BEAMS EYE on OKAYAMA Event to be Held in Shinjuku and Taipei, Taiwan
BEAMS Japan will hold an event highlighting the wonders of Okayama Prefecture in both Shinjuku, Tokyo, and Taipei, Taiwan! The event will feature specialty products from 11 businesses in Okayama, and is now open in Shinjuku, with the Taipei event beginning in February 2022. Certain items are also available at the official BEAMS online shop.
Okayama prefecture is known for its mild climate and nature. BEAMS Japan has developed 81 unique products, with some highlighting the denim creation in the region and others showcasing local crafts.
As Okayama is closely associated with Momotaro, a figure out of Japanese folklore, peaches are very prominent in the region and can be seen in a number of these special products.
Selected products from the collection will be available at the Taipei location from February 24 until March 13, 2022. Although travel has been made incredibly difficult during the pandemic, this pop-up shop was made possible by Okayama prefecture and BEAMS Japan.
BEAMS EYE on OKAYAMA
Running: December 22, 2021 – January 25, 2022
Location: BEAMS Japan (3-32-6 Shinjuku, Shinjuku-ku, Tokyo)
Special Site: https://www.beams.co.jp/special/teamjapan/okayama/
BEAMS Official Online Shop: https://www.beams.co.jp/tag/211222_BJ_01/ （BEAMS JAPAN）
BEAMS Japan Pop-Up Store Taipei
Running: February 24 – March 13, 2022
Address: 340 Fujin St, Songshan District, Taipei, Taiwan
BEAMS Starts Campaign to Highlight the Charms of Aomori Prefecture
BEAMS Japan has collaborated with 13 businesses to develop nearly 100 unique products to highlight the wonders of Aomori Prefecture. Under the title ‘BEAMS EYE on AOMORI,’ these products are now available to purchase from the BEAMS Official Online Store. They will be available at the BEAMS Japan shop in Shinjuku starting January 19, 2022.
BEAMS EYE on AOMORI Products at a Glance
BEAMS Japan travelled to Aomori to search for inspiration and to learn more about the prefecture famous for its blue skies and apple orchards. The areas rich nature and traditions come to life in this new line of merchandise, so why not enjoy some of these products for yourself?
BEAMS EYE on AOMORI
Running: December 20, 2021 – February 22, 2022
Where to Buy:
BEAMS Japan (3-32-6 Shinjuku, Shinjuku-ku, Tokyo)
January 19 – February 22, 2022
Hours: 11:00-20:00 *Hours are subject to change.
BEAMS Official Online Shop
December 20, 2021 – February 22, 2022
BEAMS Japan Taipei Pop-Up Shop
February 8 – February 22, 2022
Address: Taiwan Eslite Life Nanshi Store 1F, 14 Nanjing West Road, Zhongshan, Taipei
Special Website: https://www.beams.co.jp/special/teamjapan/aomori2/
Code Geass Celebrates 15 Years With Themed Cafe in Shinjuku, Tokyo
Anime series Code Geass is celebrating its 15th anniversary in 2021. To celebrate, a winter-themed Code Geass Cafe will open in Shinjuku for a limited time, from December 2, 2021, until January 23, 2022. The cafe will feature a lineup of luxurious and stylish food and drink items to celebrate Lelouch’s birthday.
[Lelouch] Chicken Steak
[Suzaku] Demi-glace Steak
Cream Pasta with Shrimp and Mushrooms
Happy Birthday Plate
Student Council’s Afternoon Tea Set
[Nunnally] Black Tea Whipped Cream Millefeuille
Christmas Glass Parfait
New Year Glass Parfait
Lelouch, Suzaku, Nunnally
Student Council’s Tea Party (Black Tea, Coffee)
Pin (9 varieties, random)
Acrylic Keychain (9 varieties, random)
Acrylic Stand (9 varieties, random)
Clear Folder Set (2 included)
Acrylic Stand (Lelouch, Suzaku, Nunnally)
Muddler Spoon Set
Code Geass debuted in October 2006, and the series was recently re-aired in Japan with a new opening and ending theme. A new series, Code Geass: Z of the Recapture, is coming in the future.
Lelouch’s birthday is on December 5, so there will be plenty of treats to celebrate. Be sure to come give your well wishes!
©SUNRISE／PROJECT L-GEASS Character Design ©2006-2017 CLAMP・ST
Code Geass Cafe -Winter Celebration-
Address: BOX cafe&space Shinjuku Mylord Building 1 7F (1-1-3 Nishi-Shinjuku, Shinjuku-ku, Tokyo)
Running: December 2, 2021 – January 23, 2022
Online Shop Open: December 2, 2021 at 11:00 – January 23, 2022 at 23:59
Cafe Official Online Shop: https://cafe-cg.jp/online_store
NAKED FLOWERS XR Illumination Event Coming to AEON Mall Okayama
05.November.2021 | SPOT
Japanese creative company NAKED is known for its incredible projection mapping and virtual events at historical and popular locations around the country. NAKED FLOWERS, one of the brand’s most well-known events, will be coming to Aeon Mall Okayama from November 3, 2021, until February 14, 2022, to light up Haremachi Garden with gorgeous and unforgettable illuminations.
Guests to the hands-on exhibition will be able to experience flowers with all five senses in a futuristic showcase of technology and art.
During the event period, by activating the QR code on the AEON mall app while at the menu, visitors can activate a personalized light flower show. Projection mapping will help guide guests to this incredible photo spot, and will also provide a special AR gift card, FLOWERS BY NAKED GIFT! Don’t miss out on this indescribable performance of light and whimsy.
Haremachi Garden x NAKED FLOWERS -Blooming Winter-
Location: AEON Mall Okayama
Running: November 3, 2021 – February 14, 2022
*Open every day, rain or shine (May close due to extremely stormy weather.)
*Dates and hours are subject to change based on the situation surrounding COVID-19.
*November 3 hours will be 18:00-22:00
Aeon Mall App: https://www.aeon.jp/sc/aeonmallapp/
Official Site: https://naked.co.jp
Hotel Gracery Taipei in Taiwan Offers the Japan Experience with New HANDS CONCEPT ROOM
23.September.2021 | SPOT
Hotel Gracery Taipei, which can be found inside Taiwan’s TOKYU HANDS Tailung, have opened the new ‘HANDS CONCEPT ROOM’ which offers the experience of visiting Japan without having to get on a plane.
‘Take a Vacation to HANDS’ Room
‘Go Camping at HANDS’ Room
TOKYU HANDS Tailung have created two new concept rooms, the ‘Take a Vacation to HANDS’ room and the ‘Go Camping at HANDS’ room. While it is difficult to visit Japan at the moment, these rooms provide an authentic Japanese experience which allows guests to experience the culture and feel the charms of Japan.
The ‘Take a Vacation to HANDS’ room is based on Mount Fuji, Japanese railways, and vending machines, which are popular even in Taiwan. Popular tourist spots are also recreated using famous characters.
The ‘Go Camping at HANDS’ room is inspired by glamping, which has become popular in Taiwan, using outdoor equipment to create a fun, indoor camping experience.
The guest-limited service also offers guests two 10% coupons, one that can be used while shopping at TOKYU HANDS Tailung and one that can be used for accommodation. During the campaign period, guests who spend over 5,000 Yuan at TOKYU HANDS Tailung will be entered into a lottery to win a one-night stay in the new themed rooms.
Try Japanese-inspired indoor camping with the new ‘HANDS CONCEPT ROOM!’
Hotel Gracery Taipei ‘HANDS CONCEPT ROOM’
Address: No. 89 Section 2, Zhongxiao East Road, Zhongzheng District, Taipei City, Taiwan
Official Site: https://gracery.com/taipei/
BEAMS to Sell Limited-Time Goods Based on Post-Sauna Drink Mix Oropo
Ryusenji no Yu is a chain of bath facilities throughout Japan, offering saunas, bedrock baths, and artificial hot springs. Saunas are surprisingly popular throughout the country, and recently, a beverage called Oropo has been called the perfect drink to enjoy after sitting in the heat. A mixture of the vitamin drink Oronamin C and sports drink Pocari Sweat, it’s a perfect blend to refuel after all that sweating.
The Nagoya Moriyama location will begin selling Oropo-branded goods by BEAMS starting September 16!
Merchandise sold in the odd collaboration will include mugs featuring markings to help mix the perfect amount of Oronamin C and Pocari Sweat to make the ultimate Oropo. T-shirts with pop-up store character Oropo-kun are already the talk of social media. Those who purchase a certain amount of goods will be given a bonus sticker.
As expected, Oropo will be served during the campaign, along with Oropo Shaved Ice, created by the queen of shaved ice Asako Harada!
Ryusenji no Yu x BEAMS
On sale until September 26, 2021
Where to Buy: Ryusenji no Yu – Nagoya Moriyama Location
MOUSSY Announces Third Installment of Art and Fashion Venture PROJECT U
13.September.2021 | FASHION
High-casual brand MOUSSY launched a new art and fashion venture in March 2021 titled PROJECT U. The third installment of the project is launching on September 10, and has been made in collaboration with artist JUN INAGAWA.
PROJECT U was created to bring MOUSSY together with a variety of talented creators and artists, and to see what possibilities could open up from different collaborations. MOUSSY has fused fashion and culture together countless times in the past along with popular characters from Disney and other brands. PROJECT U focuses exclusively on art!
The third installment of PROJECT U will feature plenty of apparel, from T-shirts and hoodies to tote bags and skateboards. JUN INAGAWA helped design these limited-edition items, with some featuring imagery from his ‘Otaku x Street’ collection, as well as a theme he works with often: destruction and rebirth. Apparel will be available in two unisex sizes.
The SHEL’TTER TOKYO and MOUSSY FLAGSHIP SHOP will also be holding JUN INAGAWA’s solo exhibition and accompanying workshop. For more info on the apparel or exhibition, head to the PROJECT U special site!
My Teen Romantic Comedy SNAFU Pop-up Shop to Open in Shinjuku
30.August.2021 | ANIME&GAME
Romantic comedy anime series My Teen Romantic Comedy SNAFU (shortened to OreGairu in Japanese), is getting a Pop-up shop at the AMNIBUS STORE inside Shinjuku Marui Annex from September 3 until September 19.
All merchandise sold at the Pop-up shop will feature newly-drawn original illustrations of Yukino Yukinoshita, Yui Yuigahama, and Iroha Isshiki in maid attire.
Event Pre-sale Merchandise
Pins (Random, 9 designs): ¥440 each (Tax Included) / Box of Pins: ¥3,960 (Tax Included)
*Box contains randomly selected pins.
Acrylic Keychain (Random, 9 designs): ¥715 each (Tax Included) / Box of Keychains: ¥6,435 (Tax Included) *Box contains randomly selected keychains.
1/7 scale BIG Acrylic Stand (3 designs): ¥3,300 each (Tax Included)
Mug (3 designs): ¥1,650 each (Tax Included)
Clear Folder (4 designs): ¥440 each (Tax Included)
Life-size Tapestry (3 designs): ¥10,780 each (Tax Included)
Yui Yuigahama Mug: ¥1,650 (Tax Included)
Event Box Purchase Bonus
Those who buy 1 box of Pins will receive a holographic pin as a special gift!
Those who buy 1 box of Acrylic Keychains will receive a holographic Acrylic Keychain as a special gift!
Limited-edition Event Photos (7 varieties)
For every ¥2,200 spent on event-related merchandise (including tax), customers will receive a random Limited-edition Event Photo.
©Wataru Watari、Shogakukan／My Teen Romantic Comedy SNAFU Production Committee
My Teen Romantic Comedy SNAFU Pop-up Shop
Running: September 3 – September 19, 2021
Location: Shinjuku Marui Annex 6F / AMNIBUS STORE (3-1-26 Shinjuku-ku, Tokyo)
Admission by Lottery: To reduce the risk of transmitting COVID-19 and ease congestion in the store, guests will receive a numbered ticket and will be admitted by lottery. Tickets will be available from 10:40-10:50 from September 3-5.
AMNIBUS STORE Twitter: https://twitter.com/AMNIBUS_STORE
Official Site: https://www.0101.co.jp/005/
BEAMS Announces Virtual Sento Bath Experience at Virtual Market 6
BEAMS is set to have its own booth at Virtual Market 6 (Vket6) which will be hosted by HIKKY from August 14-28. At the BEAMS booth, they will be showcasing must-visit sento bathhouses. Vket is one of the biggest virtual events in the world, and uses Web to VR technology so you don’t need a VR headset, meaning people can access it simply by connecting via mobile, PC, or other smart device. This will be BEAMS’ second attendance at the event, and shop staff will appear inside as avatars.
Inside BEAMS ‘Recommended Sento 2021’ Booth at Vket 6
Inside BEAMS ‘Recommended Sento 2021’ Booth at Vket 6
Vket-chan wearing the free towel you get at the BEAMS booth
BEAMS is taking their ongoing ‘Recommended Sento 2021’ project, which is running at Kotobukiyu in Ueno, Tokyo, until September, to the virtual realm in a collaboration with COW BRAND SOAP. As well as collaboration merch, players can use Vket-chan’s 3D avatar and combine it with the free towel to bathe in the bath as her.
The virtual space is decorated with sento pictures illustrated by manga artist and calligrapher Mari Yamazaki. Users can also launch fireworks, and there are various Japanese summer-themed attractions.
The official Vket merchandise will be available on the Merch by Amazon service and can be shipped to Japan, the US, UK, France, Germany, Italy, and Spain.
Running: August 14, 2021 – August 28, 2021
Official Website: https://vket6.v-market.work/
Japanese Michelin Star Chef to Open New Restaurant Kimura Don in Shinjuku
17.July.2021 | Uncategorized
A new restaurant by the name of Kimura Don is set to open inside Shinjuku Takashimaya’s Restaurant Square on July 20, 2021.
Kimura Don is a new donburi restaurant produced by Koji Kimura, a chef whose popular sushi bar Sushi Kimura, located in Futakotamagawa, has held two Michelin stars since 2013. His new eatery continues the traditions and techniques honed at Sushi Kimura while spinning innovation into new donburi rice bowl dishes conceived from the many ideas Kimura has conceived over the years.
The donburi to be served recreates that perfect balance between vinegared rice and toppings which Kimura mastered at his sushi bar. Customers can enjoy a range of additions including donburi classics such as meat and fish as well as seasonal ingredients. The restaurant also uses locally grown and reared produce and ingredients that’s also environmentally-friendly from Tokyo such as Kinuhari rice from Hachiojo and Akigawagyu beef. This will help to foster a relationship between local farmers and consumers.
Lunchtime Dishes | ¥3,500 Each | Serving Times: 11:00-17:00 (Last Orders 16:00)
Pick from five different donburi bowls such as tuna, pilchard, and roast beef. Each season will also has its own exclusive dish made with seasonal ingredients. There’s also a special option to order a set of two smaller versions of the dishes too for ¥3,800.
Evening Courses | From ¥12,000 | Serving Times: 17:00-23:00 (Last Orders 22:00)
The evening course line-up is also made up of five different bowls as well as seven seasonal snacks.
Koji Kimura | Comment
“I’ve been set up in Futakotamagawa for 16 years. I studied how to prepare sushi rice for many years, since it serves as the foundation, so that I could create unique sushi. I have made sushi rice that’s unique and draws a line under other restaurants, rice which when combined with toppings explodes with umami flavour. I use this same sushi rice as the basis for lots of innovative donburi dishes, and I’d love for people to enjoy a taste at the first place in Japan to do this.”
Opening Date: July 20, 2021
Location: Takashimaya Times Square (Floor 14F)
Address: 5-24-2 Setagaya, Shinjuku, Tokyo)
Official Website: https://www.takashimaya.co.jp/shinjuku/timessquare/
Life Lessons with Uramichi Oniisan Anime Series Collaborates With Rascal the Raccoon
In promotion of the anime adaptation of Gaku Kuze’s manga series Life Lessons with Uramichi Oniisan, a merchandise collection was released in collaboration with Nippon Animation’s series Rascal the Raccoon on July 9 at Shinjuku Marui Annex. The items will also be released at Nanba Marui and Hakata Marui on July 24 and August 7 respectively.
A little look at some of the items
Name Badges | 5 Designs | ¥660 Each (Tax Included)
Pins | 8 Designs | ¥440 (Tax Included)
Keyrings | 8 Designs | ¥770 (Tax Included)
Keyrings | 6 Designs | ¥1,100 Each (Tax Included)
Keyrings | 8 Designs | ¥880 (Tax Included)
Acrylic Stands | 8 Designs | ¥880 (Tax Included)
Wooden Reversible Keyrings | ¥660 (Tax Included)
Hand Towel | ¥1,100 (Tax Included)
Onigiri Case | ¥1,320 (Tax Included)
Pass Case | ¥2,970 (Tax Included)
Tote Bag | ¥1,650 (Tax Included)
T-Shirts | Sizes: M, L, XL | ¥3,850 Each (Tax Included)
Exclusive artwork was illustrated for the collection featuring the characters Uramichi Omota, Tobikichi Usahara, Iketeru Daga, Utano Tadano, Kotori-san, and Rascal. The designs are featured on the merchandise sold at the pop-up shops.
©久世岳・一迅社／「うらみちお兄さん」製作委員会 © NIPPON ANIMATION CO., LTD.
Life Lessons with Uramichi Oniisan in Marui
Shinjuku Marui Annex: July 9, 2021 – July 18, 2021
Nanba Marui: July 24, 2021 – August 1, 2021
Hakata Marui: August 7, 2021 – August 15, 2021
Rascal the Raccoon Official Website: https://www.araiguma-rascal.com/
Life Lessons with Uramichi Oniisan Official Website: http://uramichi-anime.com/
Marui Official Website: https://www.0101.co.jp/
Hokusai and Hiroshige Japan Blue Ukiyo-e Exhibition Opens in Shinjuku
The Adachi Foundation for the Preservation of Woodcut Printing is currently holding an exhibition centred on the Japanese ukiyo-e artists Hokusai and Hiroshige at their permanent exhibition in Shinjuku.
Shibusawa Eiichi (1840-1931) was a Japanese industrialist who is often known as the ‘father of Japanese capitalism.’ In Japan, people have a strong image of him as being a great man of modern history, but in actual fact one third of his life was lived during the same era as when esteemed ukiyo-e artists Hokusai and Hiroshige were alive. The Adachi Foundation’s exhibition focuses on the colour blue, one which has roots during that era and has gone on to become a prominent colour in present day Japanese companies.
The immense popularity of bright blue ukiyo-e
Aizuri-e is a type of woodblock print that is printed predominanetly in blue. They were extremely popular in Edo and used Prussian blue, also nicknamed ‘Japan blue.’ Hokusai used this same colour when creating his famous Thirty-six Views of Mount Fuji, as did Hiroshige, bringing life to the backgrounds and environment.
Japan Blue: Ukiyo-e From Japan to Paris
Hiroshige showcased his work at the second Exposition Universelle in 1867, making it the first time for ukiyo-e to be properly shown to the world, allowing for the spread of Japonisme. Taken aback by how he used the Prussian blue, the people of Europe praised Hiroshige’s work and named the colour ‘Hiroshige Blue.’ It was a turning point for Japan as the country began opening up to the world, enabling them to witness the skills of Japanese craft.
The Adachi Foundation is also hosting the exhibition online in VR for free which is available in both English and Japanese. Visitors can enjoy Hokusai and Hiroshige’s work up close.
Japan Blue in Hokusai & Hiroshige’s Ukiyo-e: The Period in Which Shibusawa Eiichi Lived
Japanese Exhibition Title:「北斎・広重の浮世絵に見るジャパンブルー _～渋沢栄一の生きた時代～」
Running: June 22, 2021 — August 21, 2021
Address: 3-13-17 Shimoochiai, Shinjuku, Tokyo 161-0033, Japan
Opening Hours: [Tue-Fri] 10:00-18:00 / [Sat] 10:00-17:00
Closed: Sundays / Mondays / Public Holidays
Exhibition Online（JP）: https://my.matterport.com/show/?m=WJVeiudxTHg
Promare x Little Twin Stars Merchandise Releases in Collaboration With THE CHARA SHOP
The anime film Promare, Sanrio’s Little Twin Stars, and THE CHARA SHOP teamed up to release a collaborative merchandise collection at Shinjuku Marui on July 1.
Wire Keyring Illustrated by Shigeto Koyama | 2 Designs | ¥880 Each (Tax Included)
Mirror Illustrated by Shigeto Koyama | ¥880 Each (Tax Included)
Mini Towels Illustrated by Shigeto Koyama | 2 Designs | ¥990 Each (Tax Included)
Pin Set Illustrated by Shigeto Koyama | ¥1,320 (Tax Included)
Acrylic Stand Illustrated by Shigeto Koyama | 2 Designs | ¥1,430 Each (Tax Included)
Mug Illustrated by Shigeto Koyama | ¥1,650 (Tax Included)
Tote Bag | ¥2,200 (Tax Included)
Freebies for every ¥3,000 spent on merchandsie
The merchandise collection features adorable designs illustrated by Shigeto Koyama in the style of Sanrio’s Little Twin Stars.
©TRIGGER・中島かずき／XFLAG © ’21 SANRIO CO., LTD. APPR. NO. S620339
Promare x Little Twin Stars x THE CHARA SHOP
Running: July 1, 2021 – July 13, 2021
Location: Shinjuku Marui Annex (Floor 6F)
Address: 3-1-26 Shinjuku, Shinjuku-ku, Tokyo, 160-0022, Japan
*Opening hours subject to change depending on COVID-19