Japan’s famous cherry blossom festival! The Instagram campaign - “Takato Sakura Matsuri”

05.March.2018 | SPOT

“Takato Sakura Matsuri” is an annual spring festival held in Nagano Prefecture to which about 200 thousand tourists gather. Inashi Sightseeing Committee is now holding “SAKURA-genic Instagram Present Campaign” (until the 30th of April (Mon.)) where the participants can win prizes like lodging tickets and local food items by following the festival’s official account or by sharing photos of cherry blossoms using your Instagram account.


Takato Sakura Matsuri is held in Takato Joshi Park in Inahi, Nagano Prefecture from the 1st of April to the 30th of April every year. There are about 1,500 cherry trees planted inside the park and is known as one of the 3 most famous cherry blossom-viewing spots in Japan.




Campaign 1:

A pair lodging ticket will be offered to 3 persons. You can participate in this campaign by following the official Instagram account of the Inashi Sightseeing Committee (@inashi_kankoukyoukai)!

<Prizes> Takano Sakura Hotel’s lodging ticket, Habiroso’s lodging ticket, Sanso Milk Lodging ticket (pair tickets including two meals).




Campaign 2:

Gifts tickets will be offered to 5 persons (by lottery). You can participate in this campaign by taking a photo in Takano Joshi Park with the concept of “Takano’s cherry blossoms and the motif of a heart” with the hashtag “#高遠城址公園 (Takanoo Joshi Park).” Also, “Best Ine (“like” button) Prize” and “Sweets Prize” will be given to those of who have uploaded many photos.



・Best award – Soba Garett’s meal ticket – 3,000 yen (one person), Lawmen’s meal ticket – 3,000 yen (one person)

・Ina Shokokaigisho (chamber of commerce and industry) – Habiro Onsen Miharashi no Yu’s ticket (one person)

・Ina Shokaisho – Takatoo Card, Otsukaikun-affiliated store ticket – 3,000 yen (one person)

・Heart Sho – Santa Berry Garden’s meal ticket and berry-picking experience ticket (one person) etc…




Moreover, the event titled, “Haru Gentei (spring-season limited) Jimoto Sweets (local desserts) Collaboration Event,” a collaborative event where Inashi Sightseeing Committee and Ina’s dessert shops are offering photogenic desserts, will be held too. Let’s get these limited-time-offer desserts.


Why not win some gorgeous prizes by participating in these campaigns!




SAKURA-genic Instagram Present Campaign

Period: 2018/03/03 (Sat.) to 04/30 (Mon.)

Official site: http://ina-stagram.jp/


Takatoo Sakura Matsuri

Address: 1806, Nishi Takatoo, Takatoocho, Inashi, Nagano Prefecture

Period: 04/01 to 04/30

Opening hours: 8:00 to 17:00, high season – 6:00 to 10:00

  • Last entrance – 21:30

Official site: