LINE FRIENDS & Hello Kitty Release New Kawaii Collaborative Merchandise!

06.August.2017 | FASHION

It has been announced that official LINE characters, known as the “LINE FRIENDS,” will team up with the internationally loved Hello Kitty to release a line of new collaborative merchandise. To celebrate, ‘Greeting Events’ will be held at stores and events around Japan.

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This newly announced series is officially titled LINE FRIENDS & HELLO KITTY and was revealed on August 3rd, and features a cute line-up of merchandise and items that you can use in your everyday routine – t-shirts, phone cases, towels and much more.

 

The greeting events are a special, one-time only opportunity to give people the chance to meet Brown of LINE FRIENDS and Hello Kitty to have their photo taken with them. There will also be limited edition merchandise available at the selected stores where the event will be held.

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This is a must-see for fans of LINE FRIENDS and Hello Kitty who will now be able to meet the kigurumi (costume character) versions of Brown and everyone’s favourite kawaii kitty. There are two Hello Kitty designs to see – the above classic design, and her “Hello Kitty Town” look which is made to look like Hello Kitty art from the 70s.

 

Fans out there, be sure to check out this dream collaboration.

 

■Information

LINE FRIENDS & HELLO KITTY – Character Greeting Events

 

1. Takashimaya Yokohama Store 6F (at Kids Patio)

Date: Sunday August 6th – 10:30 / 13:00 / 14:30 / 16:00 (max. 30 people per slot)

Address: 1 Chome-6-31 Minamisaiwai, Nishi-ku, Yokohama, Kanagawa

※Tickets for each slot will be handed out at the 1F Sagami Railway (or Sotetsu) Entrance from 9:30am-9:55am on the day of event. From 10:00am onwards they will be available at the 6F Sanrio counter. (https://www.sanrio.co.jp/shop/sh013111m/)

※Tickets are numbered and given on a first-come, first-served basis. 1 ticket per person.

※Photos with the characters are taken with your own personal camera.

 

2. LINE FRIENDS STORE Harajuku

https://www.linefriends.jp/offline

Date: Tuesday August 8th – 13:30 / 16:30 (max. 20 people per slot)

Address: JPR Jingumae 432 Bldg, 4-32-13 Jingumae, Shibuya, Tokyo

 

3. sanrio vivitix HARAJUKU

https://www.sanrio.co.jp/shop/sh6669100/

Date: Tuesday August 8th – 12:00 / 15:00 (max. 20 people per slot)

Address: CUTE CUBE HARAJUKU 1F, 1-7-1 Jingumae, Shibuya, Tokyo

※Those who spend more than ¥1,080 (including tax) on Sanrio merchandise on the day of the event are eligible to receive a ticket for a photo with Hello Kitty and Brown upon payment. Only the people with a slot ticket are eligible.

※Please prepare your own camera for taking the photo.

※Those who do not hold a photo ticket are still free to watch.

 

4. LaLaport TOKYO-BAY (central stage in 1F North Building)

Date: Thursday August 10 – 11:00 / 13:30 / 15:00 (max. 30 people per slot)

Address: 1F LaLaport TOKYO-BAY North Building, 2-1-1 Hamacho, Funabashi, Chiba

※Those who spend more than ¥1,080 (including tax) on Sanrio merchandise at Sanrio Gift Gate in LaLaport TOKYO-BAY (https://www.sanrio.co.jp/shop/sh3641100) on the day of the event are eligible to receive a ticket for a photo with Hello Kitty and Brown upon payment. Only the people with a slot ticket are eligible.

※Please prepare your own camera for taking the photo.

※A stage event will be held called “Hello Kitty to Brown to Tanoshiku Odorou!” (Dance With Hello Kitty and Brown!)

※Those who do not hold a photo ticket are still free to watch.

 

5. LINE FRIENDS CAFE & STORE Fukuoka

https://www.linefriends.jp/offline

Date: Saturday August 26th – 14:00 / 16:00 (max. 20 people)

Address: 2-4-18 Tenjin, Chuo-ku, Fukuoka-shi, Fukuoka

 

Shop Campaign – Limited Edition Ticket Holder

You can receive a “LINE FRIENDS & HELLO KITTY” design ticket holder if you have your receipts from purchasing at both LINE FRIENDS STORE and sanrio vivitix. There are two designs to choose from. You may pick your favourite one.

※Please note that the ticket holders are limited in quantity so will not be available after all have been bought.

※Your receipts will be stamped when receiving the item.

 

【Campaign Shhops】

〈Tokyo〉

LINE FRIENDS STORE Harajuku (JPR Jingumae 432 Bldg, 4-32-13 Jingumae, Shibuya, Tokyo / Tel: 03-3434-0597)

sanrio vivitix HARAJUKU (CUTE CUBE HARAJUKU 1F, 1-7-1 Jingumae, Shibuya, Tokyo / Tel: 03-5786-1500)

〈Fukuoka〉

LINE FRIENDS CAFE & STORE Fukuoka (2-4-18 Tenjin, Chuo-ku, Fukuoka-shi, Fukuoka / Tel: 092-406-3674)

sanrio vivitix Tenjin Chikagai (2 Chome Tenjin, Chuo Ward, Fukuoka-shi, Fukuoka / Tel: 092-726-3091)

 

Sanrio Official Homepage: https://www.sanrio.com

 

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