Coca-Cola Gets Limited-Edition NiziU Japanese Girl Group Bottle Design
06.November.2020 | FOOD
Coca-Cola System has announced that it will limited-edition Coca-Cola, Coca-Cola Zero, and Coca-Cola Zero Caffeine bottle designs for Japanese girl group NiziU and its members in Japan on December 14, 2020.
There are nine members of NiziU, bringing the designs up to a total of 10. And if you scan the rainbow-coloured QR code on the bottles, which is based on each colour of the group members, from January 4, 2021, you’ll be able to join a campaign to win a ticket to NiziU’s online event as well as get your hands on original band merchandise and earn LINE points.
Bottle designs with feel-good vibes
The colourful bottle designs are inspired by the nine members of NiziU who were specially chosen after many auditions and training sessions from 10,000 individuals. They are meant to capture the energetic and positive vibes of the group members.
The bottle designs include the 500ml and 1.5L for Coca-Cola, Coca-Cola Zero, and Coca-Cola Zero Caffeine as well as the 350ml and 700ml for the Coca-Cola and Coca-Cola Zero.
NiziU x Coca-Cola Limited Edition Bottle Designs
Release Date: December 14, 2020
Available: Japan (while supplies last)
Coca-Cola Japan Official Website: https://www.cocacola.jp/
Fanta Grape, Fanta Orange, and Fanta YogurRush bottles will feature the popular girl group NiziU for a limited time nationwide starting March 14, 2022.
There are a total of nine different bottles per drink, each featuring one member. There will also be a campaign to win original NiziU original merchandise by scanning the QR code on the packaging. While retaining the typical Fanta coloring, the new designs emphasize each member’s personality even more than the previous campaign held in 2021.
Who is your favorite member of the group?
Fanta x NiziU Bottle Designs
Available Nationwide March 14, 2022
Official Site: http://www.cocacola.co.jp/
NiziU Debut New Song ‘Super Summer’ in Coca-Cola Commercial
As part of Coca-Cola System’s ‘Coca-Cola Summer Campaign,’ the drinks giant is releasing a new summer entry to their Kono Shunkan ga, Watashi (Me in This Moment) TV commercial series on June 28, promoting the start of a new summer. The commercial features the members of Japanese music group NiziU enjoying the hot weather and includes their new song Super Summer which doesn’t have a release date yet.
NiziU’z shoot for the commercial
On set, NiziU arrived with smiles and said to the staff, ‘We look forward to working with you!’ This shoot took place by the sea. The scene begins on the beach, and because the members were so engaged in the shoot, they didn’t notice the wave rolling up to them, making them scream out ‘Cold!’ when it hit their feet. When they’re running along the beach, all the members showed how each of them runs in their own unique way. There’s also a scene when they’re flying a kite, and when they were filming it, a bee appeared out of nowhere. The shoot was full of smiles from start to end, and it shows in the final cut.
NiziU | Interview
How did the shoot go on this ‘New Summer Start’ commercial, and what were some fun moments?
“We had fun being our normal, natural selves, and I think it shows in the commercial. I experienced at lot of first-time things in this one, so it was a lot of fun.”
“Drinking Coca-Cola by the beach makes tastes super good! I enjoyed how refreshed I felt after it took the heat away.”
“I was able to enjoy feeling summer nice and early with the other members and some Coca-Cola!”
All of you are your normal, natural selves in this commercial. How did you find doing the activities together?
“Everyone took the coke dropping way too seriously, it was a little scary <laughs>, but I enjoyed how natural we were!”
“It’d been a while since I flew a kite and the other stuff, so I was hypnotised. It was fun, so I’d love to go to a lodging house with everyone if we get time and do it all again! <laughs>”
“It was my first time flying a kite. You need to be able to run a lot to keep it up high, so I was running around all over the place <laughs>.”
What parts of the commercial would you want people to look out for?
‘New Summer Start’ was the theme, so we showed us enjoying the summer in the moment, so I hope people look out for that! I’d also love for it to encourage people to try something new!”
“You get to see all of us looking natural in this commercial, so I definitely want people to check that out!”
“I personally think the part where we’re all enjoying drinking Coca-Cola at the beach is a must-see part.”
With the core message of the commercial mind, is there anything you too want to try doing this summer?
“Going to the beach with everyone!”
“You’re here now, aren’t you? <laughs>”
“We’re here! <laughs> But I want to come here in our free time too! <laughs>”
“I want to try dares! A lot of the members aren’t good with them, so I want to go and have fun doing that with everyone! <laughs>”
“I want to eat a big shaved ice with everyone!”
“We’re gonna get brain freeze! <laughs>”
“It’ll make a good memory though!”
“For sure! Sounds fun!”
“I want to try making a watermelon dessert!”
“I love that! You’re the best, AYAKA! <laughs>”
“I love ice cream, so I wanna try making some myself to enjoy with everyone!”
“I’m bad at swimming, so I want to learn to swim this summer!”
“I want to go to a summer camp with all the members, with a BBQ and campfire, and to try out new things together!”
“I really love summer festivals, so I want to eat something at home with someone you can only get at summer festivals, like whole pickled cucumbers!”
“Summer means nagashi somen noodles, so I really want those!”
“Shall we go get some bamboo then? <laughs>”
“Let’s all get some together! <laughs>”
As part of the Coca-Cola Summer Challenge, NiziU had a go at the summer Coke mix challenge in a video which shows you how to best into Coke in summer.
Interview: NiziU Discuss Their Favourite Moments in Life For Coca-Cola Japan’s New Commercial
Coca-Cola Japan launched a new campaign and commercial on Monday (January 4) titled “Kono Shunkan ga, Watashi,” which roughly translates to “This Moment is Me.”
2020 saw tremendous changes in the lives of people around the world as a result of the COVID-19 pandemic, and those changes continue to this day. Coca-Cola Japan’s new campaign aims to spread positivity with a mindset that says enjoy yourself to the fullest is the right way to go precisely because things have changed. It’s a campaign for loving those moments spent with friends and family in whatever way possible.
The new commercial posted alongside the campaign’s launch features the members of the Japanese girl group NiziU singing and dancing to the tune of their new song Take a picture. The commercial shoot took place over the course of two days, and it’s reported that the set had a bright and positive atmosphere as NiziU greeted staff with smiles, vim, and vigour. On the first day they shot the dance and rooftop scenes, while the second day took them to the house studio. There’s also a scene of the group giving MAYUKA’s a surprise birthday celebration her birthday had fallen on the day before.
Coca-Cola Japan has released limited-edition NiziU bottles as part of the collaboration which feature a QR code on them. When scanned, you can access the campaign website to sign up to win access to a special Coca-Cola x NiziU online event, a NiziU-original QUO card worth ¥1,000, and points for the LINE app. A total of 200,000 lucky winners will be chosen. There are 10 bottle designs to look out for.
Additionally, a special 35-meter long ad poster is being displayed for a limited time at Shinjuku Station connecting to the East and West exits.
―Your names are written on the limited-edition NiziU Coca-Cola bottles. How do you feel about them lining the shelves in stores?
I am super happy that our names get to go on the Coca-Cola labels! I hope lots of people see them and are filled with positive vibes.
It doesn’t feel real to me yet either that our names are featuring on Coca-Cola products. When they hit the stores I kind of want to go searching for my own name <laughs>.
There’s a QR code on the bottles when might land you something if you scan it with your phone, so be on the lookout and try finding my bottle.
―When do you find yourselves wanting to drink Coca-Cola?
I’m personally a huge foodie, so I like to drink it together with people when everyone’s eating their favourite food.
I definitely find myself wanting some when I need a kick of positivity or need some energy.
―Please give your thoughts on the commercial shoot.
When went on the rooftop with everyone, and when we were practicing the dances, we were drinking Coca-Cola. I feel the shoot had a completely different air to it than our usual practice. Everyone said “Cheers!” [with their drinks] on the roof. It was a lot of fun.
It was hard to convey the appeal of Coca-Cola [during the shoot], so we thought to convey its delicious taste how we would convey the appeal of [NiziU]. We showed ourselves really enjoying its delicious taste.
The shoot for this commercial was so much fun, there’s so many great bits in it! It looks so tasty watching everyone gulp down their drinks. It was a great time, I like everyone’s facial expressions in it. Be sure to check it out.
―Give us each of your thoughts on the “This Moment is Me” campaign and how it relates to yourselves.
I feel the most me thing is when I’m writing in my diary. I write in it at the end of every day, it’s my favourite moment.
When I’m eating something. I feel only happiness when eating; I forget all the bad things and can concentrate just by eating something tasty. It’s a moment I can be myself.
I really love steady and straightforward work, like puzzles, so when I’m concentrating on one thing I really get in the zone, to the point where I can’t hear people even if they call my name. I think that kind of moment is most me.
For me, it’s when I’m dancing. It’s something I’ve done since I was little, so I think working hard and practicing to improve in that is my most me moment.
The moment which is most me is when I’m cooking. I find it so much fun and love seeing people enjoy the food I cook for them.
It would be when I’m playing with my cat. I have two cats at home and can be my true self when playing with them.
When I’m video calling my mom. We talk about the silliest things and laugh, and that’s when I feel most like myself. I love those moments the most.
The moments I love the most are when I’m drawing. I don’t have to think about anything when I’m drawing and can relax, so they’re definitely my favourite.
Coca-Cola “Kono Shunkan ga, Watashi” Campaign
Campaign/Bottle Launch Date: January 4, 2021
Official Website: https://www.cocacola.jp/
Coca-Cola to Release New Bottle Designs in Collaboration With BAPE®
Coca-Cola System is joining monkey paws with A BATHING APE® to release two new bottle designs in limited quantities throughout Japan on May 25.
The designs come as part of Coca-Cola’s slim bottle line which was first released in Japan back in 2015. This is the first time the slim bottles have collaborated with a fashion brand. There are two designs: the classic BAPE® ape and BABY MILO.
Left: Coca-Cola Slim Bottle BAPE® Design / Right: Coca-Cola Slim Bottle BABY MILO Design
A BATHING APE® has collaborated with Coca-Cola in Japan twice in the past since 2014. The slim bottles are 250ml for that quick refreshing hit, and are made from aluminium to keep your drink cold. It features the same stylish shape as Coca-Cola’s glass contour bottles.
Coca-Cola’s bottles have high design concepts having collaborated with the Olympics and FIFA World Cup, and in Japan they release seasonal bottles as well as bottles with tourist hot spots.
Coca-Cola Slim Bottle BAPE® Design
Coca-Cola Slim Bottle BABY MILO Design
Release Date: May 25, 2020
Official Website: https://www.cocacola.jp/
Tokyo 2020: Coca-Cola Releases Olympic Design Bottles & Wristband Bottles
10.March.2020 | FOOD
The Coca-Cola System began rolling out two new bottles on Monday: the Tokyo 2020 Olympic Games Bottle and Tokyo 2020 Olympics Wristband Bottle.
The bottles were released to get people excited about the upcoming games, as well as a means for everyone to feel like they are part of Tokyo 2020. Two ads are currently running on Japanese television in promotion of the bottle designs – both featuring Japanese professional skateboarder and Olympic athlete Aori Nishimura.
Olympic Games Design Bottle
The Olympic Games Bottles will feature designs for all 33 of the Olympic Games. The concept behind the designs are to both support competing athletes and allow for everyone to enjoy the Olympics even if they are not competing. In another television commercial for this bottle which began airing in Japan on Tuesday, the message is conveyed that the time to start looking forward to the Olympics is now. The commercial features appearances several Olympic competitors including skateboarder Aori Nishimura, field hockey player Hazuki Yuda, and rugby player Taichi Yoshizawa.
A campaign is also being held to win a set of three original Coca-Cola x Tokyo 2020 pins. There are 25 designs in total. You can join by scanning the QR codes on the bottles.
Exclusive to Coca-Cola vending machines in Japan, the Wristband Bottle features a label that when removed doubles as a wristband. This is the first bottle of its kind in Japan. There are nine wristband designs in total, all centred on Tokyo 2020. They serve to enliven the excitement surrounding the Olympic Games, both for the torch relay as well as the opening and closing of the summer event. Additionally, you can get your hands on another official wristband if you take your bottle wristband to either the Coca Cola booth at the torch relay celebration or at Asics sports shops in Japan. These are available on a first-come, first-served basis, with 100 available at all torch relay celebration areas up and down Japan, as well as 30,000 at Asics stores.
Tokyo 2020 Olympic Games Design Bottle / Original Wristband Bottle
Released: March 9, 2020 (Available while supplies last)
More Details: https://www.cocacola.jp/tky2020/
Coca Cola Adds Yamagata Prefecture to Stylish Regional Design Series
Coca Cola is adding a brand new design to their famous and stylish regional series. Coca Cola’s Slim Bottle Region Design series features illustrations of famous landmarks around Japan on a slim and stylish bottle. Yamagata Prefecture will be making its grand debut on the slim and stylish bottle on September 2nd and will be sold only in Yamagata Prefecture.
The Slim Bottle Region Design series aims to add a refreshing kick to your travels. So far, a total of 31 different designs have been released. These new Coca Colas are the perfect way to splash excitement into whatever new food you discover on your travels in the region and will also provide you with the energy boost you need on a tough day of traveling. In previous years, this stylish Coca Cola bottle has even become a very popular souvenir.
So far, designs based on regions all over the country have been featured on these bottles. Locations used so far include Hokkaido, Tohoku, Kanto, Hokushinetsu, Tokai, Kansai, Chugoku, Shikoku, Kyushu and Okinawawa. With Yamagata added to the collection, there will be a grand total of 32 different designs.
Different illustrations to represent the famous foods and culture of Yamagata prefecture cover the entire surface of the bottle. You will notice a person waving a hat decorated with safflowers on a summer night which represents the prefecture’s famous Hanagasa Festival. The illustration of the stylish streets of the Ginzan Onsen will definitely trigger nostalgic memories of the Taisho Era for many. The prefecture’s specialty ー small and sweet sakuranbo cherries ー also make an appearance on the bottle.
Coca Cola Slim Bottle Region Designs
Coca Cola Slim Bottle Yamagata Design
RRP Price: ¥125 (250ml slim bottle)
Available: Souvenir shops, supermarkets, vending machines and elsewhere in Yamagata Prefecture.
On Sale: September 2, 2019
Coca Cola Official Website: cocacola.jp
Coca Cola Slim Bottles Releasing With Regional Designs for Niigata, Shonan, Hida, Osaka & Hakata
18.September.2018 | FOOD
Coca Cola is releasing five new stylish designs on its slim bottles in Japan featuring landmark locations in the Niigata, Shonan, Gifu, Osaka and Hakata regions of Japan. The bottles will hit shelves on October 1 alongside the new Tokugawa bottle design being released to mark 150 years since the Fall of Edo.
Since June 2017 there have been 21 regional designs from Coca Cola so far. Made to promote the enjoyment of travelling, the designs feature symbols and iconic tourist spots from places across Japan. They are popular souvenir items as well as an addition to meals eaten during people’s travels.
The slim bottles are stylish and hold 250ml making it a favourable drink size. Each designs will be released in souvenir shops, supermarkets and vending machines in their respective regions.
Niigata Design (Bandai Bridge, Niigata Geisha, Weeping Willow)
Shonan Design (Kamakura Great Buddha, Enoshima, Yachts)
Hida Takayama Design (Minka-Style Gassho Zukuri Houses)
Osaka Design (Osaka Castle, Umeda Sky Building, Takoyaki)
Umeda Design (Canal City Hakata, Yatai)
Finally, the Tokugawa design features a golden version of the Tokugawa family’s coat of arms.
Since arriving in Japan in July 2015, the slim bottle has featured a plethora of designs. As well as the regional designs that include famous tourist spots and symbols, there have been seasonal designs with pictures like cherry blossom, fireworks and maple leaves, Olympic year designs (a Rio and Tokyo version), FIFA World Cup design, a design to commemorate 150 years since the Meiji restoration, and more.
The new bottle designs arrive in Japan on October 1, 2018. Which one will you be looking out for?