Japanese Pop Icon Kyary Pamyu Pamyu Announces Her First World Tour in Four Years

27.April.2022 | MUSIC

Following her storming sets at this year’s Coachella Festival and the 10th anniversary of her debut album, globally celebrated Japanese Pop Icon Kyary Pamyu Pamyu will return to the UK for the first time in four years to perform at London EarTH Concert Hall on Friday 25th November. Tickets go on sale Friday 29th April at 10am via www.gigsandtours.com and www.ticketmaster.co.uk. Full European tour dates here.

 

The new UK show not only in celebration of the 10th anniversary of her debut album but will also see her perform tracks off her fifth album Candy Racer. The show also succeeds a major Japanese tour and dates across Europe.

 

Kyary Pamyu Pamyu began her career working as a model for a number of Harajuku-based magazines. Appearing on countless covers, her outspoken style and unique worldview have attracted global attention, with her captivating doll-like appearance inspiring many to learn more about Tokyo street fashion. Kyary made her music debut in 2011 with the mini-album Moshi Moshi Harajuku produced by Yasutaka Nakata of CAPSULE fame.

 

The music video for PONPONPON has been viewed over 180 million times. Her hit song Ninja Re Bang Bang was remixed by globally-renowned DJ Steve Aoki for the Nintendo Switch title Ninjala. In addition to her numerous performances around Japan, Kyary has also embarked on four successful world tours. In 2021, the artist’s 10th debut anniversary, Kyary launched the new KRK LAB label.

 

Kyary Pamyu Pamyu continues to fascinate her fans with her free-spirit and original expressions that one would never imagine from her cute appearance. Her presence as an icon of “HARAJUKU,” a combination of artist and fashion activities, has attracted attention from all over the world.

 

RELATED ENTRIES

  • Kyary Pamyu Pamyu Rides Her Own Collaboration Train on Chiba’s Choushi Electric Railway

    23.May.2022 | MUSIC / SPOT

    On May 18, Kyary Pamyu Pamyu traveled to Chiba to take a ride on the Kyary Train, a collaborative train currently in operation on the Choushi Electric Railway! The collaboration is part of the LOCAL POWER JAPAN Project, launched to energize Japan by marketing the appeal of regional towns and cities. The singer also attended a special event celebrating the redesigned Kannon Station with Choshi mayor Shinichi Koshikawa and Choshi Electric Railway president Katsunori Takemoto in attendance. 

     

    In January, Kyary began the largest tour of her career, ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ with the artist performing 30 shows across Japan. In conjunction with the nationwide tour, the LOCAL POWER JAPAN Project was launched, which aims to bring attention and support to local industries and to inspire more tourism to rural areas impacted negatively by the pandemic. In April, Kyary announced a collaboration with Chiba’s Choushi Electric Railway. The railway President is known for his self-deprecating jokes, noting that the railway has seen a serious lack of ridership over the last decade. Fittingly, the collaboration is based on Kyary’s hit song Mondai Girl (Problem Girl). The Kyary Train began operations on the first day of Golden Week, attracting a huge crowd. Surprisingly, the singer herself took time out of her tour to ride the train herself!

     

    Upon arrival at the Choshi Dentetsu platform, the Kyary Train appeared, decorated with the collaboration design on the first car. Kyary, seeing the train in person for the first time, greeted it with a happy wave. Upon boarding, the interior was decorated with pink, yellow, and blue balloons inspired by the music video for Mondai Girl. “It’s so cute,” Kyary exclaimed. Other decorations placed in the train also pull from the video, including triangular accents based on Kyary’s outfit and spikes inspired by the male dancer’s hairstyles. The in-train ads feature “problematic” confessions from riders, citizens of Choushi, and Kyary herself. After a while, the departure sound plays, incorporating the phrase Mondai Girl, and the train departs. During the 21-minute ride, Kyary guided riders through the many stations, with announcements playing as the train passed by notable locales. 

     

    After the trip, the ‘Mondai ga Aru’ (There are Problems) event took place to show off the new interior of Kannon Station. Broken glass has been replaced and the interior features a light pink paint job, complete with an image of Kyary. Choshi mayor Shinichi Koshikawa and Choshi Electric Railway president Katsunori Takemoto expressed their gratitude. 

     

    “Choshi Electric Railway is often the butt of jokes, but I think it takes courage to make those jokes. It’s because the railway is so honest that people are willing to come out and help,” Kyary said. “I’ll do my best so that my music and this railway will both be loved for 100 years.” 

     

    A photo booth pulling inspiration from the press conference scene in the Mondai Girl music video has been also been added. Kyary took a seat to share details of a certain moment during Coachella that made a huge impact on her. During the second weekend performance, Kyary performed alone for the first time in her decade-long career after her dancers suffered from a sudden illness.

     

    President Takemoto also spoke about a “problem”–too many people showed up to ride the Kyary Train during Golden Week, and the company ran out of its popular products halfway through the week! He also announced a new song, Choushi Mondai Girl, which he performed on guitar.

     

    “If there’s a problem, this is a good opportunity to solve it. If we can overcome our problems, we can move on to the next stage. I hope that Choushi Electric Railway will continue to do its best,” Kyary said at the end of the event, inspiring warm applause from the crowd.

     

    Be sure to check out the collaboration this spring and summer!

     

    Mondai Girl Music Video

  • Kyary Pamyu Pamyu’s 10th Anniversary Site Wins Global Web Award

    20.May.2022 | MUSIC

    Kyary Pamyu Pamyu’s 10th-anniversary website, created by IN FOCUS studio, is now an award winner! The website won the ‘Site of the Day’ award for the best website of the day worldwide at the FWA and CSS Design Awards, the world’s leading awards for web design.

     

    The site was created to celebrate the 10th anniversary of ASOBISYSTEM artist Kyary Pamyu Pamyu. When visiting the site, fans are greeted with a slot machine created from images of the artist over the years, resulting in 1,000,000 different patterns. Filled with Kyary’s typical humor, the website was made to show gratitude to the millions of fans who have supported the artist over the years.



    Last month, Kyary performed at Coachella, the world’s largest music festival. This marked her first US tour since the pandemic began in 2020. Upon her return to Japan, the artist began the second half of her 10th-anniversary tour, which will culminate in a solo performance at Nippon Budokan in October.


    Comment from Kyary Pamyu Pamyu

    “…I’m shocked!!

    I’m so happy that my 10th-anniversary website received such amazing awards! I just started the second half of my tour in Japan, and having received this awesome news, I’m even more excited to get out there and do my best on stage! To everyone at IN FOCUS–thank you so much for all the hard work you put into the site!”


    Awards Won
    FWA – FWA of the Day
    CSS Design Awards – Site of the Day

    Winning Site
    KPP 10th Anniversary Special Website
    https://kpp10.jp/

  • Kyary Pamyu Pamyu Collaborates with Ramen Chain Kourakuen in Fukushima

    19.May.2022 | FASHION / MUSIC / SPOT

    In conjunction with Kyary Pamyu Pamyu’s 31-show nationwide tour celebrating her 10th anniversary, the LOCAL POWER JAPAN Project was launched to energize Japan through the appeal of regional towns and cities. At each stop, Kyary collaborates with a local company to help bring more attention to smaller regions and businesses. The details of the artist’s collaboration project in Fukushima have been revealed ahead of Kyary’s performance there on May 20, 2022.

    In Fukushima, Kyary is teaming up with Kourakuen, one of Japan’s leading ramen chains dating back to 1954. For this collaboration’s logo, Kourakuen’s logo has been transformed as an homage to Kyary’s 2012 song Fashion Monster. The fan-favorite track has appeared in ad campaigns and is a must-play for the singer at concerts! 

     

     

    Known for its tasty ramen and gyoza, Kourakuen has been a local favorite for almost 70 years. While the menu hasn’t changed too much since the early days, the chain is known for releasing some unique offerings, like chocolate Ramen on Valentine’s Day and natto miso ramen this spring. 

    For this collaboration, fans can grab a branded Ramen Monster Spoon, perfect for slurping up your favorite bowl of ramen.

     

     

    Those who want to grab this item will want to head to the LOCAL POWER JAPAN Project online store by May 29. The spoon will also be sold in limited quantities at the Iwaki Aryan Arts & Culture Exchange Center Lobby in Fukushima on May 20. 

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. It will be available on the LOCAL POWER JAPAN Project online store until May 29!

  • Kyary Pamyu Pamyu Collaborates with Akita Prefecture’s ‘a.base’ to Create New Form of Agriculture

    19.May.2022 | FOOD / MUSIC / SPOT

    Celebrating the 10th anniversary of her major-label debut, Kyary Pamyu Pamyu is staying active in 2022. Currently on the second half of her 30-show Japan tour to celebrate her 10th anniversary, the artist will perform a solo concert at Nippon Budokan in October. On May 15, Kyary performed in Akita, and the artist has released details about another collaboration as part of the LOCAL POWER JAPAN Project, launched to energize Japan through the appeal of regional towns and cities.

    In Akita, Kyary is teaming up with ‘a.base,’ founded in 2020 to “create new food based in Akita.” The company grows rice and vegetables in the very rich soil of a 30-hectare area in the Asamai district of Hirakamachi in Yokote City, Akita Prefecture, and is also engaged in the development and sales of agricultural products. This unique company was founded by a young man in his 20s–a former bank employee–with a strong desire to revitalize the local agricultural industry, which is currently facing a serious shortage of successors. Aiming to pursue a new form of agriculture, the company reached out to Kyary and the LOCAL POWER JAPAN Project in the hopes that participating would spread their message to more people, inspiring the masses to learn more about agriculture as an essential and creative industry. 

     

    Immediately interested, the LOCAL POWER JAPAN Project started the collaboration with an homage to Kyary’s 2013 song Mottai Night Land. In Japanese, mottainai means ‘wasteful,’ and the message for the new collaboration is that Japanese agriculture and the Akita region will go to waste if not protected. 

     

    Mottainai to Rice (300g/5kg)

     

    Collaboration T-shirt

    A collaborative product available in original packaging, Mottainai to Rice is Akitakomachi rice grown in-house in Asamai Hirakamachi, Yokote City, Akita Prefecture. Grown under special cultivation standards, all pesticides and chemical fertilizers are halved compared to conventional growing methods. 

     

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. Grab it at the LOCAL POWER JAPAN Project website by May 27!

  • Kyary Pamyu Pamyu Collaborates with Shelter Nanyo Hall in Yamagata for LOCAL POWER JAPAN Project

    13.May.2022 | FASHION / MUSIC / SPOT

    Last month, Kyary Pamyu Pamyu performed on the Gobi Stage at Coachella, one of the largest music festivals in the United States. The singer has now returned to Japan for the second half of her ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ seeing the singer performing 30 shows across Japan. The tour will conclude with a solo performance at Budokan in October. 

     

    In conjunction with the nationwide tour, the LOCAL POWER JAPAN Project was launched to energize Japan through the appeal of regional towns and cities and has been attracting major attention. Kyary’s newest collaboration in Yamagata has been announced ahead of her concert there on May 13!

    The singer will be collaborating with Shelter Nanyo Hall in Nanyo, Yamagata, a small town of only around 30,000 people. The hall is the world’s largest wooden concert hall, made entirely from laminated local cedar. It uses the most advanced fire-resistant technology for wood in Japan and was certified as the world’s largest by Guinness World Records in December 2015. The multi-functional hall can seat over 1,400 people, and the property also features a Japanese-style tea room, meeting rooms, an open tree-growing space, and more.

     

    “I want the local population to be incredibly proud of this magnificent wooden structure,” said Norihito Shimanuki, the hall’s director. “Through this concert hall, we’d like to promote Nanyo and Yamagata Prefecture both domestically and internationally.” 

    The collaboration logo for the newest partnership was inspired by the ‘KPP NANDA COLLECTION LIVE in HAWAII’ visual. The one-night-only concert was held in July 2014. Since the main focus of this team-up is ‘wood,’ the visual’s palm tree has been transformed into a cedar tree!

     

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is available on the LOCAL POWER JAPAN Project website for two weeks only starting May 12. Support Japanese businesses and pick one up while you can!

  • Kyary Pamyu Pamyu Announces First Solo Budokan Appearance in Six Years Following Success at Coachella

    10.May.2022 | MUSIC

    In April 2022, Kyary Pamyu Pamyu performed at the world’s largest music festival Coachella, held in California. Following this incredible moment in her career, the singer played a solo concert at the Fonda Theater in Los Angeles. American fans were thrilled to see her return to the states after three years, with any overseas performances canceled due to the pandemic.

     

    During the most recent stop on her domestic tour, Kyary announced that she would be performing a solo concert at Nippon Budokan for the first time in six years. The concert will be the final stop on the singer’s 10th-anniversary tour and will be held on October 19, 2022.

     

    The announcement was made on May 7, the first day of the second half of Kyary’s current tour. The LINE CUBE SHIBUYA in Tokyo housed the singer upon her return from the states and tickets were sold out with fans excited to see what beloved tracks the Harajuku symbol would perform!

     

    The setlist for the performance featured highlights from Kyary’s decade-long career. The artist performed Candy Racer from her new album; Invader Invader, a current smash-hit on TikTok; the ever-popular Harajuku Iyahoi; the Halloween anthem Crazy Party Night ~Pumpkins Strike Back~; and Gentenkaihi, the track celebrating Kyary’s special anniversary.

     

    During the MC portion of the performance, Kyary shared details of a certain moment during Coachella that made a huge impact on her. The singer was concerned that no one would show up to her concert, as she was scheduled to perform at the same time as global stars Billie Eilish and 21 Savage.


    “Kyary, it’ll be fine,” one of her dancers said. “We’ll be on stage together. You’re not alone, so go out there and do what you always do!” Such a powerful message brought Kyary to tears. 

     

    During the second weekend performance, Kyary performed alone for the first time in her decade-long career after her dancers suffered from a sudden illness. She wrote their initials on her hands during her set to keep them with her. She emotionally thanked the audience for coming and said that she would not have been able to perform if the fans hadn’t given her the strength to do so.

     

    Starting with a show in Yamagata on May 13, Kyary will tour 16 more cities around Japan. She will then perform at the Second Sky Music Festival hosted by Porter Robinson at the end of October in the U.S. Her world tour, Kyary Pamyu Pamyu 10th ANNIVERSARY WORLD TOUR CANDY WAVE, will start in November.

     

     

    Advance tickets for the Budokan concert will be available to fan club members until May 16. The official website will begin general sales on May 20. 

     

    ©Aki Ishii

  • Kyary Pamyu Pamyu Collaborates with 153-year-old Kimuraya Bakery for LOCAL POWER JAPAN Project

    09.May.2022 | FOOD / MUSIC / SPOT

    Last month, Kyary Pamyu Pamyu performed on the Gobi Stage at Coachella, one of the largest music festivals in the United States. Her Weekend 1 performance was streamed live worldwide and trended on Twitter in both the U.S. and Japan. After an accident during the second weekend left the singer alone on stage, many wondered if she could pull of a dazzling performance. Kyary’s joy and excitement completely transfixed the massive crowd, and the artist has drawn praise from around the world for her talent and passion.

     

    Kyary has returned to Japan to continue her ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ seeing the singer performing 30 shows across Japan. On May 7, she’ll perform at LINE CUBE SHIBUYA in Tokyo.

     

    In conjunction with the nationwide tour, the LOCAL POWER JAPAN Project was launched to energize Japan through the appeal of regional towns and cities and has been attracting major attention. To celebrate the Tokyo leg of the tour, a new Tokyo collab has been announced!

     

    Kyary is teaming up with Kimuraya Sohonten, a bakery that has been in business for over 150 years. The brand is known for inventing the anpan sweet bun in 1874. Given how much this simple food has influenced Japanese culture, it seems appropriate to team up with Kyary–the singer has brought Japanese influence around the world and continues to inspire fans with her creativity and sweetness. 

    For the collaboration, fans will be able to purchase the aptly-named ‘Ninjari Anpan,’ based on Kyary’s hit song Ninjari Bang Bang released in 2013. The limited-edition set includes five different flavors of anpan and shows Kyary in her ninja attire on the box. Concertgoers can purchase these sweets at the show on May 7, and they will also be available at select Kimuraya stores and online.

     

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is available on the LOCAL POWER JAPAN Project website for two weeks only. Support Japanese businesses and pick one up while you can!

  • Kyary Pamyu Pamyu Begins Collaboration with Chiba’s Choushi Electric Railway

    09.May.2022 | MUSIC / SPOT

    Kyary Pamyu Pamyu is staying active in 2022. Celebrating the 10th anniversary of her major label debut, the artist recently performed at Coachella, one of the largest music festivals in the United States. On October 21, 2021, she released her first full-length album in three years, ‘Candy Raver.’ In January, Kyary embarked on the largest tour of her career, ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ which will see the singer performing 30 shows across Japan.

     In conjunction with the nationwide tour, the “LOCAL POWER JAPAN Project” was launched to energize Japan through the appeal of regional towns and cities, and has been attracting major attention. Announced earlier this month at the singer’s performance in Chiba, the Kyary Train finally set out on the Choushi Electric Railway starting April 29. 

    On April 1, Choushi Electric Railway president Katsunori Takemoto tweeted out something strange and hilarious: “Choushi Electric Railway has tons of problems, so we’ll change our name to Choushi Warui (‘In Bad Shape’) Railway starting today.” The self-deprecating post is on brand for the railway which is known for struggling with a lack of riders over the past decade. Social media blew up following the tweet, with many wondering if it was simply a poor April Fool’s Joke. Shortly after, a collaboration image between the railway and Kyary Pamyu Pamyu’s popular track Mondai Girl appeared. Commemorative versions of a one-day ticket for the train line are on sale now.


    It was also announced that a fully-decorated collaborative train would begin running in late April, though the president remarked that the number of interior decorations would depend entirely on how much the company could fit into the budget. Of course, following this plea, support began pouring in from all over Japan. Now, the entire staff, including one new employee, is ready to welcome guests. Each ticket will come with a sticker, on which is written the president’s heartfelt plea: “I want the Kyary Train to run without any issues!” So far, so good.

     

    The collaborative train is called the ‘Kyary Train with Plenty of Problems,’ and takes place inside a flashy pink train perfectly encapsulating the singer’s image.

     

    Inside the train car, guests are transported into the world of the Mondai Girl music video. Pink, yellow, and blue balloons fill the space, with plenty of other homages present. The ads on display on the train are also full of confessions by Choushi Electric Railway staff, Choushi City residents, and Kyary, regarding their individual problems.

     

     

    While the collab train is running, riders are encouraged to write a message of support on the right half of the sticker and post it on a special board to be erected at Kannon Station on April 18. 

     

    “I would like to renovate the old and problem-filled Kannon Station into Kyary Station,” president Takemoto said recently. He is also looking into erecting a photo booth pulling inspiration from the press conference scene in the Mondai Girl music video while cleaning up the area to draw in new customers. Be sure to check out the collaboration this spring and summer!

  • Kyary Pamyu Pamyu Collaborates with America’s Largest Japantown ‘Little Tokyo’ for LOCAL POWER JAPAN Project

    22.April.2022 | FASHION

    Kyary Pamyu Pamyu recently performed at Coachella, one of the largest music festivals in the U.S. Keeping the momentum going, the singer gave her first solo performance in four years at the Fonda Theater in Los Angeles on April 18, 2022. 


    The LOCAL POWER JAPAN Project, launched alongside Kyary’s current Japan tour to help energize rural Japanese locales, made its first appearance in America on April 19. Little Tokyo in Los Angeles has the largest number of Japanese people in the United States, making it the perfect place to hold a commemorative event. During the celebration, panels of each participating company and region were on display, and Kyary herself explained the project to the visitors in person.

    This initiative aims to bring attention and support to local industries and to inspire more tourism to rural areas. The 30 stops on the new tour include many that Kyary has not visited before, and were chosen based on the singer’s desire to perform for fans who may not typically be able to attend one of her shows.

     

    Little Tokyo, the largest Japanese town in the U.S., is located in downtown Los Angeles and was established at the end of the 19th century. The collaboration logo with Little Tokyo features a colorful retro theme and is an homage to Kyary’s first album Pamyu Pamyu Revolution. Products made in collaboration with the LOCAL POWER JAPAN Project are now on sale for a limited time at several Little Tokyo stores.

    A collaboration T-shirt is also on sale, featuring the new logo on the front and Kyary’s 10th-anniversary logo and project logo on the back. These are available on the LOCAL POWER JAPAN Project for two weeks starting April 20, so get one before they’re gone!

  • Kyary Pamyu Pamyu Performs at Coachella, the World’s Largest Music Festival

    20.April.2022 | FES / MUSIC

    Photo by Kirby Gladstein

    Kyary Pamyu Pamyu is celebrating her 10th anniversary in the best way possible–by performing at Coachella 2022! The artist played an incredible set at the event in Indio, California starting on April 16, 2022.

     

    The headliners for the 2022 event included Harry Styles, Billie Eilish, Swedish House Mafia, and The Weeknd.


    Kyary Pamyu Pamyu was selected to perform at the GOBI STAGE for the performances held on April 16 and April 23, the dates headlined by Billie Eilish. The Weekend 1 performance was streamed worldwide on YouTube.

     

    Photo by Kirby Gladstein

     

    The GOBI STAGE, where Kyary was the closing act performing at the same time as Billie Eilish, 21 Savage, and other popular artists, was nearly overflowing during her set.

     

    Kyary Pamyu Pamyu, who has been a Japanese pop culture and Harajuku icon to fans around the world for the last decade, appeared wearing a dress created for the occasion by the fashion brand MIKIO SAKABE, who the artist has been wearing since high school. The artist performed Candy Racer from her latest album, and even those hearing Kyary for the first time couldn’t help but dance along.

     

    Photo by Kyoichi Ichimura, Ocean Photo Studio / WANANN, Inc.

     

    Turning into a beatboxer, Kyary also performed the globally popular track Dodonpa, along with her legendary song PONPONPON which has amassed over 180 million views on YouTube. During her performance, images of the recently announced Metaani x Kyary Pamyu Pamyu NFT flashed in the background.

     

    In total, Kyary performed 10 songs, including the popular TikTok track Invader Invader and Harajuku Iyahoi. 

     

    Photo by Kyoichi Ichimura, Ocean Photo Studio / WANANN, Inc.

     

    This weekend, those with YouTube Premium will be able to watch the Weekend 2 stream. Kyary’s performance will be archived for one week, so watch it before it’s gone!

     

    A YouTube Premium pre-show will also air on April 23, 2022 on Kyary Pamyu Pamyu’s official channel.

  • Japanese NFT Site Metaani Starts Collaboration with Kyary Pamyu Pamyu

    06.April.2022 | FASHION

    Kyary Pamyu Pamyu is teaming up with the NFT project Metaani for a special collaboration during the month of April! To start, Kyary will be releasing an official dance video for the collab free of charge, with certain motion captures being available for purchase through the Metaani site. 

     

    Metaani, launched in June 2021, is a collaboration between BeyondConcept and metaverse creator MISOSHITA aimed at supporting crypto artists’ debuts. The adorable dancing scenes of cats, koalas, and other cute characters clad in cool graphic art quickly amassed tons of fans. 

     

    The Metaani x Kyary Pamyu Pamyu project was launched after Metaani released fan art of Kyary to celebrate the artist’s 10th anniversary. The artist released her first full-length album in three years, Candy Racer, last year, and will perform at Coachella, one of the biggest music festivals in the US, next month. BeyondConcept will continue to support Kyary Pamyu Pamyu’s activities in the metaverse with Web 3.0 technology.

  • Kyary Pamyu Pamyu Collaborates with Chiba’s Choushi Electric Railway for LOCAL POWER JAPAN Project

    05.April.2022 | MUSIC / SPOT

    Celebrating the 10th anniversary of her major label debut, Kyary Pamyu Pamyu is staying active in 2022. The artist will perform at this year’s Coachella, one of the largest music festivals in the United States, and released her first full-length album in three years ‘Candy Racer’ in October 2021.  On January 16, Kyary embarked on the largest tour of her career, ‘Kyary Pamyu Pamyu 10th ANNIVERSARY JAPAN TOUR 2022 CANDY WAVE,’ which will see the singer performing 30 shows across Japan. In conjunction with the nationwide tour, the “LOCAL POWER JAPAN Project” was launched to energize Japan through the appeal of regional towns and cities, and has been attracting major attention. The details of Kyary’s next collaboration project in Chiba Prefecture have been announced!

     

     

    To commemorate Kyary’s performance in Chiba on April 3, the singer will be teaming up with Choushi Electric Railway, a rail line that suffered a serious lack of ridership during the pandemic but continues to power through its hardships. The line is headquartered in the city of Choushi and operates a 6.4km, 10-station line between Choushi and Tokawa. To subsidize its operations, the company began selling nure-senbei (moist senbei rice crackers), mazui-bou (‘shoddy snacks’), and more. These treats now account for about 80% of total sales, double those from its railway operations. The company is working hard to attract tourism, with the goal to become ‘Japan’s #1 Entertainment Train,’ but paying for train repairs has been difficult. 

     

    The LOCAL POWER JAPAN Project is working to revitalize the Choushi Electric Railway and the town of Choushi using Kyary’s inspiring song Mondai Girl as a motif. Mondai means ‘problem’ in Japanese, and Choushi likes to joke about being riddled with problems!

     

    Mondai Girl was released in 2015 and attracted attention across the world for its message–everyone’s ‘normal’ looks different, and that’s okay. The song was chosen as a perfect fit for the Choushi Electric Railway, which aims to go its own way without being bound by ‘normal’ practices.

     

    The collaboration logo was created as a tribute to the Mondai Girl music video and shows Kyary wearing Choushi Railway goggles. Special railway passes featuring this new imagery will be available for a limited time as part of the collaboration project, and a Choushi Electric Railway x LOCAL POWER JAPAN Project collaboration train is planned to go into operation at the end of April. The interior of the train will depend on how many special passes are sold. The president of the train line, Katsunori Takemoto, is a bit fearful of the project, stating “we can’t make the train too shabby inside, but we don’t really have much of a budget for it.” 

     

    The collaboration passes come with a special sticker. While the collab train is running, riders are encouraged to write a message of support on the right half of the sticker and post it on a special board to be erected at Kannon Station on April 18. The president wants everyone to pray for the safe travels of the Kyary train, so be sure to take part!

     

     

    A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. It will be available on the LOCAL POWER JAPAN Project online store starting April 1 for two weeks only!

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