Take A Tasty Trip to Tokyo Kaikan to Indulge in Mouthwatering Marron Chantilly Desserts

16.September.2019 | FOOD

Kiyotaka Katsume (勝⽬ 清鷹) is the first ever confectioner of the 70-year-old Tokyo Kaikan. This autumn, Tokyo Kaikan is selling Mont Blanc Marron Chantilly dessertsーwhich were invented by Katsumeーfor a limited period only.

Earl Grey Marron Chantilly: ¥908

The Earl Grey Marron Chantilly is only available from October 1 to October 31. The flavour and aroma of earl grey tea leaves has been fully extracted to add to the flavour of the cream.

Premium Marron Chantilly: ¥1,500

The premium Marron Chantilly is only available from September 1 to October 31. Japanese chestnuts sourced from Kasama are shredded with whipped cream for a light and fluffy texture. This is a paradise for anyone who loves chestnuts.

Pumpkin Marron Chantilly¥908

The Halloween-themed desserts at Tokyo Kaikan are a big hit every year. This year, the Pumpkin Marron Chantilly will be taking to the scene to deliver the very best flavours of Halloween. Just looking at this Halloween-coloured dessert is enough to make your mouth water. It is such a shame that it is only selling from October 18 to 31.  

Dig into one of these delicious Marron Chantilly desserts surrounded by the luxurious atmosphere of Tokyo Kaikan. 

RECOMMENDED ENTRIES

  • This Irresistible Tart is Made From Rare and Delicious Heart-Shaped Grapes

    11.September.2019 | FOOD

     Fruit tart specialist shop Qu’il fait bon will be selling a brand new kind of lovable tart which is made using a rare species of grape sourced from Yamanashi prefecture. The tart is currently selling at Grand Maison, Ginza and Hamamatsu. These will be available for a limited period only. 

    The tart is covered with incredibly rare “My Heart” grapes, which were developed by the grape research institute Shimura Budou Kenkyusho. Growing and cultivating these grapes was no easy task and took an incredible amount of time. There was only a short window of time available to harvest the produce and even then the harvest was small, so stocking up was very difficult. Despite the challenges, these tongue-tantalizing tarts are being sold this year, however, they are in limited supply. 

    Shine muscat grapes and loubell muscat grapes were crossbred to create this new kind of grape. The marvellous flavour of both parent grapes can be tasted. The new grapes have a high sugar content, a wonderful scent and the skin is wonderfully crunchy.  

     

    Take a bite into the special Yamanashi Grape My Heart Tart and you will be filled with a sophisticated fruity flavour. The adorable heart-shaped grapes are layered perfectly on top of a bed of white wine custard. You just have to try this delicious and beautiful tart!

  • Kusatsu Onsen’s Emerald Green Pudding is a Must-Try After a Dip in the Hot Springs

    11.September.2019 | FOOD / SPOT

    Kusatsu Onsen is a hot spring resort in Gunma Prefecture that is one of Japan’s three principle hot spring locations. The site opened its new Japanese custard dessert (known as ‘purin’) shop, Kusatsu Onsen Pudding, on August 24, which serves the most incredibly smooth purin you have ever tried, each inspired by the hot springs.

     

    Once you’ve stepped out of the nice warm hot springs of Kusatsu Onsen you can refresh yourself with a delicious purin packed full of love from the shop which has created a flavour you can only try by travelling to Gunma and going there. Each and every dessert is made fresh in the shop to further elevate its exclusivity as a local speciality.

     

    Kusatsu Onsen Pudding also makes sure to use local and regional ingredients where it can to help support manufacturers and producers. Their purin is also made with a special type of milk sourced from in Gunma known as Haruna milk. The milk is made as delicious as can be by ensuring cows are raised on a healthy natural diet of grass on green pastures in Gunma bathed in plenty of sunlight.

    Yuhata Purin

    The Yuhata purin is inspired by the hot spring areas where mineral deposits are harvested, its jelly taking on a gorgeous emerald green colour. It’s lemon and lime flavoured, the perfect flavour to enjoy when stepping out of the hot water, and one which goes surprisingly well with purin.

    Yumomi Purin

    The staple purin of the store, this purin is based on yumomi, a method used for cooling the hot water with paddles from which cold water gushes forth. This velvety delight is made with lots of fresh cream and high-quality vanilla beans from Madagascar for added punch.

    Furomage

    A pun on the word fromage, with furo in Japanese meaning “bath,” the Furomage purin uses a rich cream cheese base which has a seriously smooth texture. It’s topped off with strawberry jelly for the perfect combination, packing a perfect balance between sweet and sour.

    Yuhata Soft (Milk/Yuhata/Mixed)

    Choose from the Yuhata soft serve ice cream which is ramune flavoured and inspired by the flowing water of the hot springs or the Haruna milk-mixed vanilla flavoured Milk soft serve. If you can’t pick, then choose mixed for a bit of both. A satisfyingly refreshing pick for when you’re done in the hot springs.

    The shop has plans to sell purin made using bamboo steamers in the near future, so you’re pudding can be steamed like yourself after a dip in the water! The wooden spoons used to eat the desserts are also made in the image of the paddles used in yumomi too.

  • Tokyo Station’s Christmas Cakes Are a Must-Buy Present This Holiday Season

    08.September.2019 | FOOD / SPOT

    Two of Tokyo Station’s shopping areas, GRANSTA and GRANSTA MARUNOUCHI―which are accessible inside the ticket gates and outside the ticket gates respectively―are set to hold the GRANSTA Christmas Fair from November 5 to December 25.

     

    GRANSTA x Tokyo Staion Hotel

    The main GRANSTA shopping area is joining hands with Tokyo Station Hotel for the very first time to release a line of hotel-original Christmas cakes.

    Noel – ¥6,200 (Tax Included) @ Tokyo Station Hotel (*10 servings per day)

    This pine tree stump chestnut cake was originally sold to support the reconstruction work of the Tokyo Station Marunouchi Building which was held until 2012. Topping the chestnut sweet potato base is a mix of chestnut mousse and coffee cream. This is topped with two types of chestnut pastes in a spiral shape to create the tree rings.

    Bûche Chocolat Vanille – ¥5,500 (Tax Included) @ Tokyo Station Hotel (*10 servings per day)

    The Bûche Chocolat Vanille is an exquisite yule log made with melt-in-the-mouth chocolate mousse and vanilla cream inside which hides sweet and sour, kirsch-soaked cherries and sauteed pears. The top of the log is temptingly lined with even more cherries to give it both that rich look and even richer taste.

     

    Tokyo Station Marunouchi Building Cake Designs

    GRANSTA will also sell cakes inspired by Tokyo Station. As well as the ones shown here, there are ones based on the bullet trains and more.

     

    Station Building Fruit Cake – ¥4,320 (Tax Included) @ Colombin (*only 100 available)

    Exclusive to GRANSTA comes this special Christmas fruit cake based on the station building. It would make great gift to bring to the Christmas party.

    Cupola de Tokyo – ¥3,780 (Tax Included) @ Caffarel (*only 50 available / *design still a WIP so may differ from the photo)

    This colourful Christmas cake draws inspiration from the gorgeous interior designs of the north and south domes of the Tokyo Station Marunouchi Building.

     

    Suica Penguin Cakes

    The adorable Suica Penguin is the mascot of Suica contactless smart cards used at train stations.

    Suica Penguin Cake – ¥5,400 (Tax Included) @ Dalloyau (*only 100 available)

    The main Suica Penguin cake is a combination of chocolate mousse and a cream made from tonka beans. This cute cake is sure to bring joy to any child this Christmas♡

    Suica Penguin Chocolate Raspberry – ¥490 (Tax Included) @ Fairycake Fair (*30 servings per day)

    Fairycake Fair has whipped up a chocolate cream-topped cupcake filled with raspberry jam. This one is for those who want something a bit smaller than a ginormous cake!

    There are lots more cakes to look forward to, including ones in very limited quantities. If you’re in Japan this Christmas season, be sure to pay a visit to GRANSTA and GRANSTA MARUNOUCHI in Tokyo Station.

     

    ©Chiharu Sakazaki / JR East / DENTSU Suica by JR East Suica

RELATED ENTRIES

  • Report: Kyary Pamyu Pamyu’s Tasty Time in Gastropolis Kobe – Sweets Edition

    03.December.2022 | FEATURES / FOOD / SPOT

    Kobe is filled with famous sightseeing spots like the nostalgic Ijinkan neighborhood and port. The city is packed with fashionable shops and restaurants and is highly regarded for its selection of tasty sweets!

    The port city, with over 150 years of history, has fostered a unique and diverse culinary culture.

     

    Recently, Kyary Pamyu Pamyu began starring in a series of promotional videos for the Gastropolis Kobe project. The artist traveled to the city to partake in plenty of delicious treats, and MOSHI MOSHI NIPPON went along for the ride! Here are some of the singer’s favorite spots around town.

    Kobe, known as a city where East meets West, is lined with sweets shops that are unique to the area.

     

    The tea salon TOOTH TOOTH Dekoboko Sabo opened in 2019 in the Kobe City Museum and offers a menu that mixes Western food and sweets with tea and ingredients from traditional Japanese cuisine. Kyary ordered the Dekoboko Sabo Afternoon Tea Set, a collection of western sweets blended with the essence of traditional Japanese flavors. Guests are invited to enjoy their tea and sweets in a one-of-a-kind space filled with Meiji period flare and retro Western furniture. Those interested will need to make a reservation, so be sure to remember the next time you’re in Kobe.

     

    TOOTH TOOTH Decoboco Sabo

    Address: 24 Kyomachi, Chuo Ward, Kobe (Inside the Kobe City Museum)

    Hours: 9:30-17:30 (Last Order at 16:30) 

    Closed Mondays

    Official Site: https://toothtooth.com/restaurant/decoboco-sabo

    The next stop was Kobe Nankin-machi, one of the three major Chinatowns in Japan. Kobe MILK is known nationwide for its Apricot Pudding, which is made with local ingredients. The raw apricot pudding is mixed with milk brought from the foot of Mt. Rokko and other ingredients from Hyogo Prefecture. Of course, Kyary ordered some, and was amazed by its fluffy texture. You can only enjoy it in Kobe–also, the shop sells other puddings mixed with seasonal fruits, so don’t miss those either!

     

    Kobe MILK

    Address: Shin-Motomachi Building 1F (1 Motomachi-dori, Chuo-ku, Kobe)

    Hours: Weekdays 9:30-19:00 / Weekends 9:30-19:30

    Official Site: https://kobe-milk.com

    For Kyary’s final stop, the singer visited the Moore House, a cafe located in a building with over 100 years of history. Guests are surrounded by greenery, and the Western-style building is incredibly elegant. The Strawberry Mille-feuille Kyary ordered was created by an expert patissier and based on the strawberry mille-feuille recipe from the legendary French restaurant Maxim’s de Paris in Ginza. A generous amount of custard cream complements the crispy pie crust and enhances the sweetness of the fresh strawberries. We’d recommend it with a glass of champagne–if you’re of age.

    Kitano Ijin-kan Moore House

    Address: 2-9-3 Kitanocho, Chuo-ku, Kobe

    Hours: 11:00-17:00

    Closed Tuesdays

    Official Site: https://www.kitanomoore.com/cafe/

     

    The streets of Kobe are packed with sweets that you can only enjoy if you visit. Why not come experience these incredible spots like Kyary did?

     

    Kobe Sweets Trailer: https://youtu.be/Sx9B1ZdAvlI

  • ANNA’S by Landtmann in Shibuya Scramble Square Now Offering Halloween Sweets

    11.October.2022 | FOOD

    ANNA’S by Landtmann, a cafe located inside +Q Beauty on the 6th floor of Shibuya Scramble Square, has begun selling two Halloween cakes! These spooky sweets will be available until October 31, 2022.

     

    Halloween Mont Blanc

     

    Halloween Poison Apple

    Guests will be able to snag the Halloween Mont Blanc and Halloween Poison Apple cakes, available for ¥580 each including tax. The Mont Blanc is filled with pumpkin custard and Chantilly cream. The Poison Apple is a sweet and sour cake featuring a blend of chocolate mousse covered in red glaze and applesauce with apple pulp.

     

    Which of these two adorable cakes would you like to enjoy this autumn?

  • Second Sylvanian Families Sweets Buffet to Open with a Christmas Theme

    11.October.2022 | FASHION

    Keio Plaza Hotel in Tokyo will hold a special Christmas-themed Sylvanian Families buffet starting November 1, 2022. This is the second Sylvanian Families event following the previous Halloween-themed buffet, which became extremely popular. Some guests even bring their own Sylvanian Families dolls!

     

    Starting in November, visitors can enjoy a full lineup of 20 scrumptious dishes inspired by the cake shop found in Sylvania Village. Some sweets are also inspired by the many beloved characters found in the series, and anyone wanting to get into the Christmas spirit won’t want to miss this exclusive event. For those without a sweet tooth, some light lunches will also be available.

     

    The restaurant will also erect a decorative display of Sylvanian Families enjoying a Christmas party and a sweet diorama made exclusively of desserts by the pasty chef. Guests can enjoy tea time while getting lost in this magical world, so get excited about the Christmas season!

     

    1. Sweets Inspired by the World of Sylvanian Families

     

    2. Become Enthralled by a Wonderful Winter World of Sweets

     

    3. Exclusive! Sweets Diorama and Sylvanian Families Photo Spot

     

    4. Light Meals Perfect for Winter and Burgers Featuring Original Illustrations

     

    5. A Special Plan to Enjoy the Buffet with Sylvanian Families Babies

  • Hilton Tokyo Odaiba to Hold Second Touken Ranbu ONLINE Collaboration Sweets Buffet

    20.September.2022 | ANIME&GAME / FOOD

    From October 21 until November 30, 2022, Hilton Tokyo Odaiba will hold the Touken Ranbu ONLINE Special Buffet ~Black & White~ event! This second collaboration with the popular series will be held Grillogy Bar and Grill on the second floor.

     

    Dessert Menu

     

    Drink Menu

     

    Drink Order Bonus: Original Coaster (8 varieties)

    At the buffet, guests can enjoy luxurious dishes inspired by characters from the sword-centered game and anime series. The desserts blend Japanese and Western cuisine, and special cocktails will be available during the first phase, each coming with a special coaster as a bonus! In addition, original goods will be on sale at the venue, so don’t miss it!

  • Yokohama Royal Park Hotel to Hold Halloween Sweets Fair in October

    13.September.2022 | FOOD / SPOT

    From October 1 until October 31, Yokohama Royal Park Hotel will hold a special Halloween Fair at its delicatessen and lounge Coffret. In addition to six playful sweets from the Halloween Frankenstein to the Halloween Mummy, two types of autumn bread featuring pumpkin and purple sweet potato will be available, allowing guests to enjoy the taste of the season!

     


    Halloween Frankenstein

    Halloween Cat

    Halloween Mont Blanc

    Halloween Mummy

    Halloween Pudding

    Halloween Pound Cake

    Pumpkin Cream Fondue / Halloween Anpan

      

    Come enjoy this Halloween with some cute and silly sweets!

  • Tsujiri Reveals Colorful Autumn Parfait Using Purple Sweet Potatoes

    08.September.2022 | FOOD

    Tsujiri, a staple of Uji, Kyoto, has announced an exclusive autumn menu! Guests can enjoy the Tsujiri Soft Autumn Parfait, the Kyo Latte Smoothie with Purple Sweet Potato, and the Kyo Latte with Hojicha at the Kyoto location and three other stores starting September 1, 2022.

    Tsujiri Limited Time Autumn Menu

     

    These three limited-time items are filled with fall flavors. The Tsujiri Soft Autumn Parfait is filled with Uji green tea carefully selected by tea masters and topped with purple sweet potato paste, sweet potato nectar, and other gorgeous goodies.

     

    The Kyo Latte Smoothie with Purple Sweet Potato features an autumn-only flavor combining purple sweet potato bean paste, cream, and sweet potato nectar with Tsujiri’s matcha green tea smoothie. The Hojicha version is made with luxurious Uji Hojicha and milk for a soothing experience.

     

    Enjoy autumn with these tasty treats filled with seasonal flavors!

  • Q-pot CAFE to Offer Cute Halloween Sweets to Celebrate 10th Anniversary

    05.September.2022 | FOOD

    Q-pot CAFE in Omotesando will be offering up some Halloween treats to celebrate the location’s 10th anniversary! Guests will be able to sample these special sweets from September 3 until October 31, 2022.

     

    Happy Halloween! Afternoon Tea Set

    The festive Happy Halloween afternoon tea features pink Jack-o’-lantern macarons and other Halloween-inspired sweets.

     

    Fluffy Floating Ghost Plate (Drink Included)

    The adorable ghost is made from fluffy milk mousse covered with gyuhi, a typical ingredient in Japanese sweets made from rice flour. Inside is blackcurrant and redcurrant jelly with an incredibly sweet and sour flavor.

     

    Black Devil Tea Mocha

    Featuring large devil wings, this tasty and eye-catching beverage is a mix of black tea, chocolate, and milk. When the cocoa cream melts, the taste changes to something creamy and cozy, perfect for the autumn months.

     

    Shimmering Blueberry & Grapefruit Soda

    This refreshing sweet and sour drink combines blueberries and pink grapefruit along with soda and pearl powder.

     

    Come enjoy Halloween while celebrating the cafe’s 10th anniversary!

  • Pastel Collaborates with My Melody and Kuromi for Autumn Puddings

    22.August.2022 | FOOD

    Pastel, a sweets brand known for its smooth pudding, has announced a collaboration with the Sanrio characters My Melody and Kuromi! Fans can snag some tasty treats from September 1 to October 31, 2022.

     

    This year’s collaboration is based on a sweet circus. Fall is full of wonderful events like Halloween, and the company is ready to celebrate with these colorful desserts.

     

    New items include limited edition puddings featuring illustrations of My Melody and Kuromi and sweet and sour treats made with strawberries that will crackle and pops in your mouth!

    My Melody Mini Pudding: ¥430 (Tax Included)

    Left 2 Puddings: September 1 – September 30 / Right 2 Puddings: October 1 – October 30, 2022

    Kuromi Mini Pudding: ¥430 (Tax Included)

    Left 2 Puddings: September 1 – September 30 / Right 2 Puddings: October 1 – October 30, 2022

     

    Pastel’s original mini puddings are topped with whipped cream and finished with a My Melody illustration in cocoa powder. Enjoy the smooth texture and soft whipped cream!

    My Melody’s Merry-go-Round Pudding: ¥600 (Tax Included)
    Top: September 1 – September 30 / Bottom: October 1 – October 30, 2022

     

    This exclusive pudding was inspired by My Melody. Smooth pudding is topped with sponge cake and diced strawberries, sweet and sour strawberry cream, and colorful marshmallows.

    Kuromi’s Circus Pudding: ¥600 (Tax Included)

    Top: September 1 – September 30 / Bottom: October 1 – October 30, 2022

     

    Smooth chocolate pudding is accented with raspberry sauce and finished with fluffy cream. This treat is perfect for fall, and the chocolate that crackles in your mouth is sure to amaze and delight!

     

    Come enjoy some autumn sweets decorated with your favorite Sanrio characters!

     

    © 2022 SANRIO CO., LTD. APPROVAL NO. L632735

    *AEON Mall Shin-Rifu South Building, AEON Mall Okazaki, and THE OUTLETS HIROSHIMA will only offer mini-puddings of each character.
    *All images are sample images.

  • Creepy-Cute Halloween Sweets Available for a Limited Time at Hyatt Centric Kanazawa

    04.August.2022 | FOOD / SPOT

    Halloween is on the way, and the Hyatt Centric Kanazawa hotel is prepping some spooky sweets to celebrate! From October 1 until October 31, a Monster Halloween Cake Set will be available at the hotel’s restaurant FIVE – Grill and Lounge. Guests can also enjoy a Halloween lunch and dinner menu featuring a chic menu filled with black, red, and purple dishes. Visitors who come in costume will gain access to some special offers as well!

     

    Halloween Lunch / Dinner Course

    Poached Eggs with Black Chaudfroid Sauce

    Grilled Beef Tenderloin with Beet Variation

     

    The courses were inspired by an adult Halloween party and will be available for four days only. Each dish contains colors perfect for the season, like haunting black and bloody red punctuated with a purple-tinted memory of moonlight. While the dishes may look strange, they are made with the finest ingredients. 

     

    Monster Halloween Cake Set

    Witch’s Mont Blanc Pudding

    Mummy Macaron

    Denture Parfait

    Jack-o’-Lantern Cream Puff

    Frankenstein Brownie

    Gyuhi Ghost

    Spider Web Mousse

    GO FOR KOGEI 2022 Collaboration 5×5 Cake Set

     

    A special cake set featuring everything from Frankenstein to spider webs will get you in the Halloween mood. The lineup includes Witch’s Mont Blanc Pudding topped with purple sweet potato cream, and the adorable Jack-o’-Lantern cream puff filled with–you guessed it–pumpkin cream. Come enjoy some other playful treats like the Mummy Macaron filled with apricot and the Denture Parfait with berries and marshmallows. On weekdays from October 3 until October 21, the cakes will be served on a special Kutani ware in collaboration with GO FOR KOGEI 2022. This 5×5 set will be limited to five servings per day. Kutani ware is a style of traditional Japanese porcelain found in Ishikawa Prefecture.

     

    Halloween Cocktail

    This year’s Halloween cocktail is the rock-themed Back in Black. With a tequila base, you’re sure to have some extra fun after downing this classy beverage. 

    Come enjoy some spooky and cute Halloween sweets while you can!

  • Sanrio Characters Autumn Sweets Buffet to be Held at Hilton Nagoya

    15.July.2022 | FOOD / SPOT

    From August 18 until November 3, visitors to the Hilton in Nagoya will be able to enjoy a special autumn buffet featuring the popular Sanrio characters Kuromi, Cinnamoroll, and Hello Kitty. 

     

    These three characters are some of Sanrio’s most loved. Kuromi is the self-proclaimed rival of My Melody, while the fluffy Cinnamoroll won first place in this year’s Sanrio Character Awards. Hello Kitty has been beloved by audiences worldwide for decades, and her iconic ribbon really shines in this buffet collaboration. Themed around an autumn harvest festival in a dark forest, the event includes 27 varieties of sweets and seven savory items. From sweet potatoes and pumpkins to chestnuts and apples, guests will be able to taste the fall season!

    Kuromi’s Dark Forest Cake

    Autumn Cinnamoroll Cake

    Hello Kitty’s Ribbon Cake

    Crazy Mushrooms / Praline and Gianduja Truffles / Tonka Bean & Chocolate Caneles

     

    Kuromi’s Dark Forest Cake is a traditional German black forest cake featuring decorations inspired by the character’s black hood and a pink skull. The Autumn Cinnamoroll Cake is made with rice flour and is inspired by the adorable puppy’s fluffy appearance. Hello Kitty’s Ribbon Cake is topped with apple compote simmered with strawberries and red wine. 

     

    At the popular Live Station, guests can also enjoy an artistic performance by the chef himself. Visitors can also find and harvest their own Crazy Mushrooms and Truffles. 

    Kuromi’s Autumn Soup

    Pumpkin Mont Blanc

    Hello Kitty’s Apple

     

    Pastry Chef Mamoru Watanabe’s specialty autumn sweets and Sanrio Characters-inspired goodies will invite you into a cute and dark forest world. Kuromi’s Autumn Soup is made with Japanese chestnuts and chicken consomme poured over panna cotta made with purple sweet potatoes. The Pumpkin Mont Blanc includes four layers of milk chocolate cream, chocolate crumble, pistachio cream, and pumpkin Mont Blanc cream.

    Praline Paris-Brest

    Hojicha Basque Cheesecake

    Green Tea Tiramisu

     

    Come enjoy the taste of autumn with your favorite Sanrio characters!

     

    © ’22 SANRIO CO., LTD. APPR. NO. L632215

  • Fruit-Filled Afternoon Tea Inspired by Japanese Folktale Momotaro Announced

    01.July.2022 | FOOD / SPOT

    Kawagoe Prince Hotel, located in an Edo-period castle town in northwest Tokyo, will begin offering a special afternoon tea set starting July 1, 2022. Inspired by the Japanese folktale Momotaro, the summer fruit-filled tower of treats will be available until August 31, 2022.

     

     

     

    Top Plate

     

    Middle Plate

     

    Bottom Plate

     

    Savory

     

     

    The top plate of the three-tiered set features tasty peach and cheese mousse, peach meringue, macadamia nut chocolate, and Kibi Dango put together to resemble the hero of the story, Momotaro. On the middle tier, visitors will find sweets inspired by the many animals found in the story, from the monkey and dog to the pheasants. Guests can enjoy many summer fruits including mango and kiwi. 

     

    Those who come to the store in a yukata (summer kimono) and follow the official Kawagoe Prince Hotel Instagram will receive a special fruit platter.

     

    Come enjoy the world of Momotaro as you wander around this historical Japanese town!

  • Kyary Pamyu Pamyu Collaborates with Famous Poeme Sweets in Ehime Prefecture

    31.May.2022 | MUSIC / SPOT

    Kyary Pamyu Pamyu made waves with music lovers around the world last month when she performed at Coachella, one of the largest and most famous music festivals on Earth. On May 28, Kyary will perform in Ehime, and the artist has released details about another collaboration as part of the LOCAL POWER JAPAN Project, launched to energize Japan through the appeal of regional towns and cities.

    In Ehime Prefecture, Kyary is teaming up with Poeme, a famous sweets shop in Setouchi close to the Seto Inland Sea. The shop itself opened in 1950 with a different name and quickly became popular for its Butter Manju. The buns, baked in a buttery biscuit dough with red bean paste, were an extravagant confectionary at the time. In the late 1950s, a friend of the founder Okada Kazutarou tasted the Butter Manju and said “This is a poem,” hence the current name of the location. After 76 years, the name of the shop still reflects Poeme’s mission that has been present since the company’s founding just after WWII. 

     

    The collaboration logo for the project was inspired by Kyary’s 2018 album Japamyu, which was released after four successful overseas tours. The album cemented the artist as one of Japan’s top talents, and the logo combines Poeme with Japamyu to make Poemyu.

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is only available until June 8 on the official LOCAL POWER JAPAN Project website.

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