can catch performances from DJ KOO, Ukon Takafuji, CYBERJAPAN DANCERS, SPICY CHOCOLATE, Have a Nice Day! who are known for their exciting live performances, calligrapher Bisen Aoyagi, DJ Afromance, and more.

    Check out the video for yourself to witness the charm of Japanese culture.

     

    ■Information

    Bubble Festival -Osaka Bon 2018-

    Location: Osakajo Ongakudo

    Date: August 25 (Open 4:30pm / Start 5:00pm) / August 26 (Open 12:30pm / Start 1:00pm)

    Price: 1-Day Ticket ¥4,500 (Tax Included)

    *¥1,500 for children aged between the ages of 3 and 12.

    *Children under the age of 3 not permitted.

    Event Website: http://afroand.co/awafes

     

  • Airbnb’s Experience-Based Services Expanding in Japan to Promote Culture to Local & Foreign Guests

    02.August.2018 | SPOT

    Airbnb have announced that they are expanding their experience-based services from select regions of Japan to all regions. These services offer both Japanese and foreigners a chance to get up close to Japanese culture and tradition.

    Airbnb opened their “Experiences” services worldwide in 2016. To date, their experience service in Japan could be used in Kanto, Kansai, Fukuoka and Okinawa. Japan already ranks 2nd worldwide in the Experiences category with a recorded 886% increase this June in guests booking these services compared to last year.

     

    These numbers are what led to Airbnb deciding to expand the service to the whole country. Individuals across Japan, interpreting services and more stretching all the way from Okinawa up to Hokkaido can register as an Airbnb Experiences host to network with over 300 million Airbnb travellers.

    ©Takumi Ota.jpg

    To celebrate the expansion, a curation page for experiencing world architecture has been set up in co-operation with internationally acclaimed Japanese architect Kengo Kuma. A new destination has also been added for people to go and visit a building created by Kuma in the town of Yusuhara in Kochi Prefecture. Bookings opened on July 31.

     

    Comment by Yasuyuki Tanabe (Country Manager, Airbnb Japan) 
    Experiences at Airbnb are a platform offering a chance for guests around the world to experience local charms and the passion of individuals. Hosts in Japan are able to provide true local experiences through Experiences which give a glimpse into Japan’s rich culture and attraction. By expanding the service, I hope to also promote to the world the hidden charms of regions outside the famous tourist spots.”

     

    Comment by Kengo Kuma
    Airbnb’s platform offers various experiences related to architecture that enable people to see architectural structures, from worldwide famous structures to locally unique ones. As part of that I have curated some local experiences offered by hosts who are rooted in their local region. As well as that, there are many structures I have created in Yusuhara in Kochi Prefecture, also known as the town atop the clouds, which I am extremely happy are now a newly introduced available experience on Airbnb. Travel is a treasure house of inspiration. I hope that by using Airbnb, lots of new inspiration will be born from exchanging and promoting to the people of the world Japanese culture and people’s individuality. Japan also has a lot of assets it can boast to the world. Anyone in Japan can become an Airbnb Experiences host, so I hope lots of people use this opportunity to challenge themselves.”

     

    ■Infotmation
    Airbnb (English): https://airbnb.com
    Airbnb (Japanese): https://www.airbnb.jp/
    Kengo Kuma’s architectural structures in Yusuhara:  https://www.airbnb.com/experiences/309981
    *Company names, products and services listed in this press release are registered trademarks of their respective companies.
    * Airbnb, エアビーアンドビー, and logos are registered trademarks of Airbnb Inc.
  • 5 Must-Wear Yukata for Japanese Summer 2018

    28.July.2018 | FASHION / FEATURES

    Yukata are a traditional type of Japanese clothing originally used before and after entering a steam bath. Today, they are used as summer dress when going to events such as summer festivals and firework festivals.

     

    They come in many different colours and designs. Here’s a list of ones we recommend for summer 2018.

     

    Sailor Moon Yukata

    These Sailor Moon themed yukata have been made in collaboration with Kyoto Marubeni. Choose from five yukata sets inspired by each sailor as well a range of other chic and modern yukata. They have all the accessories you need to including obi and folding fans so you can enjoy the full dress-up experience. How about becoming a sailor this summer?

     

    Full Details: https://www.moshimoshi-nippon.jp/88541

     

    ■Information

    Bishojo Senshi Sailor Moon Yukata

    Released: April 2018

    Available Stores: Premium Bandai, department stores, kimono stores and online stores in Japan

     

    Price:

    ・Yukata Set (Yukata + Tsukuri Obi) – ¥16,800 (+Tax) – 6 Designs

    ・Yukata – ¥38,000 (+Tax) – 7 Designs

    ・Obi – ¥15,000 (+Tax) – 4 Designs

    ・Folding Fan – ¥3,800 (+Tax) – 6 Designs

    ©Naoko Takeuchi・PNP・Toei Animation

     

     

    Yukata Fukubukuro

    Kyoto based traditional Japanese clothing brand KIMONOMACHI are selling yukata fukubukuro, or ‘lucky bags.’ There are several lucky bags to choose from, including one containing a single yukata, a 2-set which includes a yukata and obi, and 4, 5 and 6-sets which include that plus accessories. Part of the reason for the popularity of these bags is that you can pick from four sizes: Small (S), Free, (F), Tall (TL), and 2L. Choose from a variety of kawaii infused yukata!

     

    Full Details: https://www.moshimoshi-nippon.jp/108656

     

    ■Information

    Website: https://www.kimonomachi.co.jp/

     

     

    Disney Princess Yukata

    Disney have released a range of yukata and accessories at five of their stores and online. The Ariel and Rapunzel are original designs that were specially illustrated for these yukata. No matter which you choose, all of them embrace the characters’ stories down to the tiniest of details. Pick one of these yukata and become a Disney princess this summer!

     

    Full Details: https://www.moshimoshi-nippon.jp/113122

     

    ■Information

    Disney Original Yukata & Accessories

    Released: June 22, 2018

    Available: 5 Disney Stores (Tokyo Disney Resort, Shibuya Koen-Dori, Sendai Toei Plaza, Shinsaibashi, Kyoto Shijo Kawaramachi) + Online

    Webpage: https://store.disney. co.jp/special/yukata.aspx

    *Please be aware that items may sell out.
    *The designs, price and release dates are subject to change.
    ©Disney

     

     

    Tokyo 2020 Emblem Yukata

    Summer 2018 marks two years until the Tokyo Olympics. Gear yourself up for the excitement this summer with these official Tokyo 2020 yukata, jinbei and accessories. Cloisonne design yukata with the Tokyo 2020 emblem on them were released on July 3, and the above indigo design will be available from early August. Both are stylish and come in a gentleman’s version and a lady’s version.

     

    ■Information

    Tokyo 2020 Official Online Shop: https://tokyo2020shop.jp/

     

     

    SCANDINAVIAN PATTERN COLLECTION

    This collection is a Northern Europe design project developed by Andfika for children. There are yukata for girls and jinbei for both boys and girls. The collection incorporates designs from three designers in Sweden and Finland. The clothes are a unique mix of Northern Europe designs and traditional Japan clothing.

     

    ■Information

    SCANDINAVIAN PATTERN COLLECTION

    Website: http://scandinavianpatterncollection.com/

     

     

    Did you like this list? There’s a lot of variation when it comes to yukata, so be sure to pick the right one for yourself this summer in Japan.

  • Ukiyo-e & Sengoku Busho Crest Limited Edition Soy Sauce Packaging

    18.June.2018 | Uncategorized

    Soy sauce company Marusen Shoyu, who are based in Yamagata Prefecture, are selling bottles of soy sauce with limited edition packaging. Get your hands on either the ukiyo-e soy sauce or sengoku busho crest soy sauce.

     

    Yamagata Prefecture has a long history of ‘dashi soy sauce,’ which takes regular soy sauce and adds stock like bonito and kelp which brings an exquisite balance of sweetness and deliciousness and deepens the flavour of the soy sauce. Aji no Daimyo Shoyu is a type of dashi soy sauce made with dashi bonito. It was developed 40 years ago and remains a best seller among customers.

    When the 2011 Tohoku earthquake hit Japan in 2011, Marusen Shoyu began to think up ways they could cheer up customers, locals and Japan as a whole from Yamagata by using their soy sauce. This is what led them to start producing dashi soy sauce. First and foremost was putting a smile on people’s faces, and so they used the great local ingredients at their disposal as well as delicious ingredients in Japan to enable people to enjoy a bit of luxury and brighten up.

     

    The new limited-edition packaging is linked to this idea.

     

    Ukiyo-e Packaging 220ml x 3 Bottles

    These make for a perfect souvenir outside Japan. The bottles are designs on the ukiyo-e pieces of Sharaku, a print designer of the Edo Period.

    Sengoku Busho Crest Packaging 50ml x 3 Bottles

    These mini bottles bear the family crests of Nobunaga, Hideyoshi and Ieyasu from the Sengoku period. They each have their own flavours and make for a great gift.

     

     

    Both package designs come with 3 bottles each containing 3 different flavours. The Aji no Daimyo Shoyu is made with bonito dashi to make a sweet and deep flavoured dashi soy sauce. The Kombu Daimyo Shoyu is made with a delicious and fragrant kelp dashi. The Tokugawa Shoyu, which isn’t made with dashi, has the same kick you’d find in a high quality soy sauce for sashimi.

     

    Try these soy sauces for yourself, you’re guaranteed to get addicted to each and every one of them!

     

    ■Information

    Ukiyo-e Packaging 220ml x 3 Bottles – ¥1,300 (Tax Included)

    Sengoku Busho Crest Packaging 50ml x 3 Bottles – ¥420 (Tax Included)

    Product Page: https://www.mrsn.co.jp/ukiyoe/index.html

    Marusen Shoyu Website: https://www.mrsn.co.jp/

     

  • Asakusa: Experience Amezaiku Candy Sculpting at Ameshin

    20.May.2018 | SPOT

    Tezuka Arts & Crafts Co., Ltd. will newly open Asakusa Amezaiku Ameshin in Asakusa’s district of Hanakawado on June 17, 2018.

    浅草 飴細工 アメシン 花川戸店1

    The desire for a hands-on travel experience with people inside and outside Japan has been on the increase recently. That’s where Asakusa Amezaiku Ameshin comes into play which will serve as an expansion of the branch in Imado, Taito.

     

    Amezaiku is the Japanese art of crafting candy sculptures from heated sugar, most often into the form of animals.

    浅草 飴細工 アメシン 花川戸店2

    The new shop in Hanakawado not only has a hands-on class for crafting amezaiku, but also original Ameshin products that you can buy to take home to make your own amezaiku. They also sell ready-made sculptures. The new shop is also closer to Asakusa Station than the previous, improving accessibility for travellers. The indoor space has been expanded to accommodate groups and school trips.

    浅草 飴細工 アメシン 花川戸店

    The old Amezaiku Ameshin in Imado will no longer be used for classes or amezaiku displays and instead become the company building and factory.

     

    Get involved and hands-on with amezaiku, one part of Japan’s rich culture, in Asakusa.

     

    ■Information

    Asakusa Amezaiku Ameshin – Hanakawado

    Address: Hori Bldg. 1F, 2-9-1 Hanakawado, Taito, Tokyo

    Grand Opening: June 17, 2018

    Running: 10:00-18:00

    Closed: Thursdays

    Access: 5-minutes on foot from Asakusa Station via all lines

    (10-minutes on foot from Asakusa Station via Tsukuba Express)

    TEL: 075-354-8511

    Website: http://www.ame-shin.com

     

  • MOSHI MOSHI NIPPON FESTIVAL 2018 in SHIBUYA was held across the weekend of March 24 and 25 and promoted Japanese culture to the world from Shibuya. The event ended with huge success.

    One of the many things attendees enjoyed were the ‘experienced-based booths.’ From traditional Japan to the country’s culture of kawaii, let’s take a look at the line-up of booths that were packed with Japanese charm.

     

     

    Harajuku Kawaii Market presented by Mynavi baito: Kawaii Culture at Laforet Museum

    Japan’s culture of kawaii gathered together at Laforet Museum for MMN Festival 2018. Many of the booths were popular including the accessory booths, DIY booths, and photo spots where people could go for a simple image change by putting on a wig.

     

    マイナビバイトブース_preview

    Mynavi Baito

    Mynavi Baito held a questionnaire for attendees regarding part time jobs. They asked questions like “Do you think your part-time work outfit is cute?” and other kinds of questions you’d only hear at MMN Festival. Those who answered were gifted an original memo pad. Mynavi also presented their Challenge Award onstage in relation to the questionnaire where fashion students were made to develop their own cute part-time work outfits. The students who made the outfits as well as the popular models put on an exciting performance.

     

    もしフェス DIY:ハーバリウム&スワッグもしフェス DIY:ハーバリウム&スワッグ2

    DIY: Herbarium & Swag

    Asami “Char” Tnabe was invited to host a workshop on how to make “herbariums” with colourful dried flowers and a bottle, and “swags” which are wall decorations made from plants and flowers. It cost just ¥1,500.

     

    DIY CHACOあじさいアクセもしフェス あじさい

    DIY: CHACO Hydrangea Accessories

    Popular flower accessory shop CHACO held their own workshop. For ¥1,000 people made their own earrings and piercings from hydrangeas, perfect for spring and summer.

     

    もしフェス DIY マグカップワークショップ 瀬戸あゆみワークショップ_preview

    DIY: Mug Workshop

    Apparel brand “Aymmy in the batty girls” led a ¥1,500 workshop where people got involved in making a kawaii mug with the brand logo and designs with spring and summer items. Aymmy designer Ayumi Seto also joined in the workshop where she showed how to make a cute mug while talking with fans.

     

    もしフェス 占い 

    Fortune Telling

    Six fortune-tellers active in the media took shifts in fours. Just ¥500 got people an expert 10-minute reading. Lots of people turned up to this booth.

     

     もしフェス 原宿デビュー大作戦もしフェス 原宿デビュー大作戦2

    Big Harajuku Debut

    Popular hair dye brand FRESHLIGHT hosted their popular campaign for people to make their big Harajuku debut (#原宿デビュー大作戦). They changed up their image with colourful wigs and took photos in the kawaii pink photo booth. Prizes will be sent at a later date to those who joined in the hashtag campaign by posting on social media. The models who performed on stage also stopped by this booth where they were posting plenty of ‘kawaii’ online.

     

    もしフェス kawaii Darts

    Kawaii Darts

    This game challenged people to throw darts onto a map of Japan. Local specialties unique to specific regions were given out depending on which parts of Japan were hit, such as kakeru miso from Nagano and cabbage cider from Gunma.

     

    もしフェス Kawaii Basket

     Kawaii Basket

    To win, people had to shoot a ball into a kawaii goal that looked just like a floral headband. Kawaii products from around Japan like accessories and cosmetics were given out depending on how many goals were scored.

     

    ラフォーレブースマシュマロ_preview

    OH!江戸ポップ -oh,EDO POP!!-(DODYCO)

    People handmade marshmallow fondants, a photogenic dessert that originates from the US. They decorated it with flowers they cut themselves and other bits and bobs to make a castle and street, giving the Edo Period a taste of contemporary Harajuku. Timeless pop Edo desserts were brought to life at the festival.

     

    もしフェス クラレンスリーデザイン

    Clarence Lee Design ~111-HAWAII PROJECT~

    Japan’s first collaborative project between a Hawaiian design company that combines Japanese ukiyo-e with Hawaiian motifs and a Japanese enterprise. Thanks to the success of crowdfunding, this project will bring about an array of apparel items fusing Japan and Hawaii, such as aloha shirts with traditional ukiyo-e prints.

     

    もしフェス Hawaiianjewelry Aquabelle

    Hawaiianjewelry -Aquabelle-

    Hawaiian jewellery brand Aquabelle prepared a photobooth inspired by Hawaii’s sandy beaches where people could feel like they were in Hawaii from Harajuku, with white sand and hibiscus in the frame!

     

    もしフェス ひかりカエサル

    Hikari TV Dream

    At the promotional booth for crowdfunding service Hikari TV Dream, people enjoyed making their own wooden keyholder with the same wood used in the creation of Okawa Kumiko, a brand of furniture from Okawa in Fukuoka that has been designated as ‘an art form to leave behind for the future.’ Hikari TV’s main character Hikari Kaesaru also made an appearance to excite everyone.

     

    もしフェス NOTO HI BAKARA ジェンガゲーム

    NOTO HI BAKARA

    Those who rolled up to this booth enjoyed a game of jenga made up of hinoki building blocks. Hinoki building blocks don’t generate bacteria even if a child licks them. The wood acts as an antibacterial and pesticide. The prize included NOTO HI BAKARA ‘essential water’ made with hinoki extract.

     

    もしフェス 可愛いたぬきも楽じゃない

    Cute Tanuki Don’t Have It Easy Either

    Ponkichi is the tanuki who came down from the mountain and just wants to kill, kill, kill humans from the manga series Kawaii Tanuki mo Raku Janai (Hakusensha). The popular foul-mouthed tanuki had his own photo spots where people took photos while hearing abuse from Ponkichi. They also made their own bad-mouth pin badges for free from 12 varieties.

     

    ユザワヤワークショップ_previewモデルえまえり_preview

    Yuzawaya

    Yuzawaya held a workshop to make popular herbarium piercings as well as resin piercings and earrings. The herbariums combined flowers and oil. Each class lasted 30 minutes and was a hit with people every time. Many people enjoyed making this original accessory.

     

     

    もしフェス Tokyo Flea Market

    Tokyo Flea Market

    A flea market was held which sold personal items of the stage performers including Natsume Mito, Ayumi Seto, Rinko Murata, Yuru Suganuma, and more. The line-up included items the performers had worn in magazines and on their social media.

     

    もしフェス ドンキホーテ

    Don Quijote Perfume Cosmetics

    The Don Quijote booth sold around 30 different brands of perfume. The staff working there were scent experts and offered advice on recommended perfumes like it was a perfume bar. Normally when you buy their perfume you have to pay a fee to get your name inscribed on the bottle, but they offered the service for free at the festival. “D Ting Eau de Toilette” by Akemi Darenogare also made its first Japan appearance.

     

     

    MOSHI MOSHI NIPPON Market: Experiencing Japan’s Unique Culture for Free

    Various aspects of Japanese culture were presented at SHIBUYA CAST. From food to art, sightseeing and moe, everything was enjoyed by Japanese people and foreigners alike.

    渋谷キャスト田村市お土産_preview

    Delivering Satoyama Spring #tamura

    A promoter of local specialities from and sightseeing in Tamura in Fukushima Prefecture. They sell Youchuu Gumi, (¥400) or larva gummies, named after the popular sightseeing spot Kabutomushi Shizen Kansatsu-en. They are shaped like the real thing – the body is Calpis flavoured while the centre is filled with purple blueberry sauce, creating a strange taste. They also sold strawberries, a noted product from Tamura.

     

    もしフェス ドンキホーテ

    Don Quijote – Souvenir Candy

    Don Quijote is a super souvenir shop, and at the festival they stocked lots and lots of confections that screamed ‘Tokyo,’ including some of the most popular snacks and common snacks, chocolates, as well as the Tokyo strawberry chocolate daifuku, a defining souvenir of the city.

     

    渋谷キャストかつこんみブース_preview

    Katsukonmi

    This booth managed by Keihan Sangyo handled Katsukonmi, a flavourful powdered dashi made bountifully with carefully selected ingredients such as katsuo tuna, mackerel and konbu. People were able to taste test dash stocks that used Katsukonmi. They also have a future line-up planned of new products with plenty of dietary fibres perfect for dieting.

     

     もしフェス 京ばあむ

    Kyo Baum

    Kyo Baum has stores in Gion, Shimizu and elsewhere and specialises in Uji matcha and soy milk flavoured Baumkuchen. Lotteries were held 3 times each day to win tickets for Kyo Baum, which are the perfect eating-and-walking snack, original masu boxes, and more. There was a huge line for the lottery before it began. The matcha and sugar fondant offers a crunchy texture at room temperature, and a completely different delicious experience when melted.

     

    もしもし着物サロン_previewもしもし着物サロン もしフェス 

    MOSHI MOSHI Kimono Salon

    People had the opportunity to try on kimono with a Harajuku-style spin – lots of colours, eye-catching designs, studs and more. It was free to put on yourself and take a selfie, or ¥1,000 for the staff to help you put it on and take a picture. It cost ¥4,000 to rent the kimono for as long as the booth was open. There were lots of girls enjoying the MMN Festival experience by strolling around Onden Shrine dressed in kimono!

     

    もしフェス Airbnb

    HARAJUKU EXPERIENCE

    Official Harajuku sightseeing tours were held for foreign travellers by Airbnb. “Hidden Fashion Street Tour” enabled people to enjoy Harajuku fashion, “History Tour” detailed the history of Harajuku, “KAWAII×Food Tour” combined kawaii culture with cuisine, and the “Official Tour” took people around the various MMN Festival areas. The tours were mostly aimed at foreign travellers, but lots of fans turned up at the same time as the tours to see Saki Shibata and the other models working as tour guides.

     

    もしフェス MIOCHIN

    PERFORMANCE SPACE

    Creator MIOCHIN held a live painting session called Mio’s World where she illustrated from her colourful pop perspective. This was her first ever live painting. She completed the piece across two days using permanent markers and POSCA markers while interacting with fans.

     

    渋谷キャスト草津ブース_previewもしフェス 足湯

    Maebashi “Kusatsu” Support Booth

    A booth promoting the city of Maebashi in Gunma Prefecture, people had the opportunity to enjoy a footbath experience in the image of Kusatsu Onsen – a famous Japanese hot spring resort in Kusatsu – right in the middle of Shibuya. People lined up one by one to rest their tired feet. It became the resting place of the festival. There was also an introduction to professional football club Thespakusatsu Gunma supported by Maebashi city, as well as fliers handed out for Susono.

     

    もしフェス ファッション手当もしフェス ファッション手当2

    SHIBUYA FASHION FESTIVAL

    SHIBUYA FASHION FESTIVAL.13 was held on March 24th. A lottery was held to win special benefits that could be used at participating stores.

     

     甘党カフェ

    Amato Café

    Amato Danshi, the six-member idol unit centred around sweets, worked at their very own café. One of their recommended chocolates was the DEL’IMMO Bon Bons which came with a kabedon (¥1,800). The kabedon is a popular way of expressing love in Japanese media, such as anime, where one person hits (don) the wall (kabe) with one hand and pins someone against it. After receiving a kabedon from the group’s members, customers were fed chocolate. What a heart-throbbing menu!

     

    もしフェス めいどりーみん

    Maidreamin

    The number one maid café group Maidreamin set up shop at the festival. For the special “SAKURA Float” (¥1,100 w/ omajinai), the main maids gave cute instructions to power up the item. It was quintessentially ‘moe’ and ‘kawaii’ made with cherry blossom syrup and cherry blossom ice cream. Customers also dressed up in maid outfits and original merchandise was sold. It was a sight to behold seeing customers experiencing maid culture for the first time and really getting into the fun of it, from girls to entire families.

     

    もしフェス MUSIO 渋谷キャストMusioブース様子_preview

    MUSIO, Your Curious New Friend

    Musio is your robot friend who came from the future. Equipped with state-of-the-art AI, Musio is able to do things like have natural conversations and express emotions. Everyone chatted with him and had their fortunes told.

     

     

    The festival took place in 5 areas, and because there was plenty to be enjoyed for free, we saw many people having fun stopping by each location throughout the day.

     

    5 areas, 5 themes. That was MOSHI MOSHI NIPPON FESTIVAL 2018 in SHIBUYA. This year was a huge change from last year. How did you find it? Did you have fun?

     

    MOSHI MOSHI NIPPON will continue to promote Japan’s multilayered culture to the world through our website, at events and elsewhere. We post the latest information about events on our website, so don’t forget to stay up to date!

     

    ■Information

    MOSHI MOSHI NIPPON FESTIVAL 2018 in SHIBUYA – Summary

    URL:http://fes18.moshimoshi-nippon.jp

    MMN Facebook: https://www.facebook.com/msmsnippon/

    MMN Twitter: https://twitter.com/MOSHI2_NIPPON

     

  • Floppy dog ears becomes “gamaguchi,” Japanese traditional pouch bag

    05.April.2018 | FASHION

    The silicon sundry brand, “p+g design Circus” will sell a new series of “Mimi POUCHI Friends” named “Taremimi (floppy ears)” series from early April of 2018.

     

    パグなどの垂れ耳の犬たちが「がまぐちポーチ」になって登場3

    Gamaguchi is Japanese pouch bag which has a mouth ring and was invented in the early Meiji Period.

    The name “gamaguchi” came from gamagaeru (Japanese toad) since the mouth ring looks like the mouth of a toad. Gamaguchi is often used as a purse/wallet but you can put many kinds of things inside it.

     

    パグなどの垂れ耳の犬たちが「がまぐちポーチ」になって登場

    mimi POUCHI Friends is the name of the gamaguchi series which has the ears of animals. The new series includes 4 varieties including Labrador Retriever which is known as a guide dog and a cute Pug.

     

    パグなどの垂れ耳の犬たちが「がまぐちポーチ」になって登場2

    The soft touch of silicon and the cute facial expressions of the animals match very well. The item can be used as a coin purse or mini pouch bag which comes in handy for carrying small things like keys, medicine and accessories.

     

    パグなどの垂れ耳の犬たちが「がまぐちポーチ」になって登場4

    This item is water-proof since it is made of silicon which means you can wash it when it gets dirty!

     

    Why not get your very own cute gamaguchi?

     

    ■Information

    mimi POCHI Friends

    Price: 1,300 yen (tax not included)

    Available stores: Sundry shops throughout Japan, p+g design official net shop

    Website: http://www.pgdesign.com/

     

  • For foreigners! An experience-based plan where you can play with Geisha girls will be available

    02.April.2018 | SPOT

    “Takanawa Hanakoro” will offer a lodging plan named “GEISHA ~Japan Bucket List~” where you can play with Geisha girls and enjoy shabu shabu (meat pot) and tea ceremony dishes in a 100 square meter sized room from the 16th of April 2018 (Mon.) to the 31st of March 2019 (Sun.)

     

    sub1

    Many tourists who come to Japan want to learn about Japanese culture and therefore this Japanese style lodging facility which was opened in November of 2016 decided to offer a plan where the visitors can play with the Geisha girls of Nihonbashi Yoshicho and enjoy “shabu shabu” and tea ceremony dishes.

     

    sub3

    <Playing with Geishas>

    1. You can play with the Geisha girls from Nihonbashi Yoshicho
    2. You can ring the bell in the Japanese garden with Geisha girls.

     

    sub2

    sub4

    <Experiencing Japanese culture>

    1. You can drink a cup of tea in the tea room located inside the Japanese garden.
    2. You can compare several kinds of Japanese sakes
    3. You can enjoy eating “shabu shabu”in your own room.

     

    「高輪 花香路」和室で"GEISHA"と遊ぶ体験プラン

    Let’s enjoy a wonderful time at “Takanawa Hanakoro!”

     

    ■Information

    「GEISHA~Japan Bucket List~」
    Period:2018/04/16 (Mon.) to 2019/03/31 (Sun.)

    Venue: Takanawa Hanakoro (Grand Prince Hotel Takanawa)

    Address: 〒108-8612, 3-13-1, Takanawa, Minatoku, Tokyo

    Fee: 176,200 yen per person (two persons per one room). The fee includes the

    services, contents noted below and tax. (tax is not included in the lodging fee) ※reservation must be made 12 days in advance.

    Access: 5 minutes on foot from Shinkanse/JR Line/Keikyu Line Shinagawa Station (Takanawa Exit/Entrance)(3 minutes on foot from The Prince Sakura Tower Tokyo), 3 minutes on foot from Toei Chikatetsu Asakusa Line Takanawadai Station (5

    minutes

    on foot from The Prince Sakura Tower Tokyo), 11 minutes by train from Keikyu

    Line Haneda Airport Station

    TEL:03-3447-1111(9:30A.M.~6:30P.M.)

    URL: http://www.princehotels.co.jp/takanawa/plan/2426.html/

  • Learn How to Take Better Cosplay Photos with Cosgenic Lesson

    24.March.2018 | FASHION

    Nikon Imaging Japan are creating lessons in Japanese for cosplayers on how to take photogenic photos. The website posted Lesson 12 on March 20, 2018 which gives tips on how to become better at taking better cosplay pictures by yourself.

    Cosgenic Lesson

    Cosgenic shows how to sync your photos perfectly with the character and world of the series they are from. Lesson 12 details how to take photos of yourself, something which shouldn’t be forgotten when enjoying cosplay. From snapping pictures at events to outdoors and even in your own home, the lesson unveils top quality techniques with a single-lens reflex camera so that even someone on their own can make their pictures look high quality

     

    Learn the tricks of the trade and take even better photos of your cosplay by yourself!

     

     

    ■Information

    “Cosgenic Lesson” Official Website:http://www.nikon-image.com/sp/cosgenic/

     

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