Sanrio Puroland Reveals 30th Anniversary Celebrations With Food and Events

15.November.2020 | FASHION / SPOT

Sanrio Puroland, the popular theme park managed by Sanrio Entertainment, is set to turn 30-years-old on December 7, 2020. To celebrate, the park will begin holding a flurry of events and shows from the commemorative date as well as serve up anniversary food, sell anniversary merchandise, and more.

 

30th Anniversary Parade – “Hello, New World ~Connect to the Rainbow”

A new parade will be held to signal the 30th anniversary of Sanrio Puroland. It will be carried out with all necessary social distancing measures and will have mandatory seating as well as be held after the park’s closing hours. Tickets can be bought in advance via the park’s website or on the day at the ticket booth of the park in Puro Village.

 

Running: December 7, 2020 – January 11, 2021
Time: Weekdays 17:45 / Public Holidays & Winter Break 19:45
Official Webpage: https://www.puroland.jp/30th_parade/

 

30th Anniversary Food Menu

30th Anniversary Heartful Curry | ¥1,400

Puroland has prepared a special curry with rice, pate, cheese, and kamaboko, all of which have bee shaped into hearts. The Sanrio character designs that are served with the curry come in 14 different designs chosen randomly.

30th Anniversary Heartful Cake With AR Decorations | ¥980

A cute heartful cake topped with strawberries and a heart-shaped macaron. It also comes with AR decorations for smartphones when can be used by downloading the app STYLY and let you record a special AR video.

30th Anniversary Rainbow Drinks | ¥800 Each

Character Bib Bottle Seals

Guests can pick from a rainbow of different drinks. The first drink in the line-up will be red and contain fizzy jelly and cherries. Drinks also come with one of 30 possible bibs to hang over the drink bottles.

30th Anniversary Character Dessert Cups | ¥700

30th Anniversary Rainbow Miracle Ice | ¥400

Puroland’s popular dessert cups have been revamped with a 30th anniversary design, as have their Miracle Ice.

 

30th Anniversary Merchandise

30th Anniversary Hello Kitty Mascot | ¥3,300 (Releasing: End of December 2020)


30th Anniversary Mini Mascots | ¥1,540 Each


Original Charms | ¥550 Each

Sanrio fans can get their hands on a range of new merchandise commemorating Puroland’s 30th anniversary, including plenty of mascots and charms to add to your bag or phone.

30th Anniversary Hello Kitty Plush Toy Pins | ¥1,100 Each


30th Anniversary Blanket | ¥2,970

There are also plush toy pins, blankets, eco bags, pin badges, and more.

Secret Pin Badges | ¥400 Each or complete set for ¥13,200

Here’s 30 years of Sanrio Puroland. We wish them many more happy years!

 

©’13,’20 SANRIO S/D・G ©’15,’20 SANRIO S/T・F ©’15,’20 SANRIO S/F・G ©’17,’20 SANRIO MP,TX
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RELATED ENTRIES

  • Sanrio announced the final results and winners of the 36th Sanrio Character Ranking, an annual event where fans vote for their favourite Sanrio character to see who is the most popular. A total of 21,346,750 votes were submitted for 2021.

     

    2021 Sanrio Character Ranking: General Ranking

     

    Comments from the Winners

     

    1st Place: Cinnamoroll
    “I’m going to treasure this feeling forever! Thank you all for your support!♪”

    2nd Place: Pompompurin
    “Thanks so much for cheering me on!♡ I’m so grateful for all the love!”

    3rd Place: Pochacco
    “I can’t believe I got 3rd again this year! It’s thanks to all your support! I’m going to try hard next year too!”

     

    2021 Sanrio Character Ranking: Collaboration Category

    This year sees Cinnamoroll take the top spot for the second year in a row. In the first round-up of announcements, Cinnamoroll was already at number one, but in the second round-up he dipped to 2nd place. That didn’t stop him however as after gaining over 2.3 million votes, he grabbed that shiny crown once again. Pompompurin, who is celebrating his 25th anniversary this year, came in 2nd again, and Pochacco in 3rd again. Hello Kitty, who ranked 5th last year, came in 6th place this year – a place she kept since the second round-up. SHOW BY ROCK!! who will commemorate her 10th anniversary next year came in 8th once again. Kuromi, who received much love from overseas fans this year, climbed from last year’s 7th to 5th this year, making it the first time she has clocked in the Top 5 spot in 11 years. Cogimyun came in 10th after coming in 13th last year, making it her first time in the Top 10.

     

    The Collaboration Category, which began in 2013, saw 27 entrees from different businesses and creators. Popular creators Azuki and Hapidanbui took 1st place this year.

  • Mizkan Launches Gudetama Egg on Rice Collaboration With Sanrio

    10.June.2021 | FOOD

    Mizkan launched a social media campaign last Tuesday in collaboration with Sanrio’s popular character Gudetama. As part of the campaign, the lazy egg character is featuring on the packaging for Mizkan’s ‘Tamago Shoyu Tare,’ an egg soy sauce topping for rice. There are eight designs in total, and all limited in stock.

     

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    N-TKG Recipe Maker

    Mizkan have created a special N-TKG maker where you can make your own digital natto egg on rice. You enter six alphabetical letters which will give you a variety of toppings to creating your own dish. You can then use this as reference for actually making it in real life.


    How to Make
    1. Enter 6 letters into the recipe maker
    2. Make your own original N-TKG using the toppings chosen by the letters you pick
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  • Sanrio has announced that the announcement ceremony for the winner of the 2021 Sanrio Character Ranking will take place in collaboration with Tokyo Girls Collection (TGC), a semi-annual fashion festival in Tokyo, on June 8. The event will be streamed live on Hello Kitty and TCG’s respective LINE accounts, as well as Sanrio’s official YouTube account, so that more people can tune in to this year’s announcement and see which of Sanrio’s characters will take the crown.

    80 characters are participating in this year’s Sanrio Character Ranking which will be announced in order from 80 to 1. This year also sees the return of the sub-award categories including Collaboration. Hosting the event as MC is tarento and actress Nao Asahi and the Japanese comedy duo Wagyu ga Tsutome.

     

    But the winner announcement is not the only event scheduled for 2021’s ranking. Since this time is a collaboration with TGC, there will be a fashion runway where popular models will show off their looks, a live performance with JO1 and the Sanrio characters, a rap battle, and more.

     

    Fashion Runway: Famous models display the Sanrio character aesthetic

    On the fashion stage, a line-up of well-known Japanese models will serve fashion inspired by Sanrio’s most famous characters including My Melody, Kuromi, Little Twin Stars, and Pompompurin.

     

    Marie Iitoyo and Maika Yamamoto will use a real-time composite photography system as they dress up as the adorable My Melody and her rival Kuromi. Serving the dreamy star-filled world of Kiki and Lala are Kaane and Sakura Saiga, Yoshiaki & Michi, and Rikariko. For the Pompompurin section, which is themed on the golden retriever’s daily life, we have Nana Kato, Ami Komuro, Natsuki Deguchi, Sachi Fujii, and Roy. But that’s not all as Sakachin, Yuki Higashihara, and Reina, who won the LINE LIVE auditions to appear on this year’s fashion runway, will also appear.

     

    A heated rap battle between the Sanrio characters

    In the rap battle, KIRIMI-chan, Kuromi, Kogimyun, and Pompompurin will go head to head against special guests Tsukasa Saito of comedy duo Trendy Angel and Yuriyan Retriever. 

     

    The Sanrio cast join music artists for a concert

    The adorable Cinnamoroll, who is also expanding his work as an idol, will perform alongside JO1, while Hello Kitty will sing with singer-songwriter Sonoko Inoue.

     

    A new virtual experience using the latest technology

    Japanese digital advertising company CyberAgent, who produced virtual events and 3DCG content, will be using the latest in 3DCG and XR tech to blur the lines between reality and the virtual space with an interactive experience, such as people’s comments on social media and the video displaying in real time, and more.

  • Sanrio Puroland Announces Online Puzzle Solving Game With Hello Kitty and Friends

    03.June.2021 | ANIME&GAME

    Sanrio Entertainment is teaming up with Harekage, a company that incorporates puzzles and riddles into promotional material, to launch a special online puzzle game that will be held via Zoom. The name of the game is “Acquisition of Puroland ~Rescue Captured Hello Kitty~” and it will be held six times on June 18, 19, 25, 26, and July 2 and 3.

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    How to Play

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    The Game

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    © 1990, 2009, 2021 SANRIO CO., LTD. TOKYO, JAPAN  著作 株式会社サンリオ

  • Cinnamoroll’s Warm & Fluffy Dessert Party to Grace Hilton Osaka This Summer

    22.May.2021 | Uncategorized

    Hilton Osaka’s second floor restaurant Folk Kitchen has announced a collaboration with Sanrio to serve up Cinnamoroll’s Warm & Fluffy Dessert Party, a food menu themed on Sanrio’s popular character Cinnamoroll who took home the number one spot in the 2020 Sanrio Character Ranking. He was born up on a cloud in the sky, and that’s where guests are invited to dine with him: on his dessert wonderland, featuring around 25 dreamy-cute items, atop a fluffy cloud. The restaurant will take on special decorations for the menu’s duration, and guests might even spot some other familiar Sanrio faces too like Hello Kitty, My Melody, and more.

    Raindrop & Dance Yogurt Ring Cake

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    Marshmallow Truffle

    I Dropped My Ice Cream – Chocolate Mousse & Blackcurrant Cake

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    Cinnamoroll’s Warm & Fluffy Dessert Wonderland – Sanrio Characters Collaboration Afternoon Tea Set

     

    There’s even a special afternoon tea set served in a cute little jewellery box!

    There are many kawaii moments to be had in Japan, and this is one of many!

     

  • The Shinjuku branch of EGG & SPUMA is now hosting “Sanrio Characters CAFE,” a menu of food and drink themed on Sanrio’s beloved characters. Running until August 31, the cafe has also been decorated in colourful and cute Sanrio designs.

     

     

    Receive a free coaster with your order

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    Which of these Instagram-worthy delights do you want to tuck into?

  • 2021 Sanrio Character Ranking: Pompompurin Takes 1st Place in Interim Results

    19.May.2021 | ANIME&GAME / BUSINESS

    Votes for the 2021 Sanrio Character Ranking opened on April 9. Fans around the world have been voting for their favourite characters to win this year. The winner is set to be announced on June 8, but results of 1st place to 10th place for the second round-up have been revealed. These interim results were collected from votes placed online, in Sanrio’s Ichigo Shimbun magazine, and Sanrio’s online shop.

    Taking the number one spot of the interim results is Pompompurin who made his debut 25 years ago. In 2nd place is Cinnamoroll, who is not far behind in the voting numbers. In 3rd is Pochacco, in 4th is My Melody, and in 5th is Kuromi. These characters are usually ones to rank high each year. Hello Kitty has moved up two places from the first round-up to 6th. Yoshikitty, the character representing music artist YOSHIKI, is in 8th.

     

    Entering the Top 10 for the first time ever is Kogimyun in 9th place. There’s still a little ways to go until votes close on May 24, so it could still be anyone’s game. The winner will be announced online on June 8 at 19:30 (JST).

     

    Comments from the Top 3 (Translated by MMN)

    1st Place: Pompompurin

    “Wow, 1st place! Thanks for all your support♪ I’m super happy, so lemme tell you something! I found an island that’s shaped like me! The world we live in sure is exciting. My dream is to go there with you all after getting 1st place♪”

    2nd Place: Cinnamoroll

    “Thanks so much for your support! I love you all, and I want you to see me become an idol, stand on a big stage, and sing and dance for you♪”

    3rd Place: Pochacco

    “I’m still in 3rd place from the first round-up! Thank you, allll♪ It’s all thanks to your support. Make a stop with me on our walk. If I’m together with you all, we’re sure to see a brand new world. Keep supporting me, okay?”

     

    Top 5 Characters Ranking Analysis

    1st Place: Pompompurin

    Pompompurin has been in the Top 3 for several years in a row. He last took 1st place in 2016. This year marks the 25th anniversary of his debut. He’s looking to be number one after five long years.

    2nd Place: Cinnamoroll

    Cinnamoroll is a very busy individual, even making a CD debut. He first took 1st place in 2017 and has done three times in total. Will he take home the top spot again like last year?

    3rd Place: Pochacco

    Pochacco finally entered the Top 3 again last year for the first time in 23 years. This veteran character actually achieved this feat five years in a row between 1991-1995. Will 2021 be his year?

    4th Place: My Melody

    My Melody has been in the Top 5 for 24 years in a row. She has gone up one place since the first round-up. She has been in the Top 3 every year since 2017.

    5th Place: Kuromi

    Also known as My Melody’s rival, Kuromi has seen a huge increase in popularity in recent years, and her place in the Sanrio Character Ranking has surged. Will she enter the Top 3 for the first time ever and beat her biggest rival, My Melody!?

     

    Voting at the Sanrio Character Ranking is open to fans around the world. Hurry and make your vote before they close on May 24!

     

    ©‘21 SANRIO S/F·G 著作(株)サンリオ

  • Sanrio’s Hello Kitty Inspires Cute Robot Set by LOVOT

    17.May.2021 | FASHION

    GROOVE X’s home robot series LOVOT is set to launch its first collaboration with Sanrio’s beloved character Hello Kitty on May 17 with the release of a limited-edition set of two robots.

     

    Yellow nose sold separately

    The Hello Kitty x LOVOT original set comes with a charm (pictured far right)

    Dress up in a cute Hello Kitty outfit


    Those who purchase this set receive an original cloissone ware charm, each of which has a unique serial number on it. There’s also a cute Hello Kitty outfit for dressing up your robot. The base of these robots, all of which are handmade individually, are coloured white like Hello Kitty and features her cute whiskers and red ribbon.

     

    LOVOT launched four years ago and began selling its home robots in December 2019. This marks the company’s first tie-up with Hello Kitty, a character known to all around the world.

     

    2021 SANRIO CO., LTD. APPROVAL NO. S620221

  • Hello Kitty Diamond Necklaces Released by Japanese Luxury Jewellers U-TREASURE

    15.May.2021 | FASHION

    Japan’s luxury character jewellery brand U-TREASURE, which creates accessories for character-loving adults, released a new collection of Hello Kitty-inspired necklaces on Tuesday which are available for a limited time until May 25.

     

    The necklaces feature a simple design with a single diamond stone tipped with Hello Kitty’s ribbon. The necklaces come in various versions including platinum, yellow gold, pink gold, and also silver with cubic zirconia. The collection is available to purchase at U-TREASURE’s concept store in Ikebukuro and their online shop.

     

    <Hello Kitty Ribbon Necklaces> Platinum 950: ¥88,000 / K18 Yellow Gold, K18 Pink Gold: ¥88,000 / Silver & Cubic Zirconia: ¥16,500

     

    ©2021 SANRIO CO., LTD.

  • Hello Kitty x INTERGRATE Design Cosmetics Releasing This Spring

    13.May.2021 | FASHION

    Shiseido’s self-makeup brand INTERGRATE is set to release select beauty products with limited-edition Hello Kitty packaging on May 21. The theme of the collection is Meet “LOVELY.” In the run up to its release, Hello Kitty cans can enjoy three filters of the popular Sanrio character over on INTERGRATE’s official Instagram page.

    INTERGRATE Limited-Edition Pro Finish Foundation Special Set K (2 Types) | ¥1,430 Each (Tax Included)

     

     

    Colour palette

     

    INTERGRATE Limited-Edition Pro Liquid Special Set K | ¥1,760 Each (Tax Included)

     

    Colour palette

     

    INTERGRATE Limited-Edition Water Jelly Crush Special Set K (2 Types) | ¥2,200 Each (Tax Included)

     

    Colour palette

     

    INTERGRATE Limited-Edition Triple Recipe Eyes Special Set K (2 Types) | ¥2,200 Each (Tax Included)

     

    Colour palette

    The limited-edition designs feature Hello Kitty and her cute friends who are ready to help you apply your makeup. The collection focuses on three each of INTERGRATE’s iconic foundations and eye shadows. This includes the Pro Finish series which has foundation in a compact case, durable liquid foundation, and water jelly crush. Pick from three foundations too which come in a triple set. For this limited-edition collaboration, you can enjoy the pink PK704 and brown BR703, both of which are popular colours.

  • Sanrio Puroland Launches Idol Auditions

    30.April.2021 | BUSINESS / MUSIC

    Samrio Puroland is teaming up with mysta to recruit Puro Boys and Puro Girls for the Sanrio-themed theme park. Auditions are currently taking place on the audition app mysta, with the cut-off dates for Puro Girls as June 6 and Puro Boys as June 13.

     

    Winners that are selected will perform alongside Sanrio characters at Puroland’s events, appear in videos on the park’s official YouTube channel, and more. The song and choreography that participants must follow was created by people who compose and create choreography for Puroland’s shows. These same people will be judging applicants.

     

    Do you have what it takes to be a Puro Boy or Puro Girl?

     

    ©2009, 2021 SANRIO CO., LTD. TOKYO, JAPAN S/D・G 著作 株式会社サンリオ

  • Sanrio and SEGA’s Beatcats Releases 4th Digital Single ‘Colourful Days’

    27.April.2021 | FASHION / MUSIC

    Japanese virtual dance and vocal unit Beatcats released their fourth digital single, Colourful Days, on April 22 across music streaming and download services. The five-member feline pop band were created by SEGA Toys and Sanrio, the latter of which is known for such characters as Hello Kitty and My Melody, in 2020.

     

    The single’s full music video is yet to be released—all we have for now is a teaser—but happySEEONE, who is known for creating dances for numerous K-pop groups, released a choreography video to the track on the official Beatcats YouTube page. Additionally, Colourful Days and the cat band’s three previous singles are now available at JOYSOUND, a Japanese online karaoke service. To promote the new song, a new collection of merch has also dropped.

     

    ©2021 SANRIO/SEGATOYS

     

     

    Colourful Days: The 4th Single

    Colourful Days is a feel-good song aimed at cheering up emotionally-explosive teenagers. It takes all the feelings towards love and friendship such as fun, happiness, sadness, and worry, and mixes them all together to create a colourful dye that represents the self. It’s a a cute pop number with a dance-inducing beat and of course showcases all five of the Beatcats members’ unique voices. The music video is yet to be released as of posting this article, but you can listen to the song now on Spotify, Apple Music, and elsewhere.

     

    Music Video Teaser & Dance Video

    While you wait for the music video, check out the teaser below, as well as a choreography video by happySEEONE which has the dances for all five members. If you’re looking for a new dance to learn, let it be this one!

     

    Beatcats – “Colourful Days” Music Video Teaser

     

     

     

    New Beatcats Merchandise

    Grab Beatcats’ new merch drop in promotion of the new single which is perfect for the spring season.

    Mini Key Rings | ¥308 Each (Tax Included)

    Stick Key Rings | ¥660 Each (Tax Included)

    Tape Key Rings | ¥880 Each (Tax Included)

    Scrunchie | ¥990 Each (Tax Included)

    Hairbands | ¥1,320 Each (Tax Included)

    Turbans | ¥1,430 Each (Tax Included)

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