In an effort to help combat heatstroke during Comiket 96―the largest comic market in Japan for independent creators―which is set to take place at the usual Tokyo Big Sight from August 9, it has been announced that the TV anime series Cells at Work! is teaming up with the sports drink brand Pocari Sweat.
At the venue, various Pocari Sweat products will be sold including the 500ml beverage itself, Pocari Sweat Jelly, Pocari Sweat Ice Slurry (available in Hall A only), and more. If you buy two or more of any of these products you can get yourself an exclusive Pocari Sweat x Cells at Work! sticker.
There will be three booths throughout the exhibition venue which can be spotted with the life-sized panels of the Cell characters.
At the Ao Exhibition Hall A booth, a special video will be streamed that was recently revealed which is a collaboration between the drink brand and anime series to help spread awareness of the effects of heatstroke. The video serves as an alternative story to Episode 11 of the anime series entitled Heatstroke. They dubbed it Episode 11.5: Heatstroke ~If Only I Had Pocari Sweat~. You can watch it below.
If you’re attending Comiket this year, make sure you heed the Cells’ advice and know what you need to do to prevent heatstroke.
Running: August 9, 2019 – August 12, 2019
Venue: Tokyo Big Sight (3-11-1 Ariake, Koto Ward, Tokyo)
Comiket Official Website: http://www.comiket.co.jp/
Pocari Sweat Booths: West & South Exhibition Building South 2 Hall / Aoumi Building A Hall / Disaster Prevention Park
Pocari Sweat Official Website: https://pocarisweat.jp/hs/