Laline Reveals Love-Inspired Cosmetic Series ‘Wild Rose 2021’

20.March.2021 | FASHION

Japanese cosmetic brand Laline is bringing back its popular Wild Rose beauty series from last year with a theme centred on love. Named ‘Wild Rose 2021,’ the series will be released on April 16 in collaboration with papercut artist Poppy Chancellor.

 

The loving collection includes peach, apricot, and musk-scented body scrub, hand cream, and more, all in packaging designed by Poppy.

 

The collection at a glance

 

Bath & Body Bubble | ¥2,900 (Tax Included) | Available: Late April to Early May

 

A fabulous body soap to give your skin some confidence, laced with a luxury combination of minerals from the Dead Sea, jojoba oil, aloe vera, Asian ginseng, and other natural ingredients. The soap leaves the skin feeling refreshed as you cover yourself in its delicious fragrance.

 

Hair & Body Mist | ¥3,800 (Tax Included)

This mist doubles for both the hair and body, scented sweetly with roses and containing a gentle fusion of aloe vera and pomegranate essences as well as jojoba and argon oils. Simply shake the bottle and spray to indulge in the floral smell of wild roses from head to toe.

 

Fragrance Diffuser | ¥4,500 (Tax Included)

Diffusers are a popular product in many homes these days. This gorgeous edition is perfect for setting up in the living room or at the entrance of your home. You choose how fragrant you want the diffuser by picking the number of sticks you desire.

 

Wild Rose 2021 Pyjamas | ¥4,000 (Tax Included)

Feel cosy and relaxed in these cute light pink viscose PJs like you’re wrapped in delicate rose petals.

 

Pink Bag | ¥1,400 (Tax Included)

A light and durable waterproof tote bag bearing the papercut artwork of Poppy Chancellor, the brand’s first collaboration with the artist. The bag is made with a clear material which will make for some stylish outfit coordinations.

 

Special Campaign (Japan-Only)

  1. Get your 4th product free when you buy three of any of these items
  2. Spend over ¥9,000 (tax included) and get a free Wild Rose 2021 pink bag

 

Campaign Running: April 16, 2021 – June 10, 2021

Where: Laline stores (not online)

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    Photo Shoot

     

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    Interview with NiziU

     

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    Maya: We’re so incredibly honored to be chosen as ambassadors for Visée! I use their products regularly, but there are so many different colors of product available. I think this will inspire people to make use of colors they may not use often, and to try new things!

     

    Q2. How did you feel after shooting wrapped?

     

    Ayaka: It felt like something totally different than what NiziU has tackled in the past. I typically wear more cutesy makeup, but this time I tried to show something more mature. It was refreshing. It was a blast getting close-up shots taken of my eye makeup!



    Q3. The theme for this year’s campaign is ‘Find the Color Just for You.’ It calls on people to find a color that best matches their personality. After the first ad shoot, what were your impressions of your fellow members’ new makeup looks?


    Riku: Maya was the one getting her pictures taken first, and she looked so gorgeous that Ayaka and I couldn’t stop staring at her! Honestly, we were staring at her so much that when she finally looked over at us, she did that typical Maya smile, and it was like we fell in love with her. (laugh)



    Q4. This year’s visuals are impressive, with the NiziU members showing off very different expressions than usual. Is there anything you refer to or try to do personally, to find new facial expressions?


    Mayuka: It can be really difficult, but I find it useful to look at photos of some of the more senior members and practice copying their expressions.

     


    Q5. Again, this year’s theme is ‘Find the Color Just for You.’ Each of the nine members of NiziU have their own distinct personalities, so with that in mind, what do you think makes you stand out as an individual?

     

    Rima: For me, it’s my different worldview. It allows me to converse in a very unique way, and to really adjust how I carry myself depending on the location. My member color is red, which also has many meanings: it can be powerful, or mature, or energetic, or mischievous. I’m like a chameleon. I hold many different personalities that I can switch to at the drop of a hat.

     


    Q6. As a member of NiziU, you’ve had many different and unique experiences. Have you found any unexpected sides of yourself during your time as a member?

     

    Rio: I used to think I was one of the cool girls, but during this photo shoot, I was given a makeup look and outfit that was more cutesy. That’s a side of myself I haven’t explored, and this is something that happens frequently during the many events and challenges we take on as a unit.



    Q7. During the makeup shooting sessions, we were able to see very different sides of the NiziU members. Is there anything new you’ve learned about the other members recently?

     

    Miihi: Compared to how we all were when we all joined, everyone is really starting to show their true selves! We’ve so close, there’s nothing that we don’t know about each other at this point!



    Q8. The Glossy Rich Eyes N products that you used this time come in a wide variety of colors, making it possible for anyone to meet their perfect shade. Speaking of ‘meetings,’ what do the members of NiziU want to meet more than anything right now?

     

    Nina: I want to meet with WithU (the name for NiziU fans). We haven’t been able to meet them face to face yet, and I hope we’re able to soon.

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