Sanrio teamed up with the convenience store chain FamilyMart to commemorate the 25th anniversary of their popular character Pompompurin with a special soufflé and macarons that hit shelves up and down Japan on June 8.

Pompompurin Soufflé Pudding | ¥276 (Before Tax)

Pompompurrin & Cinnamoroll Macarons | ¥350 (Before Tax)

Pom’s Kitchen Campaign

The Japanese pudding-style soufflé is made with smooth and velvety custard and caramel. It’s sold in a cup in three different original designs. Also available as part of the celebration is a set of macarons made to look like Pompompurin as well as Cinnamoroll, another one of Sanrio’s most popular characters. They are wearing cute king and queen crowns respectively.

A campaign is also being held where you can win some special Pompompurin merchandise by posting a photo of a rice dish inspired by Pompompurin on social media. More details can be found on the campaign website below.

MINISTOP Japan released three new desserts in collaboration with Morinaga on Tuesday: the Morinaga Milk Caramel Baumkuchen, Morinaga Milk Caramel Pound Cake, and Morinaga Milk Caramel Roll Cake.

Morinaga Milk Caramel Baumkuchen

Morinaga Milk Caramel Pound Cake

Morinaga Milk Caramel Roll Cake

Morinaga’s “Milk Caramel” is a long-selling product that has been sold for over 100 years. The triple dessert release coincides with Milk Caramel Day, a day by Morinaga that falls on June 10 to commemorate the flavour. The tasty caramel delights make as the perfect accompaniment during coffee breaks, when working, when studying, or just as a little treat.

The desserts are now available at all MINISTOP convenience stores in Japan.

nel craft chocolate tokyo, a craft chocolate shop located in Nihonbashihamacho, Tokyo, released two chocolate shaved ice desserts last Wednesday for the hot summer season. The desserts are also being sold at Saryo Tsukikage, a restaurant inside the hot spring ryokan Yuen Bettei Daita in Setagaya.

Left: Cacao Kintoki | Right: White Cacao Kintoki

Cacao kintoki is a type of shaved ice made with specially-selected cacao beans from Vietnam. It uses a ‘bean to bar’ method where the shaved ice is made from scratch, roasting the beans fresh to create the dessert.

The two new treats at nel use a chocolate base and add cacao pulp to the mix, adding a natural fruity flavour derived from the bean. Each is also served with a special cacao sauce for extra flavour. The white cacao version is made by combining with in-house white chocolate. It also comes with an Okinawan passion fruit and cacao pulp sauce, resulting in a sour kick and refreshing taste.

Saryo Tsukikage

The open-air baths at Yuen Bettei Daita

A special matcha version of this shaved ice can also be enjoyed while bathing in the open-air baths at Yuen Bettei Daita. It’s made with nel’s homemade white chocolate as well as dark chocolate, cacao pulp, and specially-selected yame matcha from Shimokita Chaen Ōyama, a cafe in Setagaya.

Japanese Uji tea shop Itohkyuemon broughr back its seasonal Hydrangea Parfait to the menu at three of its stores last Monday.

Hydrangea Parfait

Hydrangea Tea Party

Kyoto’s city of Uji, where Itohkyuemon’s main branch is based, is home to Mimuroto Temple which is famous for its hydrangea flowers. The temple always bustles during the springtime rainy season. It’s around this time that people can be waiting up to 3 hours for a seat at Itohkyuemon. Their Hydrangea Parfait is their most popular parfait, never failing to create a buzz on Japanese social media. It contains hydrangea-flavoured mashed sweet potato, hydrangea jelly, leaf-shaped matcha cookies, blueberries, and more, all capturing the swaying hydrangeas during the downpour of the rainy season. They are limited in stock and are not re-added to the menu until the following year once they run out.

Customers can order the parfait on its own, with a cup of tea, or with both tea and warabimochi. The tea set and tea party versions come with a free hydrangea coaster.

This summer, Southern Tower Dining and Lounge South Court—both of which are located inside Odakyu Hotel Century Southern Tower—are serving up a fluffy matcha shaved ice dessert called Wa -Nagomi- from June 1 to September 30.

Southern Tower’s Famous Fluffy Light Snowfall Wa -Nagomi- Shaved Ice | Eat In ¥1,470, Takeout ¥700

The matcha-flavoured shaved ice has a texture as light and fluffy as snow. As you spoon through the dessert your taste buds are met with a range of delicious tastes and textures like the Japanese rice flour confection known as gyuhi, winter melon syrup, black soybean flour ice cream, and cream.

The dessert can also be ordered for takeout. The black soy bean flour ice cream adds a crunchy cereal-like texture to the soft shaved ice, and with the takeout option, there’s also chocolate-coated wheat bran and brown sugar syrup.

In promotion of the latest entry to the Detective Conan anime film series, Detective Conan: The Scarlet Bullet, which was released on March 18, Bandai released two traditional Japanese wagashi sweets from its Tabemas confection series at 7-Eleven convenience stores in Japan on April 23.

Tabemas Detective Conan 2021

Conan Edogawa

Shuichi Akai

‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour. The sweets are also made with a dough called “nerikiri” which is used in making traditional Japanese wagashi sweets.

The sweets feature titular character Conan Edogawa and FBI agent Shuichi Akai from the new film, recreating their looks in adorable detail and making the custard and chocolate flavoured respectively. The colours of the confections are naturally-derived from the ingredients used, meaning no artificial colourings are used.

(C)青山剛昌／小学館・読売テレビ・TMS 1996

Bandai released a new chewy and delicious custard pudding-flavoured confection at Lawson convenience stores in Japan on Tuesday in celebration of Pompompurin’s 25th anniversary, the popular character by Sanrio.

Mochi Mochi Pompompurin Yaki Pudding Flavour | ¥158 (Tax Included)

The cute confection is made to look like Pompompurin laying down. The chewy delight is filled with Japanese custard pudding-flavoured cream.

The packaging also features limited-edition artwork for Purin’s 25th year milestone where he is joined by his cute furry friends.

©2021 SANRIO CO.,LTD. 著作(株)サンリオ

Mister Donut Japan released its new tasty collection of limited-edition doughnuts in collaboration with Gion Tsujiri, the famous tea shop in Kyoto from April 9. 

The Line Up

Fluffy Uji Matcha Mochi with Black Honey 

Fluffy Uji Matcha Mochi with Soybean Whipped Cream 

Fluffy Uji Matcha with Azuki Red Beans Mochi 

Pon de Double Uji Matcha

Pon de Double Uji Matcha with Black Honey Mochi

Pon de Double Uji Matcha with Soybean Whipped Cream and Azuki Red Beans 

Uji Matcha Chocolate, Azuki Red Beans and Rice Cake Balls Pie

Special Edition: Mister Donut Voucher Card with Masaki Sudaミ

The 1st edition of collection released on March 12 with the theme of colouration 

that enhances the colour of matcha. The new edition launching this time was developed with the theme of Japanese ingredients such as black honey that brings harmony with matcha.  “Fluffy Uji Matcha” series consist of 3 flavours made of luxurious Kyoto Uji Matcha with fluffy donut which marks its first appearance of this year. “Fluffy Uji Matcha with Black Honey” is a glossy doughnut coated with matcha chocolate with black honey filling. A wide variety of doughnut featuring 7 combinations of matcha and Japanese ingredients are unbearably delicious and unmissable. 

Mister Donut holds a promotional campaign in collaboration with the Japanese movie God of Kinema starring Masaki Suda, current image model of the brand. 

During the campaign, follow Mister Donut’s official Twitter account and upload pictures of the collection with hashtag  “#ミスドでつや抹茶” and 428 lucky customers can win a voucher worth ¥500 with exclusive design features Masaki Suda.  Additionally, 67 lucky customers who have also participated in the 1st edition of Mister Donut ×Gion Tsujiri collection campaign previously can receive a voucher worth ¥2,000. 

Enjoy popular limited-edition doughnuts with Gion Tsujiri until your heart’s content. 

Japanese tea shop and cafe Tsuboichi Seicha Honpo has baked up a brand new matcha roll cake made with high quality matcha leaves specially selected by their own tea experts. If indulgence is your calling, then this cake is the perfect accompaniment with a cup of tea whether it be matcha, Japanese tea, black tea – or any other of your favourite kind of tea.

The cake is a striking black colour, one that is featured in traditional Japan. The soft matcha filling provides an eye-catching contrast to the sponge. It’s baked on a high temperature over charcoal and bamboo which serves to deepen the colours even more and elevate the vividness of the green matcha.

Cafe time can now be enjoyed at home with this very special treat.

Kyoto makeup brand Yojiya is now selling its own collection of snacks and drinks which it released via its website last week.

Yojiya Matcha Sandwich Cookies | ¥1,400 (Tax Included)

Yojiya Cafe Latte Chocolate Cookies | ¥1,350 (Tax Included)

Yojiya Matcha Milk | ¥950 (Tax Included)

Yojiya’s snack line-up is made with the idea of being able to enjoy high-quality food products at home. Their collection includes crunchy matcha and cafe latte cookies along with matcha milk, the latter of which is made with famous Uji matcha from Uji, Kyoto. Perfect for a tea/coffee break or as a souvenir.

Häagen-Dazs Japan released two new ice cream flavours as part of its Decorations mini cup series on March 23: the Matcha Chocolate Cookie and Almond Caramel Cookie.

The visually-striking Häagen-Dazs Decorations series is a smooth, rich-flavoured ice cream with delicious toppings to compliment the ice cream.

For the third entry to Decorations, Häagen-Dazs welcomes back the Almond Caramel Cookie from 2019 and adds the all-new matcha and chocolate combo Matcha Chocolate Cookie.

Matcha Chocolate Cookie / Almond Caramel Cookie – ¥295 Each (Before Tax)

Even more delicious after stirring

The best way to enjoy Decorations is to first spoon the ice cream as it is to taste the flavours. After that, you’ll want to stir it all together to all the flavours and textures fuse, creating a delightful contrast between the soft ice cream and crunchy toppings.

Almond Caramel Cookie

Almond Caramel Cookie takes inspiration from the Florentine biscuit which is a sweet pastry topped with nuts and fruits. The cup contains delicious caramel butterscotch ice cream laced with caramel sauce, all of which is topped off with crumbly sliced almonds and crunchy butter cookie pieces.

Matcha Chocolate Cookie

The Matcha Chocolate Cookie is exactly what it says on the cup: a fragrant matcha ice cream infused with chocolate sauce and topped with sweet chocolate and matcha cookies.

Mister Donut Japan released a tasty collection of limited-edition doughnuts in collaboration with Japan’s famous tea shop Gion Tsujiri on Friday (March 12).

Sakura Mochi Doughnut With Cherry Blossom Bean Paste

Sakura Mochi Doughnut With Uji Matcha Chocolate

Sakura Mochi Doughnut With Uji Matcha Whipped Cream

Warabimochi With Cherry Blossom Bean Paste & Uji Matcha Whipped Cream

Warabimochi With Uji Matcha Whipped Cream

The doughnuts are a springtime mix and match of cherry blossom and matcha, the latter of which comes from Gion Tsujiri who have chosen the first picks of Uji matcha leaves for the collaboration. Pick between classic doughnuts as well as warabimochi-style ones glazed with lots of sweet treats.