Sanrio Puroland to Hold First Virtual Music Festival
Get ready for your trip to Virtual Sanrio Puroland! For the first time ever, Sanrio is teaming up with U.S. company VRChat for an entirely virtual music festival, SANRIO Virtual Fes in Sanrio Puroland on December 11 and December 12, 2021. Guests will be able to enjoy the event using a VR Headset, a PC, or a smartphone.
The concert space will feature both live and virtual artists (VTubers), as well as popular Sanrio characters in a massive five-story underground space beneath Virtual Sanrio Puroland. Participants will also be able to transform their avatar into the Sanrio character of their choice during the event! High-fiving other concert-goers will result in an explosion of Hello Kitty bows, and there will be plenty of surprises during the music performances, so don’t miss it!
The lineup for the event includes Kizuna AI, Hatsune Miku+PinocchioP, AKB48(Team8), CHiCO with HoneyWorks, Haneru Inaba, Kaede Higuchi, KMNZ, VALSHE, Hakushi Hasegawa, YuNi, Pasocom Music Club, Mom, Megu Shinonome, AMOKA, Yukichi Kasaku/men, LAUSBUB, and Kinu. Plenty of Sanrio characters will also make appearances, including Hello Kitty, Cinnomoroll, Kuromi, Cogimyun, and Hapidanbui.
Who are you looking forward to seeing perform in this adorable virtual space?
©‘21 SANRIO ©’21 SANRIO SP-M © ‘21 SANRIO S/F・G 著作(株)サンリオ
©AKB48 ©Kizuna AI ©BANDAI NAMCO Arts Inc. ©ANYCOLOR, Inc. Art by KEI ©Crypton Future Media, INC.
SANRIO Virtual Fes in Sanrio Puroland
Dates: December 11 & 12, 2021
Stream Open at 15:00, Show airs from 17:00-22:00
Location: Virtual Sanrio Puroland
Official Site: https://v-Fes.sanrio.co.jp
Hello Kitty and Wish Me Mell Inspire Dinner and Dessert Buffet at Keio Plaza Hotel
Starting September 3, Keio Plaza Hotel Tama will offer a special dinner and dessert buffet inspired by the Sanrio characters Hello Kitty and Wish Me Mell. The adorable event will take place at the Jurin restaurant on the 4th floor, and guests will be able to enjoy some cute dishes and desserts inspired by the character’s gratitude. The event will run until October 30 and will only be held on weekends and holidays.
The restaurant’s patissier has designed a collection of sweet dishes based on the two characters, from strawberry shortcakes inspired by Wish Me Mell’s outfit to pastel-colored cakes and rainbow jello. Cream-filled fruit sandwiches cut to look like Hello Kitty’s face are sure to offer guests the perfect photo op! For those wanting something savory, over 15 dishes will be available, including roast beef, pasta and cheese, curry, and more.
Special seats including large stuffed animal versions of Hello Kitty and Wish Me Mell will be available, limited to two tables per day.
Come enjoy a relaxing meal with these two adorable characters!
Dinner & Dessert Buffet – From Hello Kitty and Wish Me Mell with Thanks
Running: September 3 – October 30, 2022 (Available only on weekends & holidays)
Venue: 4F Restaurant ‘Jurin’
Hachioji P to Release New Track ‘RAD DOGS feat. Hatsune Miku, Rin Kagamine and Len Kagamine’
In 2009, Vocaloid producer Hachioji P posted his legendary song Electric Love on Nico Nico Douga. Still active on the music scene, the creator will begin streaming the new track RAD DOGS feat. Hatsune Miku, Rin Kagamine, and Len Kagamine on August 10. This comes ahead of the release of his new album HIDEOUT on August 31, 2022. A music video for the track will be uploaded to Hachioji P’s YouTube channel at 20:00 on August 10.
RAD DOGS feat. Hatsune Miku, Rin Kagamine, and Len Kagamine – Hachioji P (Music Video)
RAD DOGS feat. Hatsune Miku, Rin Kagamine, and Len Kagamine is a Vocaloid cover written for the iOS/Android game Project SEKAI COLORFUL STAGE! feat. Hatsune Miku. The original song has over 9 million views on YouTube.
RAD DOGS – Music Video
The music video for RAD DOGS feat. Hatsune Miku, Rin Kagamine, and Len Kagamine was directed by Kento Mori, who has created ads for a number of companies. PizaCG was in charge of animating the Vocaloids while Penta Ashibuto was in charge of the choreography. The jacket photo has been uploaded, giving fans a hint of what they can expect when the video drops next week.
Hachioji P’s new artist photo has also been unveiled.
Look forward to the album’s release on August 10 along with the music video!
Release Date: August 31, 2022
Limited First Edition (CD+DVD+2 Bonus Tracks): ¥3,500 (Tax Included)
Standard Edition (CD): ¥2,800 (Tax Included)
Hachioji P Official Homepage: http://hachiojip.net/
Coji-Coji and Sanrio Characters Come Together to Celebrate Cinnamoroll’s 20th Anniversary
To commemorate Cinnamoroll’s 20th anniversary, Coji-Coji and a ton of other Sanrio characters are coming together to celebrate!
The characters who live in fairy tale lands are always on a mission to entertain humans. Coji-Coji attends a school and studies hard every day, following the example of famous characters active in the human world. Sanrio characters have come to the school to study hard themselves, and this newly-created collaboration art shows the characters in adorable matching school uniforms.
Look forward to these new collaborative products coming in the summer of 2022, as well as other unique plans to celebrate the anniversary of Cinnamoroll!
Coji-Coji x Sanrio Characters
Official Site: https://www.cojicoji.site/
Golden Kamuy x Sanrio Characters Collaboration Cafe to Open in Shibuya
Characters from the popular anime series Golden Kamuy will team up with beloved Sanrio characters for a new collaboration cafe! Fans should visit Chugai Grace Cafe in Shibuya by July 18 to try some themed dishes and grab some exclusive merchandise.
Eat the Great North! Cream Stew Plate
Almond Pound Cake with Lingonberry Sauce
Matagi’s Stump Birthday Cake
Monkichi the Monkey and Shiraishi’s Banana Soda
Cola Float and Strange Juice
Pin – Cafe ver. (7 varieties, random)
Acrylic Stand (7 varieties)
Acrylic Frame Keychain (7 varieties)
Acrylic Block – Cafe ver.
Let’s Go to the Cafe! Curry (2 varieties)
Pouch (10 varieties)
Genjirou Tanigaki Birthday Set
Collab Menu Order / Advanced Reservation Bonus Coaster (17 varieties)
Matagi’s Stump Birthday Cake Order Bonus – Bromide
Goods Preorder Bonus Bromide (17 varieties)
The collaboration menu will include a tasty Almond Pound Cake with Lingonberry Sauce and Matagi’s Stump Birthday Cake to celebrate Tanigaki’s birthday! Don’t miss out on these exclusive menu items and goods.
© 2022 SANRIO CO., LTD. TOKYO, JAPAN(L)
Golden Kamuy x Sanrio Characters x Chugai Grace Cafe
Running: June 23 – July 18, 2022
Venue: Shibuya MODI 7F, Chugai Grace Cafe
Official Site: https://chugai-grace-cafe.jp/collaboration/kamuyxsanrio/
Natural Donut Shop Floresta Collaborates with Sanrio’s Kiki and Lala for New Treats
26.June.2022 | FOOD
From July 2 until July 24, the handmade donut shop Floresta will be offering donuts inspired by the Sanrio characters Kiki and Lala! These treats, made from all-natural ingredients, will be available at Floresta shops and at the online store.
The Little Twin Stars, Kiki and Lala, were born on the Omoiyari Star in the Dream-Star Cloud.
The older sister Lala and younger brother Kiki appear on these healthy donuts along with a shooting star. Floresta’s special white chocolate is kneaded with purple sweet potato powder and strawberry powder to create a donut that isn’t too sweet.
Little Twin Stars Collaboration Donuts
Part 1: July 2 – July 12
Ring Donuts (2 varieties)
Kiki / Lala
Part 2: July 13 – July 24
Kiki & Lala Shooting Star Donut Holes
During the second half of the event, guests will be able to grab donut holes based on the beloved characters. Although these sweet treats may be colorful, they were made with all-natural ingredients and are free of synthetic colors, fragrances, and preservatives.
Enjoy these donuts yourself, buy them for a friend, or bring them to a family get-together.
© 2022 SANRIO CO., LTD. APPROVAL NO. L631150
Little Twin Stars Collaboration Donuts
Available: July 2 – July 24, 2022
Where to Buy: Floresta locations nationwide, Online store
Shop List: https://www.nature-doughnuts.jp/shop/
Official Site: https://floresta-ec.jp/
Sanrio Puroland Opens New Sensory Show Fusing Real and Virtual Worlds
Starting July 15, Sanrio Puroland will premiere a new show, Nakayoku Connect. The unique hands-on experience will blend both the real and virtual worlds.
The interactive show Nakayoku Connect is set to introduce a new type of entertainment that combines a real live show filled with twinkling lights and lasers set to pop dance music with a virtual world. This is the first new show to be performed at Puro Village in three years, since Wish me mell’s Chance for You began in September 2019. This will also be the first time in about two years–since the temporary closure in 2020–that regular shows will be held in Puro Village during business hours.
For the first time ever, this show will be presented not only in Puroland, but virtually as well. Visitors are welcome to enjoy this unprecedented experimental show incorporating the world around us and the world inside the computer.
In Japanese, Nakayoku means ‘to care about friends’ and ‘to get along happily.’ The creators of the show believe that this is an important value to think about today, and visitors will enjoy seeing their favorite characters, from Hello Kitty and Dear Daniel to Bad Badtz-Maru and Kogimyun. The live and virtual shows will be performed simultaneously, and the characters will wear new costumes inspired by the concept of retro-futurism.
For a more immersive experience, the show will utilize a ‘fiber beam’ for the first time ever. Harmless to the body, the entirety of Puro Village will be illuminated, with the lights and animations linked to the show’s music. Come enjoy this brand-new experience!
Sanrio to Create Original Character Inspired by Boy Band JO1
19.June.2022 | FASHION
Sanrio and LAPONE Entertainment have teamed up to launch the JO1 x Sanrio Character Development Project to create a new character inspired by the globally popular boy band JO1.
The new project combines JO1’s creativity with Sanrio’s beloved branding to create a character embodying the member’s strengths. JO1 announced the project during the 2022 SANRIO FES at Pacifico Yokohama North on June 12. A teaser has also been posted on the official JO1 YouTube channel. A special program will closely follow the project and new episodes will be posted on YouTube in the future, so be sure to watch!
JO1’s marketing department has been tasked with making the group’s fans feel even closer, and the new character will be a kind of ‘alter ego’ of JO1. It’s unclear what kind of character we’ll see at the end of this, but fans are excited to find out!
©’22 SANRIO 著作（株）サンリオ ©️LAPONE ENTERTAINMENT
JO1 x Sanrio Character Development Project Official Site: https://www.sanrio.co.jp/special/jo1
Final Results of 2022 Sanrio Character Ranking Announced
16.June.2022 | FASHION
The results are in! The annual Sanrio Character Award tallies millions of votes to discover which of the company’s 450 characters is the fan favorite for the year. In 2022, nearly 26.5 million people cast their vote, totaling up to 124% of last year’s turnout.
Taking the top spot for the third year in a row is Cinnamoroll, almost reaching 3 million votes. The character is celebrating his 20th anniversary this year, so it’s fitting that he should take home the trophy!
Pompompurin came in second. The adorable dog has been in the top three for the past eight years and managed to rack up nearly 2.4 million votes. Surprisingly, Kuromi came in third, surpassing her rival My Melody for the first time ever. This was also the first time in the history of the competition that Kuromi has ranked in the top three.
Hangyodon ranked eighth, becoming the first new character in the top ten in 34 years. The fish character has been seeing increased popularity over the past year.
All rankings are available to view on the official website, so be sure to take a look to find out where your favorite sits!
©’22 SANRIO S/D·G S/F·G SP-M 著作 （株）サンリオ
Official Site: https://ranking.sanrio.co.jp
Godiva Cafe Releases Drinks and Goods Inspired by Sanrio’s Hapidanbui
Godiva Cafe first collaborated with Sanrio’s Hapidanbui collective in February of this year. The second collaboration will begin on June 15, 2022!
Hapidanbui Chocolixer – White Chocolate Cacao 27% / Cacao 50%
Hapidanbui Godiva Cafe Original Pouch (with Godiva Soft Cookie)
The second collaboration will highlight the characters Pochacco and Pekkle. Godiva Cafe’s iconic drink, the Chocolixer, will be available in a special sleeve, and an original sticker will be handed out with each purchase.
Pochakko and Peckle pouches designed exclusively for the collaboration will also be available in-store while supplies last!
© 2022 SANRIO CO., LTD. APPROVAL NO. L630772
Godiva Cafe x Hapidanbui – 2nd Collaboration
Price: ¥680 (Tax Included)
Where to Buy: Godiva Cafe locations nationwide
Available: June 15 – end of August
Hapidanbui Godiva Cafe Original Pouch
Price: ¥1,850 (Tax Included)
Where to Buy: Godiva Cafe locations nationwide
Available: June 15 while supplies last
Official Site: https://www.godiva.co.jp/
Kura Sushi Begins Exclusive Sanrio Characters Collaboration Campaign
To commemorate the 20th anniversary of the popular Sanrio character Cinnamoroll, a new campaign has begun at Kura Sushi locations around Japan! Popular Sanrio characters have gathered for a ‘Sushi Party,’ and guests can look forward to a new collection of original merchandise.
During the event period, customers are invited to partake in a game when they visit Kura Sushi. For every five plates, they will be entered to win a piece of original merchandise including clear folders, pins, and more!
Starting June 24, guests spending ¥2,500 or more will receive a clear folder featuring Sanrio characters (4 varieties).
Visitors to the Kura Sushi location in Harajuku will be able to grab an Apple Cinnamon W Cream crepe featuring a special Cinnamoroll illustration. Combining apple compote, cinnamon, and custard, this sweet treat not only offers the sweetness and softness of apples but is also perfect for posting on social media! The pale blue whipped cream is inspired by Cinnamoroll’s coloring.
Come celebrate Cinnamoroll’s 20th anniversary at Kura Sushi!
©2022 SANRIO CO., LTD. APPROVAL NO. L631475
Sanrio Characters Collaboration Campaign
Running: June 10 – June 30, 2022
Official Site: https://www.kurasushi.co.jp/
Hatsune Miku Stars as Model in New SPINNS and Gugenka Digital Fashion Project
08.June.2022 | FASHION
Apparel brand SPINNS is teaming up with Gugenka, a digital goods company utilizing VR and AR to bring anime to life! A new collection of goods featuring Hatsune Miku and the official member of SPINNS virtual staff team Tsumugi Hinata will be available on ZOZOTOWN starting June 18, 2022.
SPINNS is a popular Japanese apparel brand amongst teenagers and those in their early 20s, with items available in stores nationwide. In 2020, the company announced that it would be employing ‘virtual staff,’ introducing the adorable Tsumugi Hinata. SPINNS is actively planning and releasing digital fashion items for users’ avatars.
Tsumugi Hinata (Official SPINNS Virtual Staff) / Hatsune Miku
Exclusive Hatsune Miku Color
Hatsune Miku Digital Figure
Project iconic combines Gugenka’s technology with SPINNS’ fashion to introduce digital fashion to a wider audience and to encourage people to enjoy fashion both in real and digital life.
Each real clothing item sold comes with a digital figure that can be downloaded and enjoyed on XMarket. Come take part in this project and discover a new version of yourself in the Metaverse!
© Crypton Future Media, INC.
Release Date: June 18, 2022 at 12:00
Where to Buy: ZOZOTOWN
Where to Redeem: https://xr-marketplace.com/redeem/input
Natural Donut Shop Floresta Collaborating with Sanrio Character Hangyodon for a Limited Time
04.June.2022 | FOOD
From June 4 until June 25, the handmade donut shop Floresta will be offering donuts inspired by the Sanrio character Hangyodon! These treats, made from all-natural ingredients, will be available at Floresta shops and at the online store.
Hangyodon Collaboration Donuts
Part One: June 4 – June 14 / Ring Donuts, 2 varieties (Black Sesame / Strawberry)
Part 2: June 15 – June 25 / Donut Hole Cup, 1 variety (Hangyodon & Sayuri)
Hangyodon has become popular with men and women of all ages for his big round eyes and pouty lips.
During the first part of the collaboration, the donuts were made with an image in mind of Hangyodon playing around on a pool float. Floresta’s special white chocolate was kneaded with black sesame and strawberry powder to create two mildly-sweet donuts.
The second part of the collaboration also includes Hangyodon’s friend, Sayuri the Octopus. Customers can enjoy a cup of donut holes perfect for kids and adults alike.
Although these sweet treats may be colorful, they were made with all-natural ingredients and are free of synthetic colors, fragrances, and preservatives.
Enjoy these donuts yourself, buy them for a friend, or bring them to a family get-together. You’ll make everyone very happy!
© 2022 SANRIO CO., LTD. APPROVAL NO. L631150