Tokyo Stroll: Goshuin Collecting #9―Hanazono Shrine in Shinjuku, an Oasis in Central Tokyo

17.October.2018 | FEATURES / SPOT

In the Tokyo Stroll series, we take you on a trip to various locations around Japan’s capital. One of the frequent locations are shrines where our navigator Ellie adds to her goshuin collection.

 

Today, Ellie visits Hanazono Shrine in Shinjuku which is famous as the place where the Tori no Ichi Festival is held, an open-air market that takes place every November.

 

 

The closest station to Hanazono Shrine is Shinjuku-Sanchome Station. The shrine is within mere seconds’ walking distance from the station’s E2 exit. An alternative route is from Shinjuku Station from which it is just a 7-minute walk. The shrine is smack in the middle of Shinjuku and near the Shinjuku City Office and Shinjuku Golden Gai.

 

 

Hanazono Shrine has been the tutelary shrine of Shinjuku since Tokugawa Ieyasu and the shogunate ushered in the Edo Period. It was originally located where Isetan Shinjuku stands today but was moved in the early years of the Edo Period to part of the garden belonging to the suburban residence of the daimyo of the Tokugawa Gosanke. It is there that many flowers bloomed into a beautiful flower garden which is where the shrine’s name originates – Hanazono Jinja (“Flower Garden Shrine”). Since then it became a place where many come to gather and worship the shrine as the protector and flourisher of Shinjuku.

 

 

Before heading to the main shrine to pray be sure to cleanse yourself beforehand at the chozuya (also known as temizuya). Firstly, take the ladle with your right hand, scoop up plenty of water, and rinse your left hand.

 

 

Next, switch hands. Hold the ladle with your left hand and rinse your right.

 

 

Then take the ladle with your right hand once more, pour some water into your left hand and rinse your mouth. Never bring the ladle directly to your mouth, and do not swallow the water or spit it back into the basin. There will be an area below the basin, like a bed of rocks, where you can spit the water out.

 

 

After rinsing your left hand one more time, use the pour remaining water to cleanse the handle of the ladle before returning it for the next person to use.

 

 

Uga-no-Mitama-no-kami, Yamato Takeru and Uke Mochi are those enshrined at Hanazono Shrine. Uga-no-Mitama-no-kami is associated with food and agriculture while Uke Mochi is the goddess of food. Yamato Takeru is associated with success, fortune, and family and company prosperity amongst other things. The famous Tori no Ichi Festival held at the shine every year takes place in November – the death anniversary of Yamato Takeru.

 

 

After placing a donation into the offertory, it’s time to pray. The rule is: two bows, two claps, one bow. Straighten your posture and begin by bowing twice.

 

 

Clap twice, pray, and bow one final time to finish.

 

 

You’ll also find the Geino Asama Shrine in the shrine grounds where Konohanasakuya-hime is enshrined. Since the Edo Period it has had deep ties with those in the entertainment industry such as actors and dancers so it is famous for receiving many offerings from those associated with the business including plays and songs. A tanka poem by Keiko Fuji, the mother of internationally acclaimed Japanese singer Hikaru Utada, is even placed beside the shrine.

 

 

There’s also another subordinate shrine called the Itoku Inari Shrine. It’s very popular with Japanese women for its associations with harmonious marriage, child-bearing and romantic realisation. There are red torii gates leading to the shrine which were given as an offering. When you walk through them feels like you’re stepping foot through the tunnel of the spirit world.

 

 

After praying Ellie went to collect her goshuin which cost just ¥300.

 

 

The goshuin is simple, reading the date on which Ellie visited and kanji reading “Shinjuku’s Tutelary Hanazono Shrine.” The plum blossom design is very typical of Hanazono Shrine. The Tori no Ichi goshuin also includes the Bird Day.

 

 

The Tori no Ichi Festival has continued since the Meiji Period and takes place of the days of the Rooster. This year it will take place on October 31, November 1, November 12, November 13, November 24 and November 25. The loud voices of thriving stalls at the market is a familiar and nostalgic sound of a town ready to welcome December. It’s a completely different atmosphere from the usual Hanazono Shrine. It flows with a mutual energy, so try visiting there yourself.

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  • Tokyo Stroll: Goshuin Collecting #8―Azabu Hikawa Shrine, the Sailor Moon Holy Ground

    25.July.2018 | FEATURES / SPOT

    In the Tokyo Stroll series, we take you on a trip to various locations around Japan’s capital. One of the frequent locations are shrines where our navigator Ellie adds to her goshuin collection.

     

    In this entry, Ellie visits Azabu Hikawa Shrine which is located in the district of Azabu-Juban known for being referenced many times in the Sailor Moon series.

    Azabu-Juban station is the closest station to the shrine. Naoko Takeuchi, the author of Sailor Moon, actually lived in Azabu-Juban when the series was being serialised in Nakayoshi from 1991 to 1997. The shrine was used as a model for Hikawa Shrine where Rei, or Sailor Mars, worked as a shrine maiden. The shrine can be found just a 10-minute walk from the station past the rich residential area where the embassy is. It’s enveloped in a bright green oasis of trees.

    The main shrine is a vivid vermilion. Enshrined there are the deities Susanoo-no-Mikoto―the young brother of Amaterasu, the goddess of the sun and the universe―and Yamato Takeru no Mikoto. The shrine is seen as lucky for many reasons. People pray there for increased luck, business prosperity, warding off evil, better fortune, success in life, wealth, safe childbirth, protection against misfortune, academic achievement, exam success, family safety, marriage, national security, and more. When Ellie visited the shrine was decorated for Sendai tanabata.

    There are many Inari shrines in Japan which are erected to worship the god Inari. There is one here too as pictured above. It was originally located at a nearby daimyo residence for the Sendai domaign Date clan during the Edo Period but was relocated to Azabu Hikawa Shrine at the beginning of the Showa Period.

    For this reason it has strong ties with Sendai, hence the tanabata decorations, which will be there until August 8.

    It was time for Ellie to head to the chozuya (also known as temizuya) to cleanse herself before praying which is part of shrine etiquette. Take the ladle with your right hand, scoop up plenty of water, and rinse your left hand first.

    Next, switch hands. Hold the ladle with your left hand and rinse your right.

    Then take the ladle with your right hand once more, pour some water into your left hand and rinse your mouth. Never bring the ladle directly to your mouth, and do not swallow the water or spit it back into the basin. There will be an area below the basin, like a bed of rocks, where you can spit the water out.

    After rinsing your left hand one more time, pour out any remaining water into the rocks (never back into the basin), and return the ladle.

    Having cleansed herself, Ellie headed to the main shrine.

    When praying, remember this: two bows, two claps, one bow. Straighten your posture and begin with two bows.

    Clap twice, pray, and bow one final time to finish.

    It’s time for the main event. Getting that goshuin! It costs just ¥300.

    This goshuin includes a stamp of Azabu Hikawa Shrine as well as blue and pink Sendai tanabata decorations. It’s a very colourful goshuin and is only available for a limited period of time.

    Not only is Azabu Hikawa Shrine loved by locals as a place of worship, but because of its Sailor Moon references. Fans flock to the shrine, as do the staff of the ongoing Sailor Moon musical.

     

    The number of people visiting the shrine from Japan and overseas is increasing. If you’re in Tokyo, make a trip to this iconic spot.

     

    ■Information

    Azabu Hikawa Shrine

    Address: 1-4-23 Motoazabu, Minato-ku, Tokyo
    Time: Shop 9:00am-5:00pm / Shrine 9:00am-4:30pm

    TEL: 03-3446-8796

    Access: 8-minutes on foot from Azabu-Juban Station via the Tokyo Metro Namboku Line or Toei Oedo Line

    Website: http://www.azabuhikawa.or.jp

     

    Outfit

    HEART HIT HAT:¥8,000 One-piece Dress:¥16,000

    *all prices include tax (Aymmy in the batty girls)

  • Tokyo Stroll: Goshuin Collecting #7―Increasing Romantic Luck at Imado Shrine in Asakusa

    06.June.2018 | FEATURES / SPOT

    In the Tokyo Stroll series, we take you on a trip to various locations around Japan’s capital. One of the frequent locations are shrines. In this entry, navigator Ellie takes a stroll to Imado Shrine in the Imado area of Asakusa where the first maneki-neko, or waving cat was created during the Edo Period. The shine is said to be the birthplace of the maneki-neko.

    浅草 今戸神社 鳥居 東京さんぽ

    The closest station to Imado Shrine is Asakusa Station. It’s about a 15 minute walk from there, but you can reach it quicker on the Megurin Bus for just ¥100.

    浅草 今戸神社 外観 東京さんぽ

    Emperor Ōjin is enshrined at Imado Shrine, as is Izanagi and Izanami, who are the central deities in Japan’s creation myth and the country’s first husband and wife deities. As such, the shrine is popular as a ‘power spot’ for successful marriage. The god of wealth and longevity and one of Asakusa’s Seven Lucky Gods, Fukurokuju, is also enshrined here. The shrine is also recognised as one of Tokyo’s 8 Shitamachi shrines that people make a pilgrimage to.

    浅草 今戸神社 手水舎 東京さんぽ

    As always, when arriving at a shrine, wash your hands at the chozuya water purification basin before heading to the main shrine. Take the ladle with your right hand, scoop up plenty of water, and rinse your left hand first.

    浅草 今戸神社 手水舎 東京さんぽ 2

    Next, switch hands. Hold the ladle with your left hand and rinse your right.

    浅草 今戸神社 手水舎 東京さんぽ 口を清める

    Then take the ladle with your right hand once more, pour some water into your left hand and rinse your mouth. Never bring the ladle directly to your mouth, and do not swallow the water or spit it back into the basin. There will be an area below the basin, like a bed of rocks, where you can spit the water out.

    浅草 今戸神社 手水舎 東京さんぽ 柄杓

    After rinsing your left hand one more time, pour out any remaining water into the rocks like the motion pictured above, and return the ladle.

    浅草 今戸神社 参拝 東京さんぽ 2

    Once you’ve finished purifying yourself at the chomizuya, it’s time to head to the main shrine. When praying, remember this: two bows, two claps, one bow. Straighten your posture and begin with two bows.

    浅草 今戸神社 参拝 東京さんぽ

    Clap twice and bow one final time.

    浅草 今戸神社 招き猫

    Decorating the main shrine are waving cats the size of children! Their names are Nagi-chan and Nami-chan, a reference to Izanagi and Izanami. The patterned cat on the left is Nagi-chan, the male, and on the right Nami-chan, the female.

    浅草 今戸神社  石のなで猫 東京さんぽ

    There are also stone cats sat by the shrine. There’s a rumour that if you set a photo of these cats to your phone’s wallpaper you’ll find a good matching partner for yourself! Generally, it’s said that waving cats with their right paw raised are for good financial luck while cats with their left paw in the air are beckoning humans. Nagi-chan and Nami-chan have their right paws raised. At Imado Shrine, it’s thought that it’s easier to call someone over with your dominant hand, and that people and money are interlinked, so even though they have their right paws up these waving cats are good for finding a match.

    浅草 今戸神社 東京さんぽ

    There are cats scattered all over the shrine grounds, so you’re sure to feel your heart warmed and healed simply by walking around.

    浅草 今戸神社 絵馬 招き猫 東京さんぽ浅草 今戸神社 招き猫 絵馬 東京さんぽ

    The ema wooden plaques are an eye-catching sight around the grounds, packed together tightly around the sacred tree and around the chomizuya. Round-shaped ema aren’t seen very often, they are normally a square shape with a tip at the top. Ema are used for writing on your prayers and wishes. ‘Round’ in Japanese is en (円) which is a homophone also meaning ‘destiny’ (縁). The round-shaped ema originate from the idea of a sense of harmony and peace in life with nothing sticking out, i.e. a circle has no edges. To ensure your destiny, when you pray, write on the ema with a red string illustration around it, and when your prayer is fulfilled, write on the one with the kimono.

    浅草 今戸神社 社務所 東京さんぽ

    Once your prayers are all done, it’s time to head to the confer area. They have many things on display, including ema, waving cats, lucky charms and more.

    浅草 今戸神社 御朱印 東京さんぽ

    Ellie gets herself a goshuin stamp for ¥300.

    浅草 今戸神社 御朱印 エリー 東京さんぽ浅草 今戸神社 御朱印帳 東京さんぽ

    The goshuin stamp at Imado Shrine is waving cats and Fukurokuju.

    浅草 今戸神社 御朱印帳 招き猫 東京さんぽ

    They sell original goshuincho stamp books at the shrine with waving cat designs. There’s pink, blue and navy and they’re all very cute. If you’re thinking of starting to collect goshuin at shrines and temples around Japan then you should definitely visit Imado Shrine first.

    浅草 今戸神社 お守り 東京さんぽ

    There’s several different omamori charms too, including the regular designs as well as round designs. Just like the ema, the round designs are made to represent no ‘edges’ in your life, just harmony. They’re all ¥800 and each have the same effect. The pink one is limited-edition and has hearts embroidered on the front and back♡ The limited-edition designs change on a whim which many people look forward to.

    浅草 今戸神社 沖田総司 東京さんぽ

    Imado Shrine is also said to be the place where sword master Souji Okita met his fate, so if you’re a history buff be sure to check out the gravestone.

     

    Imado Shrine is a must-visit while sightseeing in Asakusa. It has a happy aura to it thanks to the clowder of waving cats around. You can also see Tokyo Skytree from the grounds.

     

    ■Information

    Imado Shrine

    Address: 1-5-22 Imado, Taito, Tokyo

    Opening Hours: 9am-5pm

    TEL: 03-3872-2703
    Access: 15-minutes on foot from Asakusa Station / 5-minutes on foot from Asakusa 7-Chome bus stop (浅草七丁目) via Toei Bus / 1-minute on foot from ‘Riverside Sports Center’ bus stop (リバーサイドスポーツセンター前) via Kita Megurin Bus in Taito

    Website: http://imadojinja1063.crayonsite.net

     

    Outfit

    SODA SMILE T-shirt:¥8,000 FOUNTAIN  SERVICE Cap:¥4,000

    POP COLOR Skirt:¥12,500

    *all prices include tax (Aymmy in the batty girls)

     

    Model: Ellie

    Photographer: Haruka Yamamoto

    Writer: Sayoko Ishii

    Translator: Joshua Kitosi-Isanga

  • Tokyo Stroll: Learn the Manners & Etiquette of Worshipping at Onden Shrine – The Site of Marriage & Beauty Blessings

    14.March.2018 | FEATURES / SPOT

    In this featured series, we introduce you to ‘power spots’ and goshuin at shrines on the outskirts of Tokyo. Today, we’ll take a look at Onden Shrine, one of the locations where “MOSHI MOSHI NIPPON FESTIVAL 2018 in SHIBUYA” will take place, Japan’s biggest inbound event set to hit Shibuya and Harajuku on March 24th and 25th. Ellie visited the shrine to learn about the manners and etiquette behind praying at shrines in Japan.

     

    0Q0A7467

    The Waterwheel at Onden (Katsushika Hokusai, Thirty-Six Views of Mount Fuji, Reproduction)

     

    Onden Shrine is located just a 10-minute walk from both Shibuya Station and Harajuku Station via the JR Yamanote Line or 7-minutes from Meiji-Jingumae Station via the Tokyo Metro Chiyoda Line. It has been enshrined in Harajuku for more than 400 years where it has watched over the area. The area around Onden has a long history. In the Edo Period, the flowing Onden River was used for rice cultivation. This historical background is depicted together with Mount Fuji in Katsushika Hokusai’s Thirty-Six Views of Mount Fuji.

     

    東京さんぽ 原宿・隠田神社 エリー

    Deities enshrined at Onden Shrine include Omodaru no Kami and Ayakashikone no Kami. These deities give blessings for marriage ties between husband and wife, as well as in blessing and improved skill in art. The picture above is of Mutsuko Funada who lectured Ellie on the manners and etiquette of worship. You too can use this opportunity to learn together with Ellie.

     

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    Shrines are sacred places. Upon visiting one, be sure to bow once at the torii gate. Keep in mind that the center of the path up to a shrine is where the gods walk, so it’s  best to walk at the edge of the path rather than directly down the middle.

     

    東京さんぽ 原宿・隠田神社 エリー

    Next, you must cleanse yourself at the temizuya, or “water purification basin.” Take the ladle with your right hand, scoop up some water, and rinse your left hand.

     

    東京さんぽ 原宿・隠田神社 エリー

    Do the same again but this time switch hands – hold the ladle with your left and rinse your right hand.

     

    東京さんぽ 原宿・隠田神社 エリー

    Take the ladle again in your right hand, pour some water in your left hand and rinse your mouth. It’s best not to show your mouth as you do this.

     

    東京さんぽ 原宿・隠田神社 エリー

    Lastly, tip the ladle to drain the water. Don’t scoop water from the basin multiple times – use just one scoop of water for the entire cleansing.

     

    東京さんぽ 原宿・隠田神社 エリー

    東京さんぽ 原宿・隠田神社 エリー

    手水舎で身を清めたら、いよいよ参拝です。社殿の前で軽く一礼しましょう。お賽銭を入れて鈴を鳴らして、神様にお参りに来たことをご奉告します。そして、社殿に向かって二礼、二拍手、一礼をします。

     

    東京さんぽ 原宿・隠田神社 エリー

    東京さんぽ 原宿・隠田神社 エリー

     

     

     

     

    東京さんぽ 原宿・隠田神社 エリー

    Red and white plum blossoms dotted the surroundings of the shrine. We recommend taking photos in a photogenic area like this for your social media.

     

    東京さんぽ 原宿・隠田神社 エリー

    東京さんぽ 原宿・隠田神社 エリー

    It’s common at shrines to see komainu. They take on the form of an imaginary lion-dog-like animal, and it’s said that the shape of their mouth makes express the sacred ‘om’ sound. The one with its mouth opened is called Agyou and the one with its mouth closed is called Ungyou. Be sure to check them out when you visit a shrine.

     

    東京さんぽ 原宿・隠田神社 エリー

    There is also an Inari shrine at the grounds which is home to the deity of agriculture, industrial manufacturing and commerce, so be sure to pray to them all collectively.

     

    東京さんぽ 原宿・隠田神社 エリー

    東京さんぽ 原宿・隠田神社 エリー

    Today’s main mission was also a success – Ellie managed to collect her ‘goshuin’ shrine stamps! She received one for each shrine – the Inari shrine stamp is on the left and the Onden Shrine stamp is on the right. Both cost \300.

     

    0Q0A7657

    Onden Shrine is a site for blessings in things like marriage and beauty. It offers a lot of keywords particularly favoured by girls, so it’s definitely one to visit. There’s a range of good-luck charms for sale at the shrine, including one for marriage that’s inspired by the blooming plum blossoms in the shrine grounds, one for beauty and more, so if you’re interested you should definitely check them out. We will be holding an event called “MOSHI MOSHI ENNICHI” at “MOSHI MOSHI NIPPON FESTIVAL 2018 in SHIBUYA.” You can look forward all sorts of stalls like you’d see at a Japanese festival lined with lots of food, activities like yo-yo fishing and more! There will also be a stage where you can witness a Japanese ‘taiko’ drum performance, and there will also be a character DJ festival where DJs will dress up and perform. The bustling atmosphere of a Japanese festival is perfect to enjoy on dates, please be sure to drop by.

     

    ■Information

    Onden Shrine

    Address: 5-26-6 Jingumae, Shibuya, Tokyo

    TEL: 03-3407-7036

    Access: 10-minutes on foot from “Shibuya Station” or “Harajuku Station” via the JR Yamanote Line / 7-minutes on foot from “Meiji-Jingumae Station” via the Tokyo Metro Chiyoda Line

    URL:http://www.ohmiya-hachimangu.or.jp/

     

    Outfit: Aymmy in the batty girls

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    Visitors can tuck into a range of Snoopy themed food as well as get their hands on over 30 pieces of original merchandise from tote bags to handkerchiefs, origami, and more.

  • Square Enix Collaborates With Vicky’s On Game Themed Food

    13.December.2020 | ANIME&GAME / FOOD

    Hyatt Regency Tokyo’s restaurant Vicky’s is collaborating with Square Enix from December 21, 2020 to January 17, 2021 to serve up a special game themed menu for the video game company’s ‘Crystal Story: The Mysterious Forest and the Goddess’ event.

     

    Crystal Story: The Mysterious Forest and the Goddess

    The event is taking place at Shinjuku Central Park from December 21-27 this year, turning the park into a crystal-covered light show. As part of the event, Vicky’s will be serving up a special menu in collaboration with the event until January 17, with pulled pork sandwiches, a special dessert made with white chocolate, vanilla mousse, and raspberry sauce, and much more. All the dishes will send visitors into a magical world like that of a video game.

     

    For special drinks are also available and are inspired by the colourful crystal illuminations that will light up the park.

  • Sanrio’s Little Twin Stars Kiki & Lala Light Up Shinjuku With TWINKLE COLOR CHRISTMAS Illumination Event

    02.December.2020 | FASHION / SPOT

    Sanrio’s beloved character pair Kiki & Lala, also known as the Little Twin Stars, are hosting a special winter event titled “TWINKLE COLOR CHRISTMAS” at Shinjuku Southern Terrace from December 1 to 25, illuminating the area with beautiful Christmas lights, as part of their 45th anniversary.

     

    Kiki & Lala’s twinkling Christmas tree magical in the daytime and night time

    The towering 4-meter tall Christmas Tree is decorated in countless mirror balls which reflect beautifully both during the day from the sun and at night with Kiki & Lala’s illuminations. A special light show is also taking place from 16:30 each day with Christmas songs.

    Decorated around the tree are Kiki & Lala neon signs and pastel-coloured adornments.

     

    Those unable to visit Shinjuku this Christmas can access the “TWINKLE COLOR CHRISTMAS AR TREE” digitally This will have Kiki & Lala’s Christmas tree appear on your phone when taking photos. You can access it here.

     

    Kiki & Lala treats at the Sanrio Cafe Wagon

    Limited time menu

    45th Anniversary Items

    On weekends, as well as from December 19 up to Christmas Day, a food wagon will make an appearance at the event serving Kiki & Lala food and drink like the pink and fruity Ruby Chocolate Latte and fruit-filled Twinkle Crepe.

     

    ©’76,’20 SANRIO 著作(株)サンリオ

  • IKEA Shinjuku to Open in Spring 2021

    30.November.2020 | SPOT

    IKEA Japan has announced that its third branch will open in Shinjuku in Spring 2021, following the opening of IKEA Harajuku in June and IKEA Shibuya which is opening on November 30.

     

    IKEA Shinjuku will be conveniently located just a 5-minute walk from JR Shinjuku Station. It will feature a line-up of products to get people living more sustainably at an affordable price. It will also serve authentic Swedish food.

     

    Helen Von Rice (IKEA CEO, Chief Sustainability Officer) | Comment

    “We are so excited to continue our city-expansion journey with our third city shop meeting many more of the Tokyoites in the bustling Shinjuku district. We hope to inspire and solve home-furnishing needs at a time when the home has never been more important. Our Shinjuku shop will also continue to offer great plant-based food as well as sustainable products to reach our goal of being climate-neutral by 2030.”

  • Enjoy the Beautiful Taste of Kyoto at Isetan Shinjuku in Tokyo

    28.November.2020 | FOOD

    Isetan Shinjuku has announced a special event dedicated to promoting the beautiful taste of Tokyo. Set to begin on December 2, the event will see both traditional and newer restaurants from Kyoto come together to serve up Kyoto-style cuisine to the people of Tokyo from oldies like sushi to dango to more modern dishes like okonomiyaki and katsu sandwiches. Visitors will also be able to watch real chefs from Kyoto at work.

    Hi-Lite Shokudo’s “Hi-Lite Katsu Sandwich” | ¥850

    Since first opening in 1960, Hi-Lite Shokudo has continued to treasure the taste of home cooking and has continued to evolve that taste over the years to cater to each generation. Its famous katsu sandwich is made with a secret sauce that has kept it unbeaten against other popular eateries in Kyoto, and they’ve upped the taste for this event.

    Kotoka’s “Mitarashi-dango” | ¥864 (6 Sticks) 

    These dango are made fresh in front of customers and are doused in a rich secret sauce. Their chewy texture is irresistible.

    Izuu’s Mackerel and Tilefish Assortment | ¥4,455 (3 of each per person)

    Izuu is an iconic sushi restaurant in Kyoto that was first established in 1781. This assortment is made with chub mackerel from coastal waters, esumai rice from Shiga Prefecture, and kombu from Hokkaido.。

    Yumeya’s Fuwafuwa Okonomiyaki | ¥801 (1 portion)

    Many people living outside of Kyoto search for the okonomiyaki flavour served by Yumeya. It’s made fresh, fluffy, and is topped with lots of ingredients.

    Daitokuji Saiki-ya’s “Dashimaki Tamago” | ¥648 (1 portion)

    Daitokuji Saiki-ya is a specialty store in Kyoto catered food in business for 1933 years. It serves Kyoto-style dashimaki tamago as well as lots of other delicious food that captures the taste of Kyoto.

  • Sanrio’s Little Twin Stars Kiki & Lala to Feature in Special Christmas Event in Shinjuku

    22.November.2020 | SPOT

    Sanrio’s beloved character pair Kiki & Lala, also known as the Little Twin Stars, will feature as part of a special winter event titled “TWINKLE COLOR CHRISTMAS” in collaboration with Odakyu Electric Railway. It will take place at Shinjuku Southern Terrace from December 1 to 25, illuminating the area with beautiful Christmas lights.

     

    Kiki & Lala’s Twinkling Christmas Tree

    Shinjuku Southern Terrace will dazzle visitors with its pink and blue illuminations as will its towering 4-meter tall Christmas Tree which was made in collaboration with the installation art group MIRRORBOWLER. It will be decorated in countless mirror balls which will reflect beautifully both during the day from the sun and at night with Kiki & Lala’s illuminations. The tree will also be adorned with numerous Christmas decorations like clouds, moons, and stars—all very reminiscent of Sanrio’s pastel-coloured pair.

     

    Kiki & Lala Food & Drink

    Kiki & Lala Ruby Chocolate Latte ¥400 (Tax Included) | Kiki & lala Twinkle Crepe ¥600 (Tax Included)

    On weekends, as well as from December 19 up to Christmas Day, a food wagon will make an appearance at the event serving Kiki & Lala food and drink like the pink and fruity Ruby Chocolate Latte and fruit-filled Twinkle Crepe.

    Limited-Edition Design Clip

    Customers who spend over ¥2,000 (tax included) at the wagon will get themselves a free limited-edition design clip.

     

    Cafe Wagon Schedule
    Running: December 5th-6th, 12th-13th, 19th-25th, 2020
    Opening Hours: 10:00-19:00

     

    AR Kiki & Lala Tree

    Those unable to visit Shinjuku this Christmas can access the “TWINKLE COLOR CHRISTMAS AR TREE” digitally This will have Kiki & Lala’s Christmas tree appear on your phone when taking photos. You can access it here.

     

    ©‘76,’20 SANRIO  著作(株)サンリオ

  • A Cheesecake You Can Drink Releases at CheeseTable in Shinjuku

    13.November.2020 | FOOD

    Shinjuku and Ikebukuro’s popular cheese cafes CheeseTable released added a new hot version of their drinkable cheesecake to the menu on Tuesday (November 10), the perfect way to warm up as the season gets colder.

     

    The cheesecake-in-a-mug is a popular menu item at CheeseTable and has continued to be changed and adapted to the seasons over the years. Until now it has only been available to drink cold, but for the first time they’ve introduced a hot option.

    Strawberry Cream Drinkable Hot Cheesecake | ¥780 (Before Tax)


    Chocolate Espresso Drinkable Hot Cheesecake | ¥780 (Before Tax)

    There are two flavours to pick from, both of which offer the sensation that you’re eating a real cheesecake. There’s the creamy strawberry jam “Strawberry Cream” which is best enjoyed after stirring and the “Chocolate Espresso” which is a rich and sweet mix.

    Honey Mascarpone Drinkable Cheesecake | ¥600 (Before Tax)


    Brown Sugar Syrup & Soy Flour Drinkable Cheesecake | ¥600 (Before Tax)

    The signature iced Honey Mascarpone and Brown Sugar Syrup & Soy Flour flavours are also must-tries. Honey Mascarpone has been popular since it was first release for its subtly sweet taste. The Brown Sugar Syrup & Soy Flour dessert drink is topped with soy flour warabimochi and rice flour dumplings. This latter flavour is very Japanese, combining the sweetness of the syrup with cream cheese.

     

    If you’re in Tokyo this winter then stay warm with a cup of cheesecake!

  • Sanrio Themed Cafe Celebrates Characters’ Monthly Magazine ‘Ichigo Shimbun’

    23.October.2020 | FOOD

    Sanrio is once again collaborating with the EGG & SPUMA cafe located on the 8th floor of Shinjuku Lumine EST to celebrate the 45th anniversary of Ichigo Shimbun, a monthly magazine published by Sanrio which includes information about the latest character merchandise, the Sanrio Character Awards, and more. The limited-time cafe will run from November 1, 2020 to late January 2021.

    Sanrio fans can expect a very special menu line-up of food, drinks, and desserts based on their favourite characters from the Sanrio roster.

    There will in fact be two different menus served on separate occasions. The first menu will welcome a soufflé omelette topped with a potato salad Pochacco while the second will see an adorably pink My Melody cream stew.

    There will also be an incredibly cute two-tiered afternoon tea set with desserts and savoury items.

    For drinks, there is a Hello Kitty strawberry milk, Cinnamoroll milk, and milk caramel pudding Pompompurin.

    © 2020 SANRIO CO., LTD. APPROVAL NO. L613344

    And everyone who orders from the collaborative menu will receive one of eight possible coasters as thanks for visiting.

  • Winnie the Pooh Themed Cafe ‘Hunny’s Cafe in Strange Dreams’ to Open in Shinjuku

    02.October.2020 | FOOD

    LEGS COMPANY is set to open a Winnie the Pooh themed cafe called “HUNNY’S CAFE in STRANGE DREAMS” in Shinjuku, Tokyo, on October 14, 2020. This date is particularly special because October 14, 1926 is the date in which the first volume of stories about the titular character, Winnie-the-Pooh, was released.


    The cafe is being produced by OH MY CAFE and is themed on sending customers into a strange world of dreams, perfect for the long autumn nights.

    The Grand Menu

    The menu line-up features a whole range of cute drinks, dishes, and desserts inspired by the adorable bear, such as the dream Pooh has of Heffalump and Woozle in Winnie the Pooh and the Blustery Day, food with his face on, and much more.

    Pooh’s Strange Dream Chicken Burger | ¥1,890, with plate ¥3,480

    A healthy steamed chicken burger with a Pooh burger bun and served with a side of edamame potage.

    Pooh’s Strange Dream Curry Rice | ¥1,590

    The secret ingredient of this curry rice is, of course, Pooh’s favourite honey. An authentic curry packed full of spices.

    Heffalump & Woozle Honey (?) Cream Pasta | ¥1,590, with bowl ¥2,990

    A cream pasta made to look like honey that contains vegetables and cream. A dish definitely out of the mind of Pooh bear.

    The dishes we have shown so far are available for a limited time from November 20 to December 27 as part of the cafe’s “Hunny Fair.”

    Piglet’s Rolling Salad | ¥990

    The tiny, cute, and beloved piglet has been turned into a tomato and beetroot salad served in a glass.

    Tigger’s Hopping Salad | ¥890

    The energetic hop, skimp, and jumper Tigger too has his own salad made from pumpkin and carrot.

    Eeyore’s Grape Yoghurt Drink | ¥890, with coaster ¥1,490

    A grape yoghurt drink inspired by Eeyore’s colours.

    HUNNY’S CAFE Honey au Lait ¥790, with mug ¥2,290

    A hot honey beverage to send you into the land of nod and dreams.

     

    Original Merchandise

    Pooh fans can get their hands on a selection of different merchandise series, like the cafe logo series, Strange Dreams series, and honey series.

    Cafe Logo Series: A4 Folder ¥350 / Sticker Set ¥1,000


    Strange Dreams Series: Tote Bags ¥2,200 Each / T-Shirts ¥2,500 Each


    Honey Series: Acrylic Key Ring ¥480 / Plush Toy ¥3,600 (Available from November 20)

     

    Bonus Items


    Original Lunch Mat (4 Designs)

    Customers who book a table in advance and order something from the menu will receive one of four possible lunch mats. And if they spend over ¥2,500 (before tax) on cafe and cafe logo series merchandise, they’ll receive one of two possible small mamezara plates too.

     

    © Disney. Based on the “Winnie the Pooh” works by A.A. Milne and E.H. Shepard.

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