Take a Luxurious Japanese Bath Just Like at the Old School Public Bath House Kosugi-yu

02.February.2021 | FASHION

Kosugi-yu is a long-standing public bath house located in Koenji, Tokyo. Now people have the chance to bathe as luxuriously as at the bath house itself with the release of the Kosugi-yu Milk Bath, now available online in Japan.

Kosugi-yu Milk Bath | ¥2,000 (Before Tax)

First opened in 1933, the famous Kosugi-yu was registered as a tangible cultural property of Japan in January of this year. Part of the proceeds made from the bath product will go towards supporting the maintenance of Kosugi-yu.

Mixing the milk into the bath creates a bathing experience like no other that leaves skin feeling silky smooth. It can be used by both children and adults.

RELATED ENTRIES

  • Shiseido Releases Video for Global “POWER IS YOU” Campaign

    05.October.2021 | FASHION

    Japanese cosmetic company Shiseido, sold in 88 countries around the world, has released a new conceptual video for its global “POWER IS YOU” campaign.

     

    The short video features a star-studded cast of ambassadors from a variety of fields, including Megan Rapinoe, co-captain of the U.S. women’s national soccer team, known for her advocacy and creative style that defies stereotypes. The athlete has commented on her inclusion in the “POWER IS YOU” campaign, proud to show her authentic self and inspire others to live their truth.

     

    Comment from Megan Rapinoe

    “Shiseido makes so many of the products I use in my daily life, so when I was invited to collaborate on this new campaign, I didn’t even have to think about it. Partnering with such a great company means a lot to me. I deeply believe in the individual power of every human being, and I think that anyone has the power to change the world. “POWER IS YOU” represents the power each of us has to alter the world for the better, which is something that resonates with me personally. I want young people especially to know that it is possible to change things. I hope they do, and I hope that this campaign helps to inspire more people to feel the same.” 

     

     

    Conceptual Videeo

     

    The song used for the campaign is Utada Hikaru’s Find Love. The singer also appears in the video as an ambassador. 

     

    Comment from Utada Hikaru

    “The source of all power is believing in yourself.

    It takes courage to know yourself, but being honest with yourself is the key to finding that inner beauty. Courage is beautiful.” 

     

    Finally, Ursula Corbero, who gained international fame for her role in the Netflix series Paper House, appears as the final ambassador. The actress is an avid philanthropist and has long supported a number of causes including breast cancer awareness, childhood cancer awareness, and climate change awareness. She is also the founder of Ymas, a company of artists allowing people to attend movie premieres and special behind-the-scenes events. 

     

    Comment from Ursula Corbero

    “Inner beauty comes from positivity.
    Tap into your individual energy, and if there’s something you want to do, do it!
    It’s okay to make mistakes. Life is not perfect, and those imperfections make it beautiful.” 

  • Girl Group NiziU Named Brand Ambassadors for Visée, Introduce Limited-Edition Eyeshadows

    10.September.2021 | FASHION / MUSIC

    Cosmetics brand KOSE has announced that popular girl group NiziU will act as brand ambassadors for a new collection of Visée eyeshadow, Glossy Rich Eyes N.

     

    Visée Glossy Rich Eyes N  – Available in 8 shades + 2 limited edition shades

     

     

    Photo Shoot

     

    「Visée AVANT」Limited Edition Seasonal Visual with MAYUKA&NINA

     

    The theme for this year’s campaign was ‘Find the Color Just for You.’ By trying all possible shades, even those which seem out of the consumers comfort zone, they will absolutely find the perfect color. For this photo shoot, NiziU applied makeup inspired by their respective member colors, showing off their individuality.

     

    A special web movie and visual for Glossy Eyes Rich N featuring the NiziU girls is available on the special product website and through the official social media channels. The eyeshadows will be available at drugstores and other retailers, as well as online, beginning September 16. Members Mayuka and Nina will also appear in limited season ads for Visée AVANT.

     

    An original movie featuring all members is also available to view on the official TikTok brand account and the Glossy Rich Eyes N special product website.

     

    Interview with NiziU

     

    Q1. Visée has partnered with a number of women before, each symbolizing the current era. What are your thoughts on being chosen as brand ambassadors for Visée now?

    Mako: I’m turning 20 this year, and I’ve really wanted to show a different side of myself now that I won’t be a teenager anymore. I was so happy when I was chosen for this project, since it gave me the perfect chance to do just that!

    Maya: We’re so incredibly honored to be chosen as ambassadors for Visée! I use their products regularly, but there are so many different colors of product available. I think this will inspire people to make use of colors they may not use often, and to try new things!

     

    Q2. How did you feel after shooting wrapped?

     

    Ayaka: It felt like something totally different than what NiziU has tackled in the past. I typically wear more cutesy makeup, but this time I tried to show something more mature. It was refreshing. It was a blast getting close-up shots taken of my eye makeup!



    Q3. The theme for this year’s campaign is ‘Find the Color Just for You.’ It calls on people to find a color that best matches their personality. After the first ad shoot, what were your impressions of your fellow members’ new makeup looks?


    Riku: Maya was the one getting her pictures taken first, and she looked so gorgeous that Ayaka and I couldn’t stop staring at her! Honestly, we were staring at her so much that when she finally looked over at us, she did that typical Maya smile, and it was like we fell in love with her. (laugh)



    Q4. This year’s visuals are impressive, with the NiziU members showing off very different expressions than usual. Is there anything you refer to or try to do personally, to find new facial expressions?


    Mayuka: It can be really difficult, but I find it useful to look at photos of some of the more senior members and practice copying their expressions.

     


    Q5. Again, this year’s theme is ‘Find the Color Just for You.’ Each of the nine members of NiziU have their own distinct personalities, so with that in mind, what do you think makes you stand out as an individual?

     

    Rima: For me, it’s my different worldview. It allows me to converse in a very unique way, and to really adjust how I carry myself depending on the location. My member color is red, which also has many meanings: it can be powerful, or mature, or energetic, or mischievous. I’m like a chameleon. I hold many different personalities that I can switch to at the drop of a hat.

     


    Q6. As a member of NiziU, you’ve had many different and unique experiences. Have you found any unexpected sides of yourself during your time as a member?

     

    Rio: I used to think I was one of the cool girls, but during this photo shoot, I was given a makeup look and outfit that was more cutesy. That’s a side of myself I haven’t explored, and this is something that happens frequently during the many events and challenges we take on as a unit.



    Q7. During the makeup shooting sessions, we were able to see very different sides of the NiziU members. Is there anything new you’ve learned about the other members recently?

     

    Miihi: Compared to how we all were when we all joined, everyone is really starting to show their true selves! We’ve so close, there’s nothing that we don’t know about each other at this point!



    Q8. The Glossy Rich Eyes N products that you used this time come in a wide variety of colors, making it possible for anyone to meet their perfect shade. Speaking of ‘meetings,’ what do the members of NiziU want to meet more than anything right now?

     

    Nina: I want to meet with WithU (the name for NiziU fans). We haven’t been able to meet them face to face yet, and I hope we’re able to soon.

  • #MissDior Art Event Held to Comemorate New Fragrance In Omotesando, Tokyo

    22.August.2021 | FASHION / SPOT

    Miss Dior, the fragrance and maison first started in 1947, is being reborn thanks to Dior perfume creator Francois Demachy.

     

    A new MISS DIOR art event will be held to commemorate the new fragrance, inheriting the art and passion for women that inspired Monsieur Dior himself. Reservations are now open for the AS SEEN BY exhibition, held alongside the MISS DOOR MILLEFIORI GARDEN pop up store between September 1 and 12, 2021, at THE MASS/BA-TSU ART GALLERY/STANDBY in Omotesando, Tokyo.

    Kojin Haruka: Reflectwo for Miss Dior 2021

    Pop Up Store MISS DIOR MILLEFIORI GARDEN

     

    The AS SEEN BY exhibition, held in Tokyo and several cities around the world, will feature MISS DIOR inspired artwork and creations from 10 female artists, including visual artist Kojin Haruka, sculptor Donna Ingrid, and designer Sabine Marcelis.

     

    Experience the renewed MISS DIOR at the MISS DIOR MILLEFIORI GARDEN pop up store, where you can try the new Au De Perfume and it’s personalization service, alongside limited cosmetics that were inspired by the new fragrance.

     

    Those who attend the MISS DIOR event will also be able to enjoy the guest-only cafe, which features Laudrée collaboration macaroons, with the original flavors each lined up in a package reminiscent of the colorful flowers at the MISS DIOR art event. Plus, a limited takeaway drink will be available at the exhibition cafe, allowing you to bask in the afterglow of the event even after exiting the venue. In addition, customers who connect their reservation to the official MISS DIOR Beauty LINE account will receive a free original tote bag.

     

    A special film that delves into the history and charm of MSS DIOR will be screened at the exhibition, narrated by DIOR beauty ambassador Yoshizawa Ryo, who will guide you through the glamorous world of MISS DIOR.

     

    You mustn’t miss the livestream with DIOR ambassador Araki Yuko, who will be attending the event via livestream to introduce the wonders of the new MISS DIOR. The stream will start on August 31 at 20:30.

     

    Why not check out this flower-filled event where you can immerse yourself in the world of MISS DIOR for yourself?

  • SHIRO Releases Relaxing New Hinoki and Hiba Fragrances

    20.August.2021 | FASHION

    Japanese cosmetic brand SHIRO has announced two new soothing fragrances, the Hinoki Bath Salts and the Hiba Spray 80. These will be available at the SHIRO online store and at SHIRO retailers nationwide on September 9. 

     

    The brand’s first Hinoki and Hiba-based items

    Hinoki, or Japanese Cypress bark, and Hiba, the leaves from these Cypress trees, have subtle scents which will make customers feel as though they’re surrounded by nature. Having these items around will help clear anxious minds and soothe worried hearts. The bark used for the fragrances was sourced from the Kii mountain range, while the leaves came from Aomori prefecture. 

     

    Hinoki Bath Salts (400g): ¥4,840 (Tax Included) 

     

    These are the first bath salts to be released since rebranding. The soothing Japanese cypress essential oils were sourced from the Kii mountain range snaking through Mie and Wakayama prefectures, while the sun-dried salt from South Australia will help moisturize and hydrate the skin. Use this product during an evening bath to relax after a hard day’s work, or mornings when you wake up a little earlier than usual to prepare your mind for what the day may bring. 

     

    Hiba Spray 80 (80ml): ¥1,980 (Tax Included) 

     

     

    This hand spray contains 80% alcohol, as well as fragrant Aomori Japanese cypress essential oil and distilled cypress water. 

     

    If you’re looking to practice more self-care, these items are sure to help. 

     

  • NiziU Feature in Skin Type Friendly Face Mask Collection Promo

    07.June.2021 | FASHION

    Japanese girl group NiziU are set to feature in a new television commercial for LOHAS Pharmaceutical’s “ALFACE+” cosmetic face masks which will roll out in Japan on July 1.

     

    ALFACE+ is a skincare brand that sells products that are not only moisturising but accessible to a variety of skin types too. Their face mask collection includes 10 different designs, all of which are presented by each of the nine NiziU members.

    NiziU have stepped away from their usual energetic look for this shoot, instead serving more grown-up vibes.

  • MAC Reveals Disney’s Cruella de Vil Makeup Collection

    14.May.2021 | FASHION / MOVIE

    MAC Cosmetics is set to launch its new “Cruella” makeup collection inspired by the Disney villain and fashion icon Cruella de Vil from the Disney classic 101 Dalmatians on May 13, 2021. The collection arrives ahead of the upcoming live-action movie Cruella which is set for release on May 28, 2021.

     

    Disney Cruella Collection by MAC

    The collection features nine products that bring to life the Disney villain’s look, whose origin story about aspiring to become a fashion designer will be portrayed by Emma Stone in the upcoming movie which is set in ’70s London during the height of the punk rock era. The line-up combines punk reds with metallic colours, and everything comes packaged in tubes and palettes bearing Cruella’s instantly-recognisable black and white colour combo.

     

    Terry Barber, the Director of Makeup Artistry at MAC, said: “With there being such a huge trend for recycling the more niche counterculture moments of previous decades, this collection feels like MAC returning to a celebration of the kind of DIY styling and brave transformation that originally made it such a maverick brand.”

     

    A Look at the Collection

    MATTE LIPSTICK | $21

    A rich matte lipstick formula with high-colour payoff and a creamy matte finish in three Cruella-inspired shades.

     

    RETRO MATTE LIQUID LIPCOLOUR | $25

    A liquid lipstick that provides a rebellious rush of Disney’s Cruella-inspired colour in a velvety, mattest-matte finish.

     

    PRO LONGWEAR DUAL ENDED EYE LINER | $26

    A long-lasting, dual-ended eyeliner featuring creamy, dense colour that glides smoothly across lids.

     

    POWDER BLUSH DUO: CRUEL-LA INTENTIONS | $31

    A Cruella-inspired blush duo that provides fantastic colour with ease and consistency.

     

    76 SUPERMODEL LASH | $18

    A limited-edition pair of backstage-favourite lashes featuring wispy, full volume for a runway-ready look.

     

    EYESHADOW X 8: CRUELLA TO BE KIND | $45

    A magnetic two-piece eye palette packed with a wondrous wave of eight statement shades inspired by the most iconic looks of Disney’s Cruella.

     

    The full collection will drop worldwide this Thursday at MAC.

     

    ©2021 Disney

  • SHIRO Reveals New Cosmetic Items For Summer 2021

    13.May.2021 | FASHION

    Japanese cosmetic brand SHIRO is set to release its Ice Mint Body Mist, Ice Mint Body Lotion, and all-new Ice Mint Clay Hand Soap as part of its limited-edition Ice Mint fragrance series online on May 27 before the products head to stores on June 10.

     

    Ice Mint Body Mist | ¥1,980 (Tax Included)

    Ice Mint Body Lotion | ¥2,530 (Tax Included)

    Ice Mint Clay Hand Soap | ¥2,200 (Tax Included)

    The refreshing products arrive in time for the summer season for cooling down on those hot and humid days. Each is imbued with ethanol and refreshing mint for that relieving feeling of refreshment.

  • Hello Kitty x INTERGRATE Design Cosmetics Releasing This Spring

    13.May.2021 | FASHION

    Shiseido’s self-makeup brand INTERGRATE is set to release select beauty products with limited-edition Hello Kitty packaging on May 21. The theme of the collection is Meet “LOVELY.” In the run up to its release, Hello Kitty cans can enjoy three filters of the popular Sanrio character over on INTERGRATE’s official Instagram page.

    INTERGRATE Limited-Edition Pro Finish Foundation Special Set K (2 Types) | ¥1,430 Each (Tax Included)

     

     

    Colour palette

     

    INTERGRATE Limited-Edition Pro Liquid Special Set K | ¥1,760 Each (Tax Included)

     

    Colour palette

     

    INTERGRATE Limited-Edition Water Jelly Crush Special Set K (2 Types) | ¥2,200 Each (Tax Included)

     

    Colour palette

     

    INTERGRATE Limited-Edition Triple Recipe Eyes Special Set K (2 Types) | ¥2,200 Each (Tax Included)

     

    Colour palette

    The limited-edition designs feature Hello Kitty and her cute friends who are ready to help you apply your makeup. The collection focuses on three each of INTERGRATE’s iconic foundations and eye shadows. This includes the Pro Finish series which has foundation in a compact case, durable liquid foundation, and water jelly crush. Pick from three foundations too which come in a triple set. For this limited-edition collaboration, you can enjoy the pink PK704 and brown BR703, both of which are popular colours.

  • NiziU Feature in Commercial for KOSÉ’s Makeup Fix Product Make Keep Mist EX

    17.April.2021 | FASHION / MUSIC

    KOSÉ rolled out their new commercial in Japan on April 15 for their makeup fix mist product Make Keep Mist EX. The commercial features Japanese music group NiziU along with their new song I AM.

    I AM was written specifically for this commercial, which has the NiziU members performing the “mist dance” showing how to use the product. The commercial emphasises how well the Make Keep Mist EX keeps makeup applied to one’s face without worrying about it coming off.

     

    The NiziU members released this comment with regards to the product and commercial: “Applying makeup can be a real pain when wearing a face mask, so we use this all [product]! We’d love for you to do this dance while you apply your Make Keep Mist!”

     

    If you’re wondering how the shoot went for this commercial, check out the official story released below. 

     

    The Commercial Shoot

    The NiziU members entered the studio dressed in full-pink spring suits. They rolled up to the studio’s blue set where they looked super cute and readied themselves for the shoot.

     

    The take-away from this commercial is the new Mist Dance which has the nine members lined up beautifully together as they spray the mist on their face simultaneously to the tune of the music. It’s reported that it took them a while to get it down perfect at first, but after some practice and looking at the monitor, they were able to create something iconic.

    “Do it like RIO!” instructed the shoot’s director, which prompted RIO to show the other members how it’s done.

     

    During their break, the other members complimented MAKO’s blonde hair and MAKO’s blue tips, and MIIHI stroked RIKU’s dango hair while saying “Looky here, ice cream! Looks delicious.”

    In one part of the dance, the members have to go all out and use their whole bodies. They switch up their formations several times and not once did they bump into each other. The members gave tips to each other too, like MAYUKA suggesting a better position during one formation, and RIMA asking which angle looks more beautiful for a certain move in relation to the camera. The result was an incredible display that was shot in one take, resulting in a round of applause from the studio staff.

     

    Check out the commercial below.

     

    Make Keep Mist EX

    The new EX version of Make Keep Mist has stronger holding power to keep makeup smudge-free and looking fresh and beautiful all day. The product is available in a normal size and smaller ‘trial’ size. A new cool type, Make Keep Mist EX Cool, was released on April 16.

     

    Make Keep Mist EX ¥1,320 / Make Keep Mist EX Trial Size ¥880 / Make Keep Mist EX Cool ¥1,320 (Tax Included)

  • Japanese Organic Cosmetic Brand SABON to Open Green Pop-Up Shop in Shinjuku

    09.April.2021 | FASHION / SPOT

    Japanese natural and ethical cosmetic brand SABON is set to promote its line-up with the opening of its Blissful Green Limited Collection Pop-Up Shop at Isetan Shinjuku on April 14.

    The pop-up shop serves as a promotional space and pre-sale opportunity for the brand’s upcoming Blissful Green Limited Collection which incudes body scrub, body lotion, shower oil, and more. The collection invites people to a luxurious, natural self-care and shower-time experience. The brand will also hold a four-day calligraphy service for the spring season where customers can buy the items as gifts and include a special message.

     

    Calligraphy Service

    Customers who spend over ¥12,000 (tax included) can have a special sticker or gift card penned by a professional calligrapher who will write a name and gift message. Full details here in Japanese.

     

    Dates/Times

    April 16, 2021 @ 13:00-18:00

    April 17, 2021 @ 16:00-20:00

    April 24, 2021 @ 13:00-18:00

    April 25, 2021 @ 13:00-18:00

     

    Blissful Green Limited Collection

    The Blissful Green Limited Collection is the embodiment of the SABON brand and offers thanks to the joy we feel being surrounded by nature. It captures the clean air inhaled in the forest, the gentle light filtering through the trees, and the coming-together of the mind, body, and nature. It includes body, face, and home items all packaged inside gorgeous bottles and tubs.

  • Kyary Pamyu Pamyu’s Fragrance Brand Nostalgia Syndrome Releases Lily & Jasmine Series

    07.April.2021 | FASHION

    Nostalgia Syndrome opened pre-orders for its new Lily & Jasmine series of fragrances on March 31. The products will be released on April 22.

     

    Nostalgia Syndrome is a fragrance brand produced by Kyary Pamyu Pamyu which launched last year. The new Lily & Jasmine series will be available to purchase online and will also be sold at two brand pop-up shops in Tokyo and Osaka. Those who spend over ¥10,000 online or at either of the stores (tax included) will receive a free Nostalgia Syndrome novelty – these are available in limited supply.

     

    Online Store Novelty: Original Thermal Bottle

    Pop-Up Store Novelty: Original Big Eco-Bag

     

    Lily & Jasmine Series

    Eau de Toilette | ¥8,250 (Tax Included)

    Room & Fragrance Spray | ¥3,300 (Tax Included)

    Aroma Diffuser | ¥7,150 (Tax Included)

    Bath Salts | ¥3,410 (Tax Included)

    Hand Soap | ¥3,520 (Tax Included)

    Scented Candle | ¥8,140 (Tax Included)

    Eau de Toilette Two-Set (9mL)

     

    Kyary Pamyu Pamyu | Comment

    “This is Nostalgia Syndrome’s second fragrance release. After mixing together various ingredients, I was finally able to catch the right scent. The theme for this one is ‘travel fragrance.’ Because of COVID, our time spent outdoors has gone down dramatically, but smells tied to our memories make up part of us all. And smelling them brings back those memories. This is a blend of sweet, sophisticated lily and refreshing jasmine, so it’s a really easy one to use that can be enjoyed by both guys and girls. We’re also opening our first pop-up shop so please be sure to drop by to try out!”

     

    Lily and jasmine are vibrant fragrances and perfect for the spring season. Order yours today!

  • NiziU Feature in Promotional Commercial for KOSÉ’s Make Keep Mist EX

    30.March.2021 | FASHION

    KOSÉ are set to roll out a new commercial in Japan on April 15 for their makeup fix mist product Make Keep Mist EX. The commercial will feature NiziU along with their new song I AM.

     

    The commercial tie-up comes after the huge positive reception NiziU got after their appearance in another KOSÉ commercial that aired in January. The video featured their song Joyful as well as the popular ‘eyelash dance.’

     

    Stay tuned for the release of the commercial.

RANKING

  • DAILY
  • MONTHLY

FOLLOW US