SK-II: Isetan Shinjuku’s New Future Skin Care Store

17.April.2019 | SPOT

SK-II continues to revolutionise the way customers experience shopping for skincare productcs as it announces SK-II Future X, an upcoming limited-time event that will run from April 24 to 30 on the first floor of Isetan Shinjuku.

 

At SK-II Future X, shoppers will be able to remove the stress from looking for skin care products in an environment that combines the physical with the digital―and they are free to come and go as they please. This exciting experience will provide plenty of interactive ways of shopping.

“Magic Scan” is the name of Japan’s first piece of AI technology that can measure one’s skin, and it will be used at this event. All you have to do is stand in front of a mirror for about 3 minutes. The tech will determine the condition of your skin, its age, and recommend the right skin care products for you. It does this by paying attention to tremors in the skin.

The SK-II Facial Treatment Essence will also be sold at the event with a limited edition design. This beautifying essence contains over 90% Pitera™, a multiple award-winning naturally-derived ingredient. Shoppers can also enjoy pre-sales of their Facial Treatment Essence Spring Red Limited Edition which isn’t set to go on sale in Japan until May 10. Purchasing these products gets you a go on the Pitera™ Vending Machine which will change the design of your bottle.

 

Other services will include a 180° selfie booth, an AR wall where you can learn some of the secrets behind Pitera™, and more. If you’re wanting to find out ways to care for your skin then be sure to visit.

RELATED ENTRIES

  • Raise Your Own Sky Lantern at New Greenpia Tsunan in Niigata

    25.February.2020 | SPOT

    New Greenpia Tsunan, a resort facility in Tsunan, Niigata, is holding an exciting sky lantern event every day until March 31, 2020.

     

    The sky lantern event is held every winter at New Greenpia Tsunan, and has returned again for 2020. It began in 2012 as a means of showing respect for and praying for the revival of disaster-stricken areas, such as the areas affected by the 2011 Tohoku earthquake, the Nagano and Niigata earthquake, and so on. Every year, couples and families come together to put their prayers and wishes into the lanterns before letting them go into the night sky. The countless lanterns raised at once soar up high and light up the black cloak of the night like burning stars.

    For 2020, the event will also sell lantern t-shirts, handkerchiefs, hand towels, cookies, and other themed items.

     

    If you’re travelling in or around Niigata in Japan this year, then don’t miss New Greenpia Tsunan’s very special winter event.

  • TOKYO MYSTERY CIRCUS Releases Snoopy Merchandise as Part of SCRAP x SNOOPY Puzzle Game Project

    24.February.2020 | SPOT

    As part of the second SCRAP x SNOOPY Puzzle Game Project taking place at TOKYO MYSTERY CIRCUSーthe world’s first puzzle-themed theme parkーthe Shinjuku-based theme indoor theme park has released ten pieces of original and exclusive merchandise.

    What is the SCRAP x SNOOPY Puzzle Game Project?

    Visitors are joining Snoopy and the Peanuts Gang for a whole bunch of puzzle-solving fun. The project begin in November 2019, and will run through three periods. The first edition has seen over 10,000 people play this first puzzle game, which is titled “Snoopy and the Clue Solving Circus” and has players helping Snoopy to retrieve his Circus Leader badge back. The second game, “Snoopy and the Secret Recipe,” will begin on February 26. In the meantime, a selection of 10 pieces of merchandise have dropped.

    Mugs (2 Designs) – ¥1,400 Each

    Paper Napkins (Set of 10) – ¥600

    Art Card Set w/ Puzzle (Set of 5) – ¥1,000

    The two mugs see Snoopy wearing his chef’s hat and ready to cook up some delicious pastries for the new game. There’s also a paper napkin set, items that come with their own unique puzzles, and more. Available at the TOKYO MYSTERY CIRCUS shop, these items can all be purchased by non-participants of the game too.

  • Sanrio to Open Official My Melody Shops in Tokyo, Osaka and Nagoya to Celebrate Character’s 45th Anniversary

    11.February.2020 | FASHION

    Sanrio has announced that it is opening an official My Melody store to commemorate the popular character’s 45th anniversary this year. It will open for a limited time on the first floor of Takashimaya Shinjuku in Tokyo from February 12 to 25.

    The store is a must-visit for fans of Sanrio’s kawaii white rabbit where they can get their hands on a huge assortment of merchandise, including exclusives, so adorable you’ll want to add everything to your collection.

    The line-up looks back at My Melody’s 45 years in the business. The first 4,000 people to visit the store will be given a limited-edition shopping back, and the first 1,000 people who spend over ¥2,000 (tax included) will receive a free card.
    *One card per person, per transaction

    The store will also feature interactive projection mapping showcasing My Melody’s 45-year history which when touched reacts. On February 15, the designer for the store will be drawing illustrations as well as doing signings for people.

     

    As well as Takashimaya Shinjuku, the shop is set to hit Nagoya’s Takashimaya Gate Tower Mall Nagoya and Osaka Takashiyama. Check the dates below, and help My Melody commemorate her 45th anniversary!

     

    ©’76, ’20 SANRIO 著作(株)サンリオ

  • 5 Must-Visit Beautiful and Romantic Lantern Festivals in Japan | 2020 Edition

    02.February.2020 | SPOT

    The season for Japan’s enchanting and romantic lantern events has finally arrived, and the line-up this year is diverse, from events where lanterns are the main attraction to lantern-lined festivals and Japanese matsuri festivals.

     

    Hankyu Travel International compiled a list of these events , and we’ve pulled out some of the best ones for you.

     

    Hanamaki Hoshi Meguri no Yoru | Iwate Prefecture

    This year marks the third run of “Hanamaki Hoshi Meguri no Yoru,” an event held during winter for guests staying at Hanamaki Onsen. The event is comprised of many elements, including fireworks, folk entertainment, and more. People will also write wishes and messages or draw pictures on their lanterns before sending them up into the winter night sky. Afterwards, they can enjoy a dip in the hot springs at Hanamaki Onsen to warm themselves up and unwind from the day.

     

    Running: January 26, 2020/February 22, 2020/February 11, 2020/February 16, 2020/February 24, 2020

    Location: Namari Ski Center
    Address: Nakadaira-36-1 Namari, Hanamaki, Iwate

     

    ▼Hanamaki Hoshi Meguri no Yoru Tour
    https://www.hankyu-travel.com/kokunai/keyword/%E3%81%AF%E3%81%AA%E3%81%BE%E3%81%8D%E6%98%9F%E3%82%81%E3%81%90%E3%82%8A%E3%81%AE%E5%A4%9C/?p_baitai=9599

     

     

    China Lantern Festival | Chiba Prefecture

    Tokyo German Village is hosting its second China Lantern Festival, inspired by the typical traditional festivals held in China during spring. A selection of 30 lantern installations of varying sizes made by the world’s biggest lantern maker Lantern Group have been set up in the 50,000 square meter area. Pieces include lanterns over 10 meters long and high, lanterns floating on the water, moving lanterns, and more.

     

    Running: November 23, 2019 – April 5, 2020

    Location: Tokyo German Village

    Address: 419 Nagayoshi, Sodegaura, Chiba

     

    ▼Tokyo German Village Tour
    https://www.hankyu-travel.com/kokunai/keyword/%E6%9D%B1%E4%BA%AC%E3%83%89%E3%82%A4%E3%83%84%E6%9D%91/?p_baitai=9599

     

     

    Tsunan Yuki Matsuri | Niigata Prefecture

    Since 2012, the people of Tsunan in Niigata have raised sky lanterns into the sky to pray for the revival from the disaster that the Tohoku earthquake brought in 2011. It is a two-day festival, with the first day of the event taking place at night, and the second being the main day of the festival. The festival is so popular that tickets never fail to sell out quickly every year. It brings with it a host of events, from the lanterns to the snowboard straight jumping tournament, the hanging of snow lanterns, snowmobile rides, and more.

     

    Running: March 14, 2020 (There will also be a lantern event the night before on March 13, 2020)

    Location: New Greenpia Tsunan

    Address: 12300 Akinari, Tsunan, Nakauonuma-gun, Niigata

     

    ▼Niigata Tsunan Sky Lantern Festival Tour
    https://www.hankyu-travel.com/chubu-hokuriku/niigata/lantern/?p_baitai=9599

     

     

    Nagasaki Lantern Festival | Nagasaki Prefecture

    This festival was originally held during the Chinese New year by the people of Nagasaki Chinatown, but in 1994 it was given the name “Nagasaki Lantern Festival.” To date, it has been attended by over 1 million people. This year, around 15,000 lanterns of varying sizes are set to light the streets. Taking place across several areas, some standout pieces include the peach-coloured lanterns at Nagasaki Chinatown, the ceiling lanterns at Hamanomachi Arcade, the water lanterns at Nagashimagawa Park, and more. On weekends, there are also parades, traditional Chinese performance, and other exciting events. And if you head to Nagasaki Confucian Shrine (also known as Koshi-byo), you can offer a love lantern to pray for happiness in your relationship.

     

    Running: January 24, 2020 – February 9, 2020
    Locations: Nagasaki Chinatown/Central Park/Tojin Yashiki/and elsewhere
    Address: Various places throughout the city of Nagasaki

     

    ▼Nagasaki Lantern Festival

    Hankyu Travel International Tour: Hankyu Travel International

    Nagasaki Tourism Page: https://travel.at-nagasaki.jp/en/what-to-see/62/

     

    Ryukyu Lantern Festival 2019-2020 | Okinawa Prefecture

    Murasaki Mura Ryukyu Kingdom Theme Park is known for having originally been used as the set for several historical drama series, and was subsequently turned into a theme park after filming was finished. The Ryukyu Lantern Festival welcomes a variety of different lanterns, including Chinese lanterns, paper lanterns, various Asian lanterns, and more, each of which bring a completely different atmosphere depending on the area you are in. This year sees the welcome return of the annual lantern contest where 45 individual lantern pieces are exhibited. There are also different street performances every day on the Night Lantern Stage, as well as projection mapping displays, the Night Lantern Cafe, and more.

     

    Running: December 1, 2019 – March 31, 2020

    Location: Murasaki Mura Ryukyu Kingdom Theme Park

    Address: 1020-1 Takashiho, Yomitan, Nakagami-gun, Okinawa

    Murasaki Mura Official Website: https://murasakimura.com/

     

     

    Be part of one of Japan’s many beautiful lantern festivals this year and witness some seriously breathtaking night scenes.

  • Celebrate Tokyo Midtown’s Cherry Blossoms at MIDTOWN BLOSSOM 2020 Event

    24.January.2020 | SPOT

    MIDTOWN BLOSSOM 2020 is set to take place in Tokyo Midtown from March 20 to April 19 to celebrate and welcome the spring and the cherry blossoms.

     

    This marks the 13th year of the event, which will take place both in Tokyo Midtown’s garden area which is home to rows of gorgeous cherry trees, as well as around the building where they have sparkling wine, sweets, flower displays, and many other exciting things planned.

     

    CHANDON Blossom Lounge

    Enjoy a luxurious cherry blossom experience this year with a glass of premium Chandon sparkling wine available at the outdoor limited-time CHANDON Blossom Lounge. This vibrant sparkling rosé wine is the perfect accompaniment to your springtime banquet and to say “Cheers!” to this year’s hanami flower-viewing in Japan.

     

    There will also be food prepared by Nagase Mitsunao, head banquet chef at the 5-star Ritz-Carlton Tokyo Hotel, as well as incredibly decorative-looking sweets to adorn the able. There are two new types of seats available this year with Japanese twists to them, including seats in the roofed lounge where you can enjoy the cool spring weather in the evening.

     

    Running: March 20, 2020 – April 19, 2020 (Closed in the case of stormy weather)

    Time: 12:00-20:00 (Last Orders 19:30) *Extended to 21:00 (Last Orders 20:30) on Fridays, Saturdays and during cherry blossom full bloom

    Location: Midtown Garden, Sakura-dori area

    *Select seats require a reservation – full details to be released in mid-February

     

    Spring Flower Display ~Flower Art Award pre~

     

    Za Sogetsu is a performance unit specialising in ikebana, or flower arrangement. One of the most recognised groups in the industry, their work will displayed around various locations at Tokyo Midtown, including large-scale pieces as well as never-before-scene ones. One look at this breathtaking flower art will be enough to fill you with spring vibes.

     

    Running: March 20, 2020 – April 19, 2020

    Time: 9:30-24:00 (Galleria Floor 1F) / 11:00-21:00 (Galleria Floors 2F-3F)

    Location: Galleria 1F’s Tree Shower & various locations at Galleria 2F-3F

     

     

    Nighttime Cherry Blossom Light-Up

    The entire 200-meter length of cherry trees in Tokyo Midtown’s garden area will be lit up with beautiful illuminations at night-a sight that never fails to drawn in countless people. Before the flowers are in full bloom, pink lights will be used to get people ready for the main show. When the cherry blossoms are at their height, white lights will be used every night.

     

    Running: March 20, 2020 – April 19, 2020

    Time: 17:00-23:00

    Location: Midtown Garden, Sakura-dori area/In front of Garden Terrace

     

    Tokyo Midtown has many other events planned for spring 2020, so don’t miss out this year.

  • Enjoy a Succulent Grilled Lamb Yakiniku Experience in Kabukicho, Shinjuku

    26.December.2019 | FEATURES / FOOD

    On December 18, yakiniku restaurant LAMB ONE, which specialises in succulent matured lamb, opened in Kabukicho, Shinjuku. The restaurant provides the perfect opportunity for guests to grill their own light and healthy meal with friends and family. The high-quality meat is low in calories and high in protein. Each seat is at a counter and there are even single grill seats for the perfect dinner treat alone. 

    The restaurant offers Japanese-style set meals which include meat, fried vegetables, rice, soup and kimchi . Some of the more basic set meals include the shio koji marinated lamb shoulder roast and the sesame miso lamb shoulder roast. For customers who are really looking for a luxury treat, there is a set that includes three different kinds of matured lamb and a set that includes Spring Lamb Chop Steak where you can enjoy both the shio koji and sesame miso marinades. You can swap your fried vegetables for caesar salad or your white rice for mixed grain rice. Just seeing this beautiful and balanced meal before your eyes will leave you feeling satisfied. After your meal, enjoy the small warabimochi dessert. 

    When most people think of a yakiniku restaurant, the general impression is a large number of friends gathering together, merrily tucking in to meat and sides while the table fills with empty beer glasses. LAMB ONE, however, is the perfect place to enjoy a delicious Japanese-style meal in your own way without being disturbed by others. If you’re travelling around Tokyo, this would be the perfect hearty dinner to finish your day. 

  • FLOWERS BY NAKED 2020: Details Revealed For Tokyo’s Flower-Themed Art Event

    18.December.2019 | SPOT

    FLOWERS BY NAKED is an annual flower-themed art event held by NAKED Inc., and the company has announced its next run: FLOWERS BY NAKED 2020 – Sakura – will take place from January 30 to March 1 next year at Nihonbashi Mitsui Hall in Tokyo, where visitors can enjoy flowers an a wholly new kind of interactive experience. Tickets went on sale on December 17, 2019, and this event will mark its 5th anniversary of taking place in Nihonbashi.

     

    To date, FLOWERS BY NAKED has seen over 500,000 people attend the events, which have become a place for Instagrammable photos with over 660,000 posts made with the hashtag #flowersbynaked.

     

    2020’s theme is cherry blossoms, so to celebrate, NAKED has unveiled four key visuals for four gardens set for the event along descriptions. As visitors journey through the gardens, they will experience an immersive story melding the worlds of flowers and art.

    ■Prologue

    “When a butterfly telling the spring dances in the snowy winter world, the page is turned and the world changes from winter to spring.”

     

    This is where the story begins: where winter flowers bloom. But as the pages of the big book are turned, the space is transformed into springtime as the snow melts.

    ■Dandelion Hill

    “When you blow dandelion as if you were playing as a child, the fluff soars up to the sky with your old memories.”

     

    Watch as the scenery changes when you blow on the towering dandelions in this incredible interactive experience that combines real life with digital technology.

    ■Glowing Garden

    “In a shimmering space that seems to be lost in a kaleidoscope by a mirror, the sun shines even more.”

     

    When you step into this radiant garden which is lit by the pouring sunlight, it will seem as if the entire world around you glows with the fiery light of our burning star.

    ■OUSAI Garden

    “The fastest cherry blossom viewing space in Japan where you can enjoy the five senses, such as the blossoming cherry blossoms and the scent of spring.”

     

    The river seen at the beginning of the story leads to here, a holy cherry blossom garden watched over by an enormous pink cherry tree. There is plenty to interact with in this area for visitors to experience cherry blossoms with all five of their senses.

     

    Advance tickets for this event are now on sale, so don’t miss out.

  • Winners Announced For 4th Gemstone Animation Creator Contest

    12.December.2019 | ANIME&GAME

    GEMSTONE is an audition project created by TOHO CO., LTD. and ALPHABOAT which seeks to find the best creators. The 4th GEMSTONE project was announced in August and sought submissions of short animations themed on Shinjuku.

     

    The judge line-up for the contest included anime film and television director Kobun Shizuno, who worked on the Detective Conan film series from 2011-17 as well as the Godzilla CG kaiju film series from 2017-18. It also included animator Yasuhiro Kimura who worked on Three Leaves, Three Colors and the Golden Wind arc of JoJo’s Bizarre Adventure. After several months of submissions and judging, the winners and their prizes have finally been announced.

    “GEMSTONE” refers to the talent selected by TOHO and ALPHABOAT for the audition project, which ranges from animators to illustrators, composers, singers, actors, and so on. The two companies will help open doors to winners’ career paths.

     

    The first competition was themed on Godzilla, and asked for video or illustration submissions. The theme of the second was “With Japan!” and requested submissions for an original character, and the third asked for video submissions to promote Nisio Isin’s 100th story Veiled Man Kasetsu.

     

    Let’s take a look at the winners of Gemstone Creators Audution Vol. 4.

    First Place Prize – 1 Million Yen

    Title: kaijushojo / Creator: Yosuke Tani

    Story: A spirit resides in Shinjuku. A girl in the city challenges herself to battle with the spirit.

     

    Judge Comments

    Kobun Shizuno said: “It’s visually stunning. For someone like me, who was raised in Shinjuku, I felt I wanted the theme in the much more at points, but when I considered that this had to be made in such a short time frame, it’s incredible. If he’s making these by himself, he’s got a bright future ahead of him. I think all the praise from everyone comes from the overwhelming quality of the visuals.”

     

    Yasuhiro Kimura said: “It has the highest level of quality out of all the submissions. I chose this one for both that and how interesting it was to watch. It was so much fun watching the characters’ animation. I felt it was a work with a high level of completion and of satisfaction.”

    Runner-Up Prize – 700,000 Yen

    Title: Dramatic / Creator: 作田綾乃

    Story: A lone street musician singing in Shinjuku whose voice reaches somebody.

     

    Judge Comments

    Kobun Shizuno said: “This wasn’t made by just one person, but the overall package is woven together incredibly skilfully. I personally feel this work surpasses all the rest. In terms of the visual quality, there’s a lot that could be cleaned up and there are many points still to be learned, but the drama is on point with music as the core focus. The development is solid throughout, and I admire how well put together everything us right to the end.”

     

    Yasuhiro Kimura said: “I have to give credit to them having created an animation centred around an original song at just 19 years-old. Amongst all the other many works which all used Shinjuku as the location, it feels like a realistic piece of drama which covers musicians visiting Tokyo. And even though it’s 5-minutes long, it by no means felt long; it was a seamless watch.”

    Runner-Up Prize – 300,000 Yen

    Title: tellphone / Creator: 亀井樹

    Story: Where’s my lost smartphone? “The ending of a story is a beginning.”

     

    Judge Comments

    Kobun Shizuno said: “I was impressed by the amazing quality of the visuals, but the structure of the story lost me. We see the characters line up, and you think something interesting is about to unfold, but the older brother’s cheeks turn red and that’s the end. It was a weak conclusion. If they did away with the part in the middle and made the ending stronger, I think it would have been an incredible piece of work worthy of being higher up in the list.”

     

    Yasuhiro Kimura said: “I liked the concept of this one the most. The joke about finding a lost smartphone with location information was amusing. It was very relevant of the current times. But the disappointing part was when we meet the shopkeeper at the end, and then it just ends. I wanted to see what unfolded after we met them too. Since they went ahead and included something that can track something’s location, it would have been even more interesting if they’d tied in locations in Shinjuku and developed the story more.”

     

    Judges’ Overall Comments On The Competition

    Kobun Shizuno said:

    “I was so surprised at the level of quality in the submissions, as people had such a short amount of time to create their works when the submissions opened.”

     

    Yasuhiro Kimura said: “It was really refreshing and a lot of fun to get to see the works of such a young generation.”

     

    Kazutaka Yamanaka, producer at TOHO, praised the line-up of works as wonderful considering the short time they were given. He felt however that the dramatic elements of most works could have been enrichened had they added a little more references to Shinjuku in them, like including people of different races walking the streets, or the low-lying parts of Shinjuku.

     

    The winning submissions and worthy mentions can all be watched over on the official GEMSTONE YouTube channel here.

     

    © TOHO CO., LTD.

  • Seven Days War Anime Film Release Promoted With Themed Cafe in Shinjuku

    10.December.2019 | ANIME&GAME / FOOD / MOVIE

    To celebrate the December 13th release of the upcoming anime film Seven Days War, a themed cafe will open at EJ Anime Theater in Shinjuku, Tokyo. The cafe will collaborate with popular creator Pantovisco who has over 680,000 followers across his social media.

    The collaboration was born from Pantovisco’s being able to relate to the theme of Seven Days War which focuses on the heart of today’s youth.

    The cute menu line-up features Seven Days War-inspired food and desserts with Perochi and his friends joining in with the fun.

    There’s also a drinks menu with a line-up of colourful beverages and lattes which you can get various latte art drawings on.

    And for every food item ordered on the collaboration menu, you’ll receive an original sticker selected randomly from several designs.

    And if you order a drink, you’ll get a special card introducing various characters from both Seven Days War and the world of Pantovisco.

     

    ©2019 Osamu Souda・KADOKAWA / Seven Days War Production Committee

    ©Pantovisco

  • Shonen Jump Izakaya: Dine Like a Hero in Shinjuku’s Kabukicho District

    26.November.2019 | ANIME&GAME / FOOD

    Otona no Jump Sakaba (“Grown-Up’s Jump Bar”) is an izakaya-style eatery which opened in the Kabukicho area of Shinjuku to celebrate the 50th anniversary of the beloved manga magazine Weekly Shonen Jump.

     

    Every week, kids and adults alike anticipate the release of their favourite manga series in the serialised magazine. The adults who grew up with the classic series get to eat like a hero at the bar, with meals and decorations inspired by various series including Dragon BallKinnikumanFist of the North StarSaint Seiya: Knights of the ZodiacSakigake!! OtokojukuRokudenashi Blues, City Hunter, and more.

     

    The bar has now announced its plans for an end-of-year party, with tickets going on sale on December 2, 2019 for the first 1,000 people who sign up.

    The New Year party plan comes with a choice of two different small pot meals.

    Fans can also get their hands on a 2020 schedule book featuring designs of the series characters for different celebratory days throughout next year. This is the only chance to get this exclusive item.

    ©Yude Tamago/Shueisha ©Akira Miyashita/Shueisha ©Tsukasa Hojo/NSP 1985 ©Masami Kurumada/Shueisha ©Bird Studio/Shueisha ©Buronson・Tetsuo Hara/NSP 1983 ©Masanori Morita/Shueisha ©Ryūji Tsugihara/NSP 1982 ©Koichi Endo/Shueisha ©Masaya Tokuhiro/Shueisha

    Inside the bar you’ll find wall posters, giant figurines, treasured items of manga artists, and more. You can even read actual Jump manga from the 80s.

    ©Bird Studio/Shueisha ©Buronson・Tetsuo Hara/NSP 1983

    As well as the above-mentioned New Year meals, there are lots of dishes inspired by various Jump series too. Those who purchase one of these Jump meals will receive a free exclusive sticker.

  • Sanrio Characters Get Together for the Last EGG&SPUMA Collaboration Cafe in Tokyo

    12.November.2019 | FOOD / SPOT

    Sanrio is collaborating with EGG & SPUMA cafe which is located on the 8th floor of the shopping centre Lumine EST Shinjuku. The Sanrio Characters Cafe is set to open on November 15 and will remain open for a limited time only.

    This will be the last time that Sanrio will collaborate with EGG & SPUMA and to really make it special, the menu is grander and packed with even more of your favourite Sanrio Characters. If you are a Sanrio fan, you definitely won’t be able to resist the adorable atmosphere.

    From dinner to dessert to drinks, the menu will leave you spoilt for choice. If you’re looking for something to fill you up, then the Pompompurin Cheese Burger is for you. Pompompurin sits on the plate in burger form wearing a cute beret. Kiki and Lala’s themed dish is a tower of soufflé pancakes made to resemble a cute tree, and My Melody’s dish is a Melty Strawberry Soufflé Pancake garnished with a pink ribbon. 

    Of course, EGG & SPUMA Collaboration Cafe will be whisking up their highly popular Tea Party Set again but this time, the Sanrio presence is very intense.

    The special Sanrio-style Tea Party Set is a grand three-tier course full of intricate design. The fun feast on the first tier features a colourful jelly treat which takes on the appearance of a capsule toy machine, and playful pup Pochacco in the form of a panna cotta dessert. The second tier serves up EGG&SPUMA’s popular soufflé pancakes covered in an irresistible berry sauce. The third tier will treat you to a ribbon-shaped strawberry milk crêpe and mini chocolate cakes with My Melody and Kuromi playing on top.

    Order from the collaboration menu to receive a cafe-limited drink coaster. 

    *There are eight possible designs. Each customer will receive one coaster upon their order and they are unable to choose the design they receive.

     

    Make sure to stop by for a top up on your kawaii levels!

  • Vote at Shinjuku Station For Meiji’s Best Chocolate Snack in the 2019 National Election

    06.November.2019 | FOOD / SPOT

    The 2019 National Election for Meiji’s long-selling chocolate brands Kinoko no Yama and Takenoko no Sato is running up until December 2, with Jun Matsumoto and Akihiro Miwa representing each snack respectively, where the people of Japan can vote for their favourite of the two.

     

    The final promotional campaign for the election will take place at Shinjuku Station’s Metro Promenade where there will be digital posters of both candidates and a chance for people to cast their votes. It will run for three days from November 8 to 10.

    Visitors at the event are able to become part of the digitised poster to help support their favoured snack alongside the leader of the New Kinoko Party Jun Matsumoto, or Akihiro Miwa, the leader of the New Takenoko Party, as well as cast their votes.

    Those who participate in the poster voting will receive a box each of the snacks and stickers of the elected leaders. Only 330 will be given out per day. Those who post a picture of themselves at the event on social media will also receive the first-ever Kinoko no Yama and Takenoko no Sato packaging covers. The Kinoko no Yama cover will feature Shinjuku Alta while the Takenoko no Sato cover will feature Mode Gakuen Cocoon Tower.

    To celebrate the 40th anniversary of Takenoko no Sato, the all-new Double Nuts Cake flavour will be available for a limited time.

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