Snoopy Design Eco Bags Release in Collaboration With 11 Brands
03.May.2021 | FASHION
Fashion, beauty, and creative company MASH Holdings has announced a collaboration with the Peanuts comic strip titled “TAKE CARE WITH PEANUTS” which sees the arrival of an eco bag collection in collaboration with 11 different fashion brands. The bags were released at USAGI ONLINE, as well as other online stores and shops in Japan on April 28.
SNIDEL | ¥1,980 (Tax Included)
gelato pique | ¥2,420 (Tax Included)
FRAY I.D | ¥2,200 (Tax Included)
Lily Brown | ¥2,970 (Tax Included)
Mila Owen | ¥3,300 (Tax Included)
CELFORD | ¥2,530 (Tax Included)
Emmi | ¥4,950 (Tax Included)
SNIDEL HOME | ¥3,850 (Tax Included)
Styling | ¥1,980 (Tax Included)
FURFUR | ¥4,950 (Tax Included)
UNDERSON UNDERSON | ¥3,960 (Tax Included)
The eco bags see Snoopy and the Peanuts Gang making an effort to promote sustainable alternatives to plastic bags. Fans of the comic can help the gang take care of the planet with this stylish reusable line-up.
TAKE CARE WITH PEANUTS
Released: April 28, 2021
・USAGI ONLINE: https://usagi-online.com/
・Official online stores of each participating brand
・In-store at each participating brand (release dates different for each)
MASH Holdings Official Website: https://www.mash-holdings.com/
BEAMS Scraps Vinyl Shopping Bags For Sustainable and Environmentally-Friendly Alternative
30.April.2021 | FASHION
BEAMS Japan will begin selling cotton shopping bags starting on May 1, scrapping the vinyl shopping bags it has been using until now in an effort to become a more sustainable and environmentally-friendly brand. Being made from natural cotton means no throwing away of plastic, plus it can be reused for a long time.
The BEAMS vinyl shopping bag has been in circulation since 1986
The new cotton bag being introduced on May 1, 2021
BEAMS-original paper water packs
The iconic BEAMS vinyl shopping bag was first introduced in 1986 and was adored for its convenient draw cord function, durability, and reusability. It became synonymous with BEAMS for etching its mark into the history of Shibu Kaji, or Shibuya’s casual culture. These bags were free to customers and were made down to the finest details just like clothing attire, from the inking to the braiding. Since their release, the bags have never undergone design or shape changes. The only thing that has been changed over the years is the material used for the eyelet where the cord is strung through in order to make it easier to separate. Additionally, part of the raw materials were changed to plant-based in order to reduce the reliance on oil resources.
BEAMS, which has been in operation for 45 years now, is now getting involved with the sustainable recovery efforts that have come even more to the forefront of the international stage during the pandemic. Their vinyl bags, of which 390,000 are made every year, will be abolished, and replaced with GOTS-certified organic cotton bags and sold for ¥550 (tax included) to customers who purchase something at BEAMS.
BEAMS has been making efforts to reduce since 1999, when it first introduced its scheme to gives shoppers the option to donate ¥100 to the OISCA Children’s Forest Program which “educates school children and communities about the environment through tree planting and other related environmental activities.” In total, it has raised over 30 million yen. With the introducing of the new cotton bags, this scheme will continue, with 10% of all proceeds made from sales of the bags to be donated to the program.
Additionally, BEAMS introduced FSC-certified paper bags to all BEAMS OUTLET and BEAMS GOLD stores in November 2020 and January 2021 respectively. It also released paper water packs in September 2020 which has saved on 60,000 PET bottles every year.
BEAMS Cotton Shopping Bags
Release Date: May 1, 2021
Price: ¥550 (Tax Included)
Available: All BEAMS stores in Japan
BEAMS Official Website: https://www.beams.co.jp
Madoka Magica & Magica Record Anime Merchandise Releases at EMooooN
Fans of Puella Magi Madoka Magica and Magica Record won’t want to miss out on these new themed backpacks and wristwatches released by KADOKAWA at the apparel brand EMooooN. Available to order until May 23, the merch designs take inspiration from the 2011 film Puella Magi Madoka Magica: The Movie and the anime adaptation of the mobile RPG Magia Record: Puella Magi Madoka Magica Side Story.
The anime studio SHAFT, who animated both of these series, created special illustrations of Madoka, Homura, Iroha, and Yachiyo for this merch drop.
Madoka Kaname Backpack | ¥14,700 (Tax Included)
Inspired by the one and only Madoka, this backpack’s outer design features her full name embroidered in the bottom right, while inside fans will discover an original design with magical circles and limitless space. There is plenty of room to store your bits and bobs with both open pockets and a zip pocket. The bag itself has a simple body design which makes it perfect for being nerdy while in a business setting as well as looking stylish when out and about.
Homura Akemi Backpack | ¥14,700 (Tax Included)
Embroidered with Homura’s name, this black backpack’s inner design features flowers and the starry night sky.
Madoka Kaname Wristwatch | ¥18,480 (Tax Included)
The face of this wristwatch features magical circles and its colours based on Madoka’s clothes. Its stylish design also makes it wearable in any situation.
Homura Akemi Wristwatch | ¥18,480 (Tax Included)
Homura’s clock face has cogs on it as well as darker colours to match her character design.
Iroha Tamaki Backpack | ¥14,700 (Tax Included)
The interior design of Iroha’s bag was created by Doroinu of Gekidan Inu Curry.
Yachiyo Nanami Backpack | ¥14,700 (Tax Included)
Dorainu also designed the inside of Yachiyo’s bag.
Iroha Tamaki Wristwatch | ¥18,480 (Tax Included)
Yachiyo Nanami Wristwatch | ¥18,480 (Tax Included)
Special sets featuring illustrations by SHAFT
Backpack & Acrylic Key Ring Sets
Backpack EMooooN Sets: Madoka, Homura, Iroha, Yachiyo | ¥15,200 Each
Wristwatch & Acrylic Stand Figure Sets
Backpack EMooooN Sets: Madoka, Homura, Iroha, Yachiyo | ¥19,500 Each
©Magica Quartet／Aniplex・Madoka Movie Project Rebellion
©Magica Quartet/Aniplex・Magia Record Anime Partners
EMooooN x Madoka Magica / Magia Record
Order Window: April 21, 2021 – May 23, 2021
Peanuts 70th Anniversary Shop Opens in Ikebukuro
The Snoopy Time Capsule Exhibition Final Tour Special Shop opened at Seibu Ikebukuro on April 21 as part of the ongoing celebrations to commemorate the 70th anniversary of the Peanuts comic strip.
70th Anniversary Items
Snoopy Plush | ¥3,850 | 1 Per Person
Big Eco Bag | ¥2,750
All-In-One Gels | ¥1,210 Each
Mini Towels | ¥660 Each
Exclusive Snoopy Nanbu Tekki Teapot | ¥7,590
Exclusive Snoopy Handkerchiefs | ¥550 Each
Exclusive Snoopy Komon Pattern Plates | ¥1,320 Each
Exclusive Snoopy Coin Purses | ¥1,210
Snoopy Pillow | ¥2,750
Mini Mugs | ¥1,320 Each
Medium-Sized Eco Bags | ¥1,320
Snoopy Photo Spots Recreating Famous Peanuts Scenes
The shop arrives as part of the Snoopy Time Capsule Exhibition which was first held in 2019. It takes the original main visual as well as a new main visual to feature on a special line-up of around 2,000 pieces of merchandise , including regional exclusives. There are also photo spots for people to snap pictures at, and the first 200 visitors to visit the shop each day and spend over ¥5,000 will receive a bonus eco tote bag.
© 2021 Peanuts Worldwide LLC
Snoopy Time Capsule Exhibition Final Tour Special Shop
Running: April 21, 2021 – May 9, 2021
Time: 10:00-20:00 (Until 16:00 on May 9)
Where: Seibu Ikebukuro Bekkan Floor 2F Seibu Gallery
Official Website: http://www.snoopy.co.jp/
Snoopy Town Shop to Open in Kobe
Peanuts fans will be excited to know that KIDDYLAND is set to open the new Snoopy Town Shop in Kobe on April 29, 2021.
The theme of the new shop is “Happiness is…a warm puppy” which will be echoed in its cute decor and line-up of merchandise. The shop is incorporating a farmhouse style which combines traditional Kobe designs with a contemporary taste that elicits a sense of nostalgia. Inside, shoppers will find the Peanuts gang relaxed and chilling around the shop along the shelves and up the official gallery wall where scenes from the comics trip will be depicted.
This Japan-official shop will also sell an exclusive line-up of items with the theme “Welcome Home” which features Snoopy and his friends relaxing at home.
Freebie for fans
The first 1,000 people to spend over ¥3,000 (tax included) in the shop will receive a free face towel.
A small look at some of the limited-edition line-up
The following items will be sold on the opening day only and will be limited to one piece per customer, per transaction.
Pin Set | ¥1,518 (Tax Included)
Bandana | ¥1,100 (Tax Included)
Glasses | ¥1,650 (Tax Included)
Tote Bag | ¥2,530 (Tax Included)
The following items will be sold on the opening day only and will be limited to two pieces per customer, per transaction.
From Left: Buffer Knife ¥660 / Small Spoon ¥660 / Small Fork ¥660 / Medium Spoon ¥770 / Medium Form ¥770 (Tax Included)
Left: Folder ¥308 / Right: Set of 2 Art Cards ¥330 (Tax Included)
Left: Wash Towel ¥1,100 / Right: Flat Pouch ¥1,100 (Tax Included)
T-Shirt | ¥2,420 (Tax Included)
© 2021 Peanuts Worldwide LLC
Snoopy Town Shop Kobe
Opening Day: April 29, 2021
Address: Kobe Harborland umie Mosaic (Floor 2F), 1-6-1 Higashikawasakicho, Chuo Ward, Kobe, Hyogo
No Fixed Holidays
Official Website: https://town.snoopy.co.jp/item/original/koube_limited.html
Stylish Bags and Sneakers Arrive at Camper’s Pop-Up Shop in Isetan Shinjuku
Shoe, boots, and sneaker brand Camper opened a pop-up shop at Isetan Shinjuku on Wednesday which is set to run until April 27. The shop is a collaboration with Japanese textile designer Masaru Suzuki who has provided his iconic designs to a collection of bags and sneakers that you can get your hands on. The shop also has a display designed by Suzuki.
Pop-Up Store Line-Up
HOP STEP LIFE | ¥19,800 (Tax Included)
ANIMAL BISCUIT | ¥22,000 (Tax Included)
CHARM POINT | ¥5,500 (Tax Included)
TWINS by MASARU SUZUKI (Women’s) | ¥25,300 (Tax Included)
TWINS by MASARU SUZUKI (Men’s) | ¥25,300 (Tax Included)
TWINS by MASARU SUZUKI (Kid’s) | From ¥12,100 (Tax Included)
Men’s Building – “CAMALEON 1975” Pop-Up Store
Men’s Building Pop-Up Store Original Novelty
This marks Camper’s third long-awaited collaboration with Masaru Suzuki and the first in four years, and this time the series adds shoes to the mix in addition to the popular bags. Suzuki visited Camper’s main office in Majorca, Spain, for detailed discussions on the designs.
Suzuki is set to attend the pop-up event on April 17. Customers who spend over ¥5,500 (tax included) on this day will receive a fabric swatch signed by Suzuki. Additionally, the men’s building of Isetan Shinjuku is also opening its CAMALEON 1975 pop-up shop once again selling shoes made from recycled materials from Camper. Those who spend over ¥14,300 (tax included) at this shop will receive a free eco-friendly bag made from 100% recycled nylon.
ISETAN x CAMPER Pop-Up Store
Running: April 14, 2021 – April 27, 2021
Where: Isetan Shinjuku
ISETAN x CAMPTER/Masaru Suzuku: Main Building Floors 1F & 2F
CAMALEON 1975: Men’s Building Floor B1F
Opening Hours: 10:00-20:00
Official Website: https://www.camper.com/
Sustainable Fashion Week Event to Take Place at Earth Day Tokyo 2021
Earth Day Tokyo 2021 is set to run from April 17 to April 25 both online and offline. Messages of eco-friendliness, organic products, sustainability, ethics, and inclusiveness will be at the core of various events held as part of the festival and it will bring together environmental NPOs, charities, and locals.
As part of this year’s Earth Day Tokyo, sustainability and fashion are set to interweave with the SUSTAINABLE FASHION WEEK 2020+1 event which is running on April 24 and 25.
With less than nine years to go until the world must achieve the 17 Sustainable Development Goals (SDGs), Earth Day Tokyo believes individuals need to be doing more to change their lifestyles and the way they do certain things. Fashion is an area that enrichens people’s lives—but it’s also one that can call for environmental action by changing our consumption habits.
SUSTAINABLE FASHION WEEK 2020+1 will bring together various teams and organisations to hold booths and talk sessions online and offline where people can learn about these issues. It’s a collaboration between Fashion Revolution Japan, the Japanese branch of the global Fashion Revolution campaign to reform the fashion industry by enabling a greater transparency in the fashion supply chain amongst other problems. Fashion Revolution Week takes place every year on April 24, the same date as the 2013 Dhaka garment factory collapse where 1,134 people died and more than 2,500 people were injured.
The main visual for SUSTAINABLE FASHION WEEK 2020+1 features Japanese singer and artist KOM_I who is best known as a member of the Japanese music group WEDNESDAY CAMPANELA. It was created by HYPE FREE WATER, an artist collective headed by KOM_I and art director Minori Murata. KOM_I will participate in a planned talk program at MIYASHITA PARK on April 24 and 25.
A Message From KOM_I
“HYPE FREE WATER will be taking part in Sustainable Fashion Week at Earth Day this year. Our organisation focuses on the future of water. We want to be able to wear something beautiful without having to make sacrifices like selling out the future or destroying the environment. I’m looking forward to new people getting involved with us as this discussion takes off.”
Earth Day Tokyo 2021
Running: April 17, 2021 – April 18, 2021
Earth Day Tokyo Official Website: https://www.earthday-tokyo.org
SUSTAINABLE FASHION WEEK 2020+1
Running: April 17, 2021 to April 25, 2021
Where: Shibuya Miyashita Park / RAYARD MIYASHITA PARK
Address: 1-26-5 Shibuya, Shibuya-ku, Tokyo
Fashion Revolution Japan: https://www.fashionrevolution.org/asia/japan/
JIMOTOTE Tote Bag Releases Releases Tokyo Tama Collection
16.April.2021 | FASHION
JIMOTO is a company in Japan whose products and concept is designed around returning to your home or a place you love. Their tote bag brand, JIMOTOTE, is now introducing Tama design bags centred on the Tama area of Tokyo on their official website and at shops around Tama on April 16. They will also be sold at a pop-up shop in as well as at Nonowa Kunitachi from April 16 to 18.
JIMOTO stands for jibun ni modoru tokoro, which is Japanese for that concept of returning to your local region – to your roots. The JIMOTOTE brand started in 2015 with bags design around Hokkaido before introducing Kyushu and Shonan. Tama comes as the fourth entry to the series and includes Kunitahci, Tachikawa, Kichijoji, Chofu, and Hachioji.
JIMOTOTE TAMA SERIES
Released: April 16, 2021
JIMOTO Official Website: https://jimotote.com/
Earth Day Tokyo 2021 to Promote Sustainability, Eco-Friendliness, and an Organic Lifestyle at Yoyogi Park
15.April.2021 | SPOT
This year’s Earth Day Tokyo will take place at Yoyogi Park from April 17-18 where messages of eco-friendliness, organic products, sustainability, ethics, and inclusiveness will be at the core of various events held as part of the festival.
This year marks Earth Day Tokyo’s 20th run as part of the global Earth Day initiative and brings together environmental NPOs, charities, and locals. Due to COVID-19, in-person events will only take place on April 17 and 18 but the festival will run online from April 17 to 25.
Earth Day Tokyo 2021 Concert
Concerts will take place across the two-day Yoyogi Park festival. Many musicians and guests have committed themselves to the future of the planet at the Earth Day Tokyo’s concerts, with past line-ups including Japan’s King of Rock Kiyoshiro Imawano, UA, BONNIE PINK, and more.
This year will see performances from Itou Seikou ITP, Kenichi Nagira, yae, scoobie do, Taiji Sato, Nozomi Nobody, hachi_Aigoz, tico moon, Rokuta Yanagiya, and Ichido Ryutei.
Every single product at the market booths has a story, and visitors will be able to hear about them from the makers in-person as they shop. And the items sold at the market will be different each day, stocking something to add a little environmental consideration into our lives.
C. W. Nicol’s “Nicol’s Forest Kitchen” sausages help plant forests
The late Welsh-born Japanese writer, actor, and singer-songwriter C. W. Nicol was the Executive Committee Chairman for Earth Day Tokyo from 2000 until his passing last year. He also launched Nicol’s Forest Kitchen in 2011 which has been a regular at Earth Day Tokyo to help protect Japan’s forests. The food stall will make an appearance this year too.
C. W. Nicol began to wonder how he could help raise people’s interest in forests as well as help revitalise forests that had been destroyed. Nicol’s Forest Kitchen project was his answer: to spread awareness through food, and in doing so, the project could help build up forests.
Visitors separate garbage themselves with the help of volunteers
At the Eco Station, volunteer staff will help direct visitors in separating garbage properly, raising awareness on the proper procedures which they can take away home with them.
Earth Day Tokyo 2021 @ Yoyogi Park
Running: April 17, 2021 – April 18, 2021
Where: Yoyogi Park
Earth Day Tokyo Official Website: https://www.earthday-tokyo.org
Queen Bee Garden has released its new Snoopy-themed natural Pure Honey PEANUTS and Pure Maple PEANUTS in collaboration with the Peanuts comic strip.
Snoopy Pancake Syrup
Pure Honey PEANUTS
Line up multiple pots together to make a cute Peanuts image
Pure Honey PEANUTS Orange Flavour
Wooden charm different with every product
Queen Bee Garden has produced maple syrup and honey made with entirely natural ingredients. Each bottle or jar also comes with a cute wooden charm.
© 2020 Peanuts Worldwide LLC（ 短縮形 © 2020 Peanuts ）
KEEN x Murasaki Sports Collaborate on Footwear Release
13.April.2021 | FASHION
Murasaki Sports and outdoor/footwear brand KEEN released a new limited-edition model of KEEN’s NEWPORT H²O shoes, the NEWPORTのH2, on April 10.
KEEN x Murasaki Sports Limited Edition “NEWPORT H2”
The designer for the alternative models is GRINDLODGE garage project who have captured the gorgeous ocean with the sun and trees reflected on the water surface on them. This design is created using the company’s grinder tool which makes each and every pair of shoes unique. The footwear is equipped with KEEN’s Newport H2 technology so they can be worn both in and out of the water.
Murasaki Sports is donating 10% of the proceeds made from these limited-edition models to Umi Sakura to help keep Japan’s oceans clean. Additionally, Umi Sakura, Murasaki Sports, and KEEN will begin rolling out their two-month #ACTIONFORCHANGE campaign this month in the run up to World Oceans Day which begins on June 8, 2021.
Murasaki Sports aims to teach more people engaged in sports such as surfing about importance preserving the environment through this campaign and footwear release. The brand is one supported by the youth of Japan, so the campaign hopes to pass down these messages of sustainability to young people.
KEEN x Murasaki Sports Limited Edition Newport H2
Released: April 10, 2021 (Limited Edition)
Where: Murasaki Sports
Online Store: https://bit.ly/3cJmKAR
#ACTIONFORCHANGE Instagram Campaign
Running: April 5, 2021 – June 30, 2021
Present for Participating: Special tongs that can be used for picking up trash, camping, and more
How to Participate
・Method A: Post a photo of you in action
Take a photo of you that captures making the ocean beautiful and post on Instagram with the hashtag #アクションフォーチェンジ and/or #ACTIONFORCHANGE and tag Umi Sakura @umisakura_official
・Method B: Repost the official campaign posts
Repost the posts on Umi Sakura @umisakura_official, KEEN @keen_japan, and Murasaki Sports’ @murasakisports_official, that have the hashtag #アクションフォーチェンジ on them along with the hashtag #アクションフォーチェンジ and tag Umi Sakura in your post.
*Winners will receive a DM from Umi Sakura’s official Twitter account (@umisakura_official)
Umi Sakura: https://umisakura.com/
Peanuts Comic Launches 70th Anniversary Birthday Campaign in Japan
Japan’s five Peanuts comic-themed cafes are now holding a birthday plan campaign in celebration of the series’ 70th anniversary.
Each cafe branch is offering something different
PEANUTS Cafe Nakameguro x WHYTROPHY With Birthday Rosette
PEANUTS DINER Yokohama With Embroidered Striped Pin
PEANUTS DINER Kobe With Embroidered Striped Pin
PEANUTS Cafe Snoopy Museum With Tote Bag
PEANUTS Cafe Nagoya With Tote Bag
Customers at the cafes will also be randomly selected to stay at the PEANUTS HOTEL and will receive a free sticker as pictured above. All who order the birthday plan and their group will even receive a free present.
(C) 2021 Peanuts Worldwide LLC (短縮形 (C) 2021 Peanuts)
Peanuts Birthday Plan Campaign
Running: April 7, 2021 – June 30, 2021
Campaign Page: http://www.peanutscafe.jp/special/birthday-plan-campaign/
Snoopy Café Opens in Niigata in Collaboration With Hoshi Tabeyo Rice Crackers
Befco is collaborating its Hoshi Tabeyo star-shaped rice crackers with the lovable Peanuts comic strip to open a themed café at Hotel Nikko Niigata. Named the “Hoshi Tabeyo x Snoopy Café @ Hotel Nikko Niigata,” the café will open for a limited time from April 9 to May 9.“
Snoopy and fans of Japanese snacks can look forward to an original themed menu, with every food item and drink ordered getting them a free novelty. Of course, the café will sell its own original merchandise too. The café will be decorated in all things Peanuts and Hoshi Tabeyo, and there will even be two photo booths for snapping a commemorative photo of your fun day.
1. Snoopy Beef Stew: With a juicy meat and bouillon base, this stew is made with beef, onion, and mushrooms, all topped off with a Snoopy made from rice.
2. Snoopy Hamburger Curry: Snoopy’s rice ears are topped with a hamburger, and the curry sauce is made with fruit and vegetables. There’s even a little Woodstock made from cheese.
3. Snoopy Hot Sandwich: There are two different sandwiches, one with ham and cheese and the other with potato salad, and both have a different toasted illustration on them. These come in a free lunch box.
4. Hoshi Tabeyo Shaka Shaka Caesar Salad: A salad served in a cup drizzled in a Caesar dressing and with Hoshi Tabeyo rice crackers instead of croutons.
5. Thick Soufflé Pancake: Fat and fluffy pancakes combined with French meringue and served with a Snoopy cookie and sweet-tasting Hoshi Tabeyo. Enjoy together with the accompanying strawberry sauce.
6. Chocolate Parfait: A towering, chocolate-packed parfait layered with chocolate sauce, chocolate cornflakes, chocolate ice cream, and brownie. This is all topped off with a Snoopy cookie and Hoshi Tabeyo rice cracker.
7. Hotel Original Cookies (Set of 4): Crunchy cookies with various prints of familiar faces like Snoopy and Woodstock.
8. Lemonade: A sweet and refreshing lemonade beverage served with honey.
*Dishes 1-3 come with the Shaka Shaka Caesar Salad
*Ordering anything from the menu gets you one of four possible Hoshi Tabeyo x Snoopy postcards
© 2021 Peanuts Worldwide LLC（ 短縮形 © 2021 Peanuts ）
Hoshi Tabeyo x Snoopy Café @ Hotel Nikko Niigata
Running: April 9, 2021 – May 9, 2021
Location: Hotel Nikko Niigata Floor 31F
Address: 5-1 Bandaijima, Chuo Ward, Niigata
Opening Hours: 11:30-18:30 (Last Orders 17:30)
Official Website: https://www.hotelnikkoniigata.jp/sys/news/detail/323