Sanrio Releasing Hello Kitty x Crayon Shin-chan Collaborative Items
Sanrio is doing a bunch of things to celebrate Hello Kitty’s 45th anniversary. The latest in the celebration sees a line of 19 Hello Kitty and Crayon Shin-chan collaborative items being sold from February 14, 2019.
In the March issue of the monthly manga magazine MangaTown which was released on February 5 there was a story in New Crayon Shin-chan which featured Shin-chan and Hello Kitty’s current designer Yuko Yamaguchi.
Now, fans of Shin-chan and Sanrio’s cute and popular kitty can look forward to getting their hands on a range of merchandise at official Crayon Shin-chan stores.
Mascot Holders (Pyjama): ¥2,160 Each
The story of this design is that Hello Kitty has gone to stay over at Shin-chan’s house. Both of them are wearing adorable matching pyjamas♡
Roomwear Set: ¥4,536
Flat Pouch: ¥1,512
As well as the PJ design there is also an original illustration of both characters dressed as Waniyama-san, the mascot of Shin-chan’s favourite Chocobi chocolate biscuits. The overall design itself too is modelled on the box that the biscuits come in.
There are lots of other items too get your hands on too, so don’t miss out on this collaboration!
Hello Kitty x Crayon Shin-chan
Release Date: February 14, 2019
Available: At Sanrio stores and select stores stocking Sanrio merchandise
Sanrio Online Shop: https://shop.sanrio.co.jp/
Official Hello Kitty Page: https://www.sanrio.co.jp/character/hellokitty/
Crayon Shin-chan Portal Website: https://www.shinchan-app.jp/
©1976, 2019 SANRIO CO., LTD.
©Yoshito Usui / Futabasha・Shinei・TV Asahi・ADK
Scotland-Approved Hello Kitty Tartan Bags to be Released by Sanrio
19.October.2019 | FASHION
Scotland has given the seal of approval for Sanrio to release six new Hello Kitty bags with tartan designs in-store and online on October 24.
Red Tote Bag – ¥4,500
The classy collection is perfect for the autumn/winter seasons and can be worn for general daily use with their subtle, nonchalant Hello Kitty designs.
Navy Tote Bag – ¥4,500
The designs were accepted into The Scottish Register of Tartans. Sanrio now have four original tartan designs recognised by the register.
The registration began in 2009 where they received approval from the register for the rights to a pink Hello Kitty tartan design to celebrate her 35th anniversary. Three new designs were subsequently added each year between 2016-2018 and were used for Hello Kitty birthday commemoration merchandise, a bag series worn by parents and children, and more.
Black Tote Bag – ¥4,500
There are two types of bags in this new collection including the standard tote bag and a two-way mini tote bag, both which come in red, navy and black colours for a total of six. They are nice and roomy to carry your everyday things.
Red 2-Way Mini Tote Bag – ¥4,000
Though the mini tote bag is on the smaller side, it has a 13cm gusset so holds plenty too. It also comes with a removable shoulder case strap so you can coordinate it how you like.
Which bag do you want for the autumn/winter season?
*All listed prices include tax
© 1976, 2019 SANRIO CO., LTD.
Hello Kitty Tartan Design Bags
Release Date: October 24, 2019
◇Sanrio Stores / Shops stocking Sanrio merchandise (*Select stores not participating
◇Sanrio Online Shop
Yahoo! Shopping: https://shopping.geocities.jp/sanrio/
Voice Actress Nanaka Suwa and My Melody Get an Adorable Collaboration Cafe in Tokyo
02.October.2019 | FOOD
Are you a fan of Love Live!’s adorable voice actress Nanaka Suwa and My Melody? If so, we have good news for you: LEGS COMPANY, LTD is opening a Nanaka Suwa ♡ My Melody Cafe in Ikebukuro, Tokyo from October 30 to December 1, 2019.
The Nanaka Suwa♡My Melody PremiumShop opened in April 2019 and due to its popular demand, it reopened again in September 2019. The Nanaka Suwa ♡ My Melody Cafe is a collaboration cafe dedicated to popular voice actress Suwa Nanaka and also celebrates the upcoming 45th anniversary of popular Sanrio characters My Melody, My Sweet Piano and Kuromi in 2020.
Suwawa and My Melody Creamy Crab Pasta: ¥1,480
Tagliatelle pasta is covered in a creamy crab and tomato sauce. The claws of the crab are used to luxuriously garnish the dish.
Kuromi Burger: ¥1,480
Kuromi has magically transformed into an adorable hamburger that is too cute to eat!
My Sweet Piano Vegetable and Roast Beef Bowl: ¥1,380
My Sweet Piano is wearing a rose made of roast beef! This bowl is filled with healthy vegetables . Beetroot is mixed into a yoghurt sauce to add a touch of pink to this adorable photogenic dish.
Suwawa and My Melody Ice Cream Sundae of Friendship: ¥1,180
This ice cream sundae is garnished with beautiful red strawberries and comes with a cute pink illustration. These two adorable friends just cannot wait to dig into your sundae before you do!
Colourful Iced Cupcakes: ¥1,480
This delicious cupcakes set includes three flavours: milk, raspberry and cheesecake. They are very filling.
My Melody’s Fluffy Candy Floss Drink: ¥900
Gently melt the candy floss into the glass of strawberry juice to enhance the flavour.
Round Badges (7 designs, presented randomly): ¥500
Hand Towel (3 designs): ¥500
Make sure to reserve your spot at the cafe beforehand to ensure you get a seat. This costs ¥650 (before tax).
Customers who reserve beforehand will receive one of three original stickers as a gift when they order at the restaurant as a thank-you.
Just by ordering anything from the menu you will receive an original design placemat which is only available in one design.
Furthermore, customers who order from the drinks menu will receive one four themed drink coasters at random with their drink.
There are even more cute foods, drinks and even merchandise waiting for you at the store so you just have to come see it for yourself.
*All images are representations of the stated products.
*All prices are stated before tax.
Nanaka Suwa ♡ My Melody Cafe
Location: Ikebukuro Tokyo
Running: October 30, 2019 – December 1, 2019
Reservation Opens From: September 27 at 12pm
Cost: ¥650 (Includes bonus gift)
Nanaka Suwa ♡ My Melody Cafe Official Website: https://nanakasuwa-mymelody-cafe.jp/
Hello Kitty Launches #HelloGlobalGoals Project With the United Nations
29.September.2019 | SPOT
Sanrio launched its #HelloGlobalGoals (#HelloSDGs) co-project with the United Nations at the UN headquarters on September 24 which sees their popular character Hello Kitty helping to spread the words about Sustainable Development Goals (SDGs).
The Sustainable Development Goals (SDGs) are a set of 17 global goals established by the United Nations General Assembly in 2015 to be reached by the year 2030. This includes “No Poverty,” “Zero Hunger,” “Climate Action” and so on.
Since September last year, Hello Kitty has been helping to promote SDGs on her YouTube channel as part of Japan’s involvement in the global efforts. The UN recognised this, and had Hello Kitty join them at the headquarters in New York at the SDG Media Zone presentation, which was attended by people around the world, where they announced #HelloGlobalGoals.
Hello Kitty dressed up in the SDG promotional colours and appeared alongside Amina Mohammed, the Deputy Secretary-General of the United Nations, who expressed her wish for more people around the world to come to learn about SDGs, as well as to create a world where everybody can get along harmoniously and with kindness.
At the event, all 17 goals were showcased on a huge art piece featuring Hello Kitty to break the project down and make it easier for people to understand.
Up to now, Hello Kitty has posted videos about what Japan has been doing for the SDGs on her channel, but now she will begin posting about countries around the world at the behest of Amina Mohammed in a new video series as shown above.
Hello Kitty’s dress for the #HelloGlobalGoals is rainbow-coloured, representing each of the goals. This is the dress she will wear for her forthcoming SDG promotional activities.
Join Hello Kitty in her mission to spread word about SDGs and the #HelloGlobalGoals project.
Hello Kitty YouTube Channel
Take Cinnamoroll Everywhere With You and Take Photos in This New Hashtag Campaign
23.September.2019 | SPOT
Sanrio has announced that it will begin a new hashtag campaign titlec “Take Cinnamon with you!” for its popular character Cinnamoroll, nickname Cinnamon, which will run from October 1 to November 30.
This year marks the fifth time the event has been held, which has fans taking part by taking photos and uploading them to social media. It first began in 2003, and also ran as part of Cinnamon’s 10th and 15th anniversaries in 2012 and 2017 respectively for the promotion of new merchandise. It has become a special occasion amongst fans of Cinnamon.
The theme this year is “It’s fun to take a trip out in a vehicle!” A stamp rally will take place alongside the campaign: if you visit all six designated spots and take a photo you will receive some complimentary gifts.
But for the main part of the campaign, lucky fans will also be selected to win an assortment of goodies. All they need to do is take a Cinnamon plushy or piece of merchandise out with them, or decorate their photos with either the app created for the campaign or BeautyPlus. They then need to post it onto their Twitter or Instagram with the Japanese hashtag #つれてってシナモン 2019 (“Take Cinnamon with you 2019”).
This year’s campaign enables both those with or without Cinnamoroll merchandise to participate.
Take Cinnamon out you and start snapping some cute photos!
© 2001, 2019 SANRIO CO., LTD.
Take Cinnamon with you! Hashtag Campaign
Running: October 1, 2019 at 10:00 (JST) – November 30, 2019 at 23:59 (JST)
How to Participate:
①Follow the official campaign account on Twitter or Instagram @tsuretette47mon
②Take Cinnamon or Cinnamon’s friends with you to various places and apply with any of the photos. You can choose to be in the photo or not with the merchandise. If you don’t have merchandise, decorate a photo of yourself using the official campaign app or Beautyplus.
③Post your photo with the hashtag #つれてってシナモン 2019 onto your own Twitter, Instagram or other form of social media.
*There is no limit to how many photos you post across your various social media pages, apart from Instagram, of which only 1 photo will be judged.
Official Website: https://www.47mon.com/tsuretette/
*Website to be updated with more information on September 30, 2019 at 12:00 (JST)
Adorable Hello Kitty Plush Toy & Key Ring Releasing by Steiff
15.September.2019 | FASHION
As part of this year’s celebrations to commemorate Hello Kitty’s 45th anniversary, Sanrio are teaming up with German-based plush toy company Steiff to release an original Hello Kitty teddy and key ring. Orders will open on October 5 and they will be released on November 1 at Sanrio stores and select department stores stocking Sanrio goods.
The plush toys and key rings are all individually handmade in Germany and each comes with a unique serial number and packaged in a special gift box.
The left ears are tagged with Steiff’s company logo. These tags feature the serial number and the time the item was manufactured.
Embroidered on the foot of the Hello Kitty teddy is her name in gold together with a red and gold ribbon. Her arm, legs and neck are adjustable so you can pose her how you like. Both of these products are limited in stock and will discontinue once all have been sold, so if you’re looking to add to your collection you’ll want to get in there quick.
©️1976,2019 SANRIO CO., LTD. ©️Margarete Steiff GmbH 2019
Steiff x Hello Kitty
Original Plush Toy: ¥45,000 (Before Tax) *700 in stock
Original Key Ring: ¥20,000 (Before Tax) *1000 in stock
Available: At Sanrio stores and select department stores stocking Sanrio goods
*For the full listing of stores stocking the items please check Sanrio’s official website
Yahoo! Shopping: https://shopping.geocities.jp/sanrio/
Reservation Window: October 5, 2019 until all are sold
Release Date: November 1, 2019 (On October 30 on the Sanrio online shop)
That Time I Got Reincarnated as a Sanrio Slime Fair Opens at Three KIDDYLAND Stores
From September 21 to October 11, three KIDDYLAND stores will be holding a fair dedicated to the anime That Time I Got Reincarnated as a Slime, which has become a big hit overseas.
The series, which was created by Fuse, aired two seasons from October 2018 to March 2019. It has been confirmed that a sequel will be made in the year 2020. Following the anime’s successful reception, a novel version of the anime series which goes by the same name was produced by GOT A CHANCE novel. More than 14 million copies have been sold so far.
The story follows an extraordinary event which happened to a normal man. The main character Satoru Mikami died to random knife attack and was reincarnated as a monster called a slime. The series became massively popular once the adorable figure of the main character as a slime was revealed.
That Time I Got Reincarnated as a Sanrio Slime: Slime Keyring (5 designs): ￥1,200 each (before tax)
All your favourite characters have been reincarnated in a cute Sanrio-style! Head to the KIDDYLAND fair to get your hands on a KIDDYLAND-limited Slime Keyring. A large variety of new goods are being sold here ahead of any other shop and online service.
That Time I Got Reincarnated as a Sanrio Slime: Cuddly Characters Badge (5 designs): ￥680 each (before tax)
Come explore all your favourite characters in their adorable Sanrio form!
That Time I Got Reincarnated as a Sanrio Slime Fair IN KIDDYLAND
Location: KIDDYLAND (Harajuku, Ikebukuro Sunshine City, Sannomiya)
Running: September 21 ー October 11,2019
More Information: https://www.kiddyland.co.jp/event/ten-sura/
Sanrio’s Kuromi Takes Over Harmonyland This Halloween For Devilish Events
08.September.2019 | SPOT
Sanrio character theme park Harmonyland in Oita has announced this year’s Halloween event, Kuromi’s Happy Halloween, which will begin on September 13. The devilish and mischievous Kuromi, whose birthday is on October 31－Halloween day－is taking over the park this year to deliver a very cute and just a tiny bit spooky Halloween to kids and adults this year.
Harmonyland’s Halloween Night Party, a huge hit every year, will also return on October 26. In addition to Kuromi’s birthday event, Wish me mell, another one of Sanrio’s cute characters, will also celebrate her birthday on September 20.
The event also has its own story. While Hello Kitty was having fun preparing for Halloween with everyone, Kuromi looked at the calendar and noticed that the park was scheduled to be closed on October 31, her birthday. Angry by this decision, the scheming Kuromi began Halloween preparations of her own.
Pashakawa SWEET HALLOWEEN
This event is a chance to meet your favourite characters, who will be dressed up in their Halloween costumes, and take a photo with them. Be sure to say the secret password to them, “trick or treat,” to get some free candy! The fun doesn’t stop there though, as there’ll be a chance to dance with the characters too.
Omotenashi Hello Kitty Cafe
Hello Kitty will serve as owner of the Hello Kitty Cafe, while Kuromi will be your maid along with the cafe staff, and Meister Cinnamon will learn your name and teach teach it to the rest of the character staff. At the end of the show, the cafe staff will change into their Halloween costumes.
Halloween Photo Spots
Special Halloween photos spots will be dotted around for Halloween where you can snap some cute pictures. From pumpkin heads of Hello Kitty, My Melody and Kuromi to flower beds decorated with Kuromi, there will be no shortage of Instagrammable spots for photos. And when you get close to the two flower beds, you might just run into a trick set up by Kuromi herself… Also, the background music playing at the park was all chosen by Kuromi.
Halloween Merch & Menu
Of course, there will be lots of exclusive character merchandise to grab, as well as a cute themed menu designed just for Halloween.
Halloween Night Party ~Pink or Black~
The popular Halloween Night Party returns again this year, a one-night-only spectacle of lights, music and dance. The theme this year is “pink or black.” Clad yourself in one or both of these colours and have a fun Halloween night!
・Date: October 26, 2019 (18:00-21:00)
・Price: ¥1,000 (Everyone aged 4+) *Price is reduced to ¥500 to those who hold an annual ticke
・A shuttle bus will be operating for free (limited spaces)
Celebrate Halloween this year together with Kuromi.
ⓒ ’76, ’91, ’96, ’99, ’01, ’05, ’09, ’17, ’19 SANRIO
Kuromi’s Happy Halloween
Running: September 13, 2019 – October 30, 2019
Location: Harmonyland (5933 Fujiwara, Hiji, Hayami District, Oita Prefecture)
Cute Hello Kitty Dumb Phone Can Feature As Extension To Your Smartphone
04.September.2019 | FASHION
As part of the ongoing celebrations for Hello Kitty’s 45th anniversary, Sanrio just launched the all-new Hello Kitty FIGURINE KT-01BT in Japan on September 2.
This Hello Kitty Smart Mate features the same design of the popular original Hello Kitty FIGURINE KT-01 released back in 2016. Featuring as both a flip dumb phone and figurine, the device is small enough to fit in the palm of your hand.
Everything from its design and shape to the packaging it comes in is inspired by 1970’s Hello Kitty―the year she first showed her cute face to the world―clad in an pink adorable dress and ribbon.
The device connects to both smartphones and Bluetooth, meaning it can serve as an extension to your smartphone, allowing you to take calls from it when your smartphone is in the bottom of your bag. It can also copy over your contacts and phone history from your smartphone, making it a very handy addition indeed. It features all the basic functions too including a calculator, clock and more.
Check out how cute that design is!
Pre-orders first opened on Amazon Japan on August 1, but the device is still available to purchase right now. It also arrived at Sanrioworld GINZA in Tokyo on September 2. Announcements for future stock will be made available on OLA and Yoozi will be made available in the near future.
©1976, 2019 SANRIO CO., LTD. APPROVAL NO.S 601882 ©2019 OLA Inc. ©2019 Yoozi Inc.
Hello Kitty FIGURINE KT-01BT
Release Date: September 2, 2019
Price: ¥8,980 (Before Tax)
Available: Amazon Japan / Sanrioworld GINZA (NISHIGINZA Floor 1F, Ginza, Chuo Ward, Tokyo)
70’s Inspired Superalloy Hello Kitty Figure Releasing Worldwide
03.September.2019 | FASHION
BANDAI SPIRITS is teaming up with Hello Kitty and the 1974’s brand Chogokin, which started as the name of a fictitious material in Go Nagai’s mecha manga series Mazinger Z meaning “superalloy” and ended up becoming a new line of die-cast metal toys. They will release the new Superalloy Hello Kitty toy in Japan in December 2019 and it will subsequently roll out in 22 countries around the world.
The toy celebrates the 45th anniversaries of both Chogokin and Hello Kitty. It takes on the 1970’s Hello Kitty design and comes with a range of items including a pedestal, milk bottle, goldfish bowl, and a sign.
Her head is also rotatable. The toy itself is heavy as you would imagine something claiming to be “superalloy” would be! Make sure you don’t miss out on this special collaboration.
©️1976, 2019 SANRIO CO., LTD.
Chogokin (Superalloy) Hello Kitty – 45th Anniversary
Price: ¥4,400 (+10% Tax)
Release Date: December 2019 (Subject to change)
Height: Approx. 60mm
Materials: Die Casting, ABS
Contents: Figure, Milk Bottle, Fish, Chogokin Logo Panel, Pedestal
Product Page: https://tamashii.jp/item/13036/
Hello Kitty Collaborates With Licca-chan For 45th Anniversary
30.August.2019 | FASHION
Hello Kitty is teaming up with Takara’s dress-up doll series Licca-chan to release the “Hello Kitty 45th Anniversary Style” doll outfit as part of the LiccA Stylish Doll Collections. Pre-orders will open on September 2 and go on sale on Hello Kitty’s birthday, November 1.
This is Hello Kitty’s second collaboration with the doll franchise following the success of the “Hello Kitty Celebration Style” which dropped back in January this year. The first outfit sold out in just a few days, receiving adoration from fans of both Hello Kitty and Licca-chan alike.
The first style was uniformly red, from the Hello Kitty ribbon to the dress and bag. This time the outfit takes on a pure white colour inspired by Hello Kitty. Licca-chan is serving a white knitted one piece with Hello Kitty ribbons. The inner part of the coat is also decorated with ribbons. Everything from the earrings to the accessories and even the gold-leaf packaging breathes the world of Sanrio’s most recognisable character.
The outfit also comes with a red apple-shaped bag and message card which is packaged in its own gift box―a congratulations to Hello Kitty on her 45th anniversary.
©TOMY ©1976,1985, 2019 SANRIO CO., LTD.TOKYO,JAPAN
LiccA Stylish Doll Collections – Hello Kitty 45th Anniversary Style
Pre-Orders: From September 2, 2019
Release Date: November 1, 2019
Price: ¥14,000 (Before Tax
Available: Omocha no Yoshida (Ashikawa, Hokkaido), Hakuhinkan Toy Park (Ginza, Tokyo), KIDDY LAND Harajuku (Harajuku, Tokyo), KIDDY LAND Osaka Umeda (Umeda, Osaka), Takara Tomy Online Store, Sanrio Online Shop, and elsewhere
LiccA Official Website: licca.takaratomy.co.jp/official
Hello Kitty and Where’s Wally to Release Collaboration Goods
30.August.2019 | FASHION
Hello Kitty will be collaborating with Where’s Wally? to release a lineup of general goods from November 2019.
Where’s Wally? is a picture book we are all familiar with. Wally first made his debut 32 years ago and soon became a famous picture book character known all over the world. Where’s Wally original illustration exhibitions in Japan have been met with a hugely positive response, being visited by people of all generations and nationalities.
The company Plazastyle holds a license to use the character Where’s Wally in Japan. With this license, they have created the WHERE’S WALLY? HELLO KITTY collaboration, which is based on Where’s Wally encountering Hello Kitty while on his travels around the world.
Just some of the collaboration goods include T-shirts, socks, pouches, compact mirrors, mobile phone accessories such as smartphone cases and chargers, and much more.
All we can do is wait in excitement for the goods to be released!
ⓒ DreamWorks Distribution Limited. All rights reserved.ⓒ 1976, 2019 SANRIO CO., LTD.
Become Pompompurin and Join the Pompompurin Party in Harajuku, Yokohama, Umeda & Nagoya
Sanrio is set to hold the Pompompurin Party at four branches of the Pompompurin Cafe from September 28. The party is exclusive to girls who have signed up to become Pombassadors (Pompompurin ambassadors).
The event is taking place as a way for Pompompurin to get to know his Pombassadors better. The role of a Pombassador is to show their love of Sanrio’s adorable golden retriever by promoting him to the world on their blogs, social media and elsewhere. In return, they receive invites to events, exclusive items and more.
Tickets for the event went on sale on the Pompompurin Party Special Site on August 28.
Everyone Will Transform Into Pompompurin
Pompompurin Plush Hat
At the party, everybody will be given their own Pompompurin outfit set which comes with a fluffy hat and tunic. Pombassadors can take these home after the party’s over.
Fluffy Tunic (Free Size: Length 82cm/Bust 79cm-94cm)
Original Photo Props (6 Designs – Choose Two Randomly)
They will also receive two props chosen randomly. All of these are exclusive items you can’t get anywhere else.
Pompompurin Party Original Menu
Purin’s Colourful Heart-Filled Stew (Available at all Pompompurin Cafe branches)
Strawberry Rare Cheese Cream Fondue (Available at Pompompurin Cafe Harajuku & Yokohama only)
Enjoy an original Pompompurin Party menu featuring a meal and dessert not listed on the usual Pompompurin Cafe menu. The cookie included with the cheese cream fondue pictured above is different at both the Harajuku and Yokohama branches.
Meet the Real Pompompurin
Pompompurin will of course attend the party to meet all of his Pombassadors, who will be able to get a photo with him while dressed up. Photos taken at the event will be posted both on the event’s website as well as the Pombassadors’ Twitter and Instagram where they can be found with the hashtag #ポムポムプリンパーティー (“Pompompurin Party”).
If you’re looking to become a Pombassador, more details can be found on the official website below.
©’96, ’19 SANRIO
Pompompurin Party at Pompompurin Cafe
Harajuku: September 28, 2019 @ 11:00~ / 15:00~ / 19:00~
Umeda: September 29, 2019 @ 11:00~ / 14:00~ / 17:00~ / 20:00~
Yokohama: October 5, 2019 @ 11:00~ / 15:00~ / 19:00~
*The Nagoya party is set for December 8, 2019. Tickets for this party will be released at a later date.
Official Website: http://pompom.createrestaurants.com/jp/
Pompompurin Cafe Harajuku (CUTE CUBE HARAJUKU 3F, 1-7-1 Jingumae, Shibuya, Tokyo)
Pompompurin Cafe Umeda (Hankyu Sanbangai South Wing B2F, 1-1-3 Shibata, Kita Ward, Osaka)
Pompompurin Cafe Yokohama (Yokohama Sotetsu Square, 2-1-5 Minamisaiwai, Nishi Ward, Yokohama)
Pompompurin Cafe Nagoya (BECOME SAKAE 2F, 3-32-6 Sakae, Naka Ward, Nagoya)
Price: ¥7,000 (Before Tax)
*Tickets include entry to the party, outfit set, and food. Please note that ticket prices will increase in line with Japan’s increase in consumption tax from 8% to 10% on October 1, 2019
Purchase: Via Peatix from the Pompompurin Party website. First-come, first served.
①To attend this event, you must be a female registered as a Pompompurin ambassador. Pombassador cards will be checked at the cafes.
②You must be active in promoting the party on your social media
Pombassador Sign-Up→ https://form.ambassador.jp/get/pompompurin/ambassador/ambassador