Discover the wonder of Kanazawa with AMIAYA and ETSUNA with new “HAKKEN” videos produced by Channel 47

16.November.2021 | BUSINESS / FASHION / FEATURES / SPOT

Fashion icons show the modern and historical charm of Kanazawa, Japan

 

TOKYO, JAPAN (16 November, 2021) – Channel 47, a company focused on globally promoting the appeal of local and popular Japanese culture through the power of entertainment, is excited to debut their new “HAKKEN” video series today, 16 November, highlighting the wonderful modern and historical tourism aspects of Kanazawa City in Ishikawa Prefecture. “HAKKEN” is the Japanese word for discovery, which is the core feeling this new video series is aiming to convey. Channel 47 wants toinspire viewers to discover the wonders of Japan’s local culture through these shortfilms.

 

The debut videos feature fashion icons AMIAYA and ETSUNA (both represented by ASOBISYSTEM), each exploring a different facet of what Kanazawa has to offer curious visitors. These films were produced by Channel 47 as a part of promotional efforts for the Kanazawa Film Festival held in September of 2021. These entries in the “HAKKEN” series were informed by Channel 47’s shared philosophy with the Kanazawa Film Festival, to disseminate the culture of Japan’s countryside and promote its appeal worldwide.

 

In the first video, twin model & singer duo AMIAYA discover the “pop” elements of the city at locations such as the Omi-machi market, the 21st Century Museum of Contemporary Art, the Nagamachi Samurai District, and more. Along the way they sample delicacies from some of Kanazawa’s highly rated restaurants. Through their experiences viewers will see art, food, shopping, and scenery that has high appeal among visitors.

 

Watch “HAKKEN – Discover Kanazawa with AMIAYA”

https://www.youtube.com/watch?v=a9-gD-ftTE0

 

Find AMIAYA online

Official Website: https://asobisystem.com/talent/amiaya/

AMI Instagram: https://www.instagram.com/amixxamiaya/

AYA Instagram: https://www.instagram.com/ayaxxamiaya/

Twitter: https://www.twitter.com/AMI__AYA

 

 

In the second video, fashion designer and influencer ETSUNA takes a different approach and wanders the traditional side of Kanazawa. Starting with a stroll in the Higashi Chaya District, her journey takes her to make ceramic art at Hokutoh, and to see historic locations such as the Ishikawa Bridge, the Gyokusen’inmaru Garden, Sannomaru Square, and more. To fit the traditional theme of her visit, she visits Kimono & Antiques Soki and gets dressed for the occasion. Viewers will see through ETSUNA’s exploration the beauty and historical legacy of Kanazawa City.

 

Watch “HAKKEN – Experience Kanazawa’s History with ETSUNA”

https://www.youtube.com/watch?v=Z3h-57mhouU

 

Find ETSUNA online

Official Website: https://asobisystem.com/talent/etsuna/

Instagram: https://www.instagram.com/etsunaotsuka/

Twitter: https://www.twitter.com/etsuna_artist/

 

ABOUT KANAZAWA FILM FESTIVAL

The 15th Kanazawa Film Festival was held from September 18-20, 2021 in Theater 21 at the 21st Century Museum of Contemporary art in Kanazawa. The festival has a reputation not only for the high quality of films presented each year, but also for its “New Directors with Promising Talent” program. This year 83 films were entered in the “New Directors with Promising Talent” program, and 11 of them won screening rights. The Grand Prix was awarded to MELIA’s “Experiential Tour”, for which she also received the special Channel 47 Award.

 

More information on the Kanazawa Film Festival can be found at

 https://www.eiganokai.com/event/filmfes2021/kanazawa/

 

ABOUT CHANNEL 47

Channel 47 is a project that using the power of entertainment to communicate the appeal of Japan and its different regions to overseas audiences. Through planning and producing events with celebrities and personalities, Channel 47 creates content that conveys the appeal and charm of Japan’s many different regions to viewers all over the world. Channel 47 created the post-movies for the 15th Kanazawa Film Festival, held in September 2021. Additional efforts to promote the event overseas include producing

English subtitles for “Alien Painter” which was screened as a Kanazawa Film Festival Scholarship Film.

 

For more information about Channel 47 please contact: info@channel47.jp

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    Photo by Kirby Gladstein

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    Photo by Kyoichi Ichimura, Ocean Photo Studio / WANANN, Inc.

     

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    Photo by Kyoichi Ichimura, Ocean Photo Studio / WANANN, Inc.

     

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    W Osaka Fashion Ambassador AMIAYA

    ICHIGO AFTERNOON TEA – Dressed up for Spring

    LIVING ROOM

     

     

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    Alien Artist

    Runtime: 90 Minutes
    Release Year: 2021
    Director: Seiyo Hotani
    Script: Hifumi Keihan
    Executive Producer: Ikuya Onodera
    Cast: Kunihiko Watanabe, Yuuritsu Maruyama, Ryofu Karuma, Rui Kiriyama, Shigeo Osako, Jirou

     

  • Digital Fashion, NFTs, and the Metaverse Come Together for AMIAYA x STREET x MetaTokyo Collab

    26.March.2022 | FASHION

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    SPACE, a pop-up museum built on land owned by MetaTokyo in Decentraland, is now highlighting the AMIAYA and STREET collaboration with an immersive photo exhibition. Fans can also snag AMIAYA-themed wearables for their avatars.

    Photos from the AMIAYA x STREET collab are now available as NFTs on OpenSea, the world’s largest NFT marketplace. A total of 330 unique items will be available, so don’t miss out!

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