Harajuku Girls Magazine Zipper to Return to Quarterly Release Schedule After 5 Years

23.December.2021 | FASHION

Popular Harajuku-based fashion magazine Zipper, which ceased publication in 2017, will return in March 2022! The rebirth of the magazine is being spearheaded as a joint venture between DONUTS Inc. and ASOBISYSTEM.

 

Zipper was first published in 1993 as a way to say “NO!” to traditional style. It continued to inspire creative minds for 24 years until it ceased publication in 2017, and many Harajuku-based celebrities and influencers cite the magazine as a major source of inspiration over the years. Now, this beacon of individuality and fashion is making a triumphant comeback right when the world needs it most.

In addition to the magazine, Zipper will also be available on YouTube, TikTok, Instagram, and Twitter, opening up the brand to fans of Japanese fashion around the world. More details will be announced in the future.

RELATED ENTRIES

  • Kyary Pamyu Pamyu Announces New Single ‘Isshin Doutai’, Releases Music Video Teaser

    22.September.2022 | ANIME&GAME / MUSIC

    Kyary Pamyu Pamyu has announced that she will release a new single, Isshin Doutai, on October 5, 2022. A new artist photo and jacket image have already been revealed ahead of the catchy track’s release.

     

    The pop song will serve as the opening theme song for the Ninjala anime series and promises to get stuck in people’s heads instantly. Kyary’s performance at Coachella in April made headlines around the world, and her 10th anniversary Japan tour has been making headlines since it began. The artist performed in 30 locations across Japan.

     

    Ninjala will begin a new season on October 15. The series first began in January, and Kyary’s song Maybe Baby has been used as the theme thus far. 

     

    A teaser for the song’s music video has already appeared on YouTube, featuring a kaleidoscopic new visual with Kyary reflected in a mirror as she shows off some unique choreography. For those who have been fans of Kyary for a while, this video is packed with her personal style. 

     

    Isshin Doutai Music Video Teaser

     

    Kyary Pamyu Pamyu will perform the last show on her 10th anniversary Japan tour on October 19 at Nippon Budokan. The performance, titled UMA 105, is sure to impress, so keep an eye out for details!

  • FRUITS ZIPPER Live Report: New Opportunities and the Group’s First Step Towards Global Expansion

    16.September.2022 | MUSIC

    FRUITS ZIPPER, a seven-member idol group whose song Watashino Ichiban Kawaiitokoro skyrocketed in popularity on TikTok this summer with over 500 million plays, held their first solo concert ~KIKKAKE~ on September 12, 2022. 

     

    Debuting from ASOBISYSTEM’s idol project KAWAII LAB in April, tickets for FRUITS ZIPPER’s first solo concert sold out. Although the group’s name may seem strange, it has a meaning–FRUITS, ‘to bear fruit,’ and ZIP, meaning ‘to give energy,’ is the perfect title for such a young and exciting group. In a short time, the seven members have managed to take on a number of live performances and bring smiles to audiences around Japan. The girls’ efforts over the hot summer months paid off in the form of a totally packed house.

     

    When the lights in the venue dimmed, the audience shined with the seven member’s colors coming from fans’ penlights. A video began playing, and one by one, the members gave their thoughts about what it means to take the stage.

     

    “The existence of idols saved me. I hope that I can be that kind of presence for someone else.”(Amane Tsukiashi)

     

    “I wanted to sparkle. I want to work my hardest.” (Karen Matsumoto)

     

    “Harajuku is a town filled with many different cultures, and that has always given me strength. I want to become someone’s power spot!” (Mana Manaka)

     

    “This was a dream I gave up on time and time again, but I thought it could come true here. I want to spread my wings and become an idol everyone loves!” (Yui Sakurai)

     

    “Music has always been close to me, ever since I was a child. When I was looking for a place I could stay involved with it, I found FRUITS ZIPPER!” (Noel Hayase)

     

    “I stand on the stage to thank the fans who have always supported my becoming an idol!” (Luna Nakagawa)

     

    “I can’t let myself die until I become an idol. That’s what I’ve always thought.” (Suzuka Chinzei)

     

    Sakurai and Nakagawa showed fierce determination to overcome their past setbacks and stand on stage as idols. Chinzei’s earnest feelings also came through, and each girl’s emotion swept the audience. 

     

    As the audience began clapping in rhythm, the seven members took the stage, forming a circle and dancing to the sound of electronica. When the opener came to a close, they released their joined hands, scattering like flower petals with smiles on their faces. 

    The group opened the show with the classic-sounding idol track skyfeelan. The lyrics of this song were written based on tweets from the members, and each girl sang with feeling and passion. Despite this being their first solo show, the members weren’t at all stiff, instead seeming to relax and totally enjoy themselves. 

     

    The girls then continued with their debut song Kimi no Akarui Mirai wo Oikakete. Fans danced along with the chorus, and colorful penlights twinkled everywhere the eye could see.

     

    “It’s been four and a half months since our debut in April, and we’ve been working so hard to make it to this day,” Sakurai said during the MC portion. “Here at LIQUIDROOM, we want all of you to see what we’ve accomplished!” The multilingual Hayase translated the message of NEW KAWAII into English for overseas fans tuning in to the show.

     

    Following the MC, the group took a break from idol-like tracks, performing two of their more cool songs–Re→TRY & FLY and We are Frontier. Even with the overwhelming sound of bass rocking the venue, the girls’ voices were powerful enough to compete. FRUITS ZIPPER only became more expressive with the help of lighting and video, embodying the theme of NEW KAWAII. 

     

    Once the members left the stage, the radio program Furuppa Now began playing on screen. The KIKKAKE Reminicense Corner was held to honor the day’s live performance. Each member commented on FRUITS ZIPPER’s activities and what they have led to. The title of the live show, kikkake, means chance, and many doors have opened for the members over the past four months.

     

    Hayase, the youngest member at only 17, put her cuteness on display, chatting about how she had started carrying parasols, wearing sunscreen, and learning how to wear makeup. Meanwhile, Manaka, the oldest of the group, revealed her belief that “trusting others is a key to self-growth,” going on to state that “doing something alone isn’t worth it. It’s more meaningful when someone hears you or watches you.” 

     

    The other members gave their thoughts on what’s changed. “I’ve become more sociable,” Sakurai said. “I can get out of bed earlier,” Matsumoto bragged, while Tsukiashi claimed that it had become easier to hold the microphone steady. Nakagawa was honest, mentioning that she had begun Googling herself. Each member showed their individuality, one of the biggest charms of FRUITS ZIPPER.

     

    Once the radio show wrapped, the members appeared in their new costumes to perform their new song Sekai wa Kimi kara Hajimaru for the first time. The song’s impressive melody combines a glittering idol sound with just a hint of sadness.

     

    The lyrics seem to depict the many memories that FRUITS ZIPPER and fans will make together in the future. “From now on, we’ll always be together/I’ll engrave that promise on you so you don’t forget/I’ll tell you over and over/I’ll tell you over and over,” the girls sang.

     

    During the chat after the performance, Chinzei announced the new song, with her voice beginning to warp and repeat. She laughed it off, wondering if she was beginning to shift beyond directions. 

     

    The second half of the show began with the members dancing to the samba rhythm of their song Furefure Summer! during the interlude. 

     

    Matsumoto then announced Watashino Ichiban Kawaiitokoro, the audience exploded with excitement, pumped to hear the song that put FRUITS ZIPPER on the map. This song brought people’s cuteness this summer, but the cuteness of the original was too powerful, with the fans almost too happy to function.

    The song Kanpeki Shugide☆ is filled with FRUITS ZIPPER’s determination to fly around the world with no time to rest. The last song of the main setlist was RADIO GALAXY,  and the members danced expertly to the challenging song, with the arrangement, tempo, and melody constantly changing. 

     

    After the audience began clapping incessantly, the members once again appeared on stage to perform their new song Sekai wa Kimi kara Hajimaru once again. Once the song ended, FRUITS ZIPPER had some exciting news to share–the girls will be collaborating with the magazine B.L.T. on a new series of articles! They also announced that their second solo concert will be held at Shibuya WWW X on November 11, 2022. 

     

    During the final MC, each member gave their thoughts on the day’s performance. 

     

    Manaka: “Feeling everyone in the audience watching me just makes me feel stronger and more united with the other members of FRUITS ZIPPER. I want to continue our work as one and continue performing in the future!”

     

    Sakurai: “Since joining FRUITS ZIPPER, I’ve become so aware of how many people support me. Someday, I want to become an inspiration and support to someone else. I want to make someone else out there want to be an idol too.”

     

    Nakagawa: “My dream is to sign my autograph on the backstage walls of live music clubs around the world, so I’ll do my best to make that come true!” 

     

    Tsukiashi: I’ve been so happy this summer. I’m so fulfilled and I have this amazing sense of satisfaction. I hope that FRUITS ZIPPER will be able to spend many more happy seasons together.” 

     

    Hayase: “When I joined FRUITS ZIPPER, I realized that chances are something everyone finds on their own. I hope that I can keep taking advantage of the opportunities I find to become a better person.”

     

    Matsumoto: “From now on, I want to be an idol who not only makes me feel happy but also makes everyone else feel happy and entertained. Please keep supporting me as I work my hardest!” 

     

    Chinzei: “Thanks to you all, I’m able to look forward to my future with so much support. I want to be that support for everyone too. I sincerely hope that we can keep supporting each other in the future!”

     

    Manaka, Matsumoto, and Chinzei were so moved that they nearly began to cry. Until the very end, however, the seven members were strong, determined to communicate with their fans in their own words.

     

    The group’s last song was Watashino Ichiban Kawaiitokoro. A cannon sent multicolored paper blasting across the crowd, making the atmosphere even more bright and fun. 

     

    To close the show, Chinzai gave a statement. “FRUITS ZIPPER will continue to move forward along with our motto ‘From Harajuku to the world,’ so please support us!”

     

    With this incredible momentum, FRUITS ZIPPER will continue to soar to new heights. Don’t miss your chance to see the upwards trajectory of this incredible idol group!

     

    The live performance is currently archived on ZAIKO.

    Text: Kazuaki Asato
    Photos: Masayo

  • Old-School Burger Shop Jennifer Seven Opens Location in Harajuku, Tokyo

    07.September.2022 | FOOD / SPOT

    LDFS Co. Ltd., which operates six cafes and brands in Tokyo, has opened a new location! The company currently operates THE GREAT BURGER, a gourmet burger shop in Harajuku, The Little BAKERY Tokyo, and GOOD TOWN DONUTS. Now, they’ve brought the old-school burger store Jennifer Seven to Harajuku!


    Jennifer Seven is a combination general store and burger store that sells apparel, kitchen items, and groceries. While it may seem like a general store with a coffee stand at first glance, the back door opens to reveal a secret burger shop! The innovative location will serve simple burgers, not the hearty and massive gourmet burgers available next door at THE GREAT BURGER.

     

     

    General stores are found in rural America and carry a wide range of daily necessities, much like a yorozu-ya in Japan. Jennifer Seven sells original apparel, sundries, and goods with a vintage flare, as well as tableware and other items from the U.S. In addition, guests can find unique food items like handmade jellies and jams, fresh fruits and local veggies, natural wines, small gifts, and plenty more.

     

    The drive-thru coffee stand attached to the store sells GOOD TOWN COFFEE, and Chinese-American steamed buns are also available at the Harajuku location!

     

    Each classic burger will come with simple and tasty ingredients, including the beef patty, ketchup, mustard, original burger sauce, pickles, and onions. The restaurant’s simple interior features white and vintage wood with blue-grayish green accents and was designed by the owner himself, inspired by diners and school cafeterias in rural America.

     

    Come enjoy a classic burger at this secret burger joint!

     

  • Rising Idol Group FRUITS ZIPPER Releases 7th Single ‘We are Frontier’

    06.September.2022 | MUSIC

    FRUITS ZIPPER has been skyrocketing in popularity. This summer, the group’s track Watashino Ichiban Kawaiitokoro took off on TikTok, with the music video racking up over 2.3 million views on YouTube. On TikTok, their songs have seen over 450 million plays, and on September 2, the girls released their new single, We are Frontier. This marks the third of four consecutive song releases. 

     

    The new song was produced by Hirotaka Hayakawa, who wrote the FRUITS ZIPPER tracks Kimi no Akarui Mirai wo Oikakete and skyfeelan. Branching out from their usual cute sound, the new track focuses more on ‘cool,’ showing off FRUITS ZIPPER’s aim to push forward and make their mark on in the idol landscape.

    More details about the group’s first solo live show ‘KIKKAKE’ at Ebisu LIQUIDROOM on September 12 have been announced. VIP tickets and general admission tickets available for pre-sale sold out instantly, but in response to fan requests, the event will be broadcast live on ZAIKO! Tickets for the stream are available now, so don’t miss out!

  • Construction Industry Anime ‘Genba no Megami’ Announces New Series, Cast

    29.August.2022 | ANIME&GAME

    Kajikawa Construction, in business for over 117 years, and Harajuku-based production company ASOBISYSTEM teamed up to launch the 3K Project, aiming to transform the conventional stiff image of the construction industry. 3K stands for kawaii (cute), kirei (pretty), and kirakira (sparkling). Following the successful release of the social media anime series Genba no Megami (Goddess of the Site), a second season has been announced!

     

    The collaboration introduced a series of characters inspired by tools found on construction sites, where they were transformed into GIF stickers and published on GIPHY for use on Instagram and other sites. Within three months of release, the stickers had received over 15 million views worldwide.

     

    To commemorate the fantastic response to the image character GIF stamps, the first anime series was created and aired in winter 2020. The anime, which loosely and cutely depicts the construction industry, became a hot topic not only in the industry but also among anime fans.

     

    The new series will introduce a number of new characters inspired by the construction trade and the theme of ‘disaster prevention.’ The series hopes to educate the masses about the importance of safety, and all six episodes of the second season will debut on September 1 at 17:00 on the official YouTube and Twitter pages. 

     

    The Theme of the New Series: ‘Disaster Prevention’

    Disaster prevention is the key phrase for the new series. The new character Jairo is inspired by the Gyro Piler which can support buildings and levees against natural disasters such as tsunamis and earthquakes. Shunsuke Takeuchi plays the character powerfully, but with a bit of a flirty personality.

    Characters to Become Glowing Balloons at Construction Sites

    Characters from the anime series will appear as fixtures used at actual construction sites. For this series, the company worked with Light Boy to create ‘balloon floodlights’ for the 3K Project. Four characters will appear on these floodlights, so keep an eye out!

     

    The floodlights will be unveiled at Moshimo Fes Shibuya 2022, a disaster prevention awareness event to be held in Yoyogi Park on September 3 and 4.

     

    Character & Cast Information

     

    ・Scoppy (Aimi Tanaka)

    Scoppy’s temporary form is a spade. She’ll lend an ear to someone no matter what they’re going through. She’s really interested in becoming a YouTuber.

     

    ・Coney (Yu Serizawa)

    Coney’s temporary form is a traffic cone. She’s a talkative tsundere Goddess with a cold tone. She’s also moved to tears more than anyone else in the group.

      

     

    ・Metty (Arisa Date)

    Metty’s temporary form is a hard hat. She’s quiet, talks gently, and tends to get sleepy easily. Even so, she cares about the little details.

    ・Gungun & Nonnon (Saki Yamakita)

    Gungun and Nonnon’s temporary forms are work gloves. They’re twin sisters but they couldn’t be more different from each other, each with their own opinions. They’re easily identifiable with their red and green appearances.

    ・Jairo (Shunsuke Takeuchi)

    A handsome and confident God. He takes on the form of the Gyro Piler, the latest machine supporting construction sites to help the goddesses bring peace to the earth. He has the ability to solve many difficult construction projects with his state-of-the-art functions, but his cheerful personality causes many other problems. It’s unclear whether this new hero is here to help or to cause more work to be done.

    Summary

    Goddesses have come to Earth on a mission from the Gods to solve certain problems. In order to hide their appearance, they take on the form of various tools at a construction site and begin to investigate, but at the mercy of humans, the struggling goddesses ask for help from the Gods. Can humans and goddesses work together to solve problems on Earth?

  • FRUITS ZIPPER Launches First Subscription Community Channel ‘Atsumare☆Furuppa!’

    26.August.2022 | MUSIC

    The idol group FRUITS ZIPPER will launch its first subscription-only community channel ‘Atsumare☆Furuppa!’ on the video platform OPENREC.tv!

     

    The first stream will air on September 1. Half of the first stream will be available for free, so be sure to tune in!

     

    A Follow & Retweet campaign will be held to commemorate the event, and the winner will snag a signed photo of the FRUITS ZIPPER members! Stay tuned for more campaigns to coincide with the second and third streams.

     

    Follow & Retweet Campaign – Win and Recieve an Autographed Photo!

    Fans following the official FRUITS ZIPPER Twitter account and retweeting the appropriate post will be entered to win a signed photo of the members! When retweeting, be sure to let the group know what you’d like to see on the stream.


    ・FRUITS ZIPPER Official Twitter Account
    https://twitter.com/FRUITS_ZIPPER
    *The first campaign post will appear on the official FRUIT ZIPPER account, so retweet it!


    ・Number of Presents

    *The number of gifts will depend on the number of Retweets.
    Up to 100: 3
    100-200: 4
    200-300: 5
    Over 300: 10

  • Virtual Artist WADE Announces Collaboration with Fashion Brand ©SAINT Mxxxxxx

    24.August.2022 | FASHION

    WADE, known as the virtual artist behind LINE FRIENDS, has announced that he will participate in the 2022 A/W collection as the first virtual model for the global street fashion brand ©SAINT Mxxxxxx. The campaign video includes music produced by WADE himself and was released on August 22. 

     

    WADE is a DJ and producer whose creative activities transcend genre. He continuously inspires artists around the world to pursue different fields and to stay open-minded, earning him a large fanbase. Previously, WADE participated as a virtual artist for a Leica photo exhibition in Korea and has also worked extensively on the PEACEMINUSONE x Nike KWONDO 1 F&F Special Shoe Box and Air Max 1 x Kashina Won-Ang campaigns.

     

    WADE × ©SAINT Mxxxxxx 

    ©SAINT Mxxxxxx was co-founded by Yuta Hosokawa, the designer behind READYMADE, a company that upcycles vintage military fabrics and transforms them into new and fashionable items, along with American visual artist Cali Thornhill. The company is known for its artistic graphics and vintage feel.


    For this collaboration, WADE acts as the first ever virtual model for ©SAINT Mxxxxxx and the music producer for the unique campaign video.

     

    WADE and ©SAINT Mxxxxxxxx share a common respect for diversity and a desire to break away from stereotypes. Anyone who feels similarly shouldn’t miss out on this unique collab!

    ©SAINT Mxxxxxx official 

  • KAWAII LAB. Report #10: Summer Vacation ZIPPER!

    19.August.2022 | FEATURES / MUSIC

    MOSHI MOSHI NIPPON readers, it’s nice to meet you! I’m Misa Kimura, the general producer of KAWAII LAB.

    On August 9, the group I produce, FRUITS ZIPPER, held their solo concert ‘Summer Vacation Zipper!’ at Yokohama 1000CLUB.

     

    FRUITS ZIPPER has been holding regular performances once a month, and thankfully, they’ve been selling out instantly, which makes me want to happy scream…we wanted to allow as many people as possible to see them live, which led to this summer concert. In this report, I wanted to look back at Summer Vacation ZIPPER, so be sure to read until the end!

    The theme for the show was, of course, summer vacation. The girls wanted to keep the fun going until the very last second, so we had fewer MC parts, instead having each member introduce themselves during their performance. This was also the largest venue FRUITS ZIPPER has performed in so far for a solo concert! FRUITS ZIPPER’s regular shows are always different, so we wanted to keep with that trend, doing something totally different. That’s how the laser performance came to be.

     

    We’d never used them before, but I thought they would look awesome in such a huge venue, so I took a chance!

     

    Check out the setlist for the concert below. 

     

    SE long ver.

    1 We are Frontier

    2 Re→TRY & FLY

    3 Furefure Summer! (Self Introduction ver.)

    4 Kimi no Akarui Mirai wo Oikakete

    MC

    5 Watashino Ichiban Kawaiitokoro

    6 skyfeelan

    ~Summer Vacation ZIPPER! Special Laser Show~

    7 RADIO GALAXY

    8 Kanpeki Shugi de☆

     

    Encore

    Watashino Ichiban Kawaiitokoro

    Furefure Summer!

    I made a long version of the intro to the laser show because wanted to make the sound effects really pop, and the first track really fits with the cool imagery. I took the FRUITS ZIPPER song Furefure Summer! and incorporated the member’s self-introductions along with the smooth samba rhythm. I think each member’s personality shone through so much, it was perfect! I think personally, it was difficult for some of the girls during rehearsal, with the default being something like “I’m Suzuka Chinzei, and my color is orange.” It’s hard to explain in writing, so anyone who doesn’t understand should ask Suzuka directly…

     

    For Furefure Summer!, I wanted to make a real sense of togetherness, so I thickened up the chorus and really stirred things up! It made me so happy to see the fans spinning their towels along with the girls.

    During the second half of the show, the girls performed RADIO GALAXY along with a special laser show. After seeing it during rehearsals, I was so excited to see it with the members! Even when the members left the stage, the energy in the venue didn’t die down at all. With such a cool performance, the members still channeled cuteness. FRUITS ZIPPER’s performance was so unique and totally embodied the idea of NEW KAWAII♡

     

    During the encore version of Watashino Ichiban Kawaiitokoro, I decided to break it up a bit! How was the slightly rougher version?

     

    I guess the highlight was Yui Sakurai’s part at the beginning. I think all of the members were able to pick out a good spot to break out because of her, so thank you, Yui.

     

    We tried to do something new with Summer Vacation ZIPPER! Although it was based on the idea of ‘vacation,’ so many people showed up, and we were so thankful. The event sold out even though it was held on a weekday, and so many people told us how much fun they had! FRUITS ZIPPER puts a big emphasis on entertaining audiences live, so I think this was a really meaningful performance ahead of their first one-man show on September 12. We’re not slowing down just yet, and the girls will keep working hard until that major milestone next month!

     

    I had so much more I wanted to ramble about, but that’s all for this report. See you again soon♡

     

    Thanks to everyone for reading until the very end!

  • Hot Topic and Studio Ghibli Collab Project HARAJUKU COLLECTIVE Gets Pop-Up Store in Harajuku

    17.August.2022 | FASHION / MOVIE / SPOT

    HARAJUKU COLLECTION, a Studio Ghibli-inspired apparel collection by popular American counterculture chain Hot Topic, is offering licensed Ghibli goods for fans in the U.S. and Canada. The collection opened its online store for those in Japan on August 10, and a limited time pop-up store has been opened in Harajuku to celebrate the release of this incredible apparel!

     

    Japan Original Items

     

    American Original Items

    The store has a colorful exterior that shows Totoro and the Susuwatari playing together. Once inside, guests will be greeted by a massive rainbow Totoro! The shop blends the world of Ghibli with the style of Harajuku.

     

    “If there were colorful and kawaii mushrooms in Totoro’s forest, and if it rained acorns one day, maybe he’d need a mushroom umbrella!” This colorful Totoro was inspired by this adorable thought.

     

    The walls are decorated with artwork drawn by the creators of the original Japanese items, and guests are able to see and purchase the products in this special space. Why not visit?

     

    © 1988 Studio Ghibli
    © 1989 Eiko Kadono – Studio Ghibli – N
    © 1997 Studio Ghibli – ND
    © 2001 Studio Ghibli – NDDTM
    © 2004 Studio Ghibli – NDDMT

  • Kyary Pamyu Pamyu Teams Up with Zunda Saryo as Final LOCAL POWER JAPAN Project Collaboration

    02.August.2022 | MUSIC / SPOT

    Kyary Pamyu Pamyu recently wrapped up her 10th-anniversary tour with an extra performance in Okinawa on July 23. After completing 30 shows over six months, the longest tour of her career, Kyary will perform a solo concert at Nippon Budokan on October 19 to truly conclude this epic tour.

     

    As part of her tour, the singer has continued to energize Japan through the appeal of regional towns and cities with the LOCAL POWER JAPAN Project. At each tour location, the artist collaborates with a local company, creating special collaboration logos and products that have become the talk of social media. Kyary has announced the final collaboration for the project, bringing the total to 32. 

     

    During the national tour, the Miyagi concert scheduled for June 25 was canceled due to difficulties at the planned venue, Tokyo Electron Hall Miyagi, after an earthquake hit off the coast of Fukushima Prefecture in March. Although the artist wasn’t able to hold her planned performance in the area, she still wants to share the charm of Miyagi with the rest of Japan. The singer will team up with Zunda Saryo, a leading company in the area, for a special release.

    Zunda-mochi is a traditional treat popular in Sendai. Loved for centuries, this seasonal delicacy is made by boiling and mashing young soybeans which can only be harvested for a few short days in summer before they turn yellow and ripen. These are then mixed with sugar and wrapped around a rice cake. Zunda Saryo produces many different varieties of this luxurious treat, allowing people to eat them whenever and however they like. From the Zunda Shake to the Zunda Roll Cake, these sweets contain many health benefits–they are rich in protein, vitamins, and minerals. So don’t feel any guilt the next time you eat your fill!

     

    For this collaboration, Zunda Saryo’s reimagined logo pays homage to the artwork seen on the jacket of the ‘KPP 2014 JAPAN ARENA TOUR COLORFUL PANIC TOYBOX’ Blu-ray release. The company’s edamame-inspired mark has been redesigned to feature Kyary’s distinctive headpieces, and the artist can be seen smiling with a Zunda Shake in hand.

    A colorful collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is available on the LOCAL POWER JAPAN Project website for two weeks only starting July 29, and a portion of the proceeds will be donated to Miyagi Prefecture to help repair the Tokyo Electron Hall Miyagi which was damaged by the June earthquake.

  • Official Chiikawa Shops in Harajuku and Osaka to Hold 1st Anniversary Fair

    01.August.2022 | FASHION / SPOT

    Last year, Chiikawa Land, the first official Chiikawa shop, opened at the Harajuku and Osaka Umeda branches of KIDDYLAND. Both locations will celebrate the 1st anniversary of the shop’s opening with a special fair on August 5, 2022.

     

    Chiikawa is a popular character first revealed by Japanese illustrator Nagano on Twitter. In December 2020, the official online store Chiikawa Market opened, and Nagano released a book compiling the manga panels they drew and posted on Twitter. The characters have become massively popular, with the artist’s social media accounts racking up over 1.1 million followers. From collaboration cafes and exhibitions to a recent anime series, the sky’s the limit for these adorable characters!

     

    Purchase Bonus

    「Holographic Sticker (Not for Sale) *Designs will differ between the Harajuku and Osaka Umeda locations.

    Holographic Pin (Not for Sale) / For guests spending ¥3,300 or more (including tax)

    Picnic Blanket (Not for Sale) / For guests spending ¥5,500 or more (including tax)

    Mug (Not for Sale) / For guests spending ¥8,800 or more (including tax)

     

    Limited Edition Chiikawa Land Harajuku x Marion Crepes Collab

    Limited Edition Chiikawa Land Harajuku x Marion Crepes Goods

     

     

    Chiikawa Land Osaka Umeda Limited Edition Goods


    Both the Harajuku and Osaka Chiikawa Land locations are visited by fans each day, and each store has developed unique products to celebrate the first anniversary.

     

    The Chiikawa Land Harajuku location will offer products in collaboration with Marion Crepes, while the Osaka Umeda location will sell limited edition products featuring the characters in cute traditional costumes. Special bonuses will also be handed out to guests spending particular amounts, so why not come out and grab some new goods?

     

    ©nagano / chiikawa committee

  • Idol Group FRUITS ZIPPER Releases 4th Single ‘RADIO GALAXY,’ Music Video Revealed

    29.July.2022 | MUSIC

    FRUITS ZIPPER, a new idol group from ASOBISYSTEM, has a simple concept: “From Harajuku to the World.” Ready to transmit what they call ‘NEW KAWAII’ from Harajuku, an area known for fashion and individuality, to their soon-to-be global fanbase, the group consists of seven members: Amane Tsukiashi, Suzuka Chinzei, Yui Sakurai, Luna Nakagawa, Mana Manaka, Karen Matsumoto, and Noel Hayase.

     

    This spring, the group released the song Watashino Ichiban Kawaiitokoro, which exploded in popularity on TikTok racking up over 200 million plays. The song also ranked on the TikTok HOT SONGS list and ranked at #1 on Spotify’s viral chart. Fans requested a music video, and after its release, it pulled in over 1.1 million views in one month.

     

    The group’s long-awaited new single RADIO GALAXY was released on July 29, 2022.

    This is FRUITS ZIPPER’s 4th single, created in collaboration with trackmaker, singer, and producer YUC’e, who has provided songs for numerous artists and idols in the past.

     

    YUC’e is known for her dance music inlaid with ‘KAWAII’ elements, and the artist has become incredibly popular both in Japan and abroad. It’s no surprise that she chose to work with the adorable members of FRUITS ZIPPER, who are aiming to bring Harajuku culture to fans around the world.

     

    A music video for RADIO GALAXY was posted to YouTube ahead of the song’s streaming release.

     

    FRUITS ZIPPER’s artist photos were created by YUKARI, a video director, art director, and 3DCG artist from the digital creative company OFBYFOR TOKYO.

     

    RADIO GALAXY – FRUITS ZIPPER (Music Video)

    A special campaign to celebrate the release of the new song is ongoing on a number of music streaming sites. In addition, FRUITS ZIPPER will hold their first solo concert at Ebisu LIQUIDROOM on September 12.

     

    For a long time, RADIO GALAXY was only known to fans in the in-crowd who saw it performed at FRUITS ZIPPER live shows. Now, everyone can dance along! 

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