Explore Harajuku Virtually as Virtual Shibuya Announces New Harajuku Area

15.May.2021 | BUSINESS / SPOT

Virtual Shibuya has announced that its new Harajuku area will open on May 25, 2021. The virtual experience is hosted on Cluster, a virtual social media platform.

 

Shibuya 5G Entertainment Project launched the “Virtual Shibuya” back in May of last year in collaboration with KDDI, Shibuya Future Design, and the Shibuya Tourism Association. Officially recognised by Shibuya City, Virtual Shibuya comes in response to the effects of the COVID-19 pandemic which has brought tight restrictions to the economy and people’s way of life. It enables people to continue enjoying entertainment from the comfort of their homes by participating in a whole host of virtual events and activities. The project aims to deliver content from Shibuya with live performances from artists, art exhibitions, talks, and more. The use of 5G and the latest cutting edge technology connects the real Shibuya to a virtual space, combining the realms of the digital and real world.

 

Virtual Harajuku is the second area to open in the service and brings together the iconic locations surrounding Jingumae Crossing such as Laforet Harajuku and Tokyu Plaza. As part of the new area’s launch, Japanese pop icon Kyary Pamyu Pamyu has been announced as a Special Supporter of the service. The singer and model made her debut on the streets of Harajuku with her unique fashion. Ten years since her debut, she will continue promoting Harajuku from the service.

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