Dior Releases Tokyo Pink Colour of its Addict Lip Maximizer

10.May.2020 | FASHION

Parfums Christian Dior opened pre-sales for its 2020 Summer Collection via the official Dior online boutique on Friday.

The line-up features shades for early summer’s blue skies, as well as vivid colours that will stand out against the midsummer rays. Everything in the range screams bright and energetic femininity.

 

This summer, look forward to applying highly efficient formulas perfect for the season, with textures that feel natural on the skin, glittery shades that reflect the sunlight, and new rules set for healthy summer makeup.

Dior Addict Lip Maximizer 019 Tokyo Pink – ¥3,700

A standout of the collection is the Japan-exclusive Tokyo Pink edition of the Dior Addict Lip Maximizer. It’s a pink that symbolises Tokyoーthe neon lights and feminine beautyーwhile still looking transparent. It’s a clear pink with a delicate glittery look that gives instant volume to the lips the moment it’s put on, serving energetic summer vibes. It has hyaluronic acid on it which keeps them looking moist all day long, as well as collagen and capsaicin.

Dior 5 Couleurs (Colour Games) – ¥7,800 / Diorshow Colour & Contour Duo – ¥3,900

Dior is also releasing limited edition versions of its Dior 5 Couleurs eye palette and eyeliner and eye shadow combo Diorshow Colour & Contour Duo for the summer season.

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  • Lovisia Cosmetics Releases New Kirby Hand Cream Collection

    05.November.2022 | ANIME&GAME / FASHION

    Lovisia Cosmetics, which has sold nearly 2 million items, has now launched a collection of Kirby hand creams inspired by the zodiac! Sales will begin on November 9, and items can be purchased from the Lovisia online store and sundry shops nationwide. 

     

    The Lovisia cosmetic series launched in July 2018, and each of the product’s designs makes them perfect for gift-giving. The brand has become a hot topic on the web and social networking sites.

     

    Lovisia Kirby Horoscope Hand Cream: ¥880 each (Tax Included)

     

    The new Kirby hand cream collection comes in 12 varieties, each representing a different constellation. In addition to four types of flower extracts used as moisturizing ingredients, each also contains collagen, hyaluronic acid, Vaseline, and mineral oil to moisturize the skin. 

     

    Be sure to try these flower-scented hand creams!

  • Cosmetics Brand Lovisia Unveils 15 Detective Conan Themed Hand Creams

    22.April.2022 | ANIME&GAME / FASHION

    Cosmetics brand Lovisia has unveiled 15 hand creams inspired by the Detective Conan anime series. Those purchasing three or more bottles at the Lovisia online store will receive a special Detective Conan drawstring bag while supplies last!

     

     

    Fans can grab a hand cream decorated with their favorite character. Not only are these extremely cute, but they include four moisturizing ingredients perfect for keeping skin soft. The characters Detective Takagi and Detective Sato from the recent film Detective Conan: The Bride of Halloween are included in the lineup, with other familiar faces like Jinpei Matsuda and Hiromitsu Morofushi also appearing.

     

    The new hand creams have a refreshing and clean scent, containing moisturizing Vaseline, shea butter, ceramide, and argan oil to prevent dry skin during any season.

     

    The package designs feature a new retro theme, with the concept of “New Styley Collection.” Each image blends nostalgia with a fun pop of color. Which character would you like to see each time you want to moisturize? 

  • Jill Stuart Beauty Reveals Limited-Edition Cherry Blossom Spring Collection

    25.February.2022 | FASHION

    Jill Stuart Beauty has launched a limited spring collection, ‘Crystal Bloom Sakura Bouquet.’ These items, inspired by beautiful double-layered cherry blossoms, are now available for purchase both in-store and online!

    Jill Stuart Crystal Bloom Sakura Bouquet Eau de Parfum

    Jill Stuart Crystal Bloom Sakura Bouquet Perfumed Hand Cream

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    Cherry blossoms are a symbol of spring and continue to entrance people each year. Sakura in full bloom have the power to bring people together, and this spring, Jill Stuart hopes that this fragrance and beauty collection can do the same.

  • 30 New Pokémon Hand Creams from Lovisia are Now Available

    13.December.2021 | ANIME&GAME / FASHION

    The Lovisia Pokémon Gift Cosmetics Series, which has sold a total of more than 1.4 million units, launched a new product, Pokémon Hand Cream and now available for sale at the Lovisia Online Shop, some of the Pokémon Centers, and variety stores nationwide.

     

    The new “Pokémon Hand Cream” features the largest-ever number of 30 Pokémon in a variety of designs with four types of moisturizing ingredients that make it perfect for the coming season.

     

    The Pokémon hand creams have been introduced as Pokémon gift cosmetics since 2018, with a maximum of six different Pokémon each year, but there were many requests for other Pokémon hand creams, so for the 2021 edition, 30 different Pokémon hand creams were produced. The lineup includes Pikachu and Kabigon, which have been part of the series for a long time, as well as new Pokémon that are appearing in the series for the first time, making it a perfect gift for yourself or your friends.

     

    The colors have been reformulated from the previous trend-conscious design colors. The background colors are designed to represent each Pokémon’s type.

     

    The Pokémon hand cream is formulated with Vaseline, shea butter, ceramide, and argan oil. The hand cream has a refreshing soap scent and is smooth to use, yet moisturizing. It can be used to care for areas of concern and fingertips to prevent rough and dry skin due to the increased number of hand washing and sanitizing. It will surely help you take care of your hands and fingers while enjoying Pokémon with children!

     

    To celebrate the release of the product, those who purchase more than three can get a special Pokémon Multi Pouch designed by Lovisia while supplies last. Specially designed pouches of Pikachu and Pocchama are perfect for your cosmetic and small items.

     

    Pokémon cosmetics are the must-have hand cream for the coming season!

     

  • Cosmetic Brand SHIRO Unveils Powerful Oil Collection

    04.December.2021 | FASHION

    A powerful skincare collection is coming in January 2022 from cosmetic brand SHIRO. The Oil Collection will feature eight unique products with the company claiming that the life force of the Earth itself is put into each and every drop. 

     

    Items in the collection utilize rich plant extracts and other healthy materials and offer something for each and every skin type. Depending on a user’s skin and the amount of water used, the oils may react differently. People’s skin changes as time goes on due to stress and things like temperature, and these may help reduce some of that damage. 

     

    The eight oils come in three categories: FACE, FACE & BODY, and BODY. Choose the one that best suits your skin condition and daily needs!

     

     

    FACE OIL

    Calendula Oil

    Tamanu Oil

    St. John’s-wort Oil

    Kalahari Melon Oil

     

     

    These four oils each utilize a specific extraction method and essential oil depending on the plant used. With different textures and fragrances, they can be helpful for achieving the best possible skin. You can’t go wrong with this lineup, whether you’re new to beauty oil or are a regular user. 

     

     

    FACE&BODY OIL

    Japanese Mugwort Oil

    Flax Oil

     

     

    This is the first time SHIRO has released two types of oils that can be used on both the face and the body. Sold in a generous size, these are perfect for daily skin care and body massage. 

     

     

    BODY OIL

    Castor Oil

    Arnica Oil

     

    These two body oils soften and moisturize skin while giving off incredible fragrances tinged with essential oils. 

     

  • Kyary Pamyu Pamyu Produced Science-based Hair Care Brand “Curuput” Makes its Debut!

    01.November.2021 | FASHION / MUSIC

    Artist Kyary Pamyu Pamyu has started a science-based hair care brand named ‘Curuput.’ The brand’s first product, the ‘Deep Damage Care Set (Shampoo, treatment, and hair mask)’ will be available for a limited time at beauty counters nationwide and online from November 1 2021. 

      

    One of Kyary’s defining features is her vivid hair color. Behind the scenes however, she has been suffering with damaged hair to maintain her bleached hair. Her goal is to create a future where everybody, including Kyary herself, can dye their hair freely, without the worry of damage. With this in mind, she began production of her own science-based hair care brand that focuses on damaged hair and smells great too.

     

     

    From the moment you wash off the ‘Curuput’ shampoo and treatment, your hair will feel silky and moisturized. By using the triple care routine, the products will not only care for your existing hair damage, but continue to repair your hair by preventing future harm.

     

     

    Kyary’s tie-up song ‘Perfect Onei-san’ plays in the background of the official brand interview, and features on her upcoming 5th album “Candy Racer.’ The album is scheduled to be released on October 27. 

     

     

    Why not try Kyary Pamyu Pamyu’s new haircare brand ‘Curuput’ for yourself?

     

     

    Message from Kyary Pamyu Pamyu

    “After many meetings, I think the shampoo is complete! I’m so, so excited for it to finally be released.

     

    I have been having fun bleaching and coloring my hair since I was 18, but my hair would become damaged no matter what I did. I haven’t been able to enjoy my ‘ideal hair’ often, because I’d worry about the condition, and I’ve even been holding back from dying it due to damage concerns. But then I realized, “this isn’t me.” It’s the same with shampoos – I’d find a great shampoo but I’d dislike the smell, or vice versa.

     

    This new shampoo was created over many meetings and every detail has been considered. In order to create the best hair product, we wanted to create something that made your hair go “Kyurun” (bounce). We also paid special attention to the scent! Each time I would test the prototype version, my hair would become even closer to my ideal hair, so I’m really happy that I had the opportunity to develop ‘Curuput.’ 

     

    We put a lot of thought into this brand, so I would be really happy if everybody could give it a try!”

     

  • Yojiya Hosts Very First ‘Yuzu Fair’ Combining Cosmetics Stores with Cafes

    07.October.2021 | FASHION / FOOD / SPOT

    Yojiya will be hosting the very first Yuzu Fair, an event combining cosmetics stores and cafes, on October 9 2021. Limited edition Yuzu oil-blotting paper and handmade Yuzu hand creams will be available at the beauty stores, while the cafes are full of tasty drinks and sweets. You can discover the charms of Yuzu at each Yojiya store! 

     

     

    Makeup & Miscellaneous Goods’ Store Products

    Yuzu Oil-blotting Paper

    Yuzu Hand Cream

    Yojiya Hand Cream Set

     

    Yuzu Bath Oil

    Aromatic Wood

     

    Cafe

    Yuzu Parfait

    Yuzu Cheese Daifuku

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    Yuzu & Chocolate Shake

    Tea Crepe – Yuzu Tea

    Twitter Campaign Bonus: The first 500 people to enter will receive a special Yojiya Yuzu logo sticker.

     

     

    In 2020, due to the Covid crisis, Yojiya had to make the tough decision to cancel their annual Yuzu series. While the customers were disappointed, Yojiya was convinced that in Autumn 2021, they would be able to welcome their customers into their stores once more for a care-free experience. The event took a year to organize, but has become something even more powerful than the regular Yuzu series.

     

    The cosmetics store staff and cafe staff joined together into one team to create the projects, which has the theme of “Yuzu at Yojiya ~ Enjoy Beauty and Food!~.” Not only can you find limited edition products at the fair, you can also partake in the various campaigns that Yojiya has announced in order to spread the Yuzu love, so be sure to check them out.

     

    Fill your heart and stomach with Yuzu this Autumn at the Yojiya Yuzu Fair!

     

  • Shiseido Releases Video for Global “POWER IS YOU” Campaign

    05.October.2021 | FASHION

    Japanese cosmetic company Shiseido, sold in 88 countries around the world, has released a new conceptual video for its global “POWER IS YOU” campaign.

     

    The short video features a star-studded cast of ambassadors from a variety of fields, including Megan Rapinoe, co-captain of the U.S. women’s national soccer team, known for her advocacy and creative style that defies stereotypes. The athlete has commented on her inclusion in the “POWER IS YOU” campaign, proud to show her authentic self and inspire others to live their truth.

     

    Comment from Megan Rapinoe

    “Shiseido makes so many of the products I use in my daily life, so when I was invited to collaborate on this new campaign, I didn’t even have to think about it. Partnering with such a great company means a lot to me. I deeply believe in the individual power of every human being, and I think that anyone has the power to change the world. “POWER IS YOU” represents the power each of us has to alter the world for the better, which is something that resonates with me personally. I want young people especially to know that it is possible to change things. I hope they do, and I hope that this campaign helps to inspire more people to feel the same.” 

     

     

    Conceptual Videeo

     

    The song used for the campaign is Utada Hikaru’s Find Love. The singer also appears in the video as an ambassador. 

     

    Comment from Utada Hikaru

    “The source of all power is believing in yourself.

    It takes courage to know yourself, but being honest with yourself is the key to finding that inner beauty. Courage is beautiful.” 

     

    Finally, Ursula Corbero, who gained international fame for her role in the Netflix series Paper House, appears as the final ambassador. The actress is an avid philanthropist and has long supported a number of causes including breast cancer awareness, childhood cancer awareness, and climate change awareness. She is also the founder of Ymas, a company of artists allowing people to attend movie premieres and special behind-the-scenes events. 

     

    Comment from Ursula Corbero

    “Inner beauty comes from positivity.
    Tap into your individual energy, and if there’s something you want to do, do it!
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  • Hotel New Otani Announces Second PAUL & JOE Collaboration

    17.September.2021 | FASHION / SPOT

    Hotel New Otani Tokyo has collaborated with PAUL & JOE for the second time to offer a new accomodation plan, which will be available for one-night stays between December 1 2021 and January 4 2022.  The rooms will not be available between December 31 and January 2.

     

    This collaboration room will allow you to surround yourself in the world of PAUL & JOE, a Parisian brand PAUL & JOE that is extremely popular with young women in their 20s and 30s. The initial collaboration was so popular that within just 10 days, all of the available dates within three months were sold out. This Christmas edition will only be available for one month, so be sure to book while you can.

     

    The pink and ivory room features the brand’s icon; Designer Sophie’s beloved cats, Nunet and Gypsy. The decorations also feature Crisantemo flower motifs.

    Not only is the wallpaper covered in PAUL & JOE motifs, but even the smaller pieces such as cushions, curling irons, and brushes are themed too. In addition, to celebrate the festive season, the room will include a special Christmas tree, allowing you to enjoy a special Christmas with somebody special, sharing a view of Tokyo Tower.

     

     

    The second round of cosmetics is focused on the 2021 CHRISTMAS COLLECTION. The ‘Lipstick Treatment’ features adorable cats wearing Santa hats, while the ‘Lipstick Limited’ comes in a luxurious Christmas red – and also features cats in hats! Plus, the new ‘Wrapping Hand Cream’ will wrap your hands in a fresh moisturising texture. In addition, the best-selling ‘Moisturizing Foundation Primer,’ which was renewed on September 1, and the P&J skincare selection (oil, lotion, cleansing), each must-haves for the upcoming dry season, have been miniaturized into take-home samples in a limited edition pouch, especially for hotel customers.

     

     

     

    Alongside the limited cosmetic samples, there will be matching pajamas and slippers available for purchase and take home, with a that will take you even deeper into the PAUL & JOE world. While these cat-and-floral print PJs are perfect for a girls-only gathering, a men’s line has also been released due to popular demand, ideal for spending a romantic Christmas in matching pajamas.

     

     

    Why not spend a wonderful Christmas in this PAUL & JOE room?

  • ‘KATE iCON BOX’ Eyeshadow Vending Machine Uses AI to Select Personalized Colors

    16.September.2021 | FASHION

    Makeup brand KATE has produced the KATE iCON BOX, a contemporary digital experience for the New Normal where four personalized eye shadow colors are chosen through AI and released like a vending machine. The technology will be available for a limited time at the Matsumoto Kiyoshi Matsukiyo LAB in the Sagamiono Station Square store. Subsequent installation information can be found on the KATE website.

     

    1. Face Analysis

     

    STEP1. The AI analyses your skin

     

    STEP2. The AI analyses the ratio of your facial features

    2.Analysis Result ~ Customization

     

    3. Enter Your Name ~ Purchase

    The KATE iCON BOX offers a customized four-shade set and protective sheet using KATE eyeshadow. You can then purchase the four eyeshadows at the register and place them in an original ‘The Eye Color’ palette.

     

     

    4. Save & Share

     

    You can save and share your analysis results along with a photo of your original palette.

    The KATE iCON BOX offers an original eyeshadow palette made up of four The Eye Color shades that were chosen just for you, based on an AI facial analysis and KATE’s makeup knowledge. You can also customize the palette to include your favorite color, with a choice of 26 The Eye Color shades, and print your name on the included protective sheet. This fun new experience allows you to use AI to find the colors that suit you while customizing colors to create a palette that suits you!

     

    Find the eyeshadow color that suits you perfectly with the KATE iCON BOX!

  • Girl Group NiziU Named Brand Ambassadors for Visée, Introduce Limited-Edition Eyeshadows

    10.September.2021 | FASHION / MUSIC

    Cosmetics brand KOSE has announced that popular girl group NiziU will act as brand ambassadors for a new collection of Visée eyeshadow, Glossy Rich Eyes N.

     

    Visée Glossy Rich Eyes N  – Available in 8 shades + 2 limited edition shades

     

     

    Photo Shoot

     

    「Visée AVANT」Limited Edition Seasonal Visual with MAYUKA&NINA

     

    The theme for this year’s campaign was ‘Find the Color Just for You.’ By trying all possible shades, even those which seem out of the consumers comfort zone, they will absolutely find the perfect color. For this photo shoot, NiziU applied makeup inspired by their respective member colors, showing off their individuality.

     

    A special web movie and visual for Glossy Eyes Rich N featuring the NiziU girls is available on the special product website and through the official social media channels. The eyeshadows will be available at drugstores and other retailers, as well as online, beginning September 16. Members Mayuka and Nina will also appear in limited season ads for Visée AVANT.

     

    An original movie featuring all members is also available to view on the official TikTok brand account and the Glossy Rich Eyes N special product website.

     

    Interview with NiziU

     

    Q1. Visée has partnered with a number of women before, each symbolizing the current era. What are your thoughts on being chosen as brand ambassadors for Visée now?

    Mako: I’m turning 20 this year, and I’ve really wanted to show a different side of myself now that I won’t be a teenager anymore. I was so happy when I was chosen for this project, since it gave me the perfect chance to do just that!

    Maya: We’re so incredibly honored to be chosen as ambassadors for Visée! I use their products regularly, but there are so many different colors of product available. I think this will inspire people to make use of colors they may not use often, and to try new things!

     

    Q2. How did you feel after shooting wrapped?

     

    Ayaka: It felt like something totally different than what NiziU has tackled in the past. I typically wear more cutesy makeup, but this time I tried to show something more mature. It was refreshing. It was a blast getting close-up shots taken of my eye makeup!



    Q3. The theme for this year’s campaign is ‘Find the Color Just for You.’ It calls on people to find a color that best matches their personality. After the first ad shoot, what were your impressions of your fellow members’ new makeup looks?


    Riku: Maya was the one getting her pictures taken first, and she looked so gorgeous that Ayaka and I couldn’t stop staring at her! Honestly, we were staring at her so much that when she finally looked over at us, she did that typical Maya smile, and it was like we fell in love with her. (laugh)



    Q4. This year’s visuals are impressive, with the NiziU members showing off very different expressions than usual. Is there anything you refer to or try to do personally, to find new facial expressions?


    Mayuka: It can be really difficult, but I find it useful to look at photos of some of the more senior members and practice copying their expressions.

     


    Q5. Again, this year’s theme is ‘Find the Color Just for You.’ Each of the nine members of NiziU have their own distinct personalities, so with that in mind, what do you think makes you stand out as an individual?

     

    Rima: For me, it’s my different worldview. It allows me to converse in a very unique way, and to really adjust how I carry myself depending on the location. My member color is red, which also has many meanings: it can be powerful, or mature, or energetic, or mischievous. I’m like a chameleon. I hold many different personalities that I can switch to at the drop of a hat.

     


    Q6. As a member of NiziU, you’ve had many different and unique experiences. Have you found any unexpected sides of yourself during your time as a member?

     

    Rio: I used to think I was one of the cool girls, but during this photo shoot, I was given a makeup look and outfit that was more cutesy. That’s a side of myself I haven’t explored, and this is something that happens frequently during the many events and challenges we take on as a unit.



    Q7. During the makeup shooting sessions, we were able to see very different sides of the NiziU members. Is there anything new you’ve learned about the other members recently?

     

    Miihi: Compared to how we all were when we all joined, everyone is really starting to show their true selves! We’ve so close, there’s nothing that we don’t know about each other at this point!



    Q8. The Glossy Rich Eyes N products that you used this time come in a wide variety of colors, making it possible for anyone to meet their perfect shade. Speaking of ‘meetings,’ what do the members of NiziU want to meet more than anything right now?

     

    Nina: I want to meet with WithU (the name for NiziU fans). We haven’t been able to meet them face to face yet, and I hope we’re able to soon.

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